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7/24/2019 Project Ob
1/23
The Impact of Employee/Worker Motivation On the total Organizational
Performance (A Stuy of !electe manufacturing companie! in "u#ai $ree zone% &AE'
Prepare $or
Dr. Patricia
Su#mitte "ate
16-01-2015
Prepare )y
Faiyza Mahmood Ahmad F1415001778
Amal Hassa F1415001777
7/24/2019 Project Ob
2/23
A!stract
"#r $%s%arch #d%rta&i' is a!o#t ho( )tisalat *#stom%r cosid%ratio is+ir%s th%ir r%+r%s%tati,%s ad
(hat ar% th% ro#ti%s th%y #s% to &%%+ th%ir (or&%rs s+#rr%d (hich (ill %+ad th%ir %m+loym%t
#lillm%t.
/r#th !% told )tisalat coc%trat% i th%ir r%+r%s%tati,%s as th%ir irst sta'% o th% 'ro#ds that th%y
acc%+t that #lill%d ad ro#s%d (or&%rs (ill r%l%ct i cos#m%r loyalty.
/his %amiatio +a+%r (ill sho( som% moti,atioal syst%ms ad ho( a h#'% associatio as )tisalat (ill
%%c#t% th%s% moti,atioal strat%'i%s.
A #lillm%t r%,i%( (hich !%% r%+li%d !y )tisalat cli%t mid a y%ar a'o to #atiy th% l%,%l o
r%+r%s%tati,%s #lillm%t i )tisalat i(ard cli%ts.
7/24/2019 Project Ob
3/23
/a!l% o *ot%ts
trod#ctio................................................................................................................................................. 1
Statement of pro#lem............................................................................................................................2
O#*ective! of the !tuy..........................................................................................................................
+e!earch ,ue!tion!...............................................................................................................................
Hypothe!i!..............................................................................................................................................
Scope of the Stuy................................................................................................................................ .
$%,i%( o r%lat%d 3it%rat#r%........................................................................................................................ 4
Theoretical frame-ork..........................................................................................................................7
$%s%arch M%thodolo'y.............................................................................................................................. 10
$%s%arch D%si'....................................................................................................................................10
In!trument for ata collection............................................................................................................11
Metho of "ata .ollection..................................................................................................................11
#mmary o idi's disc#ssio ad r%comm%datios...........................................................................11
"i!cu!!ion on fining!.........................................................................................................................11
*ocl#sio.................................................................................................................................................1
$%comm%datios..................................................................................................................................... 14
$%%r%c%s.................................................................................................................................................15
7/24/2019 Project Ob
4/23
Introuction
Attracti,% com+%satio has !%% o#d d#ri' th% tim% to !% o% o th% t%chi#%s th%
associatio ca 'ras+ to a!ricat% th%ir r%+r%s%tati,%s +%rormac% ad a++ro+riat%ly 'ro( th%
associatios +rod#cti,ity. Mor%o,%r (ith th% +r%s%t o,%rall iscal %am+l% most dir%ctors o (or& ha,%
com+r%h%d%d th% +ath that or th%ir associatios to !attl% a!sol#t%ly th% +%rormac% o th%ir d%l%'at%s
'o%s ar i choosi' th% achi%,%m%t o th% associatio. " th% oth%r had +%rormac% o a'%ts i ay
associatio is cr#cial ot oly or th% im+ro,%m%t o th% associatio also or th% ad,ac%m%t o
idi,id#al s+%cialists.
/h% +%rormac% o %m+loy%%s has %d%d has (o#d #+ ,ital i ,i%( o th% 'ro( coc%r o
h#ma r%so#rc%s ad (or& %%r'y ac%s a!o#t th% l%,%l o yi%ld 'ot rom r%+r%s%tati,%s i li'ht o +oor
+aym%t. /his +%rs+%cti,% is i li&% ma%r a social coc%r ad is im+%rati,% to +%rc%i,% iss#%s that ar%
'ott% i c#rr%t s%tti' d#% to %motiol%ss attit#d% o !oss to maa'% th%ir (or&%rs !y com+%sati'
th%m (%ll to 'ro( th%ir +roit . ,i%(+oit o this this st#dy tri%s to r%co'iz% th% im+act that im+#ls%
has o ill#strati,% +%rormac% to addr%ss iss#%s risi' #+ o#t o moti,atioal syst%ms i d%iiti,%
s%tti's.
