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7/29/2019 Semana Bi Nacional Salud
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Lano Health Demographics in the U.S.One tenth of all Lan-Americans worldwide are
migrants, 80% of whom migrate to the U.S. The
U.S. Census projects that by the year 2050 over 130
million Lanos will reside in the U.S., comprising 30%
of the populaon. Given the current health disparies
faced by Lanos, this demographic shi will have
serious implicaons for the health of the naon.
BHW: Responding to Health inequalitin the U.S.
Binaonal Health Week (BHW), is one of the larges
Lano health iniaves in the Americas. Started in
2001 with the technical support and leadership of
the Health Iniave of the Americas (HIA), located
at the UC Berkeley School of Public Health, BHW ha
worked with federal and state agencies, communit
based organizaons, Lan American consulates, an
XIIbINATIONAL HEALTH WEEK
LAYING THE FOUNDATION FOR HEALTHIER LATI
COMMUNITIES IN THE US AND CANADA
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BHWs promotes health through the cultural values an d
fesvies of its target populaon. It mobilizes exisng
networks and engages policymakers seng the stage for
global leadership while also reaching individuals at a local
level. Moreover, BHWs binaonal approach not only
benets Lano immigrants, but also has posive social and
economic implicaons for both the receiving communies
and the countries of origin throughout the Americas.
In 2001, BHW started as a joint eort between Mexico
and the state of California. Since then BHW has grown
to include nineteen countries: the United States, Canada, Mexico, Guatemala, Honduras, Colombia,
Ecuador, Bolivia, Peru, Nicaragua, El Salvador, Costa Rica, Panama, Paraguay, Uruguay, Argenna, Brazil,
Chile, Dominican Republic and Venezuela. As a result, 133 parcipang consulates in the U.S. led 178 local
taskforces to make BHW a successful reality thi s year. The following table demonstrates the extraordinary
growth and impact of BHW.
Growth of Binaonal Health Week 2001-2012
Year Countries U.S. States/
Canadian
Provinces
Number of
Acvies
Number
of People
Reached
Number of
Agencies
Number of
Consulates
2001 2 1 98 18,720 115 4
2006 5 31/3 1,014 300,000 3,000 37
2012 18 40/3 4,216 461,770 9,079 134
Colombian consulates in the BHW network provide resources for their
mobile populaons in the U.S., while consular representaves at health
fairs aract large crowds and publicity. In 2012, BHW was fortunate to
partner with eleven Colombian consulates across the United States,
thanks to the assistance of Colombia NosUne. The outstanding roles the
consulates play during BHW include:
Convening meengs with task force to plan the calendar of acvies.
Facilitang and leveraging nancial support. Some parcipang governments provide economiccontribuon to BHW through their consulates. These resources are then duplicated with donaons, in-
kind contribuons, and the numerous hours that volunteers dedicate to planning and implementaon
events.
Liaising with local authories, media, educaonal instuons, and health providers.
Creang the events web-based master calendar and conducng evaluaon strategies.
Reporng results and acknowledging the work of agencies and volunteers.
BHW works not only on a large scale, but also makes use of community-level experse. The BHW so
network has fostered innovaon, alliances, and strategic partnerships that allow for collaboraon
between organizaons naonwide. During the year, regional task forces meet to plan and prepare h
promoon acvies for BHW. Members include consular representaves, community clinics, public
health departments, community-based organizaons, hometown associaons, educaonal instuo
sports groups, foundaons, legislators, and local media representaves.
The Health Iniave of the Americas (HIA), a program of the UC Berkeley, School of Public Health, he
increase access to and use of health services in the United States, Mexico, and other Lan American c
It also aims to expand health insurance coverage, improve ecacy of care, reduce health disparies,
the cultural competency of health care personnel, and implement innovave strategies to address un
health needs of the Lano-origin populaon living and working in the United States. The Iniaves ro
includes technical support, negoang and coordinang partnerships with all major instuons and a
facilitang consensus from the grassroots to policy levels, developing technical resources, supporng
iniaves, and empowering exisng networks.
HIA encourages local acon as well as naonwide disseminaon of consistent and accurate informa
producing populaon-specic health promoon materials, media campaigns, naon-wide health cam
and other resources. In addion, HIA coordinates data collecon and analysis throughout BHW to enaccurate evaluaon. This enables organizers to determine their i mpact, areas of improvement, and b
pracces. HIA also provides consulates with guidance on forming a task force, partnering with key ag
dening target populaons, and idenfying available resources. The Iniave also produces a direct
community organizaons and clinics which provides outreach strategies for hard-to-reach Lanos. Gu
is also provided on requesng funding, solicing support from elected ocials, developing an eecv
campaign, and conducng local evaluaons.
