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Promoting Israel’s Mobile Industry Globally Solution Catalogue 2010

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Page 1: Promoting Israel’s Mobile Industry Globally Catalogue ... · PDF fileSpikko By Audiogate Tech 4 • SAAS (Software As a Service) • Vas (Value Added Services) • Voice Services

Promoting Israel’s Mobile Industry Globally

Solution Catalogue2010

Page 2: Promoting Israel’s Mobile Industry Globally Catalogue ... · PDF fileSpikko By Audiogate Tech 4 • SAAS (Software As a Service) • Vas (Value Added Services) • Voice Services

Israel Mobile IndustrySolution Catalog 2010

2

Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Aerotel Medical Systems 2 • Security & telemedicine

Allot Communications 2, 4 • Broadband Wireless Solutions• Infrastructure• Network monitoring & optimizing• Vas (Value Added Services)

Asocs 4 • Handset• Infrastructure

AtlasCT 2 • Location Based Services• Vas (Value Added Services)• SAAS (Software As a Service)

BoomRing Communication 2 • Business Applications• Converged Services & IMS• Vas (Value Added Services)• Voice Services• VOIP• Wifi & Wimax• SAAS (Software As a Service)

Ceedo Technologies 2 • Broadband Wireless Solutions• Business Applications• Converged Services & IMS• Mobile Advertising• Reducing Capex• Service Delivery Platform• Vas (Value Added Services)• VoIP• SAAS (Software As a Service)

Ceragon Networks 4 • Broadband Wireless Solutions• Infrastructure• Wifi & Wimax

Celle Brite4

• Handset• Mobile Content Distribution• Vas (Value Added Services)

CellGuide 2 • Handset• Location Based Services

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Cvidya 4 • Payments & Billing• Revenue Assurance

Communitake 4 • Business Applications• Handset• Vas (Value Added Services)• SAAS (Software As a Service)

Dasur Pattern Recognition 2 • Handset• Messaging• Mobile Content Distribution• Mobile E-Mail & IM

Datanetis 4 • Marketing Analytics• Mobile Advertising• Vas (Value Added Services)

DSPV 2 • Mobile Advertising• Mobile Content Distribution• Multimedia• Security & telemedicine• Vas (Value Added Services)• Video & Content• SAAS (Software As a Service)

Electronic Lines 3000 2 • Location Based Services• Security & telemedicine• Vas (Value Added Services)

Ethrix 4 • Vas (Value Added Services)• Video & Video Solutions

Fibrolan 2 • Broadband Wireless Solutions• Business Applications• Infrastructure• Reducing Capex• Wifi & Wimax

FTS 4 • Payments & Billing• Reducing Capex

IBM Global Technology Unit (GTU)

2 • Business Applications• Reducing Capex• Mobilizing The Web• Payments & Billing• Service Delivery Platform• SAAS (Software As a Service)

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Idimoo 4 • Multimedia• Vas (Value Added Services)• Video & Content

Infinitive Memories 4 • Mobile Advertising• Mobile Content Distribution• Multimedia• Vas (Value Added Services)• Video & Content

ITS Telecom 4 • Business Applications• Vas (Value Added Services)• Voice Services

Ipoint-Media 2 • Broadband Wireless Solutions• Business Applications• Converged Services & IMS• Infrastructure• Multimedia• TV/IPTV• Vas (Value Added Services)• Video & Content• SAAS (Software As a Service)

Infogin 2+4 • Broadband Wireless Solutions• Infrastructure• Mobile Content Distribution• Mobilizing The Web• Multimedia• Network monitoring & optimizing• Reducing Capex• Service Delivery Platform• TV/IPTV• Vas (Value Added Services)• Video & Content

Lognet Information Tech. 4 • Payments & Billing• Reducing Capex

MEP-Technologies 2 • Multimedia• Video & Content

Mce Systems 2 • Mobile Content Distribution

MeCanto 2 • Mobile Content Distribution• Multimedia• Music & Games• Vas (Value Added Services)• Video & Content• SAAS (Software As a Service)

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Israel Mobile IndustrySolution Catalog 2010

5

Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Mobixelle Networks 4 • Mobile Advertising• Mobile Content Distribution• Multimedia• Vas (Value Added Services)• Video & Content

Mintigo 4 • Marketing Analytics• SAAS (Software As a Service)• Vas (Value Added Services)

MobiApp 2 • Location Based Services• Messaging• Mobile Advertising• Mobile Content Distribution• Mobile E-Mail & IM• Vas (Value Added Services)

MailVision 2 • Handset• Mobile Content Distribution• Vas (Value Added Services)• Voice Services• VoIP• Wifi & Wimax

Mirtemis 4

NowForce 4

One Smart Start 2 • Business Applications• SAAS (Software As a Service)

Optiway 2 • Broadband Wireless Solutions• Reducing Capex• Infrastructure• Wifi & Wimax

OriginGPS 2 • Handset• Infrastructure• Location Based Services• Security & telemedicine

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Israel Mobile IndustrySolution Catalog 2010

6

Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Perfecto Mobile 4 • Handset

Puding Media 4 • Mobile Advertising• Multimedia• SAAS (Software As a Service)• Vas (Value Added Services)• Video & Content

Radware 4 • Infrastructure• Network

Rad Data Communication 4 • Broadband Wireless Solutions• Infrastructure• Network

RCS Rampal Cellular Stockmarket

2 • Handset

Runcell/Ixi Mobile 2 • Business Applications• Broadband Wireless Solutions• Handset• Messaging• Mobile E-Mail & IM• Mobilizing the Web• Network monitoring & optimizing• Vas (Value Added Services)• Wifi & Wimax

Runcom Technologies 2, 4 • Broadband Wireless Solutions• Handset• TV/IPTV• Vas (Value Added Services)• Wifi & Wimax

Saguna Networks 2 • Broadband Wireless Solutions• Infrastructure• Mobile Content Distribution• Multimedia• Video & Content• Wifi & Wimax

Sagarmatha 2 • Business Applications• Personalization Solution• SAAS (Software As a Service)

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Skiller 2 • Mobile Content Distribution• Multimedia• Music & Games• Vas (Value Added Services)• SAAS (Software As a Service)• Video & Content

Spikko By Audiogate Tech 4 • SAAS (Software As a Service)• Vas (Value Added Services)• Voice Services

Source IT 2 • Broadband Wireless Solutions• Business Applications• Payments & Billing• Vas (Value Added Services)• VOIP• Wifi & Wimax• SAAS (Software As a Service)

Siklu Communication 4 • Backhaul• Infrastructure• Network• Wifi & Wimax

Techmind 4

Telco System 4

Telemessage 2 • Business Applications• Messaging• Mobile E-Mail & IM• Multimedia• Vas (Value Added Services)• Video & Content• Voice Services• SAAS (Software As a Service)

Telmap 4 • Location Based Services• Vas (Value Added Services)

Traffix systems 4 • Network

trendIT 4 • Location Based Services• Marketing Analytics• Vas (Value Added Services)

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Alphabetical Order)

Name of Company Location Categories (hall)

Page

Tjat Systems 4 • Converged Services & IMS• Messaging• Mobile E-Mail & IM• Vas (Value Added Services)

TriPlay 4 • Converged Services & IMS• Vas (Value Added Services)• Video & Content

TTI Telecom 4 • Infrastructure• OSS/BSS

Tvinci 4 • Multimedia• TV/IPTV• Vas (Value Added Services)• Video & Content

WeFI 4 • Location Based Services• Network• Vas (Value Added Services)• Wifi & Wimax

Wandy by CTWARE 2 • Business Applications• Reducing Capex• SAAS (Software As a Service)

WizzBill 2 • Business Applications• Payments & Billing• Revenue Assurance• Service Delivery Platform• Vas (Value Added Services)

Wave IP 2 • Broadband Wireless Solutions• Infrastructure• Reducing Capex• Service Delivery Platform• Wifi & Wimax

3GVision 2 • Business Applications• Handset• Mobile Advertising• Mobile Content Distribution• Mobilizing The Web• Vas (Value Added Services)• SAAS (Software As a Service)

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Israel Mobile IndustrySolution Catalog 2010

9

Table of Contents (By Category)

Category Company

Backhaul • Siklu Communication

Broadband Wireless Solutions

• Rad Data Communications• Ceragon Networks• Allot Communicationts • Ceedo Technologies• Fibrolan • Infogin • Ipoint-Media• Runcell/Ixi Mobile • Optiway• Runcom Technologies • Saguna Networks• WaveIP • SOURCEIT

Business Applications • Communitake• ITS Telecom • 3GVision• BoomRing Communication• Ceedo Technologies• Fibrolan• IBM Global Technology Unit (GTU)• Ipoint-media• One Smart Star • Runcell/Ixi Mobile • Wandy by CTWARE• WizBill • Telemessage • SOURCEIT• Sagarmatha

Converged Services & IMS • Tjat Systems• TriPlay• BoomRing Communication• Ceedo Technologies• Ipoint-media

Femtocells • Percello

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Israel Mobile IndustrySolution Catalog 2010

10

Table of Contents (By Category)

Category Company

Handset • Asocs• Celle Brite• Communitake• Perfecto mobile • 3GVision• CellGuide • Dasur Pattern Recognition • RunCell/IXI Mobile• MailVision • OriginGPS• RCS Rampal Cellular Stockmarket• Runcom Technologies

Infrastructure • Asocs• Percello • Radware • Siklu Communication• TTI Telecom• RAD Data Communications• Ceragon networks• Allot communications • Fibrolan• InfoGin• Ipoint-media• Optiway• OriginGPS• Saguna Networks• WaveIP

Location Based Services • Telmap• trendIT• WeFi• AtlasCT• CellGuide• Electronic Lines 3000• MobiApp • OriginGPS

Marketing Analytics • Datanetis• trendIT• Mintigo

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Israel Mobile IndustrySolution Catalog 2010

11

Table of Contents (By Category)

Category Company

Messaging • Tjat Systems• Dasur Pattern Recognition• RunCell/IXI Mobile• MobiApp• Telemessage

Mobile Advertising • Datanetis• Infinite Memories• Mobixelle Networks• Pudding Media• 3GVision• Ceedo Technologies• DSPV• MobiApp

Mobile Content Distribution

• Celle Brite • Infinite Memories • InfoGin• Mobixelle Networks• 3GVision• Dasur Pattern Recognition• DSPV• InfoGin• MailVision• Mce Systems • MeCanto• MobiApp• Skiller • Saguna Networks

Mobile E-Mail & IM • Tjat Systems• Dasur Pattern Recognition• RunCell/IXI Mobile• MobiApp• Telemessage

Mobilizing The Web • InfoGin• 3GVision• IBM Global Technology Unit (GTU)• InfoGin• RunCell/IXI Mobile

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Category)

Category Company

Multimedia • Idomo• Infinite Memories• Mobixelle Networks• Pudding Media• Tvinci• DSPV• InfoGin• Ipoint-media• MeCanto• MEP- Technologies• Skiller • Telemessage• Saguna Networks

Music & Games • MeCanto• Skiller

Network • Percello• Radware• Siklu Communication• WeFi• RAD Data Communications• Traffix systems

Network monitoring & optimizing

• Allot communications• InfoGin• RunCell/IXI Mobile

OSS/BSS • TTI Telecom

Payments & Billing • Cvidya• FTS• IBM Global Technology Unit (GTU)• Lognet Information Tech.• WizBill• SOURCEIT

Personalization Solutions • Sagarmatha

Reducing Capex • FTS• Lognet Information Tech.• Ceedo Technologies• Fibrolan• IBM Global Technology Unit (GTU)• InfoGin• Optiway• Wandy by CTWARE• WaveIP

Revenue Assurance • cVidya • WizBill

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Category)

Category Company

SAAS (Software As A Service)

• Atlasct• Boomering• Ceedo Technologies• Communitake• DSPV• IBM Global Technology Unit (GTU)• Ipoint-media• MeCanto• One Smart Star • Pudding Media• Sagarmatha• Skiller• SourceIT• Spikko By Audiogate Tech• Telemessage• Mintigo• Wandy by CTWARE• 3Gvision

Service Delivery Platform • Ceedo Technologies• IBM Global Technology Unit (GTU)• InfoGin• WizBill• WaveIP

Security & telemedicine • Aerotel medical systems • DSPV• Electronic Lines 3000• OriginGPS

TV/IPTV • Tvinci• InfoGin• Ipoint-media• Runcom Technologies

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Category)

Category Company

Vas (Value Added Services) • Celle Brite• Communitake• Datanetis• Ethrix • Idomo • Infinite Memories• InfoGin• ITS Telecom• Mobixelle Networks• Pudding Media• Spikko By Audiogate Tech.• Telmap• Tjat Systems• trendIT• TriPlay• WeFi• Tvinci • Mintigo • Allot communicationts• 3GVision• AtlasCT• BoomRing Communication• Ceedo Technologies• DSPV• Electronic Lines 3000• InfoGin• Ipoint-media• RunCell/IXI Mobile• MailVision• MeCanto• MobiApp• Runcom Technologies• Skiller• WizBill• Telemessage• SOURCEIT

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Israel Mobile IndustrySolution Catalog 2010

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Table of Contents (By Category)

Category Company

Video & Content • Idomo• Infinite Memories• Mobixelle Networks• Pudding Media• TriPlay• Tvinci• DSPV• InfoGin• Ipoint-media• MeCanto• MEP- Technologies• Skiller• Telemessage• Saguna Networks

Video & Voice Solutions • Ethrix

Voice Services • ITS Telecom• Spikko By Audiogate Tech• BoomRing Communication• MailVision• Telemessage

VoIP • BoomRing Communication• Ceedo Technologies• MailVision• SOURCEIT

Wifi & Wimax • Siklu Communication • WeFi• Ceragon networks• BoomRing Communication• Fibrolan• RunCell/IXI Mobile• MailVision• Optiway• Runcom Technologies• Saguna Networks• WaveIP• SOURCEIT

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Israel Mobile IndustrySolution Catalog 2010

16

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Aerotel has a client base in over 45 countries around the globe. Winner of the “Innovation and Growth Strategy Leadership of the Year Award 2007” by Frost & Sullivan.

Innovative mobile and home-based telecare solutions for anywhere, anytime •monitoringCost-effective, high-quality, user-friendly solutions •A flexible company offering a wide range of telecare and telemedicine solutions •

Category:

Security & Telemedicine

Home and mobile personal telemedicine systems, Mobile personal safety and location systems, Homecare hubs (PSTN, cellular and IP-based), telemedicine receiving systems.

