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Retail Update School of Retail Management FDDI/Noida/SRM/Vol. XXIX/May 2015

Retail update 29 140515

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Footwear Design and Development (FDDI), School of Retail Management monthly issue for May 2015

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Page 1: Retail update 29 140515

Retail Update

School of Retail Management

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Retail Update

TABLE OF CONTENTS

Campus Khabar ……………………………………………………………………………………………………....3 Retail Logo Contest (Best Entries)………………………………………………………………………………7

Future to merge retail biz with Bharti Retail ………………………………………………………..........8

Offline retailers going lean to take on online rivals.....................................................…......9

‗Logistics is the most crucial part of e-commerce‘ …...........................................................10

Shoppers are moving towards smaller stores: Walmart CEO ………………………………………..11 Expanding Retail Footprints.................................................................................................12 Watch out ………….…………………………………………………………………………………………………….13

Net Neutrality…………………………………………………………………………………………………..………14

How to Turn Stress into a Good Thing.....…………………………………………………………………….16

Retailogy…………………………………………………………………………………………………………………..17 Impulse Quiz..........................................................................................................................18 Answers to last week‘s quiz....................................................................................................19 Retail Crossword…………………………………………………………….………………………………............20 Clues………………………………………………………………………………………………………………………...21 Answers to last week‘s Retail Crossword...............................................................................22 Visual Treat.............................................................................................................................23 Job openings...........................................................................................................................24 Laugh A while..........................................................................................................................25

Resource Students:

Abhishek Bijanu, MBA02

Aniket Jadhav, MBA02

Swati Joshi , MBA02

Page 3: Retail update 29 140515

Retail Update

Campus Khabar (Sonal Sharma, MBA 02, Noida)

Fabulous Friday (Abhishek Sahai, IPRM, Noida)

The Last Fabulous Friday was totally mysterious. As per its name "KUCH BHI HO SKTA HAI" the details of the event were disclosed at the last moment. Students were very curious and excited for the event and enjoyed it thoroughly. The Event involved two rounds after which Team from IPRM were declared the winners. Their names are - Priyanshi Chopra, Harshit Sharma, Abhinav Sharma, Deepankar Sharma and George Shon.

Fabulous Friday!

(Sonal Sharma, MBA02, Noida)

A recipe has no soul. You as the cook must bring soul to the recipe. - Thomas Keller

Yes, you are thinking absolutely right. On 01-05-15, Friday we organise a FOODIE FRIDAY, where our talented students tried their hands in cooking and they made various sweet, sour, cool, mouth-watering, colourful and tasty dishes with beautiful presentation. The entire activity was judged by faculty Mrs Subhashree Sarkar, Mr. Pranay Verma and Priyanka Kapoor (Student, MBA-02). Team of Aditi Aggarwal,Sudeepta and Shivani were declared the winners for their Snowy Mangoes and Peanut Butter Lassi.

Noida

Campus

Noida

Campus

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Retail Update

Retail Club Event (Shobhit Verma, MBA, Fursatganj)

On 29th April 2015, an interesting event was conducted by the students of retail department (PG and UG batches) to demonstrate their managerial and entrepreneurship skills. We organised an activity named ―Feed the bucket‖ in which there were team of 3 members each. The activity was conducted in several rounds. The winners of this activity were Shubhankar, Ajay and Shuvro (Integrated batch). All the students displayed their leadership skills and thus made this event very successful. This type of activity helps the students in enhancing their talent and confidence level.

Fabulous Friday! (Jyoti Sardana, Sr. Faculty-Retail, Rohtak)

“Alone we can do so little, together we can do so much”-Helen Keller The School of Retail Management aspiring to do so much organized an outdoor activity named ―Feed the Bucket‖ with an objective to inculcate team building, harmony and coordination among the students and prepare them to work efficiently in a team in the organization. In this game, 4 teams participated having 10 members each in which the first person had to pass a glass of water from the filled bucket to the empty using one hand. Hurdle was that the one passing will not turn & can‘t step forward. The water in the bucket was measured by scale which was 8.2cm by the winning team.Four teams participated and filled the unfilled bucket by passing the buck from the first to the last participating member. All the nitty-gritty of the event was taken care by the student organizers named Neha, Tarun, Yashika, and Ravi. Finally the kudos goes to the Winning Team !! The certificates of Merit were awarded among Anmol, Nishu, Vishant, Pankaj, Rabia, Farheen, Lakshya, Virendra, Himanshu

