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No ADVISOR A - Z PAGE No ADVISOR A - Z PAGE1 M.A. Albert Low ………. 1 31 Ph. D. Michael Cain ……….. 202 Nguyen Hong Anh, MBA ………. 1-2 32 Mikael Knudsen, MBA ……….. 203 Ph.D. Truong Thi Lan Anh ………. 2 33 MBA. Nguyen Hoang Minh ……….. 204 MBA. Huynh Thi Ngoc Anh ………. 3 34 MBA. Hoang Thi Anh Ngoc ……….. 20-215 Ph.D. Phan Trieu Anh ………. 3-4 35 MBA. Hoang Thanh Nhon ……….. 216 Mr. Bob Connolly ………. 4 36 MBA. Le Hong Nhung ……….. 21-227 Ph.D. Charles Leonard Wilson ………. 4-5 37 Prof. Ho Thanh Phong ……….. 22-238 MBA. Le Thi Kim Chi ………. 5 38 Ph.D Nguyen Van Phuong ……….. 23-249 PhD Chris Chanh Hung Quach ………. 6 39 PhD. Vo Thi Qui ……….. 2410 Dr. Chuck Wilson ………. 6 40 PhD. Vuong Duc Hoang Quan ……….. 2511 Dr. Vuong Hung Cuong ………. 6-7 41 Ph.D Ho Nhut Quang ……….. 25-2712 Dr. Vu The Dung ………. 6-8 42 Robert T. Connolly, MBA ……….. 2713 Ph.D. Truong Quang Duoc ………. 8 43 Dr. Pham Huu Hong Thai ……….. 2814 M.A Nguyen Thi Huong Giang ………. 9 44 Ph.D Nguyen Kiem Than ……….. 28-2915 PhD. Ha Nam Khanh Giao ………. 9 45 MBA. Nguyen Trung Thang ……….. 29-3016 MBA. Hannah Phan ………. 10 46 PhD. Hoang Thi Phuong Thao ……….. 3017 Associate Professor Le Nguyen Hau ………. 10 47 PhD. Nguyen Kim Thu ……….. 30-3118 Dr. Nguyen Thu Hien ………. 11-12 48 Ta Diu Thuong ……….. 3119 Le Trong Hieu, MBA ………. 12-13 49 MBA. Nguyen Canh Tien ……….. 31-3320 Dr. Pham Hong Hoa ………. 13 50 Ph.D Pham Thi Thu Tra ……….. 3321 Ph. D. Duong Nhu Hung ………. 13 51 MBA. Nguyen Thi Thuy Trang ……….. 33-3422 MBA. Luu Bao Huong ………. 14 52 Nguyen Duc Tri, Ph.D ……….. 3423 John Harackiewics, Ph.D. ………. 14 53 MBA. Le Dinh Minh Tri ……….. 3524 MBA. Nguyen Huu Dang Khoa ………. 15 54 Ph.D Le Vinh Trien ……….. 35-3625 M.As Nguyen Huu Khoa ………. 15-16 55 M.A Nguyen Thanh Trieu ……….. 3626 MBA. Tran Tien Khoa ………. 16 56 MBA. Nguyen Minh Tuan ……….. 36-3827 Assoc. Prof Nguyen Minh Kieu ………. 16-17 57 Ph.D Luu Trong Tuan ……….. 3828 Dr. Nguyen Thi Hong Linh ………. 17 58 MBA. Nguyen Nhu Tung ……….. 38-3929 Ph.D. Le Thanh Long ………. 17 59 Ph. D Ho Thi Bich Van ……….. 39-4030 PhD. Nguyen Quynh Mai ………. 17-19 60 MBA. Cheah Kuan Yean ……….. 40-41
THESIS - SCHOOL OF BUSINESS ADMINISTRATION
M.A. Albert LowNo Class No Cutter Titles Author Advisor Item No Year1 658.3 N5764V 2012A descriptive analysis of current employee
engagement in Vietnamese small and medium enterprises
Nguyen Vo Hien ChauM.A. Albert Low 022000747 2012
2 658.834 M2171N A study of what will make salesmen satisfied in Sieu Thanh corporation +CD
Mai Ngoc Anh Albert Low 022000498 2011
3 658.311 B9321C Analyzing recruiting and training activities in Bien Hoa steel joint stock company
Bui Khanh Chau Albert Low, MA 2000068 2008
4 658.827 N5764T Customer's brand awareness and purchasing behavior of major electrical domestic appliances in Ho Chi Minh city central
Nguyen Huu Hung TruongAlbert Low, MA 2000055 2008
5 658.301 N5764T 2012The effectiveness of recruitment assessment tools at manpower Vietnam
Nguyen Thi Quynh LienM.A. Albert Low 2000849 2012
6 658.8 N5763T The efficiency of implementing word of mouth marketing in My Duc ceramics limited company's marketing strategy +CD
Ngo Thi Hanh Phuc Albert Low 022000495 2011
7 658 D928T Understanding cross - cultural management of foreign companies in Vietnam : Case study of Mercedes - Benz Vietnam limited company +CD
Duong Thi Van Thao MBA. Albert Low 022000428 2011
Nguyen Hong Anh, MBANo Class No Cutter Titles Author Advisor Item No Year1 332.175 L4331L A content analysis of HSBC unsecured personal
installment loan and influences from inflationLe Truc Ly Nguyen Hong Anh, MBA 2000046 2008
2 378 D6316P A research of what will lead international university to achieve vision and mission and application of balanced scorecard in financial and internal process perspectives +CD
Doan Thanh Phuc MBA. Nguyen Hong Anh
2000262 2010
3 378.106 N5764N Applying balanced scorecard to IU, VNU, HCM : Customer and learning and growth perspectives +CD
Nguyen Viet Quynh NgaMBA. Nguyen Hong Anh
2000306 2010
Page 1
4 657.3 T7721H Business analysis and valuation : Vietnam dairy products joint stock company ( VNM) + CD
Tran Thi Ngoc Hoa Nguyen Hong Anh, MBA 2000106 2009
5 658.15 K477N Business analysis and valuation case of Minh Phuc manufacturing and trading joint stock company +CD
Kieu Hanh Nguyen MBA. Nguyen Hong Anh
2000307 2010
6 332.041 N5764T Capital structure and the impact of corporate Tax: An analysis of listed firms in HOSE +CD
Nguyen Thanh Huyen MBA. Nguyen Hong Anh 022000506 2011
7 332 L964D Financial analysis and valuation case study : Cuu Long fish joint stock company (ACL)- Catfish sector + CD
Luong Thi Anh Dao MA Nguyen Hong Anh 2000104 2009
8 658.818 N5764A Forecasting and managing the short term interest rate in KienLong bank + CD
Nguyen Huyen Que AnhMBA. Nguyen Hong Anh 2000090 2009
9 658.818 N5764A Forecasting and managing the short term interest rate in KienLong bank + CD
Nguyen Huyen Que AnhMBA. Nguyen Hong Anh 2000098 2009
10 658.401 N5764T Internal control procedure and its benefits Nguyen Thi Thuy TienNguyen Hong Anh, MBA 2000049 200811 332.7 N5764T Modeling altman's credit risk model for more
applicable in Vietnam + CDNguyen Thi Thuy TienMBA. Nguyen Hong Anh 2000118 2009
12 658.8 L9759P The analysis of marketing mix strategy in VietNam bank for industry and trade (VIETINBANK)Luu Tuyet Phi Nguyen Hong Anh, MBA 2000017 200813 658 L4331T The association between audit quality and work load
compression : An empirical study at grant Thornton (Vietnam) LTD +CD
Le Thai Thanh MBA. Nguyen Hong Anh 022000430 2011
14 658.152 T7721T The capital structure management of a textile and garment SME SCAVI VietNam corporationTran Nhu Minh Triet Nguyen Hong Anh, MBA 2000043 200815 332.041 N5764D Working capital management - Case study American
standard Vietnam incorporation +CDNguyen Dang Khoa MBA. Nguyen Hong Anh 022000499 2011
Ph.D. Truong Thi Lan AnhNo Class No Cutter Titles Author Advisor Item No Year1 658.3 P534H A case study of organizational culture in Saigon
shipyard company +CDPham Thanh Huyen Ph.D. Truong Thi Lan Anh2000299 2010
2 658.3 B9321V 2012Employee job satisfaction survey in metro cash & carry (MCC) Vietnam Ltd.