Caring for the ageing population through ambient assisted living (AAL) •environmentsReducing healthcare costs by offering remote monitoring in the home •Responding to the growing need for personal safety with tele-assistance •solutions

Aerotel Medical Systems is a world leading manufacturer of modular, home and mobile telecare and telemedicine solutions designed to transfer essential data over the telephone, mobile phone and the Internet. Our solutions provide peace of mind, improve quality of life and save costs to users and service providers.

www.aerotel.comAerotel Medical Systems (1998) Ltd.

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Israel Mobile IndustrySolution Catalog 2010

17

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Allot Service Gateway technology partners include Camiant, HP, Huawei, Qosmos and more

Designed specifically for mobile and next generation networks, the Allot Service Gateway facilitates the fast and easy introduction of network and subscriber value added services, such as URL filtering, intelligent internet content acceleration, network security, tiered and quota-based services and more.

Category:

Broadband Wireless Solutions

Infrastructure

Network Monitoring & Optimizing,

VAS

Allot Service Gateway platforms provide:Network awareness at cell and sector level •Granular visibility of IP traffic by volume, protocol, application, user •Intelligent policy control and resource allocation •Network and subscriber value-added services to differentiate and increase ARPU •

Lower CapEx, OpEx •Differentiate and add value to service offering •Create new revenue streams, increase ARPU •Optimize traffic and improve network management •

Allot is a leading provider of intelligent IP service optimization and revenue-generation solutions based on Deep Packet Inspection (DPI) technology. Allot Service Gateway solutions for mobile broadband are compliant with 3G, 4G/LTE and WiMax networks and provide full cell awareness.

www.allot.comAllot Communications

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Israel Mobile IndustrySolution Catalog 2010

18

Business Benefits & Customers Challenges

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Solution at a GlanceCategory:

Infrastructure

Handsets

Company References and Strategic Business Partners

Smaller and less expensive devices •Active and dynamic management of system performance and power •consumptionVery low power consumption •Fast, reliable handovers across heterogeneous wireless networks •On-the-Fly upgrades, updates, and configuration changes •

Partnerships - ASOCS has partnered with leading chip, device, software and module developers to provide mobile consumer electronics vendors with a complete MultiComms solution. Investors - a. Harel-Hertz investment house

b. VERTEX venture capital c. Fujitsu Inc. d. Fintech Global Capital (FGC)

Concurrency: Three wireless standards running independently. •Flexibility: Reduced R&D efforts ensuring short-time-to-market •Performance: Develop LTE and WiMax today on ASOCS MP100. •Low Power: Unique architecture (no DSP) runs WiFi+Bluetooth+GPS @ <200HMz. •

ASOCS has had healthy silicon in house since February 2008 (first silicon coming less than two years from its first institutional funding round). In June 2008 ASOCS introduced an MP100 based Communication Development System (CDS) and has sold the systems to customers in Japan, Korea, and Europe. ASOCS is well positioned to deliver semi-custom IP for integration into leading Application- and Baseband-processor product lines in 2009. In 2010, ASOCS will deliver private-label integrated silicon and software MultiComms solutions as well as ASOCS branded silicon and solutions.

ASOCS Ltd. – Founded in 2003, ASOCS develops and markets MultiComms™ processors that provide seamless connectivity over diverse wireless networks. The ASOCS MP100 processor, featuring the ModemX™ core, represents a revolutionary approach to communications and runs multiple communication standards concurrently on a single chip.ASOCS - making wireless convergence - TRANSPARENT.

ASOCS Ltd. www.asocstech.com

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Israel Mobile IndustrySolution Catalog 2010

19

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Nokia - Maps for mobile search application,Noverca Italia MVNO - WAP mapsFleet management - Ituran, Pointer, more…Yellow Pages, D&BPartners - NAVTEQ, TeleAtlas

AtlasCT is one of few companies in the LBS domain which can provide services in all relevant categories, from GIS services and stand-alone servers, to development packages for both web and mobile and even complete solutions and applications, including Navigation.

Category:

Location Based Services

VAS

SAAS (Software As a Service)

AtlasCT provides the full stack of LBS:Customizable maps and GIS services, LBS SDKs for web & mobile and even complete end-to-end solutions, which enable the customer to offer rich applications which integrate all platforms, with remote or stand-alone services.

Full LBS stack in one place. •Tool of self development or complete solutions for short TTM. •Choose between remote and stand-alone services. •All platforms enabled solution (mobile, web and wap). •

AtlasCT (Atlas Cartographic Technologies LTD) offers a wide range of products for LBS applications and services, with the ability to provide a complete solution, adjusted to the customer needs, for all types of platforms, with remote or stand-alone service.

www.atlasct.comAtlasCT

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Israel Mobile IndustrySolution Catalog 2010

20

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Business Applications

Converged Services & IMS

VAS

Voice Services

VOIP

WiFi & WiMax

SAAS (Software As a Service)

Company references - Verint, Teva, Alvarion, Veraz, Microsoft, Johnson&Jonson, Nice, GE, Loreal.Strategic Customers: Bezeq (Israel), Netone (Greece), IBM (Israel), Accenture (Italy).Main partners - AudioCodes, Tadiran Telecom, Bezeq International.Investors - Mediatek Group.

Identifying optimal network connection for each call. •Seamless roaming between WiFi & cellular including sophisticated handoff •mechanism.Comprehensive solution – Server side, CLIENT side, Provisioning tools. •Flexible Business Model & superior ROI. •Compatibility – Variety of mobile operating systems, PBX types & Soft-switch •vendors.Focus on usability. •

Complete unified communication services platform including: Business Communication Server. •CLIENT software installed within a smart phone. •Provisioning tool that generates CLIENT on the fly. •Cost control & savings. •Simplicity – Least Cost routing capabilities & standard call handling features. •

Increased ARPU, pay as you grow business model & low risk deployment. •Usability – no change in end-user behavior – enhances functionality for •communication. Compatibility – implemented with almost any PBX type, Soft-Switch and handset •operating systems.Over the air (OTA) deployment and configuration. •

Complete solution for hosting providers and enterprises, seamlessly integrates •mobile, VoIP and fixed communication.Cost control & mobile least cost routing implementation. •Environment aware roaming – seamless roaming between WiFi & cellular •networks including sophisticated handoff mechanism.Offer low-cost roaming & international calling solution from mobile. •Simplify the user experience. •

www.boomering.comBoomeRing Communication (2005) Ltd

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Israel Mobile IndustrySolution Catalog 2010

21

Solution at a Glance

Business Benefits & Customers Challenges

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Category:

Broadband Wireless Solutions

Business Applications

Converged Services & IMS

Mobile Advertising

Reducing Capex

Service Delivery Platform

Vas (Value Added Services)

VoIP

SAAS (Software As a Service)

Partners incl. Avaya, Safenet, Citrix. Customer references incl. Intesa San Paolo, MPS, Banca Carige, Banca Carilo, Banca Marche, Deutscher Ring, Generali, Alvecon, Suva

Ceedo AppCenter for Operators is the first PC software delivery platform designed specifically for telecom operators. It integrates with existing infrastructure and can be rolled out in phases – with an initial hosted stage for extremely fast roll-out to subscribers.

Using Ceedo’s platform, operators can own a rich content and services window right on the subscriber’s desktop PC, delivered to subscribers on hardware such as USB modems and netbooks or deployed through the web.

Ceedo’s platform lets operators monetize PC software sales as a new revenue stream, as well as opening up the PC desktop as a rich opportunity for delivering innovative services while providing a better experience for subscribers.

Ceedo AppCenter allows fixed and mobile operators to deliver PC software applications over the web to the subscriber’s desktop, to manage those applications remotely and us the platform to provide additional services direct to the PC.

Ceedo Technologies (2005) Ltd. www.ceedo.com

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Israel Mobile IndustrySolution Catalog 2010

22

Business Benefits & Customers Challenges

Solution at a GlanceCategory:

Broadband Wireless Solutions

Infrastructure

Wifi & Wimax

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Customers include - Hutchison 3 group, Tata, Reliance, KPN, AT&T and more Main partners - NSN (OEM), ECI (Solution Reseller), Hutton, Connectronics (Vertical Resellers)Ceragon is publicly traded on NASDAQ and Tel Aviv Stock Exchanges (symbol: CRNT).

Exceptional system gain and spectral efficiency with unique Native • 2/Hybrid solutions enable cost efficient, risk-free migration to next generation networksLeading networking capabilities, including a MEF 9/14 integrated switch, •advanced QoS, integrated TDM cross connect and SNCP supportA highly integrated, modular architecture combine the most advanced •technology with a competitive and favorable cost position

Ceragon offers FibeAir®, a complete family of point-to-point microwave solutions for the licensed (6-38GHz) and unlicensed (<6GHz) spectrum.Native2 and Carrier Ethernet platforms that facilitate the migration to all IP networks include: FibeAir IP-10 and FibeAir IP-MAX2, in split mount or all-indoor configurationsTDM Trunk radio platforms, with an upgrade path to IP, to serve long haul, high capacity high availability core and utilities networks in split mount or all-indoor configurations

Answer the growing demand for mobile & broadband backhaul capacity at the •lowest total cost per bit served over limited spectrum resourcesDesign, build, provision manage and maintain an LTE-ready wireless backhaul •network serving current 2G/3G/WiMAX services and can evolve to accommodate future services Facilitate the migration to all IP networks while maintaining a cost effective •legacy TDM support

Ceragon Networks (NASDAQ/TASE: CRNT) is a leading provider of wireless backhaul networks. Ceragon’s microwave solutions enable risk-free migration from TDM to IP, providing fiber-like connectivity and supporting all wireless access technologies, including GSM, CDMA, EV-DO, HSPA, LTE and WiMAX. Ceragon’s solutions are deployed by more than 150 service providers and in hundreds of private networks, in nearly 100 countries.

www.ceragon.comCeragon Networks Ltd.

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Israel Mobile IndustrySolution Catalog 2010

23

Business Benefits & Customers Challenges

Solution at a Glance

Unique Differentiators

Our Offering

Company References and Strategic Business PartnersCompany references - Verizon, Sprint, T-Mobile UK, AT&T, Telstra and 80 other T1 operators and retail chains worldwilde.Main partners - ConfidentialInvestors - Cellebrite is 95% owned by SUN Corporation, a listed group in Japan

Transfer of phone’s internal memory and user’s SIM card – all with Unicode •language support.Easy to use, standalone hardware, with a fast learning curve thanks to the •simple GUI and no need for PC connectivity.Coordination with cellular manufacturers and operators allows us to support •almost all phone models available, with new models supported before they are released to market.

The UME-36Pro, our flagship product, is a stand-alone solution that transfers content, including pictures, videos, ringtones, SMS & phonebook contacts between a wide range of mobile phones, smart phones and PDAs.The UME-36Pro was designed with the needs of the mobile phone industry in mind –rugged, thorough and easy to use.The UME-36Pro provides mobile service providers automated firmware updates that keep the UME-36Pro current with all the latest cellular phone models in their respective market

Supports more than 1500 mobile phones available in the market regardless of •the carrier and network.Protects customer privacy by securely transferring content without exposing the •information to store employees.Easy to learn and operate. •

CelleBrite provides content transfer and backup solutions for mobile handset devices, empowering mobile operators, POS and repair centers to provide value-added services to their customers. Our products enable users to transfer, backup and restore content from cellphones, including: Phonebook contacts, SMS messages, Pictures, Videos, Ring tones and Audio files, regardless of the mobile vendor, model, technology or carrier

Category:

Handset

Mobile Content Distribution

Vas (Value Added Services)

www.cellebrite.comCelleBrite Mobile Synchronization

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Handsets

Location Based Services

CellGuide’s G2 GLONASS co-processor is the world’s first GLONASS chip which adds GLONASS receiving capabilities to any existing GPS chip.

3 mm x 3 mm WLCSP GLONASS Co-processor ASIC.

CellGuide’s G2 GLONASS Co-processor chip adds GLONASS capabilities to any existing GPS chip. The unique architecture of G2 allows fast and easy integration of the additional GLONASS beacons to the existing GPS solution increasing the overall performance of the device dramatically.

www.cell-guide.comCellGuide Ltd.

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Business Benefits & Customers Challenges

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Payments & Billing

Revenue Assurance

Company references - BT, Telefonica, Telecom Italia, Swisscom Mobile, Bezeq Main partners - HP, Amdocs, EricssonInvestors - C.Mer industries, Hyperion Venture partners, Carmel Ventures

Highly configurable solution allowing a short deployment period and very low •customization effortOut-of-box library of business rules for fast deployment and identification of •failures and discrepanciesA sophisticated data mining technology allowing the identification of probable •causes for problems in the RA process

MoneyMap® is a combination of products allowing for management of all operations including reconciling usage and configuration data and Rating & Billing Verification.DealerMap® is a suite which enables operators to manage the life cycle of their dealers including a dealer’s operations management, dealer’s commission verification and the identification of potential dealer fraud.Consulting services: The consulting process allows operators to evaluate current RA capabilities, asses levels of financial risk, and set goals for the RA organization.

MoneyMap® and DealerMap® provide an end-to-end view of all revenue •chains, processes, rate plan verification and dealer management, enabling quick identification of leakage points.Relevant information is visible to the user via an interactive dashboard •mechanism. All rules and KPI creation are managed via a step by step GUI allowing easy management and maintenance of the system The incorporation of data analytics methodologies and techniques enables •users to easily identify leakage points and bottle-necks revenue chains, pointing towards the probable cause of the problem.

cVidya is a product company specializing in Revenue Assurance, Data Integrity and Dealer management solutions. We provide our customers with a combination of sophisticated data analytics techniques. The suite implementation allows operators to streamline and monitor their revenue chain and data integrity among sources thus enabling quick identification and closing of existing and potential leakage points.

www.cvidya.comcVidya Networks

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Israel Mobile IndustrySolution Catalog 2010

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Business Benefits & Customers Challenges

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Category:

Business Applications

Handset

Vas (Value Added Services)

SAAS (Software as a Service)

Company references - deployment pilots in process with several service providers.Main partners - IBM, Amdocs, HP, Alcatel.Investors - Communitake had gained funds from private investors.

The only vendor that delivers exclusively to the mobile devices ecosystem leveraging •veteran industry experience to offer a complete remote service platform. Superior technology: multi-OS; multi-platform solution; no operating systems or •devices limitations; small client footprint; operating in limited bandwidth.Advanced and unique functionality: automatic resolution scripting; simultaneous •voice and remote control session; innovative GUI for effective agent conduct; advanced guidance features.

Communitake provides a complete trusted remote service platform for mobile devices:Device remote control through real time complete interactive replica. •Diagnosis and automatic resolution of device related issues through operating scripts. •Graphical guidance features on how to operate the device. •

Communitake addresses the following service providers’ challenges:Higher support cost (e.g. increased call volumes and lengthy resolution calls) is driven •by the spread of advanced mobile devices. Communitake’s platform dramatically lowers average handling time and assures first call resolution.An increase in device oriented inbound support calls followed by the need for devices •experts. Communitake intensifies agents’ impact through automatic resolution scripts thus accelerating problem resolution and eliminating the need for support experts.High operating costs driven by extensive returns of non-faulty devices. Communitake •platform allows device diagnostics, applications management and real time graphical guidance that facilitate crisp resolution and significant reduction in device returns.