Rohtak

Campus

Fursatganj

Campus

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Retail Update

Business Quiz (Jyoti Sardana, Sr. Faculty-Retail,Rohtak)

The students of School of Retail Management spearheaded to look for General Business/Economy Trends, Sports, Retail Brand Elements & Logos, Retail Business Personalities, Union Budget 2015-16 in order to participate in the Business Quiz Contest 2015-16 being organized by the consortium at FDDI Rohtak campus in Retail Management Department. The preliminary round was held a day before on 20th April with an objective to formulate the teams to be participating in the final round .Five teams named Master Minds, Mind Readers, Innovative Minds, Mind Benders, Smart Minds. Mind –boggling questions in different rounds were prepared and asked by the avid Quiz Master Mr. Rajeev Kumar (Faculty-RM) in a very understandable and interesting manner. Finally Mind Benders emerged as Winners and Master Minds were declared Runners. Ms.Parveen Maan (H.O.D.-School of Retail Management) awarded the winners with trophies and gave chocolates to the enthusiastic and participative audience.

BUDGET PRESENTATION (Govind Soni, Faculty-Retail, Chhindwara)

School of retail management has organized presentation on budget for the financial year 2015-16. The program was started by Mr. Vinit Verma (Faculty, FMRM), organizer of the event with briefing about the budget and financial market. The students highlighted some of the priorities of the Government in the Budget presentation which are:

For making and delivering effective presentation our judges Mr.Govind Soni (Faculty), Mr.Vikas Godha (Faculty) and Mr.Kushal Patil (Faculty) declared Mr.Pranav Deshmukh (IPRM) and Tushar Korade (B.DES) as winner, Runner up position secured by Mr. Madhur Sahay (MBA).

At the end of the activity Mr. Mahesh Singh (HOD, FMRM) and Mr.Vinit Verma (Faculty,FMRM) addressed the students about the importance of the budget (2015-16) for retail sector and economy as a

whole.

Rohtak

Campus

Chhindwara

Campus

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Retail Update

Fabulous Friday!

( Govind Soni, Faculty-Retail, Chhindwara)

Ready, steady and throw it…This time Fabulous Friday team organized an activity named ―FEED THE BUCKET‖. Teams were supposed to face 3 rounds with different level of difficulties. On first round the team who manage to feed the bucket with max balls qualifies for the second round and so on till 3rd round. As a level of difficulty, members were being blindfolded to throw and catch the balls for the 2nd and 3rd round.

Team with the maximum number of balls in their bucket in stipulated time secured the winning

position. We congratulate the winning team and Fabulous Friday Team.

Fabulous Friday!

(Heena Purohit,Faculty-Retail,Jodhpur)

As a part of Fabulous Friday activity, FDDI Jodhpur organised ‗Feed the bucket‘ event for the Retail Students on 24th April. It was a wonderful event and thoroughly enjoyed by the students. They learned the concept of team work and leadership through this event. The winners were Pinky, Marudhar, Akhilesh from IPRM IV Semester and the runner ups were Kulgaurav, Abhishek (MBA IInd Semester) and Dikhshant (B.Des. II Semester). The photographs of the event are present below.

Chhindwara

Campus

Jodhpur

Campus

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Retail Update

Retail Logo Contest (Best Entries)

Ist : Aditi Aggarwall,MBA02, FDDI,Noida

IInd : Jitendra Yadav.

MBA02, Chhindwara

IIIrd : Amit Shrivastva, MBA02, Chhindwara

I Round (Intra campus) 16 Oct. 2015 II Round(Inter campus) 5 Nov 2015 Final Round(Inter college) 6 Nov. 2015

Jharokha 2015 !!

Theme for this year’s

VM competition is

“Make in India”

Get Ready folks !!!

