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ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS Deanna B. Marcum July 20, 2002

ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

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ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS. Deanna B. Marcum July 20, 2002. COUNCIL ON LIBRARY AND INFORMATION RESOURCES. Private, Non-Profit Think Tank Catalyst. Its mission . . . To expand access to information, however recorded and preserved, as a public good. - PowerPoint PPT Presentation

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Page 1: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

ORGANIZATIONS AT THE MARGINS:

PROSPECTS AND NEW DIRECTIONS

Deanna B. MarcumJuly 20, 2002

Page 2: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

COUNCIL ON LIBRARY AND INFORMATION RESOURCES

Its mission . . .

To expand access to information, however recorded and preserved, as a public good.

Private, Non-Profit Think Tank Catalyst

Page 3: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

CLIR’s Approach

In partnership with other organizations, CLIR helps create services that expand the concept of “library” and supports the providers and preservers of information.

Page 4: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

CLIR’s Funding

• Institutional Sponsors (170 ±)

• Private Foundations

• Individual Contributions

• Federal Agencies

Page 5: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

With so many at the margins, who is at the center?

User!

• Libraries

• Publishers

• Aggregators

→ New roles for:

Page 6: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Roles worth retaining

• Maintaining quality control

• Soliciting authors

• Managing peer review process

Publishers

Page 7: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Roles worth retaining

• Collection development / matching curriculum

• Preservation

Librarians

Page 8: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Roles worth retaining

• Streamlining processes

• Convenience

• Critical mass / economies of scale

Aggregators

Page 9: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

New world that is user-centered

What remains important?

• Quality

• Convenience (redefined)

• Preservation ?

Page 10: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Confidential Statement

Librarians may well be marginalized . . .

Publishers may be marginalized. . .

But critical missions of libraries and publishing are more important than ever

Page 11: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

The roles must be expanded

• Less territoriality among individuals/ institutions

• Meet users’ needs by becoming what we should have been in the first place

Page 12: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

What users want:

• Highly personalized, customized information

• Environments that present information and associated services at the time they are needed

Page 13: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

What users do not care about:

• The library’s tales of woe

• The publisher’s tales of woe

• Doing what is best from librarian’s perspective

Page 14: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Lessons learned of users’ behavior

• Seamless presentation of collections and services (irrespective of where, by whom, or in what format)

• User profiling technologies (for customized information network)

Page 15: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Implications for the library

• Traditional stand-alone library is at great risk

• Library as portal to broader information network is questionable

• Reference endangered; research more important

Page 16: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Implications for the publisher

• Users want searching across titles and formats

• E-scholarship among authors in a discipline may be more important than journals

• Increase in available alternatives

→ Branding of a journal less important

→ Scholar-led innovations in scholarly communications→ Experiments in production and dissemination of scholarship

Page 17: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

What is e-scholarship?

Initiatives that allow scholar to produce and disseminate “publications” with little or no intervention by third party commercial publishers

Page 18: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Libraries can play important role

→ Supply services that help researchers, teachers, and learners to navigate, find, interconnect, interpret, and use information that is relevant to the information seeker

Page 19: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

But – a question!

What do libraries gain from their efforts to diminish the publisher’s influence over the market for scholarly journals by becoming publishers of such journals in their own right?

Page 20: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Problem:

Librarians have neither a tradition or expertise in publishing

Page 21: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

A question about preservation

Publishers, not libraries, own digital content

Will publishers preserve that content?

Page 22: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Problem:

Publishers have no expertise in ensuring preservation and long-term access to content

Page 23: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

The next-generation digital library

• Extends definition of “library”

• Transcends organizational boundaries

Page 24: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Digital library not a silo

• But part of a complex networked array of information services

• A star in wider constellation

Page 25: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Mediates between diverse and distributed information resources on the one hand

- and among a range of user communities on the other

Page 26: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Establishes digital library service environment - networked, online information “space”

Users can discover, locate, acquire access to, and (we hope) use information

Page 27: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Characteristics of next-generation digital library

• Makes no distinction among formats

• Combines online catalogs, finding aids, abstracting and indexing services

• Combines all electronic holdings:→ e-journals→ e-print→ digitized collections→ geographic information systems→ Internet resources

Page 28: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Next-generation digital library’s role

• Configuring access to a world of information of which it owns or manages only a portion

• Success not determined by collections it owns but by its services associated with electronic collections

Page 29: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Aggregators now compete on the terms of value-added services

layered on electronic collections

Page 30: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

In much the same way, digital libraries

• Establish distinctive identities

• Serve their user communities

• Emphasize their owned collections

• Promote unique institutional objectives by

→ disclosing→ providing access to→ supporting

virtual collections}

Page 31: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

New features of digital library

• Also supports administrative, business, curatorial, and educational functions

• Promotes and ensures fair use of its “collections” and services

• Integrates information repositories that are openly available

• Manages information about collections and items within collections

• Incorporates patron, lending, and other management databases

• Integrates procedures for user registration, authentication, authorization, and fee-transaction processing

Page 32: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

In other words . . .

Electronic space that supports very different views and very different uses

of networked information

Page 33: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Designed for:

• Library patrons

• Library staff

→ Also with an eye on needs and capacities of those who supply it with information content and systems

• Publishers

• Aggregators

Page 34: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Design principles

• Information technologies will evolve and change rapidly

• Technology is to support research, learning, and cultural engagement

Page 35: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Return to the center

New system created by librarians, technologists,

publishers, and aggregators

Page 36: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Rethink

• Ownership

• Governance

• Control

• Education for information professionals

Page 37: ORGANIZATIONS AT THE MARGINS: PROSPECTS AND NEW DIRECTIONS

Emphasize

• Collections and services to meet users’ needs