Communitake provides advanced remote service software over mobile devices. Communitake platform empowers service providers and device manufactures to remotely support, guide, and sell to device end-users through a complete interactive device replica. With Communitake, service providers have the ability to reduce operating costs; the competence to provide effective and superior service; and the understanding of customers so as to maximize revenues.

www.communitake.comCommunitake Technologies Ltd.

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Company References and Strategic Business Partners

Category:

Handset

Messaging

Mobile Content Distribution

Mobile E-Mail & IM

Company references: our solution is already installed and used successfully by thousands of users all over the world. Main partners: Dasur is looking to cooperate with cellular handset manufacturers, mobile operators, or with other text input companies that would like to use and integrate our technology and solutions.

A unique, efficient, and self-developed pattern recognition engine enables our •solution to require a smaller “foot print” (less RAM, ROM, and CPU processing power). A co-processor is not requested and SlideIT responds in real time—even in older generation or “low cost” mobile phones.High maturity: SlideIT has existed and worked for more than 18 months. •Thousands of people around the world have downloaded SlideIT from our website and used it in their mobile phones with great success.Strong granted patents. •

In our solution, you can slide your fingers or a stylus along the letters and the •words will “magically” appear; there is no need to be accurate. Features such as sliding, tapping prediction, disambiguation, graffiti, shortcut •and gesture are combined successfully. It is the only virtual keyboard that does not request the user to switch between layouts (in landscape mode).Loved by users, SlideIT is suitable for writing text in all applications. SlideIT can •be adapted to any OS in a short time.

The TouchScreen market for handheld device is in full expansion; its only current •disadvantage is the difficulty in entering text easily. Dasur keyboards are the solution to this major problem.The increasing demand for more text and email writing requires better, faster, •easier, and fun ways to do it. SlideIT is the ultimate solution for text input.The transition to TouchScreen devices made the keyboards smaller and created •the need for a better engine and mathematic algorithm to distinguish between letters.

Dasur has developed a new methodology for entering text into TouchScreen mobile phones and PDA devices. Our solution: SlideIT is a revolution in virtual keyboards that enables the user to enter text by sliding along the letters using fingers or a stylus. Our unique and patented algorithms are a breakthrough in the present state of the art.

www.dasur.co.ilDasur Pattern Recognition

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a GlanceCategory:

Marketing Analytics

Mobile Advertising

Vas (Value Added Services)

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Company references - Globally active, customers in production. Details upon request. Main partners - Territory focused CRM consulting firmsInvestors - Privately held.

Accurately identify real life social influencers by subject matter. •Highly scalable solution using a robust high performance engine delivering •very accurate results very fast on transactional databases with sizes exceeding hundreds of terabytes.

Datanetis offers a set of products that allow organization to increase their marketing ROI:Datanetis LEADSTM - identifies the influencers in your database enabling you to spend more marketing $$ on influencers first, while keeping or reducing the overall budget.Datanetis VARSTM - quantifies the social influence every customer is under enabling you to optimize campaigns to fuel positive virality (e.g. service take up) or block negative virality (e.g. churn) within the social network.Datanetis TRENDSTM - identifies what products are more viral and analyze trends as they evolve.

The challenge faced by marketers is to maximize the return on marketing spending by focusing resources on the right people.By using the Datanetis technology our customers are consistently experiencing a x5-x15 increase in return on efforts directed at:

Churn prevention using existing retention centers and campaign methodology. •Increased ARPU through increased product and services take up rates. •Higher customer acquisition rates in targeted acquisition campaigns. •

People are ten times more likely to react to offers from a friend than to advertising. Datanetis’s solutions enable organizations to leverage, for the first time, social networks and social influencers as part of their marketing activities on a large scale. Our customers are consistently experiencing an increase of x5-x15 in return on every marketing dollar spent and a real improvement in profitability.

www.datanetis.comDatanetis

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Company references - Teleclal IVR company, BlockBuster LTD., Channel 10, Channel 2 News, Maariv Newspaper, Ynet.co.il (Israel’s largest internet portal)Main partners - Teleclal, Unisys. Media Companies (TV, Newspapers, Radio stations), VAS providers, EnterprisesInvestors - Private investors, the NG group

Software only • solution running on standard computing platforms (Windows, Linux)Unique video encoding optimized for video calls •Easy video application development using standard web-techniques and tools •Innovative Speech and Visual Mobile Search engine for user-friendly content •selection

Category:

Mobile Advertising

Mobile Content Distribution

Multimedia

Security & telemedicine

Vas (Value Added Services)

Video & Content

SAAS (Software As a Service)

A full system for Video services - portal creation, video encoding, gateway •functionality, running on standard hardware and with full support for all 3G handsetsComplete Service Bureau option - we handle the portal hosting, encoding, and •maintenance - you just provide the content and we share the revenueCan be deployed in any UMTS network within a few days – hosted or on-site. •

Delivering content Direct to Consumers (D2C) •Low cost, risk free approach for launching profitable new services •Deploying 3G video services quickly and effectively •All the required tools (video encoding, rendering, CMS) are provided •

DSPV provides a complete VAS platform for mobile video, using video calls. The service is a proven revenue generator for Media Companies (TV, newspapers, Radio stations), VAS providers and carriers. The company also provides CRM solutions for enterprises (Banks, Transportation, Utilities).

www.dspv.netDSPV Ltd.

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Business Benefits & Customers Challenges

Solution at a Glance

Unique Differentiators

Our Offering

Company References and Strategic Business PartnersReferences - G4S, Security Land (Austria), SECFRA (France), Essent (Netherlands)Investors - Publicly traded on the Frankfurt Stock Exchange (trading symbol: ELN). Major shareholders - Argyle Security Inc.

GPRS platform with proprietary remote management tools for diagnostics, •programming, firmware updates using a dedicated application server with telco-standard redundancy.Wireless solution for a short and simple installation. Attractive design for •end-users.Interactive Web user interface for end-user on-line system management. This •can also be branded by providers and used as an advertising platform. Includes new advanced video capabilities and new location based services. WAP user interface for interactive remote system management by end-users via •mobile handsets

Category:

Location Based Services

Security & telemedicine

Vas (Value Added Services)

We offer providers a triangular business model: we provide products and solutions, consulting and technical support; monitoring companies provide monitoring, installation and know-how; service providers enable mass marketing by capitalizing on existing infrastructure, market presence, brand and sales force. Providers benefit from a platform for value-added services which can also be used as an advertising platform to communicate marketing messages. The platform leverages providers’ existing infrastructure and can be branded for enhanced brand image.

Generate revenues, expand offering and increase customer loyalty. •Enhance brand image and increase customers reach. •Benefit from an advanced, easy-to-integrate residential security solution with •remote management, state-of-the-art technology, innovation and design.Complete solution, including; training, support, consulting and co-marketing. •

Residential security and control solutions, with remote management applications which utilize advanced communications. GSM, TCP/IP and GPRS platforms enable end-users and providers to interactively manage and operate the system and home automation features using WAP and Web user interfaces, receive SMS and email notifications, utilize advanced video capabilities, enjoy location based services, remote mass management, remote firmware updates and more.

www.electronics-line.comElectronics Line 3000 Ltd.

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Solution at a Glance

Business Benefits & Customers Challenges

Company References and Strategic Business Partners

Our Offering

Unique Differentiators

Category:

Vas (Value Added Services)

Video & Video Solutions

Company references - Mobile and cable operators, Banks, TV and Radio stationsMain partners - IBM

Full call completion: A voice response in case of a non video call with identical •content. Automatic conversion of video content to voice content for voice callers. Full separation in handling video & voice streams of a video call, i.e.: Automatic •Speech Recognition over Video, voice call center connected to a video call. Easy to use application creation environment including video & voice calls •simulator, friendly content management tools, Fully telco-grade platform

Built-in comprehensive support package including training for easy self application creation, professional services and full applicative and tech support.Easy and rapid deployment in customer’s premises or in remote hosting.Flexible business models, highly competitive pricing.

A vast variety of proven video & voice applications, ready or tailor made, •provided along with a package of professional services for customization and localization, and a complete management toolkit for superb customer experience. A proven easy to deploy fully telco-grade platform with video & voice gateway, •featuring live video streaming from any source (handsets / webcams UGC video, TV etc.), voice recognition / DTMF menus, text overlay, video & voice recording, video & voice conferencing, outbound video calls, direct 1X1 connectivity between video & voice calls.Easy and rapid upgrade of existing voice portals and services to video portals and •services.

Ethrix is a proven leader with 8 years of experience in providing tailor-made, revenue-generating Video (IVVR) and Voice Value Added Service solutions to mobile telephone operators, broadcasters, content aggregators and media agents. A turnkey solution based on a fully telco-grade platform. Live domos @ Ethrix, Hall 4 Hospitality building

www.ethrix.comEthrix

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Company References and Strategic Business Partners

Our Offering

Solution at a Glance

Business Benefits & Customers Challenges

Unique DifferentiatorsFlexibility, scalability and future proof while maintaining excellent price/performance ratio, and backed up with committed supportLatest product: Falcon SE family – extremely powerful devices for Business Access and Mobile Backhauling (2/3/4G) applications.

Cellcom, Orange, Telstra, NSN, ALU

Category:

Broadband Wireless Solutions

Business Applications

Infrastructure

Reducing Capex

Wifi & Wimax Falcon line - ME AccessFalcon SET line - Mobile backhaulingFull range of products - passive and active - for xWDM

Allows cost effective migration from radio to fiber backhauling infrastructure, absolute protection of investment.

Advanced Mobile backhauling solutions for 2/3/4G, LTE and Wimax base stations, as well as Carrier Ethernet Access and cWDM.

www.fibrolan.comFibrolan Ltd.

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a GlanceCategory:

Payments & Billing

Reducing Capex

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Company references - Freenet - Germany, Telenet - Belgium, Vodafone - Iceland,Paetec - USA, STI - IndonesiaMain partners - HP, BEA Systems Inc., Sun Microsystems, Oracle, Cisco Investors - Public Company (AIM)

Maximum flexibility & vendor independency - leading to fast Time-to-Market •Cross-network, cross-product service plans - suites Multi-play environments and •providing Business control, Quota and Policy Management Pre-integrated, convergent pre/postpaid charging, billing & CRM, reducing •implementation time and risk, and featuring a unified product catalog

Leap™ Billing & CRM - Convergent, flexible BPM-based billing & CRM solution that realizes substantial reductions in OPEX and CAPEX while increasing customer satisfaction and retention.Leap Billing - End-to-end billing, customer care and business control solution with a rich feature set and future-proof capabilities to handle any straightforward or multi-play transactionLeap BCE - (Business Control Engine) - a robust, network layer business management engine

Business Benefits & Customers Challenges Customers Challenges: Time to Market in launching new services, Reducing High OPEX and CAPEX, Solving low customer satisfaction resulting in customer churn, Real Time Response, Creation of new market opportunities, Cross Network Services, Vendor Independency FTS’ Solutions provide:

Maximum Flexibility and Vendor Independency •Cross-Network, Cross-Services Support with Unified Product Catalogue •Pre-integrated, convergent pre/postpaid Charging, Billing and CRM •

FTS is a leading provider of Billing, CRM and Business Control solutions for communications and content service providers. By analyzing events from a business standpoint rather than just billing them, FTS allows providers to better understand their customer base and leverage business value from every event and interaction.

www.fts-soft.comFTS

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Business Benefits & Customers Challenges

Our Offering

Examples of IBM’s customers worldwide:1. Asia - Bharti, Idea. Maxis, GTEL, Globe 2. North America – AT&T, Sprint, T-Mobile3. Global account – Telefonica, VodafonePartners: Comverse, Amdocs, Mobixell, cVidya, Traffix and others.

Category:

Business Applications

Reducing Capex

Mobilizing The Web

Payments & Billing

Service Delivery Platform

SAAS (Software As a Service) The GTU is leading the cooperation between IBM and many Israeli Telco oriented

high-tech companies. Together, we build joint solutions and define a clear go-to-market strategy based on our Telco industry perspective and proven experience.

The GTU Provides 4 Types of Support for Partners:1. Business Development - enables structuring the partner.2. Marketing - designed to create new opportunities. 3. Sales - for local/international opportunities.4. Technology - optimal implementation of IBM’s technologies.

IBM’s Business Solutions for Telco include: • BSS/OSS, Billing and CRM- Integrate back-office systems & processes. • Network Transformation - Leverage network convergence to improve service

delivery. • Service Delivery Platforms - Speed delivery of innovative new services.

IBM Global Technology Unit (GTU)

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Business Benefits & Customers Challenges

Solution at a Glance

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Multimedia

Vas (Value Added Services)

Video & Content

Company references - The Company is in advanced negotiations with an Israeli mobile operator. In addition the company is having pilots with Ynet and NRG (Israeli Internet market leaders) and HOT (Israeli biggest cable company). Investors - private professionals

Automatic mass video production •High throughput, minimum latency, high speed video generation •High quality art & graphics •Application layer/framework which provides interactivity to the user •

Mobile Video Magazine - Automatic daily personalized (per location, time, specific subjects, content sources, etc.,) news clip using existing content (for example, RSS feeds). Till today the operator offered premium news/entertainment/sport SMS alerts and now the operators will offer, in addition, video magazines.Video newsletter - instead of the traditional newsletter the user will receive to his e-mail account a video newsletter generated from the RSS feeds of the traditional newsletter TV networks - “import the internet to the TV”. Always up to date video channels, generated automatically from any websites’ content

New immediate and clear way to make revenues leveraging existing content. •No human video editing is required. The video is generated automatically using existing content/media.Promote users’ actions (e.g. send to mobile, purchase tickets/music, download •ringtone/game/tone, fill a form)Advertising on the new video “real estate”– pre-roll, post-roll, interactive. •personalized content, that gives real value to user – higher exposure, higher CPM

An automatic mass video clip generator. idomoo turns automatically any pieces of existing content/media (photos, text, videos, etc.,) from any source (RSS, HTML, email, etc.) into an integral video clip. No installation is required and the initial set up is straightforward. The video clip is a premium service which is offered to the mobile operators’ users. The relevant arena within the operator is marketing/content.

idomoo Ltd.