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Retail Update

Future to merge retail biz with Bharti Retail

(Source :Business Standard)

The Kishore Biyani-led Future Retail announced its merger with the retail arm of Sunil Mittal's Bharti on Monday, just a day after Aditya Birla Group made public its retail consolidation plans. This seemed almost like a replay of e-commerce major Amazon announcing a $2-billion investment for the India market a day after Flipkart raised $1 billion from a clutch of investors. Monday's deal came almost eight years after Bharti had entered a pact with America's Walmart to do retail business together in India in August 2007. While Bharti and Walmart were in an equal joint venture for cash-and-carry or wholesale business, they had aspired to set up stores in the multi-brand category once the retail policy was relaxed. But, the two split up in October 2013, with Walmart going its own way on cash-and-carry and Bharti retaining Easyday. Future will now acquire a majority stake in the merged entity, with Bharti holding around 14 to 15 per cent in two entities - Future Retail and Future Enterprises. Both will be listed entities. Although it's a share swap arrangement between Bharti and Future, the deal size is estimated at around Rs 750 crore.

Biyani said the merged entity, which will give an additional revenue of an estimated Rs 2,000 crore, would make the retail business more formidable, but pointed out that it was "not a race out here". The merged entity will have a combined revenue of Rs 15,000 crore.

Even as both Biyani and Rajan Mittal, who heads the retail business of Bharti, said it was a synergy to expand their

geographical footprint, Bharti's role in running the retail business is likely to be minimal in the venture. Future and Bharti stores will continue to run with their respective brand identities, they said. In the combined board, with eight members, Rajan Mittal is the only one invited to represent Bharti.The merger is likely to be completed in six to eight months, with permissions to be secured from Competition Commission of India (CCI) , Securities & Exchange Board of India (Sebi), and stock exchanges.

Currently, the partnership would mean 571 retail stores in multiple formats in over 240 cities. Separately, Bharti has around 200 Easyday stores and Future has around 370 outlets. Future had recently acquired the Nilgiris chain in the south of India. Bharti had stopped store expansion after the end of 2012 over a lack of clarity on government rules in the retail sector and differences with the then partner Walmart.

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Retail Update

Offline retailers going lean to take on online rivals

(Source-Business Line)

At a time when e-commerce players are making the headlines for raising funds, offline players are not too far behind. Some of the biggest offline retailers have raised ₹ 900 crore to pare debt and reduce interest costs. Future Retail, Trent and Aditya Birla Group are trying hard to get lean with their balance sheets even as e-commerce players have been snapping at their heels.

After concluding its ₹ 1,600 crore rights issue, Future Retail recently tried to lower its high cost debt by raising ₹ 600

crore through NCDs. Tata Group Trent too, has raised ₹ 300 crore to redeem its existing borrowings. Aditya Birla Group is also working on a restructuring plan to bring its loss-making retail formats under Pantaloon Retail Fashion & Retail to unlock value and accrue synergy benefits.

Omni channel strategy

As most offline retailers engage with their respective omni channel strategies and develop their own e-commerce capabilities, some of the recent fund raising will also get directed towards enhancing technology to compete with the online players.

Sales have been affected for brick & mortar retailers in categories like apparel and electronics by the e-commerce players. They will need funds for developing their own omni channels, apart from launching more stores to have a pan-India presence.

While the Future Group has been busy developing its omni channel strategy, it has also tied up with Amazon to sell its private labels recently. ―We will not have any more tie ups after Amazon. There is no reason why we cannot do e-commerce ourselves as the same products that we sell are available in the marketplace sites of e-commerce players. When investors do not understand the business, they tend to value it more and we are open for funding,‘‘ says Kishore Biyani, Chairman of the Future Group.

All for technology

At the same time, investments into technology will be the biggest enabler for the offline retailers to get on par with the rest of the e-commerce players. ―Today, we do not have the license to become successful online due to technology and have to do catch up with the online players on technology,‘‘ said Govind Shrikhande, CEO & MD, Shoppers Stop.