/h% #d%r+i%d th% s#s+icios that r%+r%s%tati,%s t%d to +%rorm mor% r%asoa!ly i th%ir
(a'%s ar% r%lat%d to +%rormac% (hich is ot coc%trat%d aro#d idi,id#al slat or +r%#dic% y%t o
tar'%t a++raisal o a d%l%'at%s a#th%ticity. D%s+it% th% (ay that %( arra'%m%t o m%as#ri'
occ#+atio +%rormac% has !%% mad% (h% all is said i do% th% s+%ciic t%chi#% +ic&%d
mo,%m%ts (ith th% sort o (or&. For accom+lishi' thri,i' associatio dia'rams assort%d m%thods to
ad,%rsary th%ir o%s ad or %t%di' th% +%rormac% o th% associatios.
A ot ,%ry may or'aizatios ac&o(l%d'% that th% h#ma (or& %%r'y ad %m+loy%%s o ay
associatio ar% its %ss%tial ass%ts (hich ca l%ad th%m to accom+lishm%t or i ot oc#s%d (%ll to rot.
l%ss ad #til th% d%l%'at%s o ay associatio ar% satisi%d !y it ar% +#sh%d or th% assi'm%ts
#lillm%t ad tar'%ts achi%,%m%t ad %'a'%d o% o th% associatio ca +ro'r%ss or achi%,%
1
7/24/2019 Project Ob
5/23
accom+lishm%t. All th%s% iss#%s call or i,%sti'atio att%m+ts so as to !ri' to oc#s ho( a l%'itimat%
+riz% +ac& ca sco #+ or s(ay (or&%rs to ma&% %l%,ati' +%rs+%cti,% to(ards th%ir occ#+atio ad
th#sly costr#ct th%ir +roit.
/h%r% ar% #m%ro#s or'aizatios i A) (hich 'i,%s 'r%at com+%satios y%t at th% sam% tim%
th%r% ar% #m%ro#s (hich 'i,% t%rri!l% com+%satio ad +oor (or&i' coditio. o th%r% %%ds a st#dy
to 'i,% a mid#l%ss a!o#t th% ,itality o 'r%at (or&i' air ad 'r%at com+%satios li&% im+%t#s%s
ad,ac%m%ts ad so o.
Statement of pro#lem
/h% 'r%at +%rormac% o ay associatio ad %m+loy%% moti,atio has !%% th% isid% o 'r%at
r%s%arch i th% lo( sit#atio. Ho( (%ll a or'aizatio moti,at%s its (or&%rs r%m%m!%ri' th%
iish%d o!%cti,% to accom+lish th%ir missio ad ,isio is o !asic coc%r. )m+loy%%s i !oth
o+% ad +ri,at% +ortio or'aizatio ar% !%comi' dyamically car%#l that s+ar&s a!ricat%
+roit. From th% %arli%r ad ta&i' o todays iacial %am+l% it is o!,io#s that th% +ac% o
ad,ac%m%t i o#r !#si%ss s#rro#di's sho(cas%s r%sh tro#!l%s st%+ !y st%+. Disr%'ardi'
th%s% o i,%sti'atio (or& has c%t%r%d to is+%ct th% im+act o d%l%'at% moti,atio ad
l%'itimat% +%rormac% i D#!ai. )isti' st#di%s i A) (%t or th% im+act o s+ar&s ad
cl%ali%ss o %m+loym%t +%rormac%. " th%s% st#di%s i A) ot ,%ry may s#r,%y%d th%
%%ct o )m+loy%%s is+iratio o a#thoritati,% ad%#acy o ass%m!li' s#!-s%'m%t o th%
%coomy. /o this im+act this st#dy %d%a,ors to o!s%r,atioally diss%ct ho( moti,atioal
istr#m%ts ca !% #tiliz%d !y ass%m!li' irms as a +art o D#!ai r%% zo%s to ad%#at%ly
d%t%rmi% +las or d%,%lo+m%t ad im+ro,%m%t.
O#*ective! of the !tuy
/h% '%%ral o!%cti,% o th% st#dy is to r%s%arch th% s+ot o %th#siasm i %t%di' +ro'r%ssi,% !%%it
amo' 'ath%ri' irms i D#!ai Fr%% 9o%s.
2
7/24/2019 Project Ob
6/23
/h% +artic#lar d%stiatios ar%:
/o r%,i%( th% %%ct o %m+loy%%s;(or&%rs im+#ls% o associatios do(ri'ht +%rormac%..
/o c%t%r th% s%'m%ts that ma#act#r% moti,atio o s+%cialists i a Ailiatio
/o r%,i%( th% r%latioshi+ !%t(%% %m+loy%%s;(or&%rs im+#ls% ad associatios do(ri'ht
+%rormac%
+e!earch ,ue!tion!
1. Ho( do%s %m+loy%% s+ar& im+act th% a''r%'at% a#thoritati,% +%rormac%