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Solution at a GlanceCategory:

Mobile Advertising

Mobile Content Distribution

Multimedia

Vas (Value Added Services)

Video & Content

Company References and Strategic Business PartnersUpon request : [email protected]

Unique DifferentiatorsOTP FLASH designed for content distribution •End-to-end services •Customer tailored, low cost production. •

Our unique technology is called OTP (One Time programmable) FLASH. Unlike traditional FLASH we can put 4 bits of information in a single cell, and we produce memory product in sizes optimized for content distribution, creating the LOWERS cost content mobile Content distribution medium available today.In addition we provide end-to-end solutions including; application design, contentLoading, customer registration and more.

Our Offering

Business Benefits & Customers Challenges Traditionally premium content has always been released on low cost READ ONLY medium; LP records, CDs and DVDs are all a low cost READ ONLY medium.Mobile devices do not support CDs, and DVDs. Existing NAND based FLASH solutions do not address the problem; they are too costly and are not designed for content Distribution.Our solutions allow end users to consume mobile content simple and easily, and they will Work in any mobile device.

Our company builds the optimal media platform for mobile content. Our solutions are a Key element in creating cost effective, wide spread mobile content consumption.

www.infinite-memories.comInfinite Memories

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Solution at a Glance

Business Benefits & Customers Challenges

Unique Differentiators

Company References and Strategic Business Partners

Our Offering

Category:

Business Applications

Vas (Value Added Services)

Voice Services

Established in 1994, privately owned ITS Telecom has achieved international recognition as a major manufacturer and developer of complete voice, data, cellular, IP and video solutions that create a highly effective business environment. These solutions serve the data and voice requirements of businesses in more than 60 countries. ITS Telecom and its US subsidiary are members of the ForeGroup (formerly, Elgadcom) group of telecommunication companies.

The Connecto is a unique All-In-One wireless office communications appliance. It provides a revolutionary way for cellular operators who seek to extend their market share by providing a total office-in-a-box for their clients.With its mix & match capabilities between external/internal interfaces and applications, the Connecto is a perfect media exchange center enabling SMBs significant CAPEX & OPEX savings while enhancing the work flow.The Connecto enables seamless migration to the IP world with existing office equipment while providing an alternative wireless connection for voice and data.

Connecto is a IP-PBX, Data Router, WiFi access point, Voice Mail & Auto Attendant with multiple up/downlink interfaces: Cellular (GSM, HSPA, CDMA, EVDO), IP, PSTN, DSL/CM.Enabling complete PBX calling features provides connectivity to any extension type, while maintaining secure VPN and firewall capabilities. The wireless offering includes 2G/3G/4G Internet access with QoS & WiFi for all the office voice & data appliances.

Using Connecto and its mobile interface allows cellular operators to become a one-stop-shop for all the office voice, data & Internet activity, approaching the lucrative SMB/ROBO market with a complete service offering, increasing revenue, differentiate from competitors and enhancing customer’s loyalty.For the small offices, the Connecto offers the convenience of one converged communications solution in an integrated appliance. Connecto enhance office productivity with advanced tools, simplifies operation and save on communication costs.

Connecto is an All-In-One wireless office communicator, a 2G/3G/4G appliance with IP-PBX, Router, Data Switch, Firewall, Cellular Gateways, WiFi access point and multiple connectivity interfaces to cellular and fixed line networks. Connecto drives the entire office voice & data traffic via the cellular network and brings the operator new business opportunities while empowering the customers with new capabilities.

www.its-tel.comITS Telecom

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Solution at a Glance

Business Benefits & Customers Challenges

Unique Differentiators

Our Offering

Company References and Strategic Business PartnersVodacom, H3G, SEAT Pagine Giale, BBC, Glowpoint, Materna, MCN Telecom, Eutelia, Echovox, Avea, Orange, Partner, Cellcom, BH Telecom, Media Corp, Ericsson, Bank Mizrahi, Siemens, Accenture, Comverse, MM2002

Large variety of video applications and services contained in a single platform – • video IVR, video shop, Live TV, info-cams, infotainment, participation TV, video call center, One2many video chat, video point-of-sales, health-care nursing center, and many more…, all can be developed / customized by the user to cater for any type of service.Multiple media / content sources (video clips, live feeds, streams, interactive video •stations)No programming skills required. •“No-hassle” end-to-end video content delivery by wBuilt-in firewall traversal technology. •

Category:

Broadband Wireless Solutions

Business Applications

Converged Services & IMS

Infrastructure

Multimedia

TV/IPTV

Vas (Value Added Services)

Video & Content

SAAS (Software As a Service)

Our offering is of a hardware / software system that is provided as customer platform or in some cases as a hosted / managed service from broadband a datacenter. We provide the full cycle of customer centered services including professional services to fully customize and adapt the platform to the customer requirements and preferences.

Customer challenges are to 1) provide attractive and revenue generating services, 2) •they need simple to design and easy to deliver solutions and services and 3) ways to increase broadband and 3G traffic. Vitrage business benefits are 1) by providing a one stop shop for all video calling •services for 3G/IP, 2) Fast Time-to-Market by enabling large variety of services with quickest “design-to-launch” cycle. 3) Hosted platform allows for flexible usage (“on-deck” or “off-deck” services, developed/managed/provided in-house or by ASPs / affiliates)

iPoint-media develops and markets the “Vitrage” platform , Hosted 3G Video Calling Applications and Services Platform. The Vitrage platform provides with all necessary tools and technologies for smooth service launch:

Hosted / Multi-tenant + Multi-layered administration and ASP account management •Intuitive graphic Web Service Creation Environment (SCE) for services creation •and customizationInbuilt content management / repository with transcoding auto-converter •Sharing of content between ASPs and brand marketers •Embedded HTTP tunneling for “no-boundaries” video calls •Generated traffic reporting / billing tools (For the host, aggregator, content provider, •content owner)

www.ipoint-media.comiPoint-media LTD.

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Solution at a Glance

Unique Differentiators

Company References and Strategic Business Partners

Our Offering

Business Benefits & Customers Challenges

Category:

Broadband Wireless Solutions

Infrastructure

Mobile Content Distribution

Mobilizing The Web

Multimedia

Network Monitoring & Optimizing

Reducing Capex

Service Delivery Platform

TV/IPTV

Vas (Value Added Services)

Video & Content

Over 40 customers across the globe, including top tier operators and service providers such as Vodafone, Orange, Microsoft, mobilkom austria, KPN, Telefonica, AIS, AOL, Mapquest, Cellcom and Pelephone. Partners include Motricity, Nokia, 7*24 Solutions, Comverse, and more.

Presentation: • InfoGin’s technology automatically and in real-time, analyzes and reformats Web content according to its importance.Usability: • InfoGin’s Smart Navigation technology enables end users to access the desired content with minimum clicks via direct access to web page sections.Functionality: • InfoGin’s platform supports adaptation of rich Internet technologies such as java script, AJAX, Flash, fragmented images, image maps, Word, PDF files and more.Time-to-Market: • Network-based solution enables quick deployment in less than 3 weeks.

Web Surfing From Any Mobile Device: Enabling real-time, automatic or customized reformatting of any web site to any mobile device.Operator Brand Enhancement: Providing a branded header and footer Navigation Bar enabling operators to add their logo, links, smart navigation aids, etc. Mobile Advertising: Delivering the full range of ads from any web site, extending any campaign to mobile. Editing and Development Tools: Enabling content providers full control and customization of their mobile site’s design and presentation. Conversion from Any Markup Language to Any Mobile Device. Management and Reporting Tools: Allowing operators to fully analyze browsing usage. Traffic Optimization: Expediting browsing through caching, compression, markup optimization and more.

Best User Experience: • InfoGin’s technology resolves Web to mobile content adaptation challenges such as unsupported formats, rich web technologies, difficult navigation and poor presentation. Supporting over 7000 devices: • InfoGin optimizes web sites to meet each and every device’s capability and functionality, including enhanced surfing on high end devices. Increasing Mobile Data Usage • while saving on operational costs of content creation.

InfoGin, the pioneer and market leader in Web to mobile content and functionality adaptation solutions, enabling the ultimate browsing experience on any mobile device.

www.infogin.comInfoGin

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Payments & Billing

Reducing Capex

We are proud to have excellent references from all our customers which includes among others Orange, Bezeq, Cellcom, Pelephone, Mirs, HOT and Unitel.

Business customers demand online control of their accounts. LogNet’s unique Usage and Costs Analyzer (UC Analyzer) enables those customers to manage and control all their account aspects from a single point of contact. By using our web based report generator, customers can generate reports like the highest spending handsets, most frequent dialed destinations, distribution of calls between cost centers etc. Account management includes capabilities for managing thresholds, activation of services, ordering and trouble ticketing.

LogNet’s Account Manager Suite offers a complete web based platform for bill •analysis, bill presentment and customer self-service. Our complement modules includes web SSO, product catalog, notification •mailer, one 2 one marketing, digital signatory and self-service kiosks. The platform is J2EE based and our open architecture allows customization to •the specific requirements of the telecom.

The five most common benefits that our customers have derived from our solution were:

Reducing operational costs and reducing calls into Call Centers •Improving customer satisfaction •Improving customer retention and loyalty •Providing enhanced capabilities for high-value customers •Improving marketing capabilities and generating new revenues •

LogNet is a leading software provider of telecom ebilling and customer self-service systems across the wireless, wireline and cable markets. LogNet’s unique Account Management Suite platform supports the specific requirements of business customers (SOHO, SMB, Enterprise) as well as consumer customers of telecoms. By implementing our suite, telecoms can enhance the use of their self-service endeavors while generating new revenues, increasing customer satisfaction and loyalty and reducing operational costs.

www.lognet-systems.comLogNet Information Technologies

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Solution at a Glance

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Based on Patent granted enabling smart image capturing and processing result in better image quality, especially for increasing dynamic range of images and low light conditions.

Category:

Multimedia

Video & Content

Technology and software IP to be integrated into the imaging device (Camera-phone and digital still cameras).

Enables handset manufactures to differentiate their camera phones offering •from their competitors. Improve their offering and end user satisfaction from their camera-phone.Enables chipset makers to provide a new proposition to their customers •including phone handset manufactures and digital cameras.

Camera phone image quality improvement enabling end users a much better user experience especially in difficult lightning conditions.

MEP-Technologies

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Mobile Content Distribution

Customers: Telus mobility – canada , Telefonica – Peru , Pelephone communication – Israel , Wind – Canada.Business Partners: FusionOne – USA

The mce 100 is fast, Simple and stable, with fully automatic mobile device •recognition, a multilingual, picture based user-interface and true “one Click” operation.Plug & Play straight out the box, our SW supports XP, Vista and is Future friendly •with updates done over the net, no driver collisions and no technicians required.WE look after our customers on a business and personal level, by offering •Corporate reporting, color coded cables, Full branding, 24/7 Customer support and much more.

The mce 100 is a mobile-to-mobile content transfer solution for operator, vendors and repair centers. A fully automated, PC based solution, enabling the transfer of all mobile content between devices, it user friendly and offers the only true “one”click” operation on the market .

Data loss due to mobile theft or damage is devastating and this fear make •subscriber upgrading to a new phone or operator.Keeping your customers data safe, increases their satisfaction and loyalty, help •bring new customers from your companies and is an excellent marketing tool.Transfer & Backup service create new revenue, generate higher ARPU from •existing customers upgrading to phones and offers a very high ROI.

Mce Systems creates advanced mobile content management software for operators, dealers and end-users, Based on our patented technologies, our SW solution have solved the connectivity issue between the PC and the mobile phone.

www.mce-sys.comMce systems

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Mobile Content Distribution

Multimedia

Music & Games

Vas (Value Added Services)

Video & Content

SAAS (Software As a Service)

Our mission critical solutions are being used successfully around the world by companies such as:HP, Nokia, Marvell Technologies Group, Qualcomm Inc, DSPG, Emblaze, NTT DoCoMo Inc., Willcom, Inc., Ferrari S.p.A., Groupe Volkswagen France, and many others.Main partners: HP, Microsoft, Oracle, Yappa Co.

Leading–edge infra-structure that allows Service Providers to easily and cost effectively establish state-of-the-art web and mobile music services without the need for high development costs and content purchasing complexities.

MeCanto provides a centralized system for storing, accessing and organizing the entire personal music collection from any location, either through an internet browser or mobile phone, without the need to perform any file conversions, or lengthy data transfers.

Internet & mobile music streaming service •Music is provided through MeCanto, thus allowing customers access to •purchased music files anytime/anywhere without the need to copy/download files to devices and computes.Music libraries provided for listening based on time-base subscriptions. •

MeCanto enables seamless synchronization and streaming of music collections through web browsers and using client software for mobile devices, supporting Symbian, Iphone, Android, Windows Mobile, and others. MeCanto provide social networking through integrations with Facebook, MySpace, Twitter, LastFM, and others.

www.mecanto.comMeCanto

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Business Benefits & Customers Challenges

Solution at a Glance

Unique Differentiators

Company References and Strategic Business Partners

Category:

Mobile Advertising

Mobile Content Distribution

Multimedia

Vas (Value Added Services)

Video & Content

Company references - Vodafone, Orange, Swisscom, Telefonica and MoreMain partners - ibm, Comverse, Ericsson and More Investors - Intel Capital, Apax, and SMAC Partners

Over 250 commercial deployments, World leader in providing mobile multimedia solutions to mobile operators. A dominant expert in multimedia & content in the mobile Telco industry. Partnership with leading Content and Service providers. Broad mobile device knowledge. Dedicated customer service

Mobixell’s Mobile TV Solution enables the mobile operators to provide a Mobile •TV solution which includes advanced services for live TV, VOD, internet video and other mobile TV and mobile Video applications. Mobixell’s Rich Media Service Center (RMSC) is a network-centric service center for all multimedia handling, creating the ultimate experience for consuming rich media on a mobile phone.Mobixell’s CPS enhances the ability of mobile operators, content providers and •content aggregators to produce, manage, and sell content for mobile devices. Mobixell Ad-It is a multi-channel media-rich advertisement solution specializing •in delivering optimized, high quality, multimedia ads over a variety of delivery channels.

Our Offering

Mobile Operators strive to provide their subscribers with new services which involve rich media – video/TV, audio, images; poor quality and poor user experience have inhibited the mass adoption of these services. Mobixell products ensure high quality and excellent user experience and enable operators to increase ARPU from multimedia services (such as Mobile TV and multimedia messaging). In addition, Mobixell products enable the operators to integrated advertising into these services, providing an additional revenue stream and an ad-funded business mobile which is attractive to end users.

Mobixell’s technology enables Mobile Operator to provide their subscribers with high quality services based on multimedia - Videos and Images. Mobixell sells Multimedia enabling solutions in three areas: Mobile Multimedia messaging, Mobile TV/Video and Mobile Advertising. Mobixell has over 250 installations in Mobile Operators worldwide, including many Tier 1 Operators such as Verizon, Vodafone, Orange, Telefonica, Turkcell and many more.

www.mobixell.comMobixell Networks

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Marketing Analytics

SAAS (Software As a Service)

Vas (Value Added Services)

Company references - Mobile operator, Fixed line operator Investors - Private investors

Our Social Biometrics approach is based on ground-breaking technology that identifies unique signatures. These are like fingerprints, showing people’s unique behavior patterns and their network in-depth characteristics.