Abheek Singhi, Partner & Director, BCG (Boston Consulting Group) said, ―While offline retailers are raising money through debt, for the online players it is about fund raising through equity. Both want to raise money for different purposes. While most offline retailers want to reduce their debt burden, offline players need the money for scaling up and giving attractive discount deals.‘‘

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Retail Update

„Logistics is the most crucial part of e-commerce‟ (Source-Business Line)

Patel Integrated Logistics, which started out operations in Bhuj, Gujarat, is one of the large companies in the Indian logistics segment. Areef Patel, Vice-Chairman spoke on a host of issues ranging from new growth avenues being opened by e-commerce and the impact of the goods and services tax (GST) on business.

How will the GST roll-out and increased allocation for infrastructure in the budget impact the logistics sector?

The GST plan and the hike in infrastructure spending are the two things that can impact the logistics sector in the long run, though there were no sops in the budget. GST will take away some bottlenecks, and as infrastructure improves, it would reflect on the overall efficiency of logistics companies.

Both these factors would make the movement of cargo smoother, faster and more effective, which should surely move the economy towards a better direction. Besides, the GST can also give an impetus to the growth of warehousing and supply chain management. In India, the average truck speed is 30-40 km, while it is 60-80 km in China. This sums up the plight of our roads and infrastructure.

Apart from infrastructure, how can the government support the logistics industry?

There are no special perks for the sector, but there are many demands such as giving industry status to the sector, creating free zones for warehouses, sops for improving the skills of the workforce, promotion of PPP, special support under Make in India or clarity on taxes. I feel a regulatory body can unite the policy stakeholders now spread under different ministries. This integration will ease doing business in the sector by easing regulations.

How has e-commerce given a spurt to logistics companies?

E-commerce is perhaps the best gift that the depressed logistics sector could ask for. Estimates suggest that by 2020, e-tailing will capture about 20 percent share. There is no e-tailing without delivery, which means logistics is the most crucial part of it.

The biggest challenge for e-commerce firms in India is the logistics part and some biggies may invest to set up own arms to a certain extent. But in the days to come, the sector will also see entry of small and medium online sellers. Besides, India will also witness emergence of aggregators and technology integrators in the e-tailing space, and they cannot run without third party logistics companies.

Factors like time, last mile delivery, efficiency and technology will decide who will get business among the logistics players. This will in turn prompt logistics firms to equip themselves for the task. Though e-commerce may take a few years to stabilise or to take a clear direction, the sector is growing rapidly. We see an expansion of margin, better margins, and better bottom lines.

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Retail Update

Shoppers are moving towards smaller stores:

Walmart CEO

(Source-India Times) David Cheesewright, president and CEO of Walmart International, was

in India last week to review the global retail giant's operations in the

country. He spoke about the business here and global trends.

With the onslaught of e-commerce and sluggish consumer

spending, how is retail business changing across the world?

Two things are changing faster than ever. One is the economic

condition. Second, shopping habits of people are changing. We are

seeing a move towards smaller stores in most countries. Increasingly, they are walking around

stores with smartphones. Historically, behaviour was driven by reputation. Nowadays, it's driven

by truth.

That's good news for kirana stores here. What does it mean for hypermarkets?

Hypermarkets still have a big role to play. But, as markets mature, they will support smaller

specialists. As the basket becomes fresher, people want to shop more frequently for fresh products.

Five years ago, the quality in small shops wasn't that good. But now, they have upped that as well.

Will you be looking for a new JV partner to make deeper inroads into the Indian

retail market?

I have no interest in policies. If B2C wants to come up, we have got a very capable technology-

based platform in the US. We don't need a JV partner right now.

Do you think Hyperlocal tech grocery startups will disrupt the way big retailers do

business?

Startups are cropping up in this space everywhere. However, I think national players will have a

big role. There will be a few global players who will dominate. Amazon will be one; there will be

Alibaba and us. In the e-commerce business at the moment, it's very easy to get funding, advertise

and create a startup. But it's tough to scale up.

What should brick-and-mortar retailers do to compete with e-tailing companies?

Companies operating in both offline and online businesses will have a distinct advantage. The

traditional retail business has knowledge about things such as merchandizing, about what makes

customers. The online business is fantastic at drawing algorithms.