Addressing health as an
internaonal issue
Sponsorship from Colombia NosUne
2
The Impact of Social Networks in Mobilizing Resources
Technology, globalizaon, and the rapid sp read of knowledge, have
made social networkingor culvang a group of people to work
collaboravely on a shared interestan integral feature of the
organizaon. Through this plaorm, BHW keeps communies and
agencies engaged year-round. The BHW network has increased
collaboraon across agencies, and between consulates and
communies, improving the health of Lano immigrants living in the
U.S. and Canada.
Members oen collaborate on other related projects and events, sustaining collecve acon for impr
health of immigrant populaons. An outcome of this success has been the development of Ventanilla
at consulates which provides referrals to available health services depending on the state of your heaeconomic situaon in your local area, as well as quality bilingual and bicultural healthcare educaon.
The Work of Regional Task Forces in
Linking Resources to the Community
The UC Berkeley Health Iniave of the Americas (HIA) as a
catalyst for change
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Planning Binaonal Health Week:
Working towards a Common Cause
Preparaon for the October BHW usually begins in February. Main stakeholders- which
encompass federal, state and local agencies- assemble at the annual planning meeng to develop
a vision and strategic plan for the upcoming event. The work plan developed at this inial
gathering is monitored with monthly conference calls to consular and task force representaves.
Capacity Building
BHW focuses on not only providing quality healthcare, but
also culturally appropriate healthcare through training and
technical assistance. Local health providers, promotores
(community outreach workers), and community-based
organizaons aend trainings, workshops, and various
forums that analyze health and illness from a cultural
perspecve. BHW tries to stay current with the most
prominent health issues that aect the underserved Lano
community in the U.S. and their countries of origin and
address these issues with strategies for outreach and health
educaon among Lano populaons.
Every year, BHW launches health campaigns that
concentrate on current health disparies in the Lano
community. The 2012 BHW campaigns focused on: Womens
Health, Mental Health, Adolescent Health, Occupaonal
Health, Infecous Diseases, Chronic Diseases, and Access
to Health Care. (hp://www.binaonalhealthweek.org/
naonal-campaigns.html)
In order to guarantee eecveness of these campaigns;materials that educate, train and guide are produced using
the newest research and resources provided by the Mexican
Ministry of Health and the U.S. Center for Disease Control
and Prevenon. These materials are then distributed among
coordinators, promotores, and key partners who promote
health acvies and inform the public in a culturally and
linguiscally appropriate manner.
BHW partners engage in public policy advocacy to raise awareness about the health
aicng the underserved Lano populaon and signal these issues as polical priori
policymakers who parcipate in BHW acvies, receive informaon about importan
challenges and opportunies related to underserved populaons, and interact with
at BHW events. Local BHW stakeholders then solicit ocial recognion of BHW thro
city proclamaons. The engagement of elected ocials in BHW empowers commun
eect legislave change.
The Binaonal Policy Forum on Migraon and Health is a prominent Lan-American plaorm whic
research into public acon. As the annual ina uguraon to BHW, the forum allows policymakers, res
volunteers, and community members to present and a nalyze immigrant health issues from a policy
forum took place in Oaxaca, Mexico on October 1st an d 2nd, 2012, and a total of 388 parcipants f
American countries and the U.S. aended. Aendees represenng health and foreign aairs minist
organizaons, and academic instuons, gathered to discuss ways to improve the quality of life an
migrants in the U.S.
The 12th Annual BHW took place from October 1-14, 2012, in the United States and Canada
Local planning commiees report 461,770 people beneed from over 4,000 acvies
realized by more than 9,000 organizaons and 21,000 volunteers under the leadership of 13
consulates that worked in coordinaon with 178 planning commiees. The Closing Ceremon
took place on October 15th, 2012 in El Paso, Texas.
Work sessions and naonal campaigns included:
Access to Health Care Services (Use of and Enrollment in H
Awareness of Health Services, Health Reform in the U.S) Chronic Diseases (Heart Disease, Cancer, Diabetes, and Ob
Infecous Diseases (HIV/AIDS, Tuberculosis, Hepas A, an
Womens Health (Breast and Cervical Cancer)
Mental Health (Depressio n and Substance Abuse)
Adolescent Health (Teen Pregnancy and Substance Abuse)
Occupaonal Health (Safety and Hazards in the Workplace
Making Change on a Community-Based
Level: Delivering Resources and Health
Educaon
4
From Grassroots to Public Policy and Advocacy-
The Role of Colombia NosUne
The Binaonal Policy Forum on Migraon and Health
Binaonal Health Week XII: Salud Primero, es Amor
Results of BHW 2012
ColombiaNumber of Events
Taken Place in the
U.S. and Canada
Number of p
of Colombian
reached
136
11
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The Role of Media: Publicity, Health Promoon, and Markeng
BHW promotes health to millions of hard-to-reach Lanos through television and radio campaigns.
