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Presentation of
Macau International Airport Advertising
JCDecaux
March 2009
Why MIA Advertising?
�Vital gateway to mainland China and SE Asia
�Growth in point-to-point passengers (+13% vs 2007)*VITAL
GATEWAY
�Best Emerging Airport - Asia (2004, 2007, 2008)
�Air Cargo – Award of Excellence (2006, 2007, 2008)AWARD
WINNING
�The best location to capture Chinese travelers
�SE Asia passengers on the rise in 2008 (3 new SE Asia airlines introduced)DIVERSITY
�Famous spots include World Heritage & Macau Tower
�Entertainment facilities for int’l and mainland visitorsTRAVEL HUB
*Source: Macau International Airport Co. Ltd., Feb 2009
Advertising Formats in MIA
� Lightbox Panel
� Giant Ceiling Banner
� Column Wrap Banner
� Take-one Display
� Exhibition Site
� Exterior Airbridge Advertising
� Trolley
� Airport Bus Advertising*
� Passenger Step Advertising*
� Exterior Billboard*
� Airbridge Advertising*
� Clock Sponsorship*
� Welcome Signage Sponsorship*
* Subject to the approval of Airport Authority in Macau
More and more formats will
be introduced soon!
JCDecaux is managing the advertising concession for MIA - an excellent opportunity
to maximize ad exposures and promote the brand and products of companies at MIA.
Formats including: -
Exterior Billboard
4
Christian DiorChristian Dior
Lightbox on Wall
- Arrival Baggage Reclaim
CartierCartier
Lightbox on Carousel
– Baggage Reclaim Area
Jean PaulJean Paul
Free Standing Lightbox
– Departure Duty Free
Hennessy Hennessy
Lightbox - Arrival
Maurice Maurice LacroixLacroix
New Yaohan Department StoreNew Yaohan Department Store Hotel LisboaHotel Lisboa
Welcome Signage
StarWorldStarWorld HotelHotel
Giant Ceiling Banner
Remy Martin
CharriolCharriol ChivasChivas
Column Wrap Banner
Bank of ChinaBank of China KenzoKenzo
Exhibition
ChanelChanel
Clock Sponsorship
Raymond WeilRaymond Weil
Airbridge Exterior Advertising
Remarks: Subject to approval by Airport Authority of Macau Airport
HSBCHSBC
Airbridge Interior
VISA
Remarks: Subject to approval by Airport Authority of Macau Airport
Airport Bus Advertising
Remarks: Subject to approval by Airport Authority of Macau Airport
VenetianVenetian
Passenger Steps
VISA
Both Side
Same format
as below
Passenger Steps
Reference Photo
Airport Campaign in MIA – HSBC
Giant Ceiling
Banner in
Departure
airside
Take-one rack in
departure airside
Baggage Reclaim Lightbox
Airport Campaign in MIA – VISA
Airport Campaign in MIA – Macau Museum
of Art
Take-one rack in
departure airside
Baggage
Reclaim
Lightbox
Take-one rack in
Baggage Reclaim Area
For inquiries, please contact
Linda Lam – Sales Manager Shirley Chan – General Manager
Airport Advertising Team JCDecaux
JCDecaux Tel: (852) 2862 7226
Tel : (852) 2862 7237 Fax: (852) 2110 1400
Macau Mobile: 853 -6651 2823 Email: [email protected]
HK Mobile: 852 -9673 5228
Email: [email protected]
Don’t miss this Great Advertising Opportunity to
Advertise your products in Macau!
Act Now!