Mintigo offers ground breaking services based on the patented approach of Social Biometrics™. This system guarantees increase customer acquisition, churn reduction and shorter time to money.Mintigo services offer:

High value subscriber acquisition •Lower customer churn •Increase customer loyalty •Faster value add services & content adoption •Targeted marketing and advertising •

In the relentless Telecom environment it is a daunting task to acquire new subscribers and protect your own subscribers from churning - while also upselling more value-added services.What would you say to an automated system that points at the right and ripe prospects to acquire and targets your own subscribers who are ready for your next best offer? What about a system that pinpoints those subscribers who are on the verge of churning away from you?

Mintigo is The Social Biometrics™ company, delivering marketing intelligence with unparalleled rich customer profiling, covering the entire competitive landscape.

www.mintigo.comMintigo Ltd.

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Solution at a Glance

Our Offering

Business Benefits & Customers Challenges

Company References and Strategic Business Partners

Unique Differentiators

Category:

Location Based Services

Messaging

Mobile Advertising

Mobile Content Distribution

Mobile E-Mail & IM

Vas (Value Added Services)

Maayan ventures ltd is an investor with the Israeli chief scientist.

MobiApp’s system uniqueness is in the ability to create local network that enable users to communicate without cellular provider dependency.This enables us to offer laser marketing to the retail businesses directly with intimately relationship with the customers.

We offer a system which includes customer management and real time laser marketing (personal, local, timing) for crowded area like:

large entertainment centers (pubs, discos), stadiums, campuses, shopping •malls, etc.We can offer revenue sharing model or monthly retainer model. •

Retail businesses must increase revenues whether by increasing number of •customers or by increasing average revenue per customer, customer loyalty and added value for retailers is mandatory. MobiApp • creates added value for the users and direct connection between the retail businesses to the customers.

MobiApp develops local social mobile networks that enable people attending events to know about each other’s presence on site for freeWhen you enter a MobiApp location you will receive a notification inviting you to enter the network. Entering the network will let you know who is present at the location and will enable you to send and receive messages to whoever you wish.

www.mobi-app.comMobiApp

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Solution at a Glance

Business Benefits & Customers Challenges

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Category:

Handset

Mobile Content Distribution

Vas (Value Added Services)

Voice Services

VoIP

Wifi & Wimax

Selected Worldwide Customers: Motorola – USA, Intel – USA, AudioCodes – Strategic Partner, JaJah – USA, Comvers USA, Cellcom – Israel, Bezeq – Israel, Megacable – Mexico, Globe Wireless – USA, Deloitte – Belgium, PTV- Spain, WestCall – Russia, Mybcnet, Philippines

Branded SIP Mobile Clients designed to meet Service Provider requirements. •End-to-End SIP Mobile Solution (Mobile – Distribution Platform) •Sends SMS over VoIP data networks (Wi/Fi and 3G/GPRS) •Enables the users to use his current GUI hand-set for Mobile VoIP calls and SMS •messaging Client Management Server for advanced management features : •Over the air configurations, upgrades and updates and more •

Mobile SIP Clients for: iPhone, iPod Touch, Nokia S60(Symbian 9), Blackberry, •Android and Win mobile 5 and 6Distribution Server: Management of downloads, updates, upgrades and over- •the-air set up Over 40 Deployments in the last 12 month •

MailVision offers an efficient solution for the broad range of Service Providers, who seek to deliver high-quality voice services over Wi-Fi and Data(3G/GPRS) networks as an alternative to the traditional Mobile Operators.

Recent economy change and the demand from consumers for cheaper roaming rates, force service providers to look for alternative ways to reduce their roaming cost and allowing them to offer more attractive packages for their customers. MailVision’ Mobile VoIP Solutions has become a real alternative to the standard GSM Mobile Networks, by taking advantage of the data connectivity available today via WiFi and 3G Data Networks.

www.mailvision.comMailVision Ltd.

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Category:

Company references – Mirtemis RT super-resolution technology is used by •leading Israeli defense company Investors – private •

Company References and Strategic Business Partners

Mirtemis technology was strengthened by the high standard of the Israeli •defense industry, ensuring true real-time performance and exceptionally high qualityWith HawkView Real-time super-resolution technology, mobile cameras can •generate high quality images, enable them to rival digital cameras

Unique Differentiators

HawKview super-resolution image processor is used by leading companies in the •defense sector Digital and mobile Camera OEM can significantly improve their camera •performance while staying at the same level of bill-of-material cost

Our Offering

Up to X5 more zoom •Sharper images and dramatically reduced noise •Turbulence compensation •

Business Benefits & Customers Challenges

Company main message – Mirtemis develops real-time super-resolution image processors for camera OEMs in consumer electronics, aerospace and defense sectors. Mirtemis Hawkview increases image resolution ways beyond the resolution limits of the imaging sensor, with no additional optics. This enables OEMs to offer up to X5 more zoom, sharper images, dramatically reduced noise and turbulence compensation, at the same level of bill-of-material cost

www.mirtemis.comMirtemis

Solution at a Glance

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Solution at a GlanceCategory:

Company references • – Mirs Mobile, Natali-Sequlife, United-Israel-Rescue, IDF, IAFMain partners • - Motorola, Microsoft, ESRI, IsraeLife FoundationInvestors • – Private Investors

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

SNAP is the only comprehensive Command & Control solution that works on •regular mobile phones and can be accessed from any browser (no hardware/software required).SNAP’s architecture enables a generic interface to any IP-based sensor, panic •buttons, and other information systems (E911-ALI/ANI/CAD/ERM etc.).With the pay-as-you-go on-demand pricing approach, even small-medium •organizations can now enjoy a top-tier Command & Control (C4i) solution.

With SNAP organizations can now track, communicate and collaborate with •their first responders using their existing mobile phones - all through an internet portal accessible from anywhere.Using SNAP’s web based portal, organization can setup their environment, •download the application to their responders’ mobile phones and start working in less than a day. For over a year Nowforce’s SNAP technology is connecting 4,200 public schools •to a network of thousands of first responders providing immediate, location-based medical response.

It is a huge challenge for emergency organizations to manage their field-force •personnel. Tracking, communication & Situation Awareness are the key to optimized response.Command & Control solutions are available only to organizations that have •the ability to invest in expensive software and hardware, and spend months on intensive integration.There are thousands of emergency organizations with first responders on the •field, all carrying mobile phones.

Nowforce.com is the creator of SNAP – the first on-demand mobile lifesaving •network that provides a SaaS Command & Control platform for emergency responders that works with any GPS-enabled mobile phone.

Nowforce www.nowforce.com

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Company references - The One Smart Star™ system is fully deployed in Israel, Bulgaria, Georgia and Slovakia with over 2,000 OSSN™ customers and is being introduced in over 50 countries.Strategic Partners - All OperatorsMain partners - Amazoco, DigEvo, Wi-Media, OSS Georgia, OSS Bulgaria, OSS Swiss.

One Smart Star™ is a patent-protected innovation that enables mid to large size •enterprises to achieve a compelling brand advantage by providing single point access to unified information.One Smart Star Number™ (OSSN™ nickname) for all communication services •No investment and no management attention from Operators •Multiple levels of OSSN™ •

Category:

Business Applications

SAAS (Software As a Service)

Enable a seamless, quick, easy and innovative method for corporate customers to reach companies through all operators via multiple communication methods such as Phone, SMS, Fax, Regular mail, Email, Website.All services are accessed using the *xxxx (asterisk and four digits) or *ABCD (asterisk and four letters) number. while *xxxx do not interfere or contradict the national numbering planThis Star Service will ride on top of any Physical or Virtual PABx provided by Operator, or other devices, enabling for example, access to local offices of a company with multiple locations such as Taxi, Flower Delivery, Parking, etc.

For Operators: Increased traffic, airtime and number of calls. New Revenue •Stream. Putting the Phone service in the center of communications.For Corporate Customers: Create a single identity for the Corporation based •on one short number. Faster and increased interaction with customers. More effective advertising.

One Smart Star™ (OSS™) offers corporate customers a unique, innovative service which provides a short number for communication: Voice, Fax, SMS, Mail, Email and Website. It enhances the brand of the corporate and communication access, centered on a short nickname of asterisk (*) and four digits. One Smart Star™ solution narrows the gap between The Corporate and its Customers.

www.onesmartstar.comOne Smart Star

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Broadband Wireless Solutions

Reducing Capex

Infrastructure

Wifi & Wimax

ABIresearch® 2009 “In- Building Wireless Systems: Connecting Networks and Services” Selects Optiway as one of the two IBW leading innovators: “Optiway, an Israeli DAS vendor, has introduced optical multiplexing technology into their Active DAS solution, which purports to both reduce the number of elements and to save 50 to 70% of overall costs, while maintaining power and capacity in the system”

Optiway offers affordable in-building cellular coverage with a range of different technology standards for single or multi-operators, on the same single-fiber-platform. Optiway solution simplifies projects from design to implementation and provides effortless control with a unified management system.

Optiway offers affordable in-building cellular coverage with single optical fiber solutions. Optiway’s solution simplifies design and dramatically reduces your project costs by multiplexing sources, with a range of different technology standards for single or multi-operators, on the same single-fiber-platform.

Today, cellular connectivity is expected virtually everywhere, especially indoors, where most cellular calls are made. Optiway offers affordable in-building cellular coverage, delivering multiple cellular technologies over a single optical fiber, simplifying projects from design to implementation and providing effortless control with a unified management system.

Optiway offers affordable in-building cellular coverage with single optical fiber solutions. Optiway’s solution simplifies design and dramatically reduces your project costs by multiplexing sources, with a range of different technology standards for single or multi-operators, on the same single-fiber-platform.

www.optiway.bizOptiway Ltd.

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Solution at a Glance

Business Benefits & Customers Challenges

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Handsets

Infrastructure

Location Based Services

Security & Telemedicine

Our strategic customers are an OEM manufacturer or distributors working with design houses that integrated GPS modules at their products.

OriginGPS provides the world smallest GPS antenna-modules, optimizing integration •with mobile devices, PDAs, smart phone, Netbooks / Notebooks.Series ORG-2000 is OriginGPS smallest fully featured GPS receiver. The module •provides a miniature multi-channel receiver that continuously tracks all satellites in view and provides accurate positioning data. Featuring OriginGPS microstrip patch antenna and OriginGPS Noise-Free Zones •technology the ORG-2000 offers the ultimate in high sensitivity GPS performance, capable of both autonomous and aided modes of operation.

OriginGPS offers three products series:ORG-11XX series - Fully integrated GPS antenna-module ideal for applications require processor such as Notebooks/Netbooks.ORG-13XX series - Fully integrated GPS module including antenna. This series is a standalone device for embedded products with low system resources.ORG-20XX series is program host characterize with the smallest integrated GPS modules including antenna with small size: 14mmX14mm.

The OriginGPS integrated antenna-modules were specially designed to meet wide range of OEM configurations and applications. The small size of the module and full integration feature makes it ideal for integration in:

Cellular handsets - for navigation and location-based services. •Handheld consumer navigation and multifunction devices. •Precise timing devices. •

OriginGPS customer’s challenges are an electronics design houses, mobile and handheld manufactures and worldwide distributors.

The OriginGPS’s GPS receiver modules with built-in antenna have been designed to address markets where smallest modules, performance, highest level of integration, power and flexibility are very important.OriginGPS’s products consist of the following technologies:Unique antenna design - Module integrationAntenna-module design - Shielding for EMIUnique module design - Noise Free Zone System Floating antenna - Unique technology Molding technology - Improved performance & stability for components, requiring high stability in harsh conditions

www.origingps.comOriginGPS Ltd.

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Solution at a Glance

Business Benefits & Customers Challenges

Our Offering

Company References and Strategic Business Partners

Unique Differentiators

Category:

Handset

Aegis Mobile (USA), GSMA, RIM, HP, Vodafone, SwissComm, OMTP and others.

Devices are introduced to the service very quickly, enabling Perfecto Mobile to •provide a flexible and dynamic device offering based on customer demand.The Perfecto Mobile ScriptOnce technology enables automated testing on •multiple devices without the need to rewrite scripts.Perfecto Mobile’s non-intrusive technology is a great fit for: Pre launched devices •& Customers using their own devices for automated testing; customers sharing their devices across their organization; or for customers sharing their devices with external partnersLow cost of ownership for leasing the system, based on usage or co-sharing •programs

Perfecto Mobile Handset Cloud service: Perfecto Mobile provides an on-demand remote access service to real mobile handsets in the UK and the US. Automated testing procedures are also available on these handsets. A Private Handset Cloud service: Perfecto Mobile can provide a secure environment for individual customers and their eco-system partners. This can be provided as a dedicated service or a dedicated leased system.

Perfecto Mobile significantly reduces time-to-market and the cost and logistical •effort needed to develop, test, deploy, and monitor new mobile services.The ever increasing number of mobile devices available on the market presents •significant challenges for companies who need to verify that mobile applications/solutions work properly on all of them.Mobile networks may behave differently from each other. Therefore, there is •a need to validate that the application/service works properly under the target network conditions.

The Perfecto Mobile Handset Cloud service provides remote access to a multitude of real mobile handsets located around the world, and enables users to automatically run test and validation procedures on them. Perfecto Mobile continuously provides immediate access to the latest and most popular devices, making it an ideal service for application developers and content providers. Mobile operators and device manufacturers can utilize Perfecto Mobile’s unique Private Handset Cloud service to provide their partners with a secure environment where they can access new devices before they are launched commercially.

www.perfectomobile.comPerfecto Mobile

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Category:

Mobile Advertising

Multimedia

SAAS (Software As a Service)

Vas (Value Added Services)

Video & Content

Company references – Global Tier-1 carriers in India, Thailand, Singapore & Malaysia. More details upon request.Advertising partners - Live testing with agencies and brand advertisersInvestors – Opus Capital (www.opuscapital.com); BRM capital (www.brm.com)

Full solution to revenue that includes a platform and an media salesBehavioral targeting across all media channelsPartnerships with the top agency groups Deployment flexibility: The platform is offered as a hosted solution (SaaS) or an in-network deployment

Business Benefits & Customers Challenges

Our Offering

Carrier-grade platformDelivers ads on Ringback tones, SMS (Both P2P and A2P), MMS and the Mobile •WebComprehensive behavioral targeting, subscriber rewarding and opt-in interfaces •Advanced reporting and analytics •

Ad Network: Regional media sales teams sell your inventory and complement your ad sales team •Advanced campaign manager for agencies and brand advertisers •Easy-to-use self-service tools for small & medium advertisers •

Services: Our experienced team can help with all aspects of your ad operations, creative services, trafficking, tracking, analytics and optimization of your advertising business

Create new revenue • sources by turning your voice, messaging and mobile Web traffic into lucrative advertising channels.Attract new subscribers • by creating attractive ad-sponsored calling plans.Reduce churn • among prepaid subscribers through ad-funded loyalty programs based on our patented technology.