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Retail Update

Expanding Retail Footprints

V-Mart to invest Rs 200 crore, add nearly 200

stores in 5 years (Source-Economic Times)

Episode to expand premium

silverware products market across

India (Source-Indian Retailing)

Pepperfry homes in on 11 cities to open 20 showrooms

(Source-Business Standard)

Localbanya enters Delhi (Source-India Retailing)

Bestseller to launch Scandinavian premium brand

Selected in India (Source-India Retailing)

Wendy‟s to open 40-50 stores in 4

years

(Source-India Times)

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Retail Update

Watch Out!

How 'try and buy' allows niche online retailers like Lenskart take on giants like Amazon. (Source-Economic

Times)

By allowing buyers to try items before placing an order, companies such as online eyewear retailer Lenskart and jeweller BlueStone have been able to push through higher value purchases while significantly lowering product returns, a standard industry good practice but a drain on ecommerce firms.

'Try and buy' as a scheme is costly for niche retailers but helps them convince people to buy even products of high individual preferences online, earning their loyalty. This gives them an advantage over ecommerce giants such as Flipkart and Amazon in the specific category they operate, because offering home trials would complicate the inventory-light business models of these electronic marketplaces.

Lenskart has been offering home trials in 42 cities the past five months, with delivery boys taking to customers' homes five selected frames to pick from. The initiative has translated to over 8% of the company's 150,000 monthly shipments.

"Home trials work for specialized categories where people want to be sure they make a right decision," said cofounder and chief executive Peyush Bansal. "We have seen that about 60-70% of the user send up placing an order. The conversion rates are higher and results in half of regular

return rates of 7% for items ordered online."

But online lingerie retailer Zivame ended its 'try at home' scheme after a three month pilot and now instead offers fit assessments in person and via its call centre, at no cost to the customer.

"Try and buy policies will work for specialized companies that deal in high-

value and high-margin products to lock in the customer..

Globally, 'Try at home' schemes have long been deployed since ecommerce began to help bridge the 'experiential shopping' gap. For example New York-based online eyeglasses retailer Warby Parker, estimated to be valued at $1 billion, lets customers pick five eye-frames to be shipped over for a five-day home trial, all free of cost.

"Over time, outlets will only be needed to test the look and feel," said Aamir Jariwala, member at industry body Ecommerce Coalition of India and founder of Karma Recycling, an online seller of refurbished electronic products. "For products where touch and feel is less important today such as smartphones, tablets and other electronics, the opportunity to phase out large offline locations quickly will be even greater."

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Retail Update

Net Neutrality & its impact on Retail

(Salomika Jena,B.Des,Noida)

If there‘s something that has absolutely altered the very face of humankind after the invention of

wheel or electricity then without the slightest doubt it is the Internet. In the words of Bill Gate,

―Internet is becoming the Town Square for the Global Village of tomorrow.‖

And today the Internet is under threat. ‖SAVE THE INTERNET‖ is a phrase which we all have

heard about a million times in the span of just a week and read almost as many times in our

twitter, Facebook and news feeds. As the world debates the ―Net

Neutrality‖ let us also have a look on what is the entire buzz about.

What is Net Neutrality?

As of now, although there is no such government norm or law

regarding Net Neutrality, however it basically lays emphasis on the fact

that there should be equal and fair treatment towards all websites on

the internet space. It‘s important for access to knowledge, services and free speech, as well as

freedom and ease of doing business online, for this access to be neutral:

Consumers must have equal access to all sites.

ISPs and telcos should give the same access speed to all sites

The data cost for each site must be charged equally.

So we can say that net neutrality is the principle of data equality that has over the years ensured

the Internet remains a level playing ground.

Why “Save The Internet” Campaign has garnered so much support?

According to the hundreds of pages long consultation paper issued by the Telecom Regulatory

Authority of India (TRAI) several Telcos have made a plea arguing that bandwidth is a limited

commodity and they must earn revenue off it too. Moreover Telcos say that they invest huge

amounts of money to create infrastructure for providing their services, however they have been

unable to get their fair share of returns.