Bui Viet Ha Ph.D. Truong Thi Lan Anh022000804 2012
3 658.402 V8721H 2012Staffing for new start-up company - Hoang Duc Gia limited
Vo Hoang Duc PhD. Truong Thi Lan Anh 2000850 2012
Page 2
MBA. Huynh Thi Ngoc AnhNo Class No Cutter Titles Author Advisor Item No Year1 658.15 T7721T Business analysis and valuation case of Tien Phong
plastic joint stock company (NTP-HNX) +CDTran Thi Dieu NguyenMBA. Huynh Thi Ngoc Anh022000491 2011
2 658.15 D211M Business valuation of Phat Dat real estate development corportation (Phat Dat - HOSTC : PDR) +CD
Dao Manh Linh MBA. Huynh Thi Ngoc Anh022000462 2011
Ph.D. Phan Trieu AnhNo Class No Cutter Titles Author Advisor Item No Year1 658.049 L4771S Critical changes facing for Korean manufacturing
companies doing business in Vietnam +CDLee So Young Ph.D. Phan Trieu Anh 022000483 2011
2 332.1 N5764V CRM in GP bank : The role of the core banking system + CDNguyen Ngoc Thuy ViPhD. Phan Trieu Anh 2000146 2009
3 658.812 N5764T 2012Customer relationship management of An Lac labels joint stock company with key clients in the international business environment
Nguyen Thi Ngoc HienPh.D. Phan Trieu Anh 022000765 2012
4 658.3 N5764T 2012Employee retention : An study of the internship program of TRG international in Ho Chi Minh city
Nguyen Thi Ngoc Duy PhD. Phan Trieu Anh 2000878 2012
5 658.31 H6788N Evaluating the employees' satisfaction from the human resourse policies of GTEK JSC + CD
Hoang Ba Nghi PhD. Phan Trieu Anh 2000148 2009
6 658.3 N5764N 2012Evaluating the satisfaction of employees at Truong Long enterprise
Nguyen Nhat Truong Ph.D Phan Trieu Anh 022000777 2012
7 658.3 T7721T Examine current employee retention factors affect staff turnover in banking industry +CD
Tran Thanh Thien Y Ph.D. Phan Trieu Anh 022000519 2011
8 658.3 T7721T 2012Examine the recruitment effectiveness based on job performances: The case study of techcombank in Ho Chi Minh
Tran Thi Tuyet Hoa Ph.D Phan Trieu Anh 022000723 2012
Page 3
9 658.3 N5764K Examining recruitment activities and compensation in Nam Hoa trading and production Co., LTD +CD
Nguyen Huy Hoang KimDr. Phan Trieu Anh 2000317 2010
10 658.314 H6781B Identifying work-related factors contributing to voluntary employee turnover - A case study : ABBOT Vietnam +CD
Ho Ngoc Bich Dr. Phan Trieu Anh 2000288 2010
11 658.3 L981C 2012Improvement of motivation methods on creative employees at NCT corporation
Ly Chau An Ph.D Phan Trieu Anh 022000779 2012
12 659.1 N5764H 2011Managers' expectations toward new graduates in advertising industry
Nguyen Hoang PhuongPh.D Phan Trieu Anh 022000778 2011
13 658.3111 D211P Online recruitment in HCMC : Key trends and recommendation for better utilization +CD
Dao Kim Phung Dr. Phan Trieu Anh 2000304 2010
14 658 H6788T Organizational culture lessons from AAA Pharmaceutical limited company + CDHoang Mai Thy PhD.Phan Trieu Anh 2000139 200915 339.48 P534A Suggestions to improve consumption of products of
SABECO in Cambodia +CDPham Minh Tuan Dr. Phan Trieu Anh 2000261 2010
16 658.514 N5762T 2012Teamwork: The new competitive business strategy Nghiem Thanh Thao Ph.D Phan Trieu Anh 022000788 201217 338.7 L4331N Tenimex's import activities : A case study of
streamlining business processLe Thi Thu Nga PhD. Phan Trieu Anh 2000095 2009
18 658.314 N5764K Workplace environment and its impact on employees' motivation : The case of Hoang Anh construction and housing development company + CD
Nguyen Duy Khuong PhD. Phan Trieu Anh 2000157 2009
Mr. Bob ConnollyNo Class No Cutter Titles Author Advisor Item No Year1 332.63 L4331T Business analysis and valuation (Bentre aquaproduct
import and export joint stock company: ABT) +CDLe Phuong Trang Mr. Bob Connolly 2000298 2010
Ph.D. Charles Leonard WilsonNo Class No Cutter Titles Author Advisor Item No Year1 658.812 L4331N A study on customer satisfaction at Saigon
development corporation +CDLe Ngoc Tho Ph.D. Charles Leonard Wilson022000488 2011
Page 4
2 658.8342 T8332A Consumer behaviour toward choosing TOEIC english centers +CD
Trinh Thi Hoa Anh Dr. Charles Leonard Wilson
2000286 2010
3 658.812 H987T 2012Determine customer awareness about tourism industry in HCMC : A case of Eco - tourism in Can Gio
Huynh Thanh Nguyen PhD. Chrles Leonard Wilson2000869 2012
4 659.152 D6311H Effectiveness of internet advertising in Vietnamese fashion industry : A case of 3 companies DI, Newlife and Loli&Poli +CD
Do Dieu Huyen Ph.D. Charles Leonard Wilson2000296 2009
5 658.827 D182L 2012Factors influencing brand loyalty towards K-DO bakery and café
Dang Le Uyen PhuongMBA. Charles Leonard 022000710 2012
6 370 N5764T Factors influencing the university selection of international students in Vietnam : How can IU correspond with those factors? +CD
Nguyen Thi Nguyet AnhMBA.Charles Leonard Wilson022000500 2011
7 658.3 L4331T Implications of employee satisfaction & employee competencies in HRM practices in small and medium sized enterprises- Case study Viet potential development corporation +CD
Le Trung Hoang TuyenDr.Charles Leonard Wilson022000522 2011
MBA. Le Thi Kim ChiNo Class No Cutter Titles Author Advisor Item No Year1 658.15 T758T Business analysis and valuation: The case of Traphaco
joint stock company (TRA) +CDTra Thi Hong Minh MBA. Le Thi Kim Chi 022000440 2011
2 658.8342 D6311T Determinants of customer satisfaction in retail industry : A study of coopmart + CD
Do Thi Thanh Truc Le Thi Kim Chi 2000132 2009
3 332.65 H8743T Reaction of Vietnamese stock market to dividend announcements +CD
Hua Thi Ngoc Thao MBA. Le Thi Kim Chi 022000475 2011
Page 5
PhD Chris Chanh Hung QuachNo Class No Cutter Titles Author Advisor Item No Year1 658 L4331N A comparative study of the management styles of
American and Japanese managers in VietNam + CDLe Kim Ngan PhD Chris Chanh Hung Quach2000150 2009
2 658.04 N5764T A content analysis of the managerial styles between individualism and collectivism
Nguyen Thuy Bao TranChris Chanh Hung Quach, PhD2000028 2008
3 658.83 N5764T A study of marketing mix strategies for credit card product of HSBC bank in Vietnam market + CD
Nguyen Hoai Tram Mr. Chris Quach 2000140 2009
4 332.632 T8331P Credit risk management at DongA Bank +CD Trinh Phuong Trang Ph.D. Chris Quach 022000465 20115 332.178 P535U Development of electronic banking in VietNam Pham Thuy Ngoc UyenChris Quach, Dr 2000061 20086 332.31 H6788D Recommendations to improve credit risk management
at Agribank +CDHoang Thi Phuong DungDr. Chris Quach 2000287 2010
7 332.15 N5764O Recommendations to minimize the risk of international payment through L/C for commercial banks in Vietnam +CD
Nguyen Truong Thi Kieu Oanh
Chris Chanh Hung Quach 2000300 2010
8 332.179 N5764N Risk in issuing and using credit card in Viet Nam Nguyen Thi Ha Ngan Chris Quach , PhD 2000024 20089 658.88 N5764H The credit risk management of Asia Commercial Bank + CDNguyen Thi Thien HuongPhD. Mr. Chris Quach 2000151 2009
Dr. Chuck WilsonNo Class No Cutter Titles Author Advisor Item No Year1 388.112 N5764T Transport performance and cost in logistics of 3A Pharmaceutical Co., LTDNguyen Thi Anh Thu Dr. Chuck Wilson 2000032 2008
Dr. Vuong Hung CuongNo Class No Cutter Titles Author Advisor Item No Year1 658.15 H6781T 2012Assessing efficiency of Vietnam Ngo microfinance
insitutionsHo Thi Xuan Mai Dr. Vuong Hung Cuong 022000810 2012
2 658.15 N5764T Business analysis and valuation of Viet potential development corporation +CD
Nguyen Thanh Minh Ph.D. Vuong Hung Cuong022000470 2010
3 332.65 L981L 2012Dividend policy and changes on share price : A study on Vietnam stock market
Ly Lam Vu PhD. Vuong Hung Cuong 2000851 2012
Page 6
4 332.632 P535T 2011Stock dividend announcements and stock prices: Empirical investigating in Ho Chi Minh stock exchange
Phan Thi Bich Lieu Vuong Hung Cuong Ph.D 022000708 2011
5 658.8 T7721T The determinants of Vietnam black market exchange rate +CD
Tran Thi Kim Cuong Ph.D. Vuong Hung Cuong022000496 2011
6 332.632 D928V 2012The impact of inflation to the stock market in Vietnam and recommendations
Duong Van Nhat Vuong Hung Cuong Ph.D 022000751 2012
7 332.632 N5764V 2012The relationship between stock market development and economic growth in Vietnam
Nguyen Vu Hong MinhPh.D. Vuong Hung Cuong022000728 2012
8 332.452 H987H The study of measure and manage exchange rate risk to Vietnamese government debt
Huynh Ha Hanh DungPh.D. Vuong Hung Cuong022000445 2011
Dr. Vu The DungNo Class No Cutter Titles Author Advisor Item No Year1 658.827 L213T An empirical evaluation of brand awareness for BGI brand +CDLam NgocTrinh Dr. Vu The Dung 2000316 20102 658.812 K459N 2012Customer satisfaction towards wedding planner: Case
study of Vietnam Wedding planner companyKhuu Nhat Anh Ph.D Vu The Dung 022000748 2012
3 658.812 D812A Customers' buy-GRID model and its implications for promotional mix case of Minh Phuc manufacturing and trading joint stock company +CD
Dang Duy Anh Ph.D. Vu The Dung 2000283 2010
4 658.8 N5764N Develop STP for BOCA product line at DQ corp. + CDNguyen Thanh Ngu Dr. Vu The Dung 2000169 20095 659.2 P534N Examing how foreign companies using PR( Publics
Relations) as their competitive weapons. The case of DHL, Cimigo, Sophie Paris, internship at Matterhorn communications +CD
Pham Ngo Diem NgocPh.D. Vu The Dung 022000502 2011
6 658.87 V8721V Examining factors influencing retailer loyalty for johnson's baby bath at AAA pharmaceutical Co. + CD
Vo Thi Thanh Vong Dr. Vu The Dung 2000164 2009
7 658.834 T1114T Examining Vietnamese consumer behavior towards short message service (SMS) advertising +CD
Ta Thao Phuong Ph.D. Vu The Dung 022000438 2011
8 658.8342 H6788Y Examining youths' buying behaviors in facial cleanser market and attitudes toward clean and clear + CD
Hoang Yen Dr. Vu The Dung 2000163 2009