Pudding Media provides a full-service mobile advertising solution that encompasses a carrier-grade ad platform, a global ad network and ad sales teams, allowing mobile carriers to rapidly build or expand their advertising business.

www.puddingmedia.comPudding Media

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Solution at a Glance

Business Benefits & Customers Challenges

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Category:

Infrastructure

Network

Company references - NTT DoCoMo, Telecom Italia, Telus, Guandong Mobile, Telecom Austria. Main partners - Alcatel-Lucent, Juniper

• Superior Global load balancing capabilities • OnDemand switching for license based scalable performance • ADC for SIP applications and services based on proxy based architecture • Network based behavioral technology extending network based security beyond perimeter DDOS and firewall.

Radware transforms carrier networks into user-service-content aware networks delivering the visibility, intelligence and control needed to manage carrier’s IP services. Radware solutions include:

Application Delivery Controllers providing high availability and service quality across •all service tiers such as web, SIP, SOA and network infrastructure (OSS/BSS) enabling network and service transformations such as FMC, IMS , IPTV and CDN.Network Delivery Controllers based on configurable policy switch (DPI based) for •scalable service factory enablement for new service introduction and effective utilization of network resources.Network and Service Integrity solutions based on behavioral technology adding new •dimension (dynamic signature generation) for infrastructure integrity: enhanced clean IP, clean service.

Carriers’ Challenges: Despite massive investments in network infrastructure, swelling volumes of IP traffic and growing numbers of subscribers, carrier networks lack awareness of users, services and content. The lack of visibility makes it impossible for operators to control the quality and reliability of IP-based services and effectively support new Internet-based business models.Business Benefits:

Enable new carrier revenue growth and monetize investment based on user, service •and content awarenessDrive IP service delivery performance for improved network quality of service and high •end user quality of experience.Reduce CapEx/OpEx by optimizing utilization of network elements, infrastructure •simplification and consolidation across multiple services and sites.

Radware is the industry leader in intelligent application delivery solutions providing wireline and mobile carriers optimized IP services, guaranteeing high availability, maximum performance, service and network integrity and efficient infrastructure utilization. With Radware, carriers are able to ensure the performance and quality of IP-based services, reduce service delivery costs and introduce new services and Internet business models to grow revenues and IP service profitability.

www.radware.comRadware

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Solution at a Glance

Company References and Strategic Business Partners

Our Offering

Business Benefits & Customers Challenges

Category:

Broadband Wireless Solutions

Infrastructure

Network

Company references - Telia-Sonera, T-Mobile, Tele2, SFR, Orange, Golden telecom, Corbina, Comstar, VimpelcomMain partners - Cisco, Alcatel-Lucent, Nortel

ACE-3220 Cell-Site Gateway Best-of-breed cell-site gateway, enabling IP RAN access over multi-mode copper xDSL, •as well as over fiber and microwave links, with highly accurate clock regeneration using major industry standardsMultiservice support for GSM, GPRS, Edge, CDMA-2000, UMTS, HSPA+, LTE, and •WiMAX traffic delivery over packet networks with QoS and traffic management and multi-standard pseudowire encapsulation over Ethernet, IP and MPLS networks

ETX-204A Carrier Ethernet Demarcation Device User/network demarcation point for L2/L3 transport and SLA-based business services •or cellular backhaul with flow-based or bridge-based forwarding, QoS: rate limitation and shaping per Ethernet flow (EVC.CoS)MEF-9 and MEF-14 certified for EPL, EVPL services with Ethernet OAM, performance •monitoring and in-service/out-of-service loopback testing and standard pseudowire support for TDM traffic over packet Extensive synchronization schemes for cellular backhaul applications (ETX-204A)ITU-T G.8032 Ethernet Rings Protection Switching (ERPS) •

Customer Challenge for Mobile Operators: In the face of shrinking ARPU, how to decouple traffic capacity from backhaul costs and prepare the network for new mobile broadband services such as HSPA and LTE Solution: Deploy best-of-breed cell-site gateways and aggregation site hubs which support 2G, 3G, 3.5G and 4G traffic over converged SDH or all-IP backhaul networks Customer Challenge for Fixed Line Operators: How to deliver high-margin premium Carrier Ethernet services with end-to-end QoS and guaranteed SLAs over any infrastructure Solution: Deploy intelligent Carrier Ethernet demarcation devices which offer differentiated EPL and EVPL services with end-to-end QoS and guaranteed SLAs using Ethernet OAM, traffic management and performance measurement capabilities

RAD Data Communications is a world leader in access and backhaul solutions for carriers, service providers, mobile operators, and enterprises. RAD’s best-of-breed products enable users to lower operating costs and extend network reach by effectively leveraging existing and next generation network infrastructure to speed deployment of multiple services. RAD’s value proposition is based on technological innovation, flexibility and responsiveness to customer requirements, a long-term approach to customer-partner-vendor relationships, and an excellent price-performance ratio.

www.rad.comRAD Data Communications

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Solution at a Glance

Our Offering

Unique DifferentiatorsReliability / Stability •Industry’s largest sales & logistics forces •Extensive know-how in international logistics and trading regulations •Financial solutions •Global Presence •

• Sourcing the Deal Hundreds of selling offers & purchase requests posted daily to RCS’ trading

platform.• Selling the Deal Skilled traders initiate secure deals providing financial solutions to qualifying

companies.• Logistics RCS’ 20 agents ensure reliable delivery.

Category:

Handsets

All major brands and models of - Mobile phones •Digital cameras •Notepads, computers and computer peripherals •LCD’s •Other portable electronics •Original accessories •

www.rcs.comRCS Rampal Cellular Stockmarket Ltd.

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Broadband Wireless Solutions

Business Application

Handset

Messaging

Mobile E-Mail & IM

Mobilizing the Web

Network monitoring & optimizing

Vas (Value Added Services)

Wifi & Wimax

SwissCom - largest Ogo customerVodafone Germany - customer for both Ogo devices and clients for generic phonesMicrosoft - IXI is an official reseller for MSN (Windows live services)ICQ - IXI is an official reseller for ICQ messenger

Cutting edge data optimization services, using IXI’s own telco grade gateways •Multiple protocol push Email support, can even add push to POP accounts •Intelligent smart forwarding of attachments •All services can be provided either hosted by IXI or turnkey solution •

Value added services for mobile phones •Multiple community instant messaging •Email – Push Email and Attachments support •Social networking connectivity •Network optimization – all services are data optimized to reduce traffic usage •and greatly increase battery lifetime and improve overall user experience

Certified reseller of services – IXI provides official fully compliant feature •rich experienceAdvanced traffic optimization (up to 80%) means increased battery lifetime and •much smaller data usage – greater ARPU for operators, better user experience and less churn

Client server solution, with centralized NOC providing connectivity to multiple communities and email providers using various protocols. Clients consists of IXI’s own dedicated Ogo mobile devices running with proprietary Connect-OS, as well as clients for generic handsets running Java, Symbian and Windows mobile.

www.ixi.comRunCell / IXI Mobile

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Category:

Broadband Wireless Solutions

Handset

TV/IPTV

Vas (Value Added Services)

Wifi & Wimax

Commercial WiMAX deployment with Foris telecom in Mozambique Africa, OEM manufactures in Europe and in the Far-east.

Flexibility, the option to provide unique solutions, specific RF band development, MESH solution, Vertical integrated “all in one” from end-2-end solution including the RAN equipment and network, down to the chip (Asic) level

Runcom products include: Chipsets for User Terminals and Base stations, User terminals that include: Handsets, PCMCIA cards, Video IP Phones, Indoor and Outdoor CPEs, TV over IP and Video Surveillance System, Base Stations: Indoor Pico and Remote Radio Head, ASN GTWY, VAS and NOC.

Runcom provide 802.16e mobile WiMAX end-2-end solution.

www.runcom.comRuncom Technologies Ltd.

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Business Benefits & Customers Challenges

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Broadband Wireless Solutions

Infrastructure

Mobile Content Distribution

Multimedia

Video & Content

Wifi & Wimax

The company is engaged with Several Telecom Equipment Manufactures as well as with some of the world prominent mobile Operators.

Single system that solves the major issues related to content delivery over mobile networks. Saguna’s patent pending technology supports all content types, and guarantees a very short ROI cycle of approximately 6 month. The system is scalable and can be deployed starting from only 2 nodes and growing to a several thousand node system which can deliver Tera-bits of content per second.

Saguna CODS™ is a based on multi node caching proxy architecture (CODS-AN™ and CODS-MR™) which are located both within the Mobile Core Network and the Mobile RAN. The nodes operate in a grid-computing scheme, performing proxy/cache decisions which are based on the type of data/ content flowing in the network, thus adding “Content Awareness” into the network. The system classifies and identifies content currently being streamed through the network and presents the ability to eliminate redundant traffic both from the MNO portal and the free Internet.

The two major challenges are in content delivery over mobile networks are:Networks are moving from Voice based to Data based services. Reduction in cost •per MB (Backhaul & Radio) is hard to achieve with HSPA, LTE & WiMax while Data usage is growing exponentially.Unsatisfactory user experience creating service churn, and inability to attract •new users.

Saguna solution completely solves the above challenges and is totally transparent to the transport layer, the application layer and the terminal.

Saguna CODS™ is the first CDN solution totally adopted in to Mobile networks. The system is built to address the ever growing demand for Internet content and services.The system creates a storage overlay inside the RAN and automatically brings the most used content as close as possible to the users thus creating a much better user experience, dramatic OPEX reduction and solving pick hour bottle necks, at minimum cost.

www.saguna.netSaguna Networks Ltd.

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Company References: Israel’s Cellcom CMO: “As Israel’s largest cellular operator, with more than 3 million subscribers, our challenge is to address our subscribers personally with attractive offers for price plans and services that will help us to increase customers’ loyalty and ARPU. Sagarmatha’s SMART solution gives us the tools to do it effectively. During more than one year of using Sagarmatha’s SMART system for 1-to-1 marketing, we achieved significant results, including substantial incremental revenues.”Business Partners: Motorola, IBM, Modiv Media, UPC

The core technology is a sophisticated proprietary Data Mining engine •More than 10 years of experience in developing and operating personalization •solutions.Impressive track record of helping service providers to increase ARPU and •generate incremental revenue.

Category:

Business Applications

Personalization Solution

SAAS (Software As a Service)

For every campaign period, the mobile operator defines a set of offers (voice plans, content download promotions, prepaid refills, handset upgrades, etc.). Using our sophisticated Data Mining engine and Artificial Intelligence techniques, SMART matches the best offers to each subscriber.

The traditional cellular Campaign Management philosophy is based on finding for each voice plan or services offer a “segmented” group of subscribers. Sagarmatha’s approach is to find the best set of offers for each one of the subscribers, the subscribers being the main asset of the cellular carrier.

Sagarmatha enables mobile operators to maximize the marketing impact of their service offers by matching them personally to each subscriber, based on historic data, customer behavior modeling, prediction and previous purchase information.

www.sag121.comSagarmatha Ltd.

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Business Benefits & Customers Challenges

Solution at a Glance

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Mobile Content Distribution

Multimedia

Music & Games

Vas (Value Added Services)

Video & Content

SAAS (Software As a Service)

Company references - “The community aspects seem interesting, as you can sign up friends as your buddies and then message them from within the application to play a multiplayer game… It all looks very slick… after playing with the Alpha app, we’re definitely going to keep tabs on Skiller to see how it develops… “- Stuart Dredge, Pocket Gamer.Main partners - Our partners are mobile operators and content distributers. Investors - Privately owned company

End to end service: client and server technology, operation, content, branding, •prize distribution – we can provide them all.No need for complex infrastructure adaptations in the operator. •Social gaming – creation of the perfect social gaming environment. •

The skiller platform actually gives the users the perfect mobile gaming •environment. Users can play against each other but they can also play against the computer. The user gets:High quality mobile multiplayer games in combination with the Ability to win •prizes and rewards makes skiller a mobile gamers’ haven.Cross operator and geographically independent multiplayer games. •Buddy list, Massaging, Personal profile, statistics and more social elements. •Renewable platform – the user gets notification every time a new game is •introduced.

The gaming world today concentrates on single player games, as multiplying •expands on the internet, the same demand is rising for the mobile arena as well.Increase RPU - Operators get recurring revenues from multiplayer gaming •subscription fees.By giving prizes to users, Build social networks, lobbies, and groupies, operators •increase brand impact and awareness.

skiller provides a mobile multiplayer gaming platform for skill games based on contests and prizes. The platform is expandable platform, highly dynamic and already incorporates a verity of skill games. Skiller aim to increase operator’s RPU by creating recurring revenues. We provide sticky and exciting gaming experience, including building of player networks and lobby, messaging, rating, etc’. This is the real Game 2.0 - The new mobile gaming experience.

www.skiller-games.comSkiller Ltd.

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Solution at a Glance

Business Benefits & Customers Challenges

Unique Differentiators

Company References and Strategic Business Partners

Category:

SAAS (Software As a Service)

Vas (Value Added Services)

Voice Services

Company references - Deployment of the global Spikko service. Main partners - Mirs, Pelephone (operators in Israel) , IDS (Motorola-iDEN marketing partner). Investors - Israeli OCS, Alon Carmel (Jdate), Yigal Ahuvi, private investors

Providing a full communication services, free of charge while generating new market •and income for the homeland operator without the need of the operator to invest in infrastructure.Developing and deploying a global distributed softswitch which is of unlimited size •(patent pend.).Developing and deploying the Total Quality System and Algorithm © to allow high •quality of service in the public internet (patent pend).Offering to the operator the unique SMS Suite solutions. •

“Spikko” is a unique communication service employing global and mobile telephony, for any mobile device, land line and PC. Spikko users download software to their communication device (mobile phone, PC, home/office landline/adaptor-sent as a SMS to the mobile phone), or register their mobile/fix-line and receive a new local phone number to use with the Spikko service. Spikko credits the user for each incoming call and SMS, and allows user to send/receive calls anywhere worldwide. Spikko users can always be reached at the Spikko local phone number. Spikko becomes your mobile, landline and international phone, reducing Ex-patriots communications costs to the lowest level compared to any other method or competitor.SMS Suite: In addition to the new Ex-patriots markets Spikko introduces to the operators, it also provides a unique SMS suite – Pushmail – SMS (completing the available push mail services to support 100% of the users base), Open© Email 2 SMS, and Managed SMS (SMS manage and backup).