But on the part of the Indian Netizens as well as the all the Indian Technology start-up founders

who have set on an entrepreneurial journey. It is of immense importance that Net Neutrality

Prevails for the following reasons:

In Order to provide a favourable environment for new businesses to flourish

If start-ups need to pay Internet Service Providers to provide better access, cheaper tariffs or faster

speed for their site then competition and innovation would disappear.

These practices will exclude promising start-ups to flourish. The western companies and well

established businesses that dominate today will use their deep pockets to eliminate competition.

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Retail Update

Building a Digital India

In India Internet has not yet evolved completely. Yes, it is growing by leaps and bounds but over

100 crore Indians still don‘t use the Internet. And if the Telcos have the last word, it is going to

result in an inevitable increase in the Internet usage tariffs given the additional money that one

will have to pay for access to particular sites. Moreover adoption of Internet will rise only if it

remains resourceful and affordable at the same time. With a slow, cumbersome network bound by

restrictions user experience will be ruined.

Selective Services offered

The various OTT i.e. Over The Top services such as the Facebook, Twitter, Whatsapp, YouTube,

Instagram etc. are now being offered ―free‖ as part of data refill plans. This is nothing but a

bundled offering which hampers healthy competitive environment. The websites of government

departments, educational institutions, healthcare providers and others are not accessible in these

plans. Due to this, crores of Indians will be locked into limited services, resulting in a decline in

quality of service and progress. No competition equals to no innovation and poor quality.

What are India‟s Netizens doing about it?

The response to TRAI‘s consultation paper has been overwhelming. Over 10 lakh of India‘s best-

informed citizens have written to TRAI to ask it to uphold equality on the Internet. The founders

and stakeholders of numerous start-ups have collectively written a letter to The Prime Minister

regarding this matter. The Save the Internet Campaign has encompassed a massive chunk of

informed Indians.

The other side of the coin

Industry giants like Whatsapp, Google and Skype will certainly benefit by the elimination of net

neutrality. They've created services that let people make phone calls—for free—on networks that

they spent billions to build. Why shouldn't all those service users pay their share? Net neutrality

is stifling innovation! If these Technology companies could charge higher fees to the biggest

bandwidth hogs, they could also build advanced fibre networks that permit all kinds of new

Internet services and bring in new innovations.

Retail Perspective on Net Neutrality

The page load time is one of the most important factors in ecommerce conversion rates. Big

players like Wal-Mart and Amazon can pay the ISPs and Telcos for the ―fast lane‖ version of the

internet to ensure that their customers have the uber-fast online shopping experience that they‘re

used to. However, smaller online retailers won‘t be able to afford this premium, and thus their

customers will be relegated to the ―slow lane‖: slower page load times, which could be enough to

convince their customers to shop where the experience is faster.

So for the established Retail businesses it certainly is a Win Win situation, however smaller

ecommerce sites will have to take a beating.

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Retail Update

How to Turn Stress into a Good Thing

(Source-Greater Good)(By- Shamash Alidina)

Stress has a bad reputation, but that doesn't mean you can't become friends.

Stress has got a bad reputation. A quick search for the term ―stress‖ online, and I find the first five websites are about reducing stress and dealing with anxiety and depression. Magazines are full of tips for reducing stress. And the popular term mindfulness in part came from Jon Kabat-Zinn‘s pioneering program called Mindfulness-Based Stress Reduction.

But is stress really that bad? If you watch the talk by Health Psychologist Kelly McGonigal on TED, you may be pleasantly surprised. She highlighted a huge piece of research at

University of Wisconsin-Madison that shocked many people. The research on 29,000 people over 8 years discovered that your view of stress impacts your health far more than the stress itself.

The research found that if you think of stress is always bad for you, then your prediction will come true. But, if you think stress is a good thing—it energizes you, challenges you and gets you moving—you‘re also correct. People with a positive view of stress lived many years longer than those with a negative view of stress—an amazing fact.

So stress itself isn‘t so bad after all. Part of the reason I titled my book, The Mindful Way through Stress, was to emphasize that it‘s about discovering how to move within the feeling and experience of stress effectively, rather than just reducing stress.