9 659.2 N5764X Exploring social satisfaction dimensions in B2B context + CDNguyen Le Kim Xoan Dr. Vu The Dung 2000166 2009Page 7
10 658.827 N5764M Formulating brand strategy for Cay dua restaurant +CD
Nguyen Mai Phuong ThaoPh.D. Vu The Dung 022000515 2011
11 658.812 H987M 2012Formulating distribution strategy for KOOKIE Talkie brand - name in Ho Chi Minh city
Huynh Minh Nhut Dr. Vu The Dung 022000775 2012
12 658.8 T8332T 2012Formulating internet marketing strategy for international university
Trinh Thi Yen PhD. Vu The Dung 2000852 2012
13 659.143 N5764N 2012Product placement: A study of audience's attitude in the context of vietnamese TV dramas
Nguyen Ngoc Bang ChauPh.D Vu The Dung 022000752 2012
14 658.575 P535P Testing product features (close beta version) on focus group for the online business start-up, Docsach102.com +CD
Phan Thi Bich PhuongDr. Vu The Dung 2000279 2010
15 658.406 N5764P The formula for handling the product - related crisis to Vietnamese enterprise + CDNguyen Vuong Anh PhuongDr. Vu The Dung 2000114 2009
Ph.D. Truong Quang DuocNo Class No Cutter Titles Author Advisor Item No Year1 658.812 V986T Assessment the factors of service quality that effect
customer satisfaction in online purchasing in HCMC +CD
Vu Thanh Thuy Ph.D. Truong Quang Duoc
2000278 2010
2 338.512 T7721N 2012Factors affecting on the implementation of ERP systems : Case study of chains Caravelle hotel limited joint venture company
Tran Nam Cuong PhD. Truong Quang Duoc 2000843 2012
3 659.1 P534Q Improving sales performance through distribution channel and promotion strategy at Nam Hung Long company +CD
Pham Quynh Trang Ph.D. Truong Quang Duoc022000481 2011
4 624 P577H Risks assessment and management in construction projects : The case of CS5 +CD
Phung Thuy Bich Hoa Ph.D. TruongQuang Duoc
2000281 2010
5 331 M632T The employability skills in the perception of Vietnamese students of business in the workplace +CD
Mieu Tieu My Ph.D. Truong Quang Duoc022000434 2011
Page 8
M.A Nguyen Thi Huong Giang
No Class No Cutter Titles Author Advisor Item No Year1 658.812 P535U 2012Consumer attitude towards philanthropy (corporate
social responsibility): A case of metro cash & carry in Ho Chi Minh city
Phan Uyen Bang MA. Nguyen Huong Giang022000763 2012
2 659.112 P534T 2012Studying advertising's influences on the consumes decision making process : The case study of Vietnamobile
Pham Thi Huyen TramMA. Nguyen Thi Huong Giang2000863 2012
3 659.1 C4961N 2012Studying the impact of humor appeal in TVC on consumer's attitude towards beer brand: The case of Heineken beer
Chau Nguyen Hai DangM.A Nguyen Thi Huong Giang022000812 2012
4 658.8 L964K 2012Understanding the influence of company's marketing mixes on consumer decision making process toward choosing convenient stores: A case study of " shop and go" stores in Ho Chi Minh city
Luong Khanh Nhu MA. Nguyen Huong Giang022000760 2012
PhD. Ha Nam Khanh GiaoNo Class No Cutter Titles Author Advisor Item No Year1 658.405 N5764T Analyzing the export promotion policy with
documentary credit negotiation by ASIA Commercial bank + CD
Nguyen Ngoc Dieu ThiPhD. Ha Nam Khanh Giao2000136 2009
2 388.324 D182C Bill of lading and practical experiences in solving B/L disputes
Dang Mai Chi Ha Nam Khanh Giao, PhD2000069 2008
3 382.6 D6311K Export processing in Minh Phuong company Do Dang Khoa Ha Nam Khanh Giao, PhD2000051 20084 332.77 N5764M Import letter of credit at SACOMBANK Binh Thanh
branch + CDNguyen Thanh Mai PhD. Ha Nam Khanh Giao2000143 2009
5 658.84 L4331N Import procedure at AAA pharmaceutical Co., LTD Le Minh Ngọc Ha Nam Khanh Giao, PhD2000073 20086 332.041 V8721D The optimal captital structure in practices case study
Khang An joint stock company real estate investment +CD
Vo Dinh Trieu Dang Ph.D Ha Nam Khanh Giao022000427 2011
Page 9
MBA. Hannah PhanNo Class No Cutter Titles Author Advisor Item No Year1 658.8342 L4331M Analyzing mother's behavior in choosing milk power
for children 0-3 years old in Ho Chi Minh city
Le Tuyet Mai MBA. Hannah Phan 2000100 2009
Associate Professor Le Nguyen HauNo Class No Cutter Titles Author Advisor Item No Year1 658.8 N5764V Analysis of marketing activities for Saigon telecom
service company (STS.CO) +CDNguyen Viet Dung Associate Professor Le Nguyen Hau022000433 2011
2 658.311 N5764T Attitude and practices of companies in HCMC toward people assesment product in HR recruitment and selection +CD
Nguyen Vu Phuong ThanhDr. Le Nguyen Hau 2000301 2010
3 659.143 N5764T Children's attitudes toward TV advertisements in Binh Dinh province +CD
Nguyen Thi Ai Van Ph.D. Le Nguyen Hau 022000512 2011
4 658.3 T871T 2012Determinants of student's purchase intention towards smartphone in Ho Chi Minh city
Truong Thuy Trang Assoc. Prof. Le Nguyen Hau2000870 2012
5 658.812 L4331D 2012Facilitators of customer adoption of Vietnamese mobile application
Le Do Anh Thu Assoc. Prof. Le Nguyen Hau022000743 2012
6 658.82 L4331P Impact of the sales promotion on purchase intention of Vietnam woman + CD
Le Minh Phong PhD. Le Nguyen Hau 2000170 2009
7 381.142 N5764N Intention on shopping via internet : A study of Vietnamese students + CD
Nguyen Minh Ngoc Dr. Le Nguyen Hau 2000105 2009
8 658.812 H1114T 2012Service convenience and customer satisfaction : A study at foodcomart convenience stores in Ho Chi Minh city
Ha Thi Phuong Thao Assoc. Prof Le Nguyen Hau2000886 2012
9 659.144 N5764T Students' attitude toward SMS advertising + CD Nguyen Thi Thom PhD. Le Nguyen Hau 2000145 2009
Page 10
Dr. Nguyen Thu HienNo Class No Cutter Titles Author Advisor Item No Year1 332.4 H987N 2012An analysis of credit control policy and receivable
management: Case study of petec trading and investment corporation
Huynh Ngoc Thao Dr. Nguyen Thu Hien 022000746 2012
2 332.63 N5764T Behavioral biases and investment performance of individual investors on Vietnam stock market
Nguyen Xuan Thanh Dr. Nguyen ThuHien
2000290 2010
3 658.15 H1114A 2012Business analysis and valuation : Case study of PetroVietnam drilling & well services corporation
Ha Anh Tuan PhD. Nguyen Thu Hien 2000853 2012
4 658.15 T7721T Business analysis and valuation of domesco medical import - export joint stock corporation (DMC) +CD
Tran Thi Quynh My Ph.D. Nguyen Thu Hien 022000451 2011
5 658.15 P534M Business analysis and valuation of Dong Phu rubber joint stock company +CD
Pham Minh Thien An Dr. Nguyen Thu Hien 022000523 2011
6 658.15 N5764D 2012Business analysis and valuation of Hoa pHat group joint-stock corporation
Nguyen Duc Nghia PhD. Nguyen Thu Hien 2000858 2012
7 658.15 N5764T 2012Business analysis and valuation of PetroVietnam fertilizer and chemical corporation
Nguyen Thi Hong NhungPhD. Nguyen Thu Hien 2000845 2012
8 658.15 N5764M Business analysis and valuation of the Vietnam container shipping company +CD
Nguyen My Duyen Ph.D. Nguyen Thu Hien 022000489 2011
9 658.1 D6316C Determinants of capital structure of HOSE listed firms in 2007 - 2008 + CD
Doan Yen Chau Nguyen Thu Hien 2000108 2009
10 657.3 L981A Financial analysis based on investors' viewpoint domesco medical import export joint stock corporation ( DMC) - Imexpharm pharmaceutical joint stock company ( IMP) + CD
Ly Hong Ngoc Anh Dr. Nguyen Thu Hien 2000162 2009
11 658.4 P534T Ownership structure, corporate governace and corporate performance : The case of Vietnam + CD
Pham Ngoc Thien ThanhDr. NguyenThu Hien 2000161 2009
12 332.632 N5764Q 2012Performance of mimickers of insider trading in HOSE stock exchange
Nguyen Quan Vu Ph.D Nguyen Thu Hien 022000792 2012
13 332.63228N5764H Test of Fama - French three - factor model on HASTC : Factors affect to stock returns + CD
Nguyen Lan Huong Dr. Nguyen Thu Hien 2000119 2009
14 338.52 N5764A Test of the relationship between liquidity and stock returns in HCM stock exchange (hose) +CD
Nguyen Thi Diem AnhDr. Nguyen ThuHien
2000292 2010
Page 11
15 332.642 P534A The effectiveness of carhart's four-factor model on HCM stock exchange +CD
Pham Ngoc Tram AnhDr. Nguyen ThuHien
2000291 2010
16 338.83 N5764T Vietnam merger and acquisition characteristics and issues + CDNguyen Thi Thanh ThuyDr. Nguyen Thu Hien 2000159 2009
Le Trong Hieu, MBANo Class No Cutter Titles Author Advisor Item No Year1 658.802 T7721T A content analysis of marketing strategies to upgrade
the AIA brandTran Thi Thanh Thao Le Trong Hieu, MBA 2000034 2008
2 658.408 B9321T Analyze the implementation of corporate social responsibility in Saigon Hi-tech park's public relation +CD
Bui Thi Bich Tram MBA. Le Trong Hieu 2000305 2010
3 658.8342 P534L Analyze the online behavior of women in VN. Apply the findings to webtretho's marketing strategy planning +CD
Pham Mai Kim Long MBA. Le Trong Hieu 2000270 2010
4 658 L4331T 2012Analyze the quality of service from the perception of end - user: Case of Co-op mart Nguyen Dinh Chieu (NDC) in Ho Chi Minh city
Le Thi Hoang Vy MBA. Le Trong Hieu 022000754 2012
5 658.83 T7721H 2012Analyzing the customer service activities in Hung Vuong plaza
Tran Hong Nhung MBA. Le Trong Hieu 2000889 2012
6 338.456 Q12H Application of the industrial buying stages theory and industrial investment stages theory to post - investment services in Saigon Hi- Tech Park
Quach Huu Hieu Le Trong Hieu, MBA 2000112 2009
7 658.406 T7721T Common practices of key high tech companies in Vietnam in response to global financial crisis recommendation for Saigon High Tech Park + CD
Tran Thi Xuan Trang MBA. Le Trong Hieu 2000158 2009
8 658.812 P534H Customer satisfaction of hair beauty service, the case of Mano Mano hair beauty salon in Ho Chi Minh city +CD
Pham Hoai Thu Assoc Prof. Le Trong Hieu022000492 2011
9 658.812 H6788T Identify potential customers and suggestion for brand positioning to the crescent mall, district 7, Ho Chi Minh city +CD