The Ex-Patriots confronts the need to communicate with their home land, and confronts •various solutions which are not cheap and not straight forward. Spikko provides the best available solution by providing local homeland country number and SMS free of charge while generating revenues both for the homeland operator and Spikko.The Spikko service is based on collaboration with mobile carriers, enabling those •carriers to create a new income source by receiving an entire new user base - Ex-patriots, who normally use the services of the local carriers in their country of residence. Now, they will receive their Spikko calls to a telephone number of a local carrier in their country of origin, creating an entirely new source of income that would not be possible for those homeland carriers without the Spikko platform and service.The operator does not need to invest in integration or infrastructure to establish this service. •

Spikko technology offers the Ex Patriot community (residents outside of their home Country) the ability to communicate by telephone (cellular, landline, SMS) with their home country or other Ex-patriots anywhere in the world for the same cost as making a local call or less than that.The service is convenient and saves money for the Ex-patriot, while generates new yet to be explored revenues for the operator. This is a Value Added Service without the need of the operator to invest in additional infrastructure.

www.spikko.comSpikko

Our Offering

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

iPass inc. •Amdocs. •Smile012 •iAxcess •Comverse •Nice systems •SANDISK •Marvell •Given Imaging, etc •

Connect123/You-Roam.com is unique platform that enabled today to offer iPass solutions and other solutions to different customers segments Enterprises, SME & individuals.

Category:

Broadband Wireless Solutions

Business Applications

Payments & Billing

Vas (Value Added Services)

VOIP

Wifi & Wimax

SAAS (Software As a Service)

With You-Roam.com /Connect123 platform enabled to increase your market by approaching to Enterprise, SME & Individuals without increase the efforts.

Full accounts managements •Full products management •Full Price lists and pricelist methods capabilities. •Customized Look & Feel. •Multiply security levels •No installation needed (Software As A Service) •

You-Roam.com/Connect123 advanced management platform ,the first and unique SAAS platform that enabled managing all the aspects of connectivity services.

www.SourceIT.co.ilSourceIT Ltd.

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Business Benefits & Customers Challenges

Solution at a Glance

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Backhaul

Infrastructure

Network

Wifi & Wimax

Investors - Evergreen Venture Partners, DFJ Tamir Fishman, Argonaut Private Equity

Siklu’s products are based on an innovative architecture using full VLSI design and offering:Disruptive price performance that will change the mobile backhaul landscape - the •lowest price tag in marketSilicon-based, robust, reliable and small form factor device that delivers carrier-grade •Ethernet servicesReduction of recurring frequency operational costs - operates in the licensed 70GHz •spectrum and the license-exempt 60GHz spectrum Milimetric wave radio delivers software-scalable, high-bandwidth Gigabit throughputs •

Siklu offers an all-outdoor carrier-grade Gigabit-Ethernet solution, operating in both the licensed 70GHz band and the license-exempt 60GHz band.Designed to be one of the building blocks of the NG backhaul and access segment of Carrier Ethernet networks, Siklu solutions enable Layer 2 switching and include all the tools necessary to ensure QoS, policing, prioritization and OA&M capabilities - as well as software upgradable L3 networking/routing capabilities to support NG flat-IP topologies. Siklu’s solutions incorporate a robust modem with real-time adaptive modulation mechanisms to provide extremely high link availability, ensuring backhaul reliability.

The backhaul network is one of the major contributors to provider recurring operational expenses. With the increase in demand for faster mobile data services, operators face the challenge of exponentially increasing the backhaul network bandwidth, while keeping backhaul expenses in check. With solutions from Siklu, Mobile Network Operators will lower transport expenses significantly, while increasing backhaul capacity and performance – meeting mobile data and HSPA requirements, smoothly rolling out new data services, and migrating to LTE and WiMAX infrastructure. Featuring software-scalable bandwidth and functionality, Siklu allows operators to gradually evolve and develop their backhaul network, satisfying customer demands and maintaining profitability.

Siklu develops revolutionary, milimetric-wave Gigabit Ethernet systems for service providers’ backhaul networks. The company’s next-generation, carrier-grade solutions are ideally suited for providing Carrier Ethernet services as well as mobile backhaul – in particular serving 2G/3G/3.5G and future WiMAX and LTE networks. Offering flexibility, scalability and easy installation, solutions from Siklu reduce Total Cost of Ownership by an order of magnitude - helping providers mitigate the backhaul burden.

www.siklu.comSiklu Communication Ltd.

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Category:

In a network of thousands of sites where you need to optimize and plan ahead. Do you need to optimize your network and don’t know where to begin? DCR are rising and you don’t know why? This is one system that will give you the starting point, the way and the solution for your entire network. You will not need to invest in expensive investigation equipment or Drive tests.

Techmind’s “Celllution” is a proven network optimization platform that by methods of heuristic algorithms and data mining supplies a full set of network optimization parameters (RF, HO, Co.Ch, SC, Tilts and more). This non intrusive system monitors the network 24*7*365 without taking up network resources and with immediate results of improving network quality and reducing maintenance costs.

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Solution at a Glance

www.celllution.comTechmind LTD

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Category:

Company references – Verizon, Time Warner Cable, Telefonica, Cern, AT&T, •Equant, BT, Finnet, NTT Communications, Embarq, Cogent, Hutchison TelecomMain partners - Nokia, NSN, Alcatel-Lucent, and other Tier 1 equipment vendors •Investors – None •

Stable, innovative public company •Market-oriented networking solutions which are purpose-built for the Ethernet •access network to enable both demarcation and multi-service extension capabilities Value-added offerings for multi-lateral deployment – multi-vendor, interoperable •networks, partner-integrated solutions, standards-friendly enhanced servicesMulti-layer network operations and management – multi-protocol, application- •oriented, with assured service delivery and OAM capabilites

Commercial Carrier Ethernet •Native Ethernet •Circuit Emulation over Carrier Ethernet •Residential Active Ethernet (P2P) for FTTx •Fixed Wireless Demarcation •EoPDH •Native Ethernet •Optical Transport •

Enable service providers to introduce new services to capture additional revenue and reduce churn through assured services

Telco Systems is a leader in innovative, multi-service Carrier Ethernet access and demarcation solutions to enable carriers and service providers to deploy highly reliable and manageable Ethernet services to both business and residential subscribers. These solutions support a cost-effective evolution to a service-assured, all IP/Ethernet network.

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Solution at a Glance

www.telco.comTelco Systems, a BATM Company

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Business Applications

Messaging

Mobile E-Mail & IM

Multimedia

Vas (Value Added Services)

Video & Content

Voice Services

SAAS (Software As a Service)

Verizon Wireless, Sprint-Nextel, Boost Mobile, Rogers, Telus, Bell Mobility, Cable & Wireless Caribbean, Claro Guatemala, T-Mobile Macedonia, Kyivstar Ukraine, Utel Russia, AIS Thailand, Telstra Australia, Pelephone, Mirs and Bezeq in Israel & more.

Get TeleMessage as a Licensed or Fully managed hosted platform. •Combine TeleMessage PC to Mobile and Voice and Fax products in One system. •Integrate the Messaging Gateway with our PC to Mobile suite. •

Offer Business users a Messaging Gateway to handle Fax, Voice, SMS, MMS, and •Email from and to any system and protocol.Bring Mobile network to subscriber’s PC, providing him PC to Mobile tools to •send and receive messages.

Allow Self Content Generation: Give subscribers tools to send Video, Picture, •Music and Text from the Internet or PC to Mobile phones. Expand SMS reach using Text to Speech to fixed line phones, elderly, rural or less •educated people.

TeleMessage integrates in common PC applications: Outlook, Outlook Express, Internet Explorer, Firefox, Flash, Excel and Windows File Explorer.We provide subscribers with applications to easily send Video, Picture, Music, and Text from the Internet or PC to Mobile phones.

www.TeleMessage.comTeleMessage Ltd.

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Solution at a Glance

Unique Differentiators

Business Benefits & Customers Challenges

Our Offering

Company References and Strategic Business Partners

Category:

Location Based Services

Vas (Value Added Services)

Company references - Orange Group, several Vodafone affiliates (UK, Germany, Spain), SFR, O2, Pelephone and AOL/MapQuest.Main partners - BlackBerry, Motorola, Palm, Sony Ericsson, Navteq, Lonely Planet, Zagat.Investors - Telmap is part of the Science Navigation Group .

Telmap5 is the first and only location companion available today •Telmap5 offers a unique location experience, one that is rich, personal, local and •flexibleTelmap5 includes new developments and patented location active technologies •Telmap is a white label solution allowing operators to leverage their brand and •customer’s loyalty using location on their mobile phonesTelmap5 offers a complete end-to-end solution including mobile companion, web •companion, location platform and set of APIs providing a full LBS strategy to come to life

Telmap suite of solutions empowers mobile operators to offer a complete LBS strategy and a true and valuable location experience, one that is rich, personal, local and flexible.

By implementing Telmap, operators can get the following benefits:Generate revenue from basic subscriptions, premium services, voice and location SMS •usage derived from the navigation service Reduce risk with revenue-sharing model and end-to-end solution •Foster customer loyalty to a branded service •Leverage the navigation service to sell additional products and services (e.g. bundle •navigation data package together with an email package)Differentiate from competing operators by offering a unique navigation service •Provide easy access to operator retail outlets and service centers through •customized POIs.

A world leader in location solutions, Telmap has a unique end-to-end solution including a mobile location companion, a complementary web companion, robust location platform with a set of APIs to deliver a strong LBS strategy. Telmap5 is the world’s first personalized location companion integrating innovative and patented technologies, including Telmap Active Interface, Telmap Active Search and Telmap Active Widgets. Over 20 tier 1 operators successfully deployed Telmap’s solutions opening new business opportunities and generating new revenue streams.

www.telmap.comTelmap

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Solution at a Glance

Business Benefits & Customers Challenges

Our Offering

Unique Differentiators

Company References and Strategic Business Partners

Category:

Network

Traffix Diameter Gateway – Provides instant cost effective connectivity between any •Diameter interface to any other control plane or AAA protocol. Typical connectivity scenarios include connecting Diameter network element and legacy network elements or different vendors Diameter dialects.Traffix Diameter Load Balancer – Enables network scalability based on unique •native Diameter load balancing technology which enables smart business oriented contextual load balancing. This is a Diameter node which is uniquely familiar with any Diameter interface. OpenBlox Diameter Stack – Provides software developers the ability to develop robust •Telco grade Diameter interfaces and build NGN connections you can trust.

Traffix is Diameter protocol expert. With over five years of experience working with •Diameter, Traffix is the only company in the field which is intimately familiar with the Diameter protocol.Traffix products are the only market solutions which are legal Diameter nodes in the •network with all the capabilities associated with this, automatic capabilities exchange, watchdog and failover mechanisms.The market benchmark for Diameter, with over 100 deployments. •

Company references – Bharti, Orange, Beeline, Vodafone •Main partners - Ericsson, Cisco, IBM •Investors – Leading venture capital firms and industry veterans •

Instant cost effective connectivity between any Diameter protocol and any other •control plane or AAA protocol (RADIUS, LDAP, XML, CAMEL, etc’).Enable network scalability, availability and assurance based on the Diameter control •plane load balancing solution.Support any Diameter protocol connectivity based on the Traffix Diameter protocol •stack, the market benchmark for Diameter protocol development.

Traffix Systems is the Diameter control plane expert. Traffix supports telecom operators on their way to Next Generation Network (NGN, IMS or LTE) technology by providing cost saving gateway and load-balancing solutions for the Diameter control plane achieving network connectivity and scalability and thus enabling the opportunities to generate new service revenues based on the Diameter control plane innovation.

www.traffixsystems.comTraffix systems

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Location Based Services

Marketing Analytics

Vas (Value Added Services)

Company references - Cellcom Main partners - Cellcom Investors - Capital International (www.capitalio.com)

trendIT’s demographic data is obtained from a significantly large and objective •sampling systemThe system provides comprehensive geographic coverage •Near real-time spatial population distribution data, with high resolution accuracy. •

MacroTREND viewer - an accurate, fine-grained, real-time map of population demographics and mass movements.StatTrend - a geo-statistical analysis report by requestWebservices - the integration of dynamic demographic data into third party platforms

Unique real time information on population behavioral trends - population •location and movementsReal time information on demographic segmentation - an in-depth picture of the •characteristics of the populationtrendIT state-of-the-art technological platform allows the mobile provider to •create new markets by providing new services for their enterprise customersInflicts minimal interference with the infrastructure and network of the mobile •provider

trendIT’s platform is a unique, innovative management solution designed to accurately measure and determine demographic trends. trendIT provides decision-makers with dynamic, comprehensive and up-to-date demographics for a wide range of applications: behavioral targeting, urban planning, commuting analysis and home land security solutions.

www.trendIT.nettrendIT

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Solution at a GlanceCategory:

Converged Services & IMS

Messaging

Mobile E-Mail & IM

Vas (Value Added Services)

Our Offering

Business Benefits & Customers Challenges

Unique Differentiators

Company References and Strategic Business PartnersCompany references - Vodafone Live!, Cellcom, Movilisto Spain, Portugal and France (Buongiorno companies), Pelephone, debitel, life, MIRSMain partners - AOL ICQ, Infineon/Comneon, Chikka, Microsoft,

Tjat Messaging Widgets: A True “Universal Client”, with no porting efforts, •Solving the Device Fragmentation Problem Taking advantage of Tjat’s powerful Server based Messaging deployment (with •patent pending “Virtual Client” technology), adhering to W3C Standards. Fully supporting Widgets for Opera, Symbian WRT, Netfront, Windows Mobile •Fully Hosted by TJAT, no purchase of software or hardware. •Flexible Business Model •

The first Complex, Interactive mobile widget achieving the ultimate User Experience Rich User interface for Web Messaging, including sound and vibration notifications, fully animated emoticons.Immediate and cost effective - offering mobile web messaging to the entire subscriber base.

Mobile Web Messaging is expected to grow to 24% adoption rate or •80,000,000 users in Europe alone by 2013! Operators must offer Web Messaging to ALL the Subscriber Base and for over a •thousand different handsets.Launching a downloaded client solution is extremely expensive and practically •impossible - a money losing venture

Tjat is a Technology leader in making the Mobile Internet a reality - bringing a rich web messaging service to mobile devices. By combining our patent pending “Virtual Client” technology and Mobile Widgets, Tjat has introduced the most cost effective way of delivering a 360 degree messaging solution to the whole network, from high end devices to legacy devices: Launch an immediate solution – fast Time to Market;Flexible, Scalable & Extendable - e.g. Different Languages, Personalization; Simplicity - Presentation in a familiar, web like user friendly interface.Award Nominations: 3GSM 2007, 2008 Global Mobile Award for Best Mobile Messaging Service.

www.tjat.comTJAT Systems

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Israel Mobile IndustrySolution Catalog 2010

73

Business Benefits & Customers Challenges

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Category:

Converged Services & IMS

Vas (Value Added Services)

Video & Content

Company references - TriPlay has deployed a white labeled solution for PelePhone, wireless subsidiary of Israel Telecom under the name “SyncSpace”.Main partners - TriPlay has recently announced a joint venture with German Telco Deutsche Telekom launched in Germany in October 2007.