Short-term stress can, in fact, boost your immune system, make you more social, improve learning—and it may improve memory.

But here‘s an important point. We‘re talking about short-term stress. Chronic stress isn‘t such a good thing. Exercise is good for your body, as long as you‘re not exercising all day, every day. So a bit of stress is fine from time to time, as long as you know how to let go of that stress. Mindfulness meditation is one excellent way to achieve that.

Mindfulness can help you to spot not only when your stress level is rising, but what your personal reaction to that stress is. Imagine you have an interview coming up. Do you think, ―I love this feeling? I feel so energized and pumped up to do this interview!‖ Or do you think, ―Oh no, I‘m so stressed! I need to meditate away this feeling as soon as possible.‖

Hans Selye, the renowned researcher who discovered the dangers of the stress response, later coined the terms eustress and distress. He was keen to emphasize that all stress is not bad. Eustress is a positive experience, the stress you feel when you‘re having fun on a roller-coaster, or down a ski slope. Or even in an interview for that matter. And distress arises when you tell yourself you don‘t like the feeling and experience that you‘re having.

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Retail Update

Here‘s a simple, short exercise to help you to re-frame your stress next time your heart begins to race. Give it a go now if you have time, and again when you feel your stress levels rising:

1. Find a place to comfortable sit or lie down, and close your eyes if you can.

2. Spend the first minute being aware of your body and getting comfortable. As time passes, you‘ll notice more body parts that are tense and begin to relax them as far as you can.

3. Notice the physiology of the stress response in your body. Your heart racing, the tingling in your stomach and/or fingers. Any tension in your body.

4. Say to yourself there is a positive side to stress. Stress can be energizing and uplifting. In the short term, stress can boost my immune system, improve performance and optimize learning. Combine this with a little smile on your face.

This combination of mental reframing with a little smile on your face will help to start changing the feeling of stress to be a more positive experience.

Hopefully, you don‘t feel a failure for feeling stressed—stress is a natural feeling to have from time to time. Discover not just how to reduce stress, but how to reframe that very human experience.

RETAILOGY

(Sonakshi Jain, MBA02, NOIDA)

Mass Customization: Mass Customization refers to the practice of offering products that can be tailored to each person‘s preferences, but can still be produced with mass-production efficiency.

Shoplifting: The action of stealing merchandise from a shop while pretending to be a customer. Facing: The number of identical products (or same SKU) facing out toward the customers. Facings are used in plan-o-grams and when zoning a retail store. Loss Prevention: Loss prevention is the act of reducing the amount of theft and shrinkage within a business. Odd-even pricing: A form of psychological pricing that suggests buyers are more sensitive to certain ending digits.

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Retail Update

i-MPULSE- A Retail quiz for YOU

(Abhishek Bijanu, MBA02, Noida)

Q.1 Online cashback and coupon site partnered with which online retailer to offer

cashback services in India?

Q.2 What is 'AMAZON PICKUP PROGRAMME?

Q.3 Name the world's third largest burger chain, that recently entered into Indian

market .

Q.4 What is 'Queue like' system of entry adopted by GAP in its first Indian retail outlet?

Q.5 Which quick service restaurant recently introduced Black burgers in Indian

market ?

Q.6 What is the new tagline of online travel company 'Make My Trip’?

Q.7 Name the e-commerce company that is planning to provide housing for its

warehouse employees and delivery boys.

Q.8 Name the master franchisee of McDonald’s for Southern & Western India.

Q.9 Which online major has entered into a partnership with 'Adivasi Yuva Sangha'

to promote & support tribal craftsmanship?

Q.10 Which multibrand retail chain is running a development programme to help

its vendors to achieve more efficiency in their business?

Mail your answers to [email protected] before 21-05-

2015. Check out the answers in the next issue!

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Retail Update

Answers to last i-mpulse Retail Quiz

(Best entries received from Abhishek Pratap Singh (NCERT), Sparsh Bansal IPRM,

Prakhar Sharma MBA02, Sonakshi Jain MBA02,Somya Khanna MBA02, Neha Mishra MBA FMRM ROHTAK, Swati Joshi MBA02 NOIDA, Tushar Shah B.Des, Aditi Aggarwal MBA02, Sidhanth Harshwardhan B.Des, Sonal Sharma MBA02, Aniket Jadhav MBA02 Congratulations!)

1)PVR Ltd. (2)It is an initiative to nurture the e-commerce ecosystem in India by

providing opportunity for e-commerce companies to meet and discuss business

and technology-related challenges and opportunity (3)Porcelain and ceramic

tableware (4) Being Human (5) Yuvraj Singh and its venture YouWeCan

(6)Amazon (7) Kirana Now is a platform by Amazon that aims at quick delivery of

consumer need products from the neighbourhood Kirana store (8) Snapdeal (9) It

is a measure taken by Amazon to catch rogue sellers on their platform shipping

dubious products, in this internal employees of Amazon pose as shoppers to

measure quality of service, compliance with regulation & to gather specific

information about their products and services. (10)www.my247market.com

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Retail Update

Retail Crossword

( Sidhant Harshwardhan, B.Des & Abhishek Bijanu, MBA 02, Noida)

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Retail Update

Clues

Mail your solutions to [email protected] before

21-05-2015. Check out the solutions in the next issue!

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Retail Update

Answers To Last edition's crossword

(Best entries received from Prakhar Sharma MBA02, Pranshu Dixit DFMRM07,

Subham Shanu B.Des,Tushar Shah B.Des,Reeja Raveendran IPRM, Sonal Sharma

MBA02, Aniket Jadhav MBA02, Abhishek Pratap Singh (NCERT) Congratulations

!!)

Across

4. Mygola

5. Walmart

6. Chisel

10. Foodpanda

11. ITC

13. Star

14. Bengaluru

16. MaplePOS

18. Dabur

19. Flipkart

20. Tesco

DOWN

1. Ola

2. Vodafone

3. Nextt

7. ShopClues

8. Paytm

9. Uber

12. Creambell

15. Ghari

17. Sydney

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Retail Update

(Aniket Jadhav, MBA 02, Noida)

VISUAL

TREAT

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Retail Update

JOB OPENINGS (Source: Alumni & Internet)

(Shweta Yadav,MBA 02, Noida)

Logistic Candidate

(SNAPDEAL)

Salary: 1,80,000– 3,50,000

per annum

Location: Delhi

Job Description:

Dealing with Logistics

branches of Snapdeal

all over India.

Responsible for

dealing through

emails and calls with

clients/customers of

Snapdeal.

Desired Candidate Profile

Education:

UG: Graduate - Any

Specialization, Diploma -

Any Specialization

Company Profile:

Snapdeal is an online

marketplace, New Delhi,

India. Offering an

assortment of 10 million

products across diverse

categories from over

100,000 sellers, shipping

to 5,000+towns and cities

in India.

Contact Details:

Sangeeta

9711108294, 01145052928

SUMMER INTERNSHIP

(Decathlon)

Internship in Decathlon as:

Sports advisor

Graphic Designer

Any other profile etc

Location: Noida

Company Profile: Decathlon is a global sporting goods chain store of French

origin, with stores located throughout the world.

Contact Details:

Interested students can drop their CV @[email protected]

[email protected] (Send CC to Pranshu email ID)

Pranshu Dixit

09650285743

Decathlon Noida

Furniture Store Manager/Studio Manager (PEPPERFRY) Key Skills:

Excellent Communication skills, Analytical Thinking, Customer Service skills.

Superior organizational and time management skills. Must be able to build relationships and influence others

. Salary: 2,00,000 - 4,00,000 gross per year Location: Bengaluru/Bangalore Desired Candidate Profile:

Bachelor s Degree in Business Administration/Marketing or any other retail field

Contact Details: www.bebee.com

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Retail Update

LAUGH A WHILE (Animesh Vyas, MBA02,Noida)

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Retail Update

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https://www.facebook.com/groups/FDDIRetail/

https://www.facebook.com/pages/FDDI-noida-Readers-Nook/452199904863513

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https://www.facebook.com/groups/FDDIRetailAlumni/

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Alumni Network https://www.linkedin.com/FDDI

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