Hoang Thi Thanh HuyenPro. Le Trong Hieu 022000485 2011
Page 12
10 658.812 D182T 2012Service quality and customer satisfaction in coffee shop-based service industry : A case study of many different tastes company
Dang Thi Thanh Dieu MBA. Le Trong Hieu 2000885 2012
Dr. Pham Hong HoaNo Class No Cutter Titles Author Advisor Item No Year1 658.304 N5764L 2012An exploratory study on skills and characteristics of a
successful salespersonNguyen Loan Anh Dr. Pham Hong Hoa 2000888 2012
2 658.827 T871H 2012Determinants of the brand equity: A vertification approach in the mobile phone industry
Truong Ha Sy Dan PhD. Pham Hong Hoa 022000722 2012
3 658.8 N5764T 2012How to promote Saigon Com Tam to foreign travelers: Case of Com Tam Moc
Nguyen Thanh Hang Dr. Pham Hong Hoa 022000758 2012
4 658.812 P535D 2012Measuring service quality of terraverde Vietnam Phan Dinh Thang Dr. Pham Hong Hoa 022000773 20125 658.322 N5764V 2012Reward references of salespeople : How do financial
and non-financial compensation rateNguyen Van Tha Dr. Pham Hong Hoa 2000865 2012
6 658.827 L4331D 2012The impact of brand pages on social networking sites: A case study brand page of Megastar on Zingme
Le Dong Minh Ph.D Pham Hong Hoa 022000714 2012
Ph. D. Duong Nhu HungNo Class No Cutter Titles Author Advisor Item No Year1 332.65 T7721H 2012Impact of oil price changes on Vietnam stock market :
Case study from hoseTran Hua Thuy Tram Ph. D. Duong Nhu Hung 2000841 2012
2 332.632 N5764T 2012The impact of price limit on the stock behaviors: Evidence from Ho Chi Minh stock exchange (HOSE)
Nguyen Tran Phuong TramDr. Duong Nhu Hung 022000783 2012
3 332.632 N5764T 2012The relationship between stock price and trading volume: The case of Ho Chi Minh stock exchange's sector indices
Nguyen Thi Hoa PhD. Duong Nhu Hung 022000724 2012
Page 13
MBA. Luu Bao HuongNo Class No Cutter Titles Author Advisor Item No Year1 658.812 B9321T Assessing customer satisfaction in IELTS traning
centers : The segment of students in International Universities and Schools in Ho Chi Minh city +CD
Bui Thi Ngoc Thao MBA. Luu Bao Huong 022000442 2011
2 658.827 L4331H 2012Differences in laptop purchasing decision of a first time users and experience users: The research of student buying first laptop for her/his first year in university and new Bachelor buying laptop for her/his first career in Ho Chi Minh city
Le Hai Dang MBA. Luu Bao Huong 022000709 2012
3 658.83 N5764K 2012Factors affecting customer decision on purchasing a DSLR ( Digital single lens reflex) camera. The research of 22-40-year-old camera user in Ho Chi Minh city
Nguyen Khong Thanh ThaoMBA. Luu Bao Huong 022000801 2012
4 305.909 P534P Find the talent inside each employee Pham Thanh Phuong Luu Bao Huong, MBA 2000020 20085 658.827 T7721T Impacts of brand on consumer's purchasing decision in
cell phone industry. The case of medium and high income students in HoChiMinh city +CD
Tran Thi Hong Hanh MBA. Luu Bao Huong 022000528 2011
6 338.5 L9759M Micro- finance : How to identify the poor households?: Applying " Participatory wealthy ranking (PWR)" method in the case of Tien Giang Women's Union
Luu Vo Ngoc Minh Luu Bao Huong, MBA 2000003 2008
7 658.812 K459T Rapport and relationship building for sales people Khuu Minh Thinh Luu Bao Huong, MBA 2000072 2008
John Harackiewics, Ph.D.No Class No Cutter Titles Author Advisor Item No Year1 658.3 N5764T A content analysis of the employee retention in 3A
Pharmaceutical Co., LTDNguyen Linh To John Harackiewics, Ph.D. 2000037 2008
2 658.311 H1114N Analyzing the recruitment and training activities of 3A Pharmceutical Co., LTD
Ha Thuy Ngoc John Harackiewics, Ph.D. 2000045 2008
3 658.15 N5764Y Financial analysis of southern company for building materialNguyen Hai Yen John Harackiewicz, MBA 2000031 20084 659.152 P534P How to develop: A new program on television Pham Hoang Phuc John Harackiewics, PhD 2000048 2008
Page 14
MBA. Nguyen Huu Dang KhoaNo Class No Cutter Titles Author Advisor Item No Year1 658.812 T665T 2011A study on worker's job satisfaction of garment
company in Vietnam: The case study of Toan Thuy limited company
Tong Thi Cat Phuong M.As Nguyen Huu Dang Khoa022000756 2012
2 658.812 N5764N 2012Examining the employees satisfaction at highlands coffee stores in Ho Chi Minh city
Nguyen Nhat Minh TamM.As Nguyen Huu Dang Khoa022000762 2012
3 658.4 V986D 2012How corporate culture influences to the employees' behavior of an organization: Case study of VNG corporation
Vu Duc Duy Nguyen Huu Dang Khoa, MA022000794 2012
4 658.7 B9321Q Measures of improving the efficiency of the Tra fish supply chain management- The case of QVD aquaculture +CD
Bui Quoc Bao Loc MBA. Nguyen Huu Dang Khoa022000520 2011
5 658.812 T7721T 2012The study on the satisfaction of foreigner tourists for tourism service quality in Ho Chi Minh city
Tran Nhat An M.A Nguyen Huu Dang Khoa022000726 2012
M.As Nguyen Huu KhoaNo Class No Cutter Titles Author Advisor Item No Year1 658.409 T3641C 2012Aprropriate leadership styles and the impact of diverse
culture in foreign company: Case of Tiger drylac Vietnam Co., LTD (TDV)
Thai Chau Minh TrangM.As Nguyen Huu Khoa 022000731 2012
2 658.834 T7721D 2012Consumer behavior toward themed wedding Tran Do Yen Nhi M.As Nguyen Huu Khoa 022000776 20123 658.409 L4331X Cultural differences in leadership of business leader in
Vietnam +CDLe Xuan Tien M.A.S Nguyen Huu Khoa 022000456 2011
4 658 N5764T Start a business for crochet products in Vietnamese market +CD
Nguyen Thi Cam Van M.A.S Nguyen Huu Khoa 022000452 2011
5 658.84 D182V The effect of supply and demand factors on rice export in the case of Binh Tay Co.LTD +CD
Dang Vo Thanh HuongMBA. Nguyen Huu Khoa 022000516 2011
6 382.6 T7721P 2012The garments exporting to the U. S market : Case study of Nha Be corporation
Tran Phan Ngoc Anh MBA. Nguyen Huu Khoa 2000873 2012
Page 15
7 658.834 N5764T 2012The influence of culture on consumer behavior in purchasing Kid's foreign brand clothes in Ho Chi Minh city
Nguyen Tam Khanh M.As Nguyen Huu Khoa 022000774 2012
MBA. Tran Tien KhoaNo Class No Cutter Titles Author Advisor Item No Year1 658.827 D6316T 2012A comparable study of university branding in
HoChiMinh cityDoan Thi Huong ThaoMBA. Tran Tien Khoa 022000721 2012
2 659.113 M2171H A research on the factors impacting the survival of Vietnamese Advertising agencies
Mai Thi Hanh Tran Tien Khoa, MBA 2000019 2008
3 381.1 T7721C Assessment of the impact of online marketing strategy : A case of Huva steel building + CD
Tran Thi Ngoc Cam MBA. Tran Tien Khoa 2000113 2009
4 658.827 N5763Y 2012Brand community of alumni and its outcomes: A study of mystery hunting program
Ngo Yen Thu MBA. Tran Tien Khoa 022000664 2012
5 658.827 D6311N 2012Brand consumer relationship: A case of Levi's brand in Vietnam
Do Ngoc Chi Mai MBA.Tran Tien Khoa 022000790 2012
6 658.827 N5764T Highlands coffee's success through brand positioning Nguyen Thi Thanh ThaoTran Tien Khoa 2000101 20097 332.6 M2171T Que Vo ICD at Que Vo Bac Ninh Mai Trung Tu Tran Tien Khoa, MBA 2000065 20088 658.812 P534N The insight of forums users and the opportunity for
organizations to approach customers by using forumsPham Dac Nhan Tran Tien Khoa 2000133 2009
9 362 N5764H 2012The study of factors influencing: The choice of FV hospital as destination choice for medical tourism
Nguyen Huynh Quoc NhutM.B.A Tran Tien Khoa 022000761 2012
10 658.812 N5764T Using queuing theory to optimize waiting lines at supermarkets + CD
Nguyen Quoc Thang MBA. Tran Tien Khoa 2000123 2009
Assoc. Prof Nguyen Minh KieuNo Class No Cutter Titles Author Advisor Item No Year1 332.1 L4331D 2012Determinants on deposit decision of individual
customers : a case study of Eximbank - Buon Ma Thuot branch
Le Duc Khanh Assoc. Prof Nguyen Minh Kieu2000842 2012
2 339.5 P534T 2012Macroeconomic determinants affecting the growth of foreign currency loans in Vietnam
Pham Thuy Duong Assoc. Pro. Nguyen Minh Kieu2000838 2012Page 16
3 332.632 D211T 2012Stock price reaction to merger and acquisition announcements in Vietnam's stock market: A case study of HoChiMinh stock exchange and HaNoi stock exchange from 2007 to March, 2012
Dao Thi Thanh Trang Ph.D Nguyen Minh Kieu 022000738 2012
Dr. Nguyen Thi Hong LinhNo Class No Cutter Titles Author Advisor Item No Year1 338.19 H987L Forecasting the demand of pork and its effect on
transport at Sagrifood next year + CDHuynh Dac Linh Dr. Nguyen Thi Hong Linh2000128 2009
Ph.D. Le Thanh LongNo Class No Cutter Titles Author Advisor Item No Year1 368 N5764P Customer buying behavior toward individual life
insurance +CDNguyen Phan Phuong AnhPh.D. Le Thanh Long 022000505 2011
2 658.834 T7721P Customer buying behavior toward sport utility vehicle Hyundai Santa FE +CD
Tran Pham Hai Nam Dr. Le Thanh Long 022000476 2011
3 659.1 H6788V Evaluate trade promotion program of Chuong Duong beverages joint stock company +CD
Hoang Vu Thi Ut QuyenDr. Le Thanh Long 022000521 2011
4 658 N5764H 2012Measure service quality of Dam Sen water park corporation
Nguyen Hoang Kim Dr. Le Thanh Long 022000803 2012
5 658 T7721T 2012Using servprer model to mearsure service quality of cultural tour of Dat Nuoc Viet company
Tran Trinh Phuong Ph.D Le Thanh Long 022000742 2012
PhD. Nguyen Quynh MaiNo Class No Cutter Titles Author Advisor Item No Year1 658.812 N5764T 2012A study on clients' satisfaction of distribution services
: A case of herbalife VietnamNguyen Trung Duc PhD. Nguyen Quynh Mai 2000862 2012
2 658.812 V8721D A study on customer satisfaction, the case of THEGIOIDIDONG.COM +CD
Vo Le Duy Ph.D. Nguyen Quynh Mai
2000314 2010
3 658.3 P534N 2012A study on employee motivation factors: The case of big coffee Ltd.