Turning communication into a device, rather than a platform oriented •experience, users are free to communicate any type of message regardless of the device they are received on. Transcoding of media files is performed on the fly for a uniquely simple experience.Our revenue stream is based on monthly subscriptions to the service or revenue •share deals with our partners.

Providing our partners with a ready to go platform enabling members to communicate and share personal content with each other. Content traditionally viewed over the web is now accessible by mobile and billable.TriPlay provides a wide range of friendly gadgets making Mobile Life that much easier.

TriPlay operates as an end user solution and operator co-branded service, offering a simple solution to a multi device reality. Messages and replies can be generated from any device and received by the user anywhere, any time. The service includes:

TriPlay Connect: Cross device rich media messaging over Web, TV or Mobile •phone.BackPack: a 1 GB online repository allowing access to Photos, Videos, Music and •Files.TriPlay CrEWs!: A 5 person group area accessible by Web or WAP allowing best •friends to communicate with each other cross device and around the clock.

TriPlay delivers a Total Mobile Life solution enabling converged communication over TV, Web and Mobile Phone. TriPlay members can seamlessly send and receive any type of message, text or multimedia, to and from any Mobile Phone or PC in the world.TriPlay operates through its TriPlay.com service and partners with leading operators and internet communities to promote its technology.

www.TriPlay.comTriPlay

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Israel Mobile IndustrySolution Catalog 2010

74

Solution at a Glance

Unique Differentiators

Company References and Strategic Business Partners

Category:

Infrastructure

OSS/BSS

Company references - France Telecom, AT&T, Bell Mobility, KPN, Wind, 3 Australia.Main partners - Nortel, Ericsson, LogicaCMG, Siemens, TechnoServ.

Converged Assurance Solution - • TTI offers a complete Service Assurance offering. Multi-vendor - • TTI offers multi-vendor and multi-technology network adaptors.Extensibility - • TTI enables CSPs to quickly adapt frequently changing network requirements as they deploy new services and technologies.Automation - • We offer tools that assure QoS by defining automatic rules for network problem resolution.Knowledge and Experience - • With over a decade of Service Assurance experience. We use our experience to better build Service Assurance products that fit today CSPs needs.

Our Offering

Business Benefits & Customers Challenges

Netrac Fault Management delivers real-time, centralized monitoring of complex networks and empowers CSPs to solve service and network problems swiftly. The product line delivers a scalable, flexible, robust event management for networks of any size. Netrac Performance Management is a highly reliable and scalable performance management system that can handle large amounts of data from multiple sources including Operational Measurements (OM), logs, xDRs, etc. It proactively detects irregular network behavior so that potential network problems can be avoided.Netrac Service Management comprises of dedicated service management as well as fault and performance products that are enhanced with service information. It monitors and analyzes services, QoS and business impact from a customer centric point of view.

Reduce operating expenses and optimize operations efficiency. •Speed-up time to monitor new services. •Improve customer QoS and QoE levels and reduce churn. •

TTI Telecom is a leading provider of next generation Operations Support Systems (OSSs) to Communications Service Providers (CSPs) worldwide. For incumbent and emerging CSPs spanning fixed, mobile and cable markets, we provide a robust OSS platform that helps manage their networks and services effectively. The company’s Netrac product portfolio delivers an automated, proactive and customer-centric approach to Service Assurance, spanning fault, performance, and service management.

www.tti-telecom.comTTI Telecom

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Multimedia

TV/IPTV

Vas (Value Added Services)

Video & Content

Company references - Orange (http://vod.orange.co.il), MTV ( http://www.s2o.tv), MSN.Main partners - NDS, Alcatel Lucent, RayV.Investors - Zohar Gilon, Ron Tamir.

Stickiness: • Tvinci displays videos differently. Our unique social & personalized content discovery tools and interactive Flash-enriched video players evidently keep viewers longer. Flexible business models: • Tvinci enables them all. Monetize via video ads, unique sponsorship solutions, renting premium content or by packaging web videos with mobile/TV offering.Turnkey solution: • minimize time to market with a comprehensive solution that includes flexible CMS and entire user interface layer (as opposed to video player only) for both PC & TV.

Internet based video website for operators to securely offer “top-shelf” content. •This is a key step forward in becoming content provider for all three screens (mobile, PC, TV). Answers a key challenge of internet TV that operators face: simplifying end- •users’ search acquisition of relevant content, in an inherently content rich environment such as the web. Profitable solution that includes an easy purchasing process for premium videos, •utilizing the operator’s billing systems and leveraging existing invoicing, pricing & packaging mechanisms.

We enable operators to offer effective Internet TV:Launching a branded video service online through one technology provider in •minimum time while maximizing advantages of web medium. Providing a bundle of cross-device services by fully integrating internet TV with •existing systems (billing, packaging, pricing, user login/data base, support center, CMS etc).Maximizing revenues from a video service on PC, and setting the infrastructure for •a TV service with unified Content Management System (CMS) & User Interface.

Tvinci enables mobile operators to manage and deliver video content to PC and TV. We offer a flexible turnkey solution that can be easily customized in order to create highly engaging branded video environments. With Tvinci, telecoms and mobile operators offer a video service online that is completely integrated with their existing phone offerings.

www.tvinci.comTvinci

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Israel Mobile IndustrySolution Catalog 2010

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Business Benefits & Customers Challenges

Solution at a GlanceCategory:

Location Based Services

Network

Vas (Value Added Services)

Wifi & Wimax

Company References and Strategic Business Partners

Our Offering

Unique Differentiators

Strategic Business - Rapidly growing network of over 14 million Wi-Fi Access Points worldwideRecognition - 1st Place Nokia World Barcelona, Forum Nokia EMEA Application of the Year 2008Investors - Pitango (Israel), Lightspeed (USA), Gemini (Israel)

Fastest and Easiest Wi-Fi Connectivity Experience •Rapidly growing network of over 14 million Wi-Fi Access Points worldwide •Efficient Wireless network management in the “Wild West” anarchy of Wi-Fi •Access Points

Free, fast, seamless Wi-Fi connectivity experience, easily integrated with •Social NetworksEasy integration and configuration tools for mobile application providers and •handset vendorsValue-added cooperation and private-label opportunities for Wi-Fi providers •Enabling offloading of 3G data traffic to Wi-Fi and managing data roaming •expenses

Subscriber’s today struggle with performance and quality issues of mobile •Internet, as well as rising cellular data and roaming costs, and when they try to use Wi-Fi as an alternative, it is currently difficult, cumbersome and unstable.WeFi makes mobile Internet connectivity easy and affordable by finding open •Wi-Fi networks wherever possible and connecting mobile devices to Wi-Fi automatically. WeFi makes the connectivity experience over Wi-Fi similar to the cellular connectivity experience. Bandwidth-hungry mobile applications (image and video download/uploads, •games, streaming etc.) can easily bundle or integrate with WeFi and give their users a fast, hassle-free mobile Internet experience while reducing dependency on costly cellular data plans.

WeFi creates a virtual global wireless network of all available Wi-Fi access points worldwide. Combining easy-to-use downloadable software for mobile devices and server-side management based on patented technology, WeFi enables people to seamlessly connect to the Internet through the best open Wi-Fi Access Points around. Leveraging their rapidly growing number of global users, WeFi constantly acquires and updates connectivity data through devices using WeFi software.

www.WeFi.comWeFi

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Solution at a Glance

Company References and Strategic Business Partners

Business Benefits & Customers Challenges

Our Offering

Unique DifferentiatorsUnique technology, go-to-market and business model. •A do-it-yourself product. End users create and operate a new contact center •within a day, reducing dramatically the operational cost.Service providers can use Wandy to penetrate the untapped SMB segment and •other price sensitive markets.

Category:

Business Applications

Reducing Capex

SAAS (Software As a Service)

A beta version of the product was tested in Israel with several customers operating their contact center using the product. The product is also installed in the US, hosted and sold by Transbeam.

Wandy is a carrier grade contact center suit delivered to customers by service provides as a service using standard infrastructure.The product is an immediate revenue generator. Carriers’ benefits from licenses use and service while additional revenues are expected form infrastructure use, traffic, and other related services and applications.

An innovative service, based on standard infrastructure, requiring limited •investment.Wandy allows service providers to increase customer value and attract new •business customers. Wandy strengthens customer loyalty and reduces churn rate. •Wandy provides an affordable business model for the SMB market segment . •Wandy’s SaaS nature eliminates the need for costly purchases and complicated •IT projects.

Wandy is an innovative business application providing contact-center technology as-a-service (SaaS), designed to be delivered by carriers to their customers easily. This smart multi-tenant, all-in-one platform features unique Do-It-Yourself capabilities allowing end users’ to implement and operate Wandy independently. Wandy helps service providers to reduce customers churn rate, increase customer value and broaden the SMB market share while creating a new and accumulative revenue stream.

www.wandy-saas.comWandy by CTWARE

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Israel Mobile IndustrySolution Catalog 2010

78

Solution at a Glance

Business Benefits & Customers Challenges

Our Offering

Unique Differentiators

Company References and Strategic Business PartnersWizBill is a startup company just launching its products now.

MNOsNew brand of applications supporting door-to-door sales reps •New brand of applications supporting CSR, for reducing interaction times and helping •result disputes New brand of applications to designing tailored pricing plans, (enabling one-on-one •marketing) and running them through financial simulations making assessment on their economical feasibility New brand of revenue assurance applications •

MVONsNew brand of applications for MVNOs enabling them to expand to post-paid segmentsResellersNew brand of applications helping resellers boost dramatically sales

Category:

Business Applications

Payments & Billing

Revenue Assurance

Service Delivery Platform

Vas (Value Added Services)

Ability to mine customer’s consumption patterns, to discover & define consumption •profiles. Ability to design and match new pricing plans to given consumption profiles •Ability to compare the effectiveness of own pricing plans to competitors’ pricing •plans when applied to given customers’ consumption profiles - both own customers and competitors’ customers. Ability to launch one-on-one marketing campaigns, where each customer if offered a •tailor made pricing planBilling errors detection and revenue leakage prevention •Invoice analysis for transparency – help reducing CSRs interaction time, and •leveraging web self-service access

MNOsIncreasing sales, Reducing churn rates, Increasing customers’ loyalty MVNOsNew revenue streams, expanding & targeting post-paid customers, Ability to operate without having to compromise on wholesale prices, Resellers, Increasing sales

Innovative rating engine, very flexible, able to support one-on-one marketing • Reverse engineering engine, able to reverse engineer billing engines and other companies’ pricing plans • Rating & pricing design engine, Invoice analysis & transparency engine • Revenue assurance engine

WizBill Ltd.

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Israel Mobile IndustrySolution Catalog 2010

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Solution at a Glance

• Reliable, high throughput, low latency, and best price backhaul/ multiple backhaul solution.

• Customer’s challenge is how to expand the network, extend coverage and foot print quickly and cost-effectively with future proof solution.

Unique Differentiators

Business Benefits & Customers Challenges

Our Offering

Category:

Broadband Wireless Solutions

Infrastructure

Reducing Capex

Service Delivery Platform

Wifi & Wimax

WipAir 6000 excels in all significant the parameters of backhaul solution:High throughput of 200 Mbps, 1 msec latency, 50,000 PPS delivery, high output power with 40 dynamic range, RF interference robustness, time synchronization capability, software upgrade to Point-to Multipoint and most competitive price. Versatile solution @:4.9 GHZ – 5.9 GHz, 3.3 GHZ – 3.8 GHz, 2.3-2.5 GHz, 700 MHz – 900 MHz

WipAir 6000 – Next generation Advanced wireless MIMO backhaul radio technology, based on field proven WipAirII that comprises of reliability, high capacity, lowest latency, RF robustness, rugged outdoor design, flexibility and simplicity to install & maintain.WipAir 6000 offer up to 200 Mbps, longer ranges, with built in PTMP and time synchronization capabilities.

WipAir 6000 – The ultimate backhaul solution Carrier class wireless Advanced OFDM 2x2 MIMO backhaul that comprises of: High capacity – 200 Mbps net throughput (100 Mbps FD).Best latency - 1ms typical.More than 50,000 PPS.40 dB dynamic range Output Power up to 26 dBm.RF and interference robustness - Automatic Interference Sensibility, ACM, ACS, FEC and Fast ARQ.Extremely low CAPEX & OPEX:• Most competitive price• Rugged & reliable weather proof design• Compact and very simple to install: Built in RSSI buzzer Built in & RF analyzer,

Automatic Site Survey & Channel Selection.• Over the air remote management• Extremely low power consumption: < 6Watt.

www.waveip.comWaveIP

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Israel Mobile IndustrySolution Catalog 2010

80

Solution at a Glance

Company References and Strategic Business Partners

Unique Differentiators

Our Offering

Business Benefits & Customers Challenges

Category:

Business Applications

Handset

Mobile Advertising

Mobile Content Distribution

Mobilizing The Web

Vas (Value Added Services)

SAAS (Software As a Service)

Telstra in Australia, France Telecom/Orange, Claro in Brazil, Hutchison 3 in UK, NTT Docomo in Japan. Major Brands, Marketers, Advertisers and Publishers world-wide.

Best barcode reader for all platforms •Best Advertising Campaign manager •Strong foothold in Japan, France, Australia, Brazil, Hungary and other countries •Most experience in the market– 120+ million phones embedded with readers for •global tier-1 mobile operators and mobile handset manufacturersThe de-facto industry standard in Japan •

i-nigma is the industry’s most comprehensive end-to-end 1D/2D mobile barcode solution incorporating a highly intuitive and simple code-creation, campaign management and advanced campaign tracking platform. Telco-grade solution, supporting more than 300 GSM mobile phones, across all leading mobile operating systems and platforms.

Eliminates need to enter URL’s by hand, easy access multimedia mobile •internet content Adds value to subscribers, generates higher Data ARPU and advertising revenues •for mobile operatorsProvides real time insight into campaign progress to help marketers maximize •promotional spend

3GVision’s solution links the physical world to mobile and web creating a fast-track for consumers to access multimedia mobile internet content while providing, real-time insight into campaign progress, better ad targeting, and higher ROI for marketing, media and mobile operators.

www.3gvision.com3GVision