These campaigns publicize events, promote healthy behavior, market health services to vulnerable
populaons, and inuence public policies.
Press conferences occur at the beginning and end of each regions BHW events. This year at least
56 press conferences covered the inaugural and closing events; as well as 418 media hits in all: 129
newspapers and electronic arcles covered BHW events such as the San Antonio Express, UTSA Today,
UC Health, and Redwood Times. In Mexico, arcles appeared in La Jornada, Azteca Nocias and
MSN Lano; 205 radio slots included the extended collaboraon of Univision Radio, Radio Ke Buena,
and radio Bilingue; 84 television announcements and interviews were aired, including the acve
parcipaon of UNIVISION, and local staons were involved in publicity campaigns.
Campaigns are developed on the following criteria:
Culturally relevant elements that resonate emoonally
Easy to understand regardless of educaonal level
Strong call to acon
Address factual informaon
BHW Mural Commemoraon
Each year, a mural commemorates BHW; during the inauguraon the image is
unveiled and represents the ocial kick-o of BHW. The mural is replicated on
posters and distributed to the parcipang 40 states of U.S. and Mexico. This
years mural (featured on the front cover of the report) was painted by the well-known Leovilgildo Marnez Torres. Marnez Torres was born in the city of Oaxaca
de Juarez, Oaxaca. He started his art training at the Centro de Educacion Arsca
de Oaxaca in 1977 while parcipang in workshops at the Taller de Artes Plascas
Runo Tamayo. His work has been exhibited numerous mes in Mexico, the U.S.,
and other Lan America countries.
Binaonal Health Week 2012 Final Results
Historically, immigrants have served as the backbone of
this country. Now more than ever, Americas demographic
is changing; with Lanos as the fastest growing minority
group, the United States and Lan American governments
must collaborate to make the health of immigrants a
high priority. To a large extent, a popula ons health
depends on its access to health services. Inequies in
access to health services and health dierences between
populaons are persistent and even increase due to social
and economic disparies associated with various variables
such as ethnicity, migratory status and opportunies of employment, among others. In response towas created as an alternave social movement that is dedicated to improving the living condions o
vulnerable immigrant populaon.
In the past 12 years, BHW has worked with federal and state agencies, community-based organiza
and volunteers to improve the health of the underserved Lano populaon i n the United States. Wi
leadership, BHW has mobilized thousands of volunteers and many agencies. As a result, BHW has le
an increase in awareness of challenges Lano immigrants face, improved quality of health educao
increased access to quality medical aenon. The impact of BHW goes far beyond the month of Oct
enables the Lano populaon to lead healthy lives, regardless of borders.
The BHW website is a year-round resource for community
organizaons. The site contains informaon about BHW, details aboutregional health events, and educaonal materials. Also available on
the website are directories of foundaons, clinics, and community
organizaons; strategic planning and fundraising tools; resources
for policy advocacy; materials to distribute at events; guidelines for
conducng local evaluaons and compiling acvies reports; as well as informaon about
all of BHW events and parcipang agencies.
Online Resources
www.binaonalhealthweek.org
www.semanabinacionaldesalud.org
6
Conclusion
Themes Of Activities And Services Offere
Addiction Prevention
Physical Activities
Asthma
Autism
Cancer
Cultural Competency
Infectious Diseases
Registration for Health Insurance
Obesi ty /D ia betes/Nu tr it ion
Ears/Eyes
Emergenc y Prepare dness
Oral Health
Hypertension/Cardiovascular Health
Mens Health
Womens Health
Childrens Health
Occupational Health
Reproductive and Sexual Health
Vaccines
HIV/AIDS and STDs
Mental Health including Domestic Violence
Disabilities
Others
TOT
N um ber O f Vac ci nes A dm in is tered 2 01 2
Total 41,612
Number Of Exams Offered 2012
To tal 1 10 ,6 20
Fu nd s R ai se d (C ash an d In -K in d) 2 01 2
Total $1,109,400
BHW 2012 Major Naonal Partners
Number of Participants 2012
Organizations 957
Volu nt ee rs 1, 91 4