Pham Ngoc Mai Thao Ph.D Nguyen Quynh Mai 022000809 2012Page 17
4 658.812 N5764T A study on service quality and customer satisfaction, the case of FAHASA bookstores in HoChiMinh city +CD
Nguyen Thi Phuong AnhDr. Nguyen Quynh Mai 022000486 2011
5 600 N5764K 2012Assessment of technology transfer capability and R & D capability: The case study of Vietnamese food enterprises
Nguyen Khanh An Ph.D Nguyen Quynh Mai 022000799 2012
6 658.421 H987T Business plan create an entepreneurship in beauty industry at HCMC- air beauty centre +CD
Huynh Thi My Ngoc Ph.D. Nguyen Quynh Mai 022000513 2011
7 658.4012 P534U Collection strategy implementation : Case of Prudential Vietnam finance company + CD
Pham Ngoc Anh UyenPhD. Nguyen Quynh Mai 2000135 2009
8 658.8343 P535L Consumer awareness towards Eco-labeled products +CDPhan Thi Kim Linh Ph.D. Nguyen Quynh Mai
2000265 2010
9 658.8342 P534Y Consumer behavior of teenager toward American fast food + CDPham Thi Duy Yen PhD. Nguyen Quynh Mai 2000149 200910 658.8342 P534Q Consumer behaviour toward greeting cards and
suggestion for improved product strategy +CDPham Nhu Quynh Ph.D. Nguyen
Quynh Mai2000259 2010
11 658.802 P534T 2012Customer perception on discovery and adventurous travelling tour and its marketing strategy
Pham Thanh Mai PhD. Nguyen Quynh Mai 022000705 2012
12 332.17 P534C Customer satisfaction of banking service: The case of commercial banksin Vietnam + CD
Pham Viet Chuong PhD. Nguyen Quynh Mai 2000111 2009
13 658.3 P535T 2012Customer satisfaction of KFC in Ho Chi Minh city Phan Thi Khanh Van PhD. Nguyen Quynh Mai 2000867 201214 658.812 T7721P Customer satisfaction of medical service. The case of
115 People hospital +CDTran Phuong Thao ChiPh.D. Nguyen Quynh Mai 022000480 2011
15 658.575 N5764D Customers' taste and product design process at Tuan Phong Company problems and solutions
Nguyen Hai Dang Nguyen Quynh Mai, Ph.D 2000071 2008
16 338.476151T1114H Determinants affect on turnover intention among medical sales representatives in HCM pharmaceutical sector +CD
Ta Thi Bich Ha Ph.D. Nguyen Quynh Mai
2000293 2010
17 658.802 D928N Developing marketing plan for launching a new product at Hai Duong company +CD
Duong Nhat Truc Ph.D. Nguyen Quynh Mai 022000457 2010
18 658.3 T3641N Employee satisfaction in Phuoc Thinh paper joint stock company +CD
Thai Nguyen Xuan MaiPh.D. Nguyen Quynh Mai 022000472 2011
19 658.827 L4331M 2012Evaluating the merchandise display at coopmart Cong Quynh
Le Minh Tien Ph.D. Nguyen Quynh Mai 022000712 2012
Page 18
20 658.18 P534K Evaluation of forecasting models for 3A company : Applying in inventory control + CD
Pham Tan Anh Khoa Phd, Nguyen Quynh Mai 2000103 2008
21 658.8343 Q12L Factors affecting students' intention to purchase IPOD MP3 players in HCMC - VN +CD
Quach My Linh Ph.D. Nguyen Quynh Mai
2000312 2010
22 658.802 C55911Q Implimencation to a marketing strategy. A case of wild beach resort and spa +CD
Chu Quang Duy Ph.D.Nguyen Quynh Mai 022000469 2011
23 658.562 T871M Improving quality assurance department in 3A Pharmaceutical Co., LTD
Truong Hoang Minh Nguyen Quynh Mai, Ph.D 2000014 2008
24 658.15 P535P 2012Influece of social perceptions of businesses on entrepreneurship of the youth in Vietnam
Phan Truong Giang PhD. Nguyen Quynh Mai 022000704 2012
25 658.83 N5764V Measure to push up consumption of the guide magazine - Japanese version
Nguyen Nu Tuong Vy Nguyen Quynh Mai, Ph.D 2000022 2008
26 381 N5764Q Merchandising in modern trade case of Dutch Lady Vietnam +CDNguyen Ngoc Quoc Ph.D. Nguyen Quynh Mai
2000302 2010
27 332.041 D928D 2012Ownership structure, capital structure and firm performance
Duong Dieu Phuong PhD. Nguyen Quynh Mai 022000706 2012
28 658.3111 N5764G Recruitment process and strategy : Case study trust bank + CDNguyen Thi Ngoc GiauPhD. Nguyen Quynh Mai 2000154 200929 658.812 D6311L Service quality and customer satisfaction on study
abroad consultancy center. The case study of istudent +CD
Do Lam Kieu Chinh Dr. Nguyen Quynh Mai 022000450 2010
30 658.812 N57647P 2012Students's satisfaction on MBA program's quality: A comparison between Vietnamese and english programs
Nguyen Pham Hong NgocPh.D. Nguyen Quynh Mai 022000750 2012
31 658.802 T7721H Suggestions on new market penetration marketing strategies : The case of Thai Binh shoes +CD
Tran Hong Ngoc Ph.D Nguyen Quynh Mai 022000464 2011
32 381.1 T7721S The role of advertisement, sponsorshipand brand equity towards consumer preferences a case of Heineken +CD
Tran Kim Sang Ph.D. Nguyen Quynh Mai
2000272 2010
33 658.812 B9321L 2012The study of customer satisfaction in the case of vietnamsach.com.vn
Bui Le Minh Phuong Ph.D Nguyen Quynh Mai 022000798 2012
34 658.7 N5764T 2012The study on expanding chain of stores of urban station take - away coffee in Ho Chi Minh city
Nguyen Thi Phuong HangNguyen Quynh Mai, Ph.D 022000782 2012
Page 19
Ph. D. Michael CainNo Class No Cutter Titles Author Advisor Item No Year1 338.52 T871T 2012Testing the capital asset pricing model (CAPM) in the
context of Vietnam stock marketTruong Tuan Ky Ph. D. Michael Cain 2000839 2012
2 332.632 L213D 2012The impact of dividend announcement on stock prices in Ho Chi Minh stock exchange (HOSE)
Lam Dieu Linh PhD. Micheal Cain 022000796 2012
Mikael Knudsen, MBANo Class No Cutter Titles Author Advisor Item No Year1 658.84 L4331Y Analyzing the application of exporting and importing
procedure by DHL global forwarding company in Viet Nam
Le Hai Yen Mikael Knudsen, MBA 2000070 2008
2 657.72 H1114N How to improve inventory management : A case study - 3A Pharmaceutical Co., LTD
Ha Huong Nam Mikael Knudsen, MBA 2000006 2008
MBA. Nguyen Hoang MinhNo Class No Cutter Titles Author Advisor Item No Year1 658.4012 V8721H An analysis of the inventory policy at Tan Hung Phat
mechanical Co., LTD and some suggestions for improvement + CD
Vo Minh Hoang MBA. Nguyen Hoang Minh2000127 2009
MBA. Hoang Thi Anh NgocNo Class No Cutter Titles Author Advisor Item No Year1 658.15 H6788P 2012Business analysis and valuation Pomina steel
corporationHoang Phuoc Quan MBA. Hoang Thi Anh Ngoc2000846 2012
2 332.632 L4331P 2012Business analysis and valuation: Case of Phu Nhuan jewelry joint stock company (PNJ)
Le Phuoc Quyen Anh M.A Hoang Thi Anh Ngoc022000816 2012
3 332.041 T7721T 2012Determinants of captital structure of listed companies on HOSE
Tran Thanh Tan M.A Hoang Thi Anh Ngoc022000815 2012
Page 20
4 332.6 T871H 2012Foreign direc investment in Vietnam: An overview and determinants analysis
Truong Hoai Anh M.A Hoang Thi Anh Ngoc022000734 2012
5 332.642 N5764T 2012Market reaction of stock splits and stock dividends evidence from Ho Chi Minh stock exchange
Nguyen Truong Vinh PhatMBA. Hoang Thi Anh Ngoc2000866 2012
6 658.045 P535T The relationship of ownership structure and firm performance : A case of listed companies on HOSE +CD
Phan Thi Kim Cuong M.Sc Hoang Thi Anh Ngoc022000453 2011
MBA. Hoang Thanh NhonNo Class No Cutter Titles Author Advisor Item No Year1 658.15 B9321V Business valuation of VN dairy products joint stock
Co. (Vinamilk - HOSE: CNM) +CDBui Ngoc Dinh Le VanMBA. Hoang Thanh Nhon2000313 2010
2 332.642 N5764D 2012Empirical study of size effect on stock return in Ho Chi Minh stock exchange (HOSE)
Nguyen Duc Loi MBA. Hoang Thanh Nhon2000874 2012
3 658.15 L4331T Revaluation of Nam Long investment cop. +CD Le Thi Kim Tuyen MBA. Hoang Thanh Nhon2000310 2010
MBA. Le Hong NhungNo Class No Cutter Titles Author Advisor Item No Year1 332.642 T663T An analysis on relations of price-earnings ratio and
market capitalization to anomaly returns +CDTon That Hue Tri MBA. Le Hong
Nhung2000269 2010
2 332.4 T663N An analysis on the relationship between monetary variables and stock return case study in Vietnam +CD
Ton Nu Ngoc Quynh MBA. Le Hong Nhung 022000503 2011
3 332.6 D928H An empirical study of individual investors' behavior in Vietnamese stock market +CD
Duong Huyen Phuong MBA. Le Hong Nhung 022000459 2011
4 658.15 D6311T Business analysis and valuation : The case of Duoc Hau Giang pharmaceutical joint stock company (DHG) +CD
Do Pham Ngoc Tu MBA. Le Hong Nhung
2000319 2010
5 332.65 N5764T Impacts of foreign flows on Vietnamese stock market +CD
Nguyen Thi My Linh MBA. Le Hong Nhung 022000508 2011
Page 21
6 332.642 N5764T The study of industry's performance size factor and seasonal effects in hose +CD
Nguyen Thi Kim ThaoMBA. Le Hong Nhung
2000295 2010
7 332.452 P577H The study of relationship between exchange rate and inflation in Vietnam +CD
Phuong Hoang Giang MSc. Le Hong Nhung 022000446 2011
Prof. Ho Thanh PhongNo Class No Cutter Titles Author Advisor Item No Year1 657.72 N5764T Analyze and improve the outbound inventory system
of AAA Pharmaceutical Co., LTDNguyen Thi Thanh TuyenHo Thanh Phong, Prof 2000023 2008
2 658.834 D928N Consumer preferences to towards foreign brand fast food in Vietnam and suggestions for marketing plan - The case of Kinh Do company +CD
Duong Ngoc Quynh Associate Professor, Dr. Ho Thanh Phong022000449 2011
3 658.812 H6788M Customer satisfaction of Mobile telecom network service, the case of Post-paid subscriber in HCMC +CD
Hoang Le Minh Prof. Ho Thanh Phong 2000273 2010
4 371 N5764N Factors affect studying quality of international university students +CD
Nguyen Ngoc Tu Associate Professor, Dr. Ho Thanh Phong022000530 2011
5 658.3 N5764T Faculty and staff performance appraisal +CD Nguyen Truc Lam Associate Professor, Dr. Ho Thanh Phong022000463 20116 658.401 M2965Q Implementing GSP in 3A Pharmaceutical company Mao Tieu Qui Ho Thanh Phong, Prof 2000010 20087 658.872 N5764B Improvement of warehouse management in Co.opmart
Ly Thuong Kiet +CDNguyen Bao Uyen Vy Associate Professor, Dr. Ho Thanh Phong022000484 2011
8 658.15 H6788D 2012Improving sales for Dong Phu rubber joint stock company
Hoang Dinh Phi Hai Assoc. Prof. Ho Thanh Phong2000837 2012
9 381.1 P534D Improving the performance of purchasing order department in Saigon CO.OP's distribution center +CD
Pham Thanh Dung Assoc. Prof. Ho Thanh Phong
2000264 2010
10 331.11 N5762X Keeping high performing people stay with an organization. Case study of Saigon3 joint stock company +CD
Nghiem Xuan Luc Ph.D. Phan Trieu Anh 022000478 2011
11 658.5 P535T 2012Logistic decision for Saigon Co.op Phan Truong Quoc Assoc. Prof. Ho Thanh Phong2000877 201212 658.5 V986D Minimizing logistics cost in AAA Pharmaceutical Co., LTDVu Thi Anh Dao Ho Thanh Phong, Prof 2000008 2008
Page 22
13 658.812 N5764T 2012Perception of quality & satisfaction: A survey on IU's students, employees and high school students
Nguyen Tran Nguyen KhaiAssos.Prof. Ho Thanh Phong022000797 2012
14 658 P535N Planning a development strategy for Mekong production trading joint stock company in period 2011-2015 +CD
Phan Nguyen Ngoc VanAssociate Professor, Dr. Ho Thanh Phong022000432 2011
15 658.001 H6781T Proposing an effective management methodology for R & D projects: A case study for analyzing the project RISC SG - 8V1 ICDREC- IT PARK - VNU + CD
Ho Huu Tien Assoc.Prof. Ho Thanh Phong2000144 2009
16 658.562 N5764H 2012Service quality improvement to increase competitive advantages of B2B firm, case study of stanbee ltd., in Vietnam
Nguyen Huong Ly Assoc. Prof. Ho Thanh Phong022000769 2012
17 658.785 N5764N Solutions to solve present problems and improve warehouse management in Dai An Phu pharmaceutical joint stock company +CD
Nguyen Nu Phuong HanhAssociate Professor, Dr. Ho Thanh Phong022000448 2011
18 658.787 P534T Studying of factors affect inventory level in Unilever VN +CDPham Quynh Trang Prof. Ho Thanh Phong 2000303 2010
Ph.D Nguyen Van PhuongNo Class No Cutter Titles Author Advisor Item No Year1 381.142 L981M 2012Gender differences in online shopping attitude: A case
study of Ho Chi Minh, Viet NamLy My Linh Ph.D Nguyen Van Phuong022000813 2012
2 658.84 H987T 2012Measure Vertical linkage effectiveness between fish farmers and processing/export enterprises in pangasius hypophthalmus (Tra catfish) industry in An Giang province
Huynh Thi Ngoc Dien Ph.D Nguyen Van Phuong022000739 2012
3 658.872 D6316T 2012The influence of perception of students about online shopping retailers' ethics intention to purchase in Ho Chi Minh city
Doan Thi Ngoc Bich Dr. Nguyen Van Phuong 022000781 2012
4 332.62 N5764V 2012The relationship between capital structure and financail performance case of chosen listed companies on HOSE
Nguyen Van Vinh Ph.D Nguyen Van Phuong022000749 2012
Page 23
5 332.632 B9321T 2012The relationship between firm growth, liquidity, capital structure and firm performance: Evidence from companies listed in Ho Chi Minh stock exchange (HOSE)
Bui Thi Minh Thao PhD. Phuong Van Nguyen022000764 2012
PhD. Vo Thi QuiNo Class No Cutter Titles Author Advisor Item No Year1 338.7 N5764N Analysis relationship concentrated ownership and
corporate performance in Viet NamNguyen Thi Thanh NguyenVo Thi Quy 2000018 2008
2 658.4012 N5764D Capital structure and firm performance : A Saigon beer - alcohol - beverage joint stock corporation case + CD
Nguyen Tuan Duy PhD. Vo Thi Qui 2000110 2009
3 332.6 D182N Chossing portfolio in Vietnamese stock market + CD Dang Duy Nghia PhD. Vo Thi Qui 2000165 20094 346.043 N5764A Concentrated ownership and identify the problems of
concentrated ownership on corporate governanceNguyen Ngoc Thuy AnVo Thi Quy 2000030 2008
5 332.3 D6316N Differences in credit approval criteria of credit personal loan between Prudential Vietnam finance company and ACB bank + CD
Doan Manh Ninh PhD. Vo Thi Qui 2000107 2009
6 332.6 N5764A Establish and evaluate feasibility of the project " Invest new container vessels for transporting goods between Cai Mep deep water port and Vietnam international container terminals"
Nguyen Phuoc Thuan AnPhD. Vo Thi Qui 2000141 2009
7 332.632 N5764K How exit and position sizing strategies affect the success of investors and traders in hose
Nguyen Tai Quang KhaiVo Thi Quy 2000067 2008
8 332.632 N5764T Interest rate movement impacts on Dong A bank performance
Nguyen Thi Bao Tran Vo Thi Quy 2000033 2008
9 658.152 N5764V Receivable management at AAA Pharmaceutical Co. LTDNguyen Thi Hoai Vu Vo Thi Quy 2000054 200810 332.041 D584H The ability of getting capital from banks of small and medium enterprises + CDDinh Thi Thuy Hong PhD. Vo Thi Qui 2000134 200911 657.8333 D584V Vietnam accounting standards application
benchmarking international accounting standards and how it impacts on foreign investors' decision making + CD
Dinh Thi Thuy Van Phd.Vo Thi Qui 2000116 2009
Page 24
PhD. Vuong Duc Hoang QuanNo Class No Cutter Titles Author Advisor Item No Year1 332.65 N5764H 2012A study of institutional investors' behavioral biases
Vietnamese stock marketNguyen Hoang Gia KhanhPhD. Vuong Duc Hoang Quan2000892 2012
2 658.1 N5764H 2012Determine to liquidity of Vietnam listed banks Nguyen Thi Thanh HuongPhD. Vuong Duc Hoang Quan2000881 20123 332.632 T6271T 2012Identify the determinants to credit risk in the
Vietnamese banking sectorTo Thi Hoa Dr. Vuong Duc Hoang Quan2000854 2012
Ph.D Ho Nhut QuangNo Class No Cutter Titles Author Advisor Item No Year1 658.5 T871P Creating customer value through logistics
management system at 3A Pharmaceutical Co., LTDTruong Thi Mai PhuongHo Nhut Quang, MBA 2000053 2008
2 658.812 T7721T Customer satisfaction toward service quality of online retailing. The case study of takeone Ltd.Co ( www.takeone.com.vn) +CD
Tran Thanh Xuan MBA. Ho Nhut Quang 022000468 2011
3 658.812 D182Q 2012Determinants of customer satisfaction in travel service: The case of Vietnam travel and marketing transports company (Vietravel) in Ho Chi Minh city
Dang Quynh Nhu Ph.D Ho Nhut Quang 022000784 2012
4 658.812 N5764T 2012Determinants of patients' satisfaction on service quality : A case of outpatient and inpatient Examination of medical university center
Nguyen Thanh Tra MyPhD. Ho Nhut Quang 2000864 2012
5 658.82 D182H Developing a promotion strategy for plusssz products, the case of tradewind Asia company +CD
Dang Ho Trieu MBA. Ho Nhut Quang 022000447 2011
6 381.1 N5764H Developing the marketing plan for recruitment service in VN - Implication of Vina HR +CD
Nguyen Thi Ngoc HangMBA. Ho NhutQuang
2000268 2010
7 658.8 L4331T Factors that affect the effectiveness in managing distribution channels at Bidiphar 1 pharmaceutical joint stock company +CD
Le Thi Kim Thoa MBA. Ho NhutQuang
2000275 2010
8 658.152 D6311T FDI inflow into Binh Dinh province and suggestion for boosting IT
Do Hien Trang Ho Nhut Quang, MBA 2000026 2008
Page 25
9 332.6 H6781N 2011Impacts of FDI on the economic growth of Ho Chi Minh city : The period 1988-2010
Ho Ngoc Hong PhuongPhD. Ho Nhut Quang 2000860 2011
10 658.818 N5764Q Improving sales performance through product and promotion strategies at AAA Pharma LTD CO
Nguyen Ngoc Qui MBA. Ho Nhut Quang 2000096 2009
11 658.812 N5764T 2012Improving service quality at Tam Phuoc industrial park: The case of Tin Nghia industrial park development joint - stock company (Dong Nai province)
Nguyen Thi Thanh TraPh.D Ho Nhut Quang 022000795 2012
12 332.17 N5764L International payments at BIDV-east Saigon brand +CDNguyen Thuy Lien MBA. Ho NhutQuang
2000311 2010
13 658.827 N5764T Measure brand awareness and develop integrated marketing communication brand to improve the brand awareness - Case study : bridal cookie brand +CD
Nguyen Thi Phuong MaiMBA. Ho Nhut Quang 022000441 2010
14 332.46 H987P Qualitative approach to understanding the current monetary policy in Vietnam in the period 2007-2008
Huynh Hanh Phuc Ho Nhut Quang, MBA 2000035 2008
15 659.19 D584O Research on advertising demand for the english guide magazine - Vietnameconomic times
Dinh Thi Thuy DuongHo Nhut Quang, MBA 2000021 2008
16 658.834 N5763T Research on consumers' tastes a successful coffee shop in HCMC +CD
Ngo Thi Phuong ThaoMBA. Ho NhutQuang
2000263 2010
17 332.1 D211T Research on Customer demand for currency derivative (Forex derivative) services provided by the Southern commercial joint stock bank and suggestions for promotion program
Dao Minh Triet Ho Nhut Quang, MBA 2000050 2008
18 658.812 N576P 2012Research on customer satisfaction towards dental service quality: The case of call dental clinic
Nguyen Phan To ChanPh.D Ho Nhut Quang 022000718 2012
19 658.812 N5764T 2012Service quality toward customer satisfaction on fashion retailing system in Vietnam, the case of Ninomaxx (Viet fashion company) in Ho Chi Minh city
Nguyen Tuong Dat PhD. Ho Nhut Quang 2000847 2012
20 658.827 N5764T 2012Strengthening brand awareness through brand elements: The case of Zing me socail network
Nguyen Thi Phuong ThaoPh.D Ho Nhut Quang 022000766 2012
21 659.2 T7721N 2011Studying advertising and sales promotion activities of Tiger beer in Ho Chi Minh city: The case of Vietnam brewery limited company
Tran Ngoc An Ph.D Ho Nhut Quang 022000800 2011
Page 26
22 658.827 P534T Suggestions to brand positioning at 3A brand developmentPham Nguyen Thuy TuMBA. Ho Nhut Quang 2000091 200923 337 V986H The international trade between Vietnam - Japan and
its impact on Vietnam's economic growth +CDVu Huy Hoang MBA. Ho Nhut Quang 022000467 2011
Robert T. Connolly, MBANo Class No Cutter Titles Author Advisor Item No Year1 333.33 L4331N Acquisition of cotec cement by Holcim Vietnam case study + CDLe Thi Quynh Nhu Robert T. Connolly, MBA 2000167 20092 332.6 L981H Analysis on determinants impacting performance of
value investing and applying the buffet model to pick future winners in the Viet Nam stock market + CD
Ly Minh Hoang Robert T. Connolly, MBA 2000168 2009
3 338.52 T7721T Application of CAPM in Vietnam stock market +CD Tran Thi Thanh Thuy Mr. Robert T. Connolly 022000482 20114 658.8 A8876T Applying several market timing models using moving
average in to the case of Vnindex and VNGOGD99 ; and testing for their effectiveness +CD
Au Tuong Vi Robert T. Connolly, MBA.022000497 2011
5 658.15 V986C Business analysis and valuation of the Southern rubber industry joint stock company (Casumina) +CD
Vu Thanh Cong MBA. Robert Connolly 2000271 2010
6 332.632 N5764C Company analysis and valuation: The HaTien 1 cement joint stock company (HT1)
Nguyen Hoan Cong Robert Connolly, MBA 2000063 2008
7 332.632 P534T 2012Impacts of dividend policies on stock price volatility on HOSE
Pham Thanh Truc Robert T. Connolly MBA. 022000744 2012
8 332.632 N5764T 2012Testing multi -factor asset pricing models in frontier markets: Vietnam stock market
Nguyen Thuy An M.A. Robert t. Connolly 022000753 2012
9 332.642 H8743T Testing the weak-form efficiency in VietNam 's Stock market : An empirical study of the Hochiminh stock exchange ( HOSE) + CD
Hua Thanh Tu Robert T. Connolly 2000147 2009
10 332.632 N5764T 2012The liquidity of Viet Nam stock market determinants and implications: Case study of Ho Chi Minh stock exchange
Nguyen Thi Lan Anh Robert T. Connolly MBA. 022000805 2012
Page 27
Dr. Pham Huu Hong ThaiNo Class No Cutter Titles Author Advisor Item No Year1 332.63221P534D Application of valuation methods ( IMEXPHARM'S case) Analysis of limitations and difficulties when applying valuation methods in VietnamPham Dinh Trung DungDr. Pham Huu Hong Thai 2000093 2009
Ph.D Nguyen Kiem ThanNo Class No Cutter Titles Author Advisor Item No Year1 658.83 N5764T 2012A study of customer satisfaction: The case of Phong
Vu trading & service joint stock companyNguyen Thi Ngoc HanPh.D Nguyen Kiem Than 022000802 2012
2 658.401 D211T 2012Analysing and building: A competitive strategy for the efficiency skills trading institute - breakthrough power
Dao Thanh Trang Ph.D Nguyen Kiem Than 022000716 2012
3 658.15 T7721A 2012Business analysis and valuation : The case of Masan group corporation (MSN)
Tran Anh Duong Dr. Nguyen Kiem Than 2000872 2012
4 332.63 V986A Business analysis and valuation case study : Vietnam-Italy joint stock company (VISCO) +CD
Vu Hai Anh Ph.D. Nguyen Kiem Than
2000289 2010
5 658.15 T7721D Business analysis and valuation the case of Tuong An vegetable joint stock company (TAC) +CD
Tran Quoc Dung Ph.D. Nguyen Kiem Than 2000318 2010
6 330 Q17S 2012Can technical analysis disprove efficient market hypothesis case of VN-index
Quang Sanh Vu PhD. Nguyen Kiem Than 2000868 2012
7 336.3 N5764N Current problems of mortage policy in Vietnam and solution +CD
Nguyen Ngoc Bich Ph.D Nguyen Kiem Than 022000426 2011
8 332.65 T8332T Illogical elements in residential real estate market in HoChiMinh city and solutions +CD
Trinh To Kim Ph.D. Nguyen Kiem Than 022000444 2011
9 658.8 D6311T Marketing research for the real estate market - the office market in Ho Chi Minh city +CD
Do Thi Bich Ngoc Dr. Nguyen Kiem Than 022000494 2011
10 332 D6316T Microfinancing patterns and practices : from global approach to local recommendations for Vietnam +CD
Doan Truc Uyen Dr. Nguyen Kiem Than 022000473 2010
11 658.3 M2965V 2012Motivation factors for higher work performance: Case study of Vinh An limited company
Mao Vinh Phu Ph.D. Nguyen Kiem Than 022000772 2012
12 658.3 P535T 2012Non monetary motivation factors impacting employee engagement in Thanh Cong textile garment investment traiding joint stock company (TCG)
Phan Thi Thuy Hang PhD. Nguyen Kiem Than 2000884 2012
Page 28
13 658.8 N5764H 2012Sales strategy for mediterranean shipping company: The case of MSC Vietnam
Nguyen Hoang Huy Dr. Nguyen Kiem Than 022000786 2012
14 332.1 P534T 2012The relationship between bank credit growth and economic growth : The case of Vietnam
Pham Thanh Huyen PhD. Nguyen Kiem Than 2000844 2012
MBA. Nguyen Trung ThangNo Class No Cutter Titles Author Advisor Item No Year1 658.827 B9321T Corporate branding and its impact on customer buying
process in retail banking industry: Case of HSBC in Vietnam + CD
Bui Phuong Thao MBA. Nguyen Trung Thang2000156 2009
2 332.1 P534T Customer perception on brand extension in banking : Case of Vietnam EXIMBANK'S retail banking extension +CD
Pham Thuc Quyen Nguyen Trung Thang 022000425 2011
3 658.834 P535T Customer perception on brand extension in banking industry case of ASLA commercial bank (ACB)'s international banking +CD
Phan Thi Bich Tram Nguyen Trung Thang 022000509 2011
4 658.812 T7721M Customer satisfaction in real estate industry, an investigation of high - class condominiums in Ho Chi Minh city +CD
Tran Minh Kien Nguyen Trung Thang 022000460 2011
5 378.1 N5764V Impact of brand building activities to the image perception in university education : Case of IU-VNU, HCMC +CD
Nguyen Ly Ai Vy MBA. Nguyen Trung Thang2000309 2010
6 658.827 N5764T Impact of corporate brand on customer purchasing decision in education: Case of ILA - English center in Vietnam + CD
Nguyen Ha Thanh Nguyen Trung Thang 2000153 2009
7 332.6 V8721T Influence of corporate reputation in individual investors' stock buying process in Ho Chi Minh city + 2CD
Vo Thuy Tien Nguyen Trung Thang 2000097 2009
8 659.1 B9321T 2012The impact of corporate brand on customer buying decision in advertising industry: A case of Grey group Vietnam
Bui Thi Huong Lan Nguyen Trung Thang MBA.022000745 2012
Page 29
9 658.827 N5764T 2012The impact of corporate brand on customer buying decision in Vietnam advertising industry: A view from experts
Nguyen Thi Thao PhuongMBA. Nguyen Trung Thang022000730 2012
PhD. Hoang Thi Phuong ThaoNo Class No Cutter Titles Author Advisor Item No Year1 658.3 V986T 2011Analysis of factors influencing customer intention on
purchasing electronic air ticket (E-ticket) in Ho Chi Minh city
Vu Thi Hanh Dung PhD. Hoang Thi Phuong Thao2000875 2011
2 658.812 N5764H Customer satisfaction in general trade distribution channel - case study at goodfood company +CD
Nguyen Huu Huy Dr. Hoang Thi Phuong Thao022000437 2011
3 658.812 N5764L 2012Customer satisfaction toward groupon websites in Ho Chi Minh city
Nguyen Ly Thanh HuyenPh.D Hoang Thi Phuong Thao022000740 2012
4 658.83 V986T Enhancing customer service quality of the job site http:// vinahr.com +CD
Vu Thi Thuy Duong Dr. Hoang Thi Phuong Thao022000487 2011
5 658.802 N5764N 2011Marketing plan of celano 400ml ICE cream of Kido company in Ho Chi Minh city market
Nguyen Ngoc Thuan PhD. Hoang Thi Phuong Thao2000861 2011
6 658.812 N5764T 2012Service quality and customer satisfaction of Nnice karaoke system in Ho Chi Minh city
Nguyen Thi Thanh PhD. Hoang Thi Phuong Thao2000871 2012
7 658.812 T8831K 2012Study about customer satisfaction and service quality: Case study of Vietnam - Singapore industrial park in Binh Duong province
Tu Khanh Ngoc Ph.D Hoang Thi Phuong Thao022000757 2012
8 658.834 N5764T Studying consumer buying behavior at supermarkets in HCMC: A comparision of Co.opmart Nguyen Kiem and Big C Hoang Van Thu +CD
Nguyen Thi Mai Linh Dr. Hoang Thi Phuong Thao022000493 2011
PhD. Nguyen Kim ThuNo Class No Cutter Titles Author Advisor Item No Year1 658.155 T7721T 2011Testing profitability from technical trading rules in
Vietnamese stock market - An empirical study of Ho Chi Minh stock exchange (Hose)
Tran Thi Nu PhD. Nguyen Kim Thu 2000859 2011
Page 30
2 332.632 B9321D 2012Testing weak - form efficiency of Ho Chi Minh stock exchange (HOSE)
Bui Duy Thanh Dr. Nguyen Kim Thu 022000793 2012
Ta Diu ThuongNo Class No Cutter Titles Author Advisor Item No Year1 658.8708 N5764G Buying franchise opportunities and challenges for
Vietnamese SMES + CDNguyen Thi Huong GiangTa Diu Thuong 2000160 2009
2 658.827 N5764T Central kitchen - A successful element for Vietnamese franchisors in quality control (Case study : Pho24) +CD
Nguyen Thi Thuy DungLLM. Ta Diu Thuong 022000526 2011
3 658.8 T7721M 2012Distribution channel assessment of vinacafe Bien Hoa JSC: Certain recommendations for improvement
Tran Mai Phuong Ta Diu Thuong 022000720 2012
4 658.7 P535T Evaluating service quality of customer service of logistics in maritime transport case study APL logistics Vietnam +CD
Phan Thi Bich PhuongTa Diu Thuong 022000429 2011
5 658.871 N5764H Franchise strategy for Vietnamese brands into U.S food -service market : Case study of Nhu Lan 's sandwich + CD
Nguyen Thi Hong Hai Ta Diu Thuong 2000138 2009
6 658.8 N5764T 2012Marketing strategy of SAPUWA (Saigon pure water private factory)
Nguyen Thuy Tien Ta Diu Thuong 022000780 2012
7 658.8708 D6311T Starting a business from scratch vs. buying a franchise which one is more optimum ? Case study : Xoi Bar versus Pho 24 + CDDo Hoang Trang Ta Diu Thuong 2000137 2009
MBA. Nguyen Canh TienNo Class No Cutter Titles Author Advisor Item No Year1 658.8 N5764L A content analysis and evaluation control in sales
cycle of 3A pharmaceutical co., LTD +CDNguyen Long Dien MBA. Nguyen Canh Tien 022000529 2011
2 658.152 N5764T An analysis of foreign indirect investment on Vietnamese stock marketNguyen Tri Thuy Tien Nguyen Canh Tien, MBA 2000027 20083 658.15244V8721M An analysis on working capital management practices
of Hau Giang pharmaceutical joint stock company + CD
Vo Tra My Nguyen Canh Tien, MBA 2000124 2009
Page 31
4 368.32 L4331C Asset liability management : A case study of prévoir VietNam life insurance company
Le Tran Chau Nguyen Canh Tien, MBA 2000058 2008
5 658.15 T7721T Business analysis and valuation : The case of Kinh Do corporation(KDC) +CD
Tra Thi Kim Loan MBA. Nguyen Canh Tien 022000524 2011
6 657.3 H6781P Business analysis and valuation of Thanh Cong textile and garment investment trading joint stock company ( TCM - HoSE) + CD
Ho Mai Phuong MBA. Nguyen Canh Tien 2000115 2009
7 657.3 N5764T Business analysis and valuation of Vietnam dairy products joint stocks company Vinamilk ( HOSE - VNM) + CD
Nguyen Thi Ngoc ThaoNguyen Canh Tien, MBA 2000120 2009
8 332.63 L4331T Business analysis and valuation of Gemadept corporation +CDLe Dang Thuy Trang MBA. NguyenCanh Tien
2000294 2010
9 658.15 N5764V Business analysis and valuation on Binh Minh plastics joint stock company (BMP) +CD
Nguyen Anh Huy Vu MBA. NguyenCanh Tien
2000308 2010
10 658.15 P534A Business analysis and valuation Saigon petrolimex transportation and service joint stock company (PTS Saigon)
Pham Thi Hong Anh MBA. NguyenCanh Tien
2000274 2010
11 658 L4331T Business valuation and analysis of Hoa Sen Group (HSG-HOSE) +CD
Le Van Nhat Tuan Ph.D. NguyenCanh Tien
2000260 2010
12 381.1 N5764T Empirical study of market efficiency anomalies in Ho Chi Minh stock exchange (HOSE) + CD
Nguyen Duc Tien MBA. Nguyen Canh Tien 2000109 2009
13 658.401 N5764V Empirical study of relationship between capital structure and firm value, measured by abnormal returns of stocks listed on HOSE + CD
Nguyen Thuy Hoang VanMBA Nguyen Canh Tien 2000099 2009
14 658.827 N5769H Evaluating brand name " Ky Lan Xanh - Blue Kylin" of Ha Tien 1 cement joint stock company using combination of interbrand method and jeffrey A. Dubin model
Nhan Huu Hoc Nguyen Canh Tien, MBA 2000005 2008
15 657.3 D584X Fiancial statement analysis of AAA Pharmaceutical Co, LTD + CDDinh Thuy Minh XuanMBA. Nguyen Canh Tien 2000121 2009
Page 32
16 658.15 L4331L Financial analysis and solutions to improve the effective operation of Vietcombank
Le Thi Truc Linh Nguyen Canh Tien, MBA 2000042 2008
17 658.15 T7721A Financial analysis of imexpharm pharmaceultical joint stock company
Tran Nhat Tu Anh Nguyen Canh Tien, MBA 2000074 2008
18 332.12 C235L The application of CAMELS to evaluate the bank's performance. A case of MHB +CD
Cao Le Phuong QuynhMBA. Nguyen Canh Tien 022000436 2011
19 332.65 N5764T The relationship between stock market performance and economic growth : the case of Vietnam +CD
Nguyen Thi Quynh UyenMBA. Nguyen Canh Tien 022000507 2011
Ph.D Pham Thi Thu TraNo Class No Cutter Titles Author Advisor Item No Year1 332.12 N5764T 2012An analysis of the determinants of interbank interest
rates in VietnamNguyen Thi Thanh NhaPh.D Pham Thi Thu Tra 022000719 2012
2 658.84 N5764T 2012An analysis of Vietnam's coffee export 2001-2010: Performance forecast and comparative advantage
Nguyen Thi Boi KhanhDr. Pham Thi Thu Tra 022000806 2012
3 332.4 H6781T 2012Analysis of inflation and its causes in Vietnam from 1996 to 2011
Ho Thi Thao PhD. Pham Thi Thu Tra 022000755 2012
4 658.15 B9321T 2012Corporate governance and firm performance: The effects of CEO characteristics and ownership structure on the performance of listed Vietnamese manufacturing firms
Bui Thi Anh Khoa Ph.D Pham Thi Thu Tra 022000768 2012
5 332.6 P535T 2012FDI and its contribution to economic growth: The case in Vietnam
Phan Thi Nhu Xuan Ph.D Pham Thi Thu Tra 022000725 2012
6 658.152 P534T 2011Vietnam's economy in the time of EU debt crisis: An analysis of export and FDI in relation with EU
Hoang Kim Ngan Ph.D Pham Thi Thu Tra 022000737 2012
MBA. Nguyen Thi Thuy TrangNo Class No Cutter Titles Author Advisor Item No Year1 332.632 V8721Q 2012Analysis of credit risk management "Case study of
Asia commercial bankVo Quynh Trang MBA. Nguyen Thi Thuy Trang2000857 2012
2 658.401 N5764V Cafecontrol: A problem solving approach to business strategy and financial ratios +CD
Nguyen Van Thong MBA. Nguyen Thi Thuy Trang022000439 2011Page 33
3 658.15 P535H Evaluate the performance of active strategy using technical analysis in Vietnam stock exchange market +CD
Phan Huy Tam Nguyen Thi Thuy Trang 022000461 2011
4 658.15 D182Q 2012Financial analysis of sacomreal in comparison with other companies in real estate industry
Dang Quang Vinh MBA. Nguyen Thi Thuy Trang2000883 2012
5 332.632 N5764D 2012Impact of earning announcement on stock prices in Vietnam securities market
Nguyen Duc Quoc Vu MBA. Nguyen Thi Thuy Trang022000759 2012
6 332.65 N5764Q 2012Relationship between interest rate and Vietnamese stock market
Nguyen Quynh Anh MBA. Nguyen Thi Thuy Trang2000840 2012
7 332.632 N5764T 2012Understanding the affection of lending rate to the real estate companies in HOSE and generating: The reasonable plan for these companies
Nguyen Thi Phuong LoanNguyen Thi Thuy Trang 022000808 2012
Nguyen Duc Tri, Ph.DNo Class No Cutter Titles Author Advisor Item No Year1 302.23 L4331T Assessing mass media preferences of the youth in
urban Hochiminh cityLe Nguyen Mien ThaoNguyen Duc Tri, Ph.D 2000041 2008
2 658.83 N5764X 2012Consumer perception of Levi's: An AIDA approach analysis of the Vietnam student
Nguyen Xuan Truong Ph.D. Nguyen Duc Tri 022000807 2012
3 658.827 D211T Determining identity specialities Bamboo-tube rice +CDDao Thi Thuy Van Dr. Nguyen Duc Tri 022000504 2011
4 658.575 H1114V Developing HMR software product strategy at Cadena company in 2008-2009
Ha Thi Tuong Vy Nguyen Duc Tri, Ph.D 2000004 2008
5 658.8 N5764H Highschool stress prevention by social marketing Nguyen Phuong Ngoc HanNguyen Duc Tri, Ph.D 2000007 20086 658.827 N5764H Measuring corporate reputation the case of PEPSICO
Vietnam +CDNguyen Huu Diem HuongPh.D. Nguyen Duc Tri 022000455 2011
7 381.142 P534T Perceived risks and benefits of consumers upon online trading: An empirical investigation of computer market in HoChi Minh city +CD
Pham Thi Thao Ly Ph.D. Nguyen Duc Tri 022000514 2011
8 338.14 L4331H Scarity of raw shrimp production for Vietnam's export activity - Causes and solutions +CD
Le Ngoc Ha Dr. Nguyen Duc Tri
2000285 2010
Page 34
MBA. Le Dinh Minh TriNo Class No Cutter Titles Author Advisor Item No Year1 658.812 D584D 2012Customer satisfaction on quality of internet service:
The case of Shinhan bank VietnamDinh Dang Quynh MBA Le Minh Tri 022000735 2012
2 658.827 D584V 2012Effects of online brand community on brand loyanty: A case on brand page of zing me socail network sites
Dinh Viet Hai MBA Le Minh Tri 022000733 2012
3 659.2 V8721T 2012The study of consumer attitudes towards the display advertising
Vo Thi Minh Hien MBA. Le Dinh Minh Tri 022000789 2012
Ph.D Le Vinh TrienNo Class No Cutter Titles Author Advisor Item No Year1 332.632 N5764T 2012Corporate governance and the performance
effectiveness of listed firms on Ho Chi Minh stock exchange (HOSE)
Nguyen Thi Thanh UyenPh.D Le Vinh Trien 022000727 2012
2 658.152 V986D 2012Debt, state ownership and firm performance: The case of listed companies in Vietnam
Vu Dac Quynh Trang PhD. Le Vinh Trien 022000741 2012
3 658.15 V8721H Financial analysis of Hoa Sen group in comparison with other companies in steel industry : some implications +CD
Vo Hoang Tu Ph.D.Le Vinh Trien 022000443 2011
4 657.3 N5764P 2011Financial analysis of Vinamilk in comparison with other companies in milk industry: some implications
Nguyen Phuoc Hau Ph.D Le Vinh Trien 022000785 2011
5 332.632 N5764N 2012Impact of M & A announcements on Vietnamese stock market during the years 20
Nguyen Ngoc Van KhanhPh.D Le Vinh Trien 022000771 2012
6 658.827 T7721N "Made in China" impacts students ' purchasing decisions +CD
Tran Nhat Cuong Ph.D. Le Vinh Trien 022000477 2011
7 332.1 D584D 2011Merger in banking system: Case study of Shinhan Vietnam bank limited and Shinhan Vina bank
Dinh Dang Phuong QuynhPh.D Le Vinh Trien 022000717 2011
8 658.045 V2171T 2012Relationship between institutional ownership and firm performance the case of Vietnam
Van Thi Ngoc Dung PhD. Le Vinh Trien 2000879 2012
9 658 N5764T 2012The effects of pre-privatization managers on the relationship between state ownership and firm performance
Nguyen Thi Thu Tam Ph.D Le Vinh Trien 022000787 2012
Page 35
10 658.045 N5763N 2012The relationship between state ownership, foreign ownership and corporate governance in listed firms of Vietnam
Ngo Nguyen Minh HangPhD. Le Vinh Trien 2000848 2012
M.A Nguyen Thanh TrieuNo Class No Cutter Titles Author Advisor Item No Year1 658.827 T1114X A study of coorslight brand awareness in 365Daband
project: A case study of analyzing and evaluating VAA' long - term project +CD
Ta Xuan Quy Nguyen Thanh Trieu 022000431 2011
2 658.812 V986T 2012Consumer adoption on internet banking services in Ho Chi Minh city
Vu Thuy Mai Uyen M.A Nguyen Thanh Trieu 022000713 2012
3 658.812 N5764H 2012Evaluating employee satisfaction in Sacomreal Nam Ky Khoi Nghia company
Nguyen Hoang ChungMA. Nguyen Thanh Trieu 022000791 2012
4 331 N5764N The determinants of newscomer's performance at work in Ho Chi Minh city +CD
Nguyen Ngoc Mai Vy Nguyen Thanh Trieu 022000435 2011
MBA. Nguyen Minh TuanNo Class No Cutter Titles Author Advisor Item No Year1 333.3323 N5764H A research on how location- related factors affect
housing prices in Ho Chi Minh city + CDNguyen Le Huy Nguyen Minh Tuan 2000142 2009
2 658.812 H987N 2012A study on customer satisfaction toward quality of airfreight forwarding service, the case of east Asia transport Co.LTD
Huynh Ngoc Doan TrinhMBA. Nguyen Minh Tuan022000715 2012
3 338.7 T3641H Business process designing at Talkmore program + CDThai Nhat Huy Nguyen Minh Tuan 2000129 20094 658.401 N5764H 2012Business strategy in motilen Cantho building material
