Pan Lie Wei

Pan Lie Wei

Contents

About this book 1

Composition 2

Letterforms 4

Letterforms and words 11

Letterforms, words and text with graphic elements 15

Texture and positive / negative 21

Pan, Lie Wei

Class: Graphic Design

Advisor: Hsu, Tzu-Ching

About this book

Concept

Composition is the organization or grouping of the different parts of a work

of art so as to achieve a unified whole.

Although typographic composition utilizes the same basic compositional

concepts that are part of all visual arts, there are unique ways that typography

relates to each of these concepts. By forming relationships between the

elements, and incorporating visual concepts in abstract ways, a new and more

open relationship with typography is achieved.

Shown on the following pages, the exploration of typographic composition

started with simple elements--three letterforms--and became a process of

identifying abstract concepts as they became visualized. Additional elements

were added each week, and new relationships evolved as we explored

positive/negative and texture image use.

2

Composition

T1-Comp1

Letterforms

These compositions feature three letters

from the alphabet, set in any of the foll-

owing typefaces : Garamond, Times

Roman, Century, Baskerville and/or

Bodoni. By using size, scale, spacial

relationships, bleeds and positioning as

the variables, I created six compositions

using only the three letterforms. The

final compositions are 15cm x 15cm(st-

andard format throughout).

4

T1-Comp2

Letterforms and words

Keeping the three letters from the previous assignm-

ent, I have now included three words. The words do

not have to have any particular meaning or association

with each other. Each letter and word is set in one of

the following typefaces: Garamond, Times Roman,

Century, and/or Bodoni. Using only the three letters

and three words, I created the following compositions.

11

T1-Comp3

Letterforms, words

and text with graphic elements

Starting with the same three letters and three

words from the previous assignments, I am n-

ow adding some text and a graphic element. I

am setting the text in one of the approved

typefaces from before, adjusting the leading,

column width, type size , etc. to achieve

different results. As abstract compositions, it

is not necessary that the text or other typogr-

aphic elements be readable.

15

T1-Comp4

Texture and positive / negative

Positive/negative is the relationship between figure

and ground. Texture is the ability to render type in

ways other than just hard edge black and white.

Combining these two allows me to define type in

unusual and unique ways-challenging me to see it

differently. Starting with the same three letters, th-

ree words and text used in the last assignments, I

incorporated positive/negative and texture as major

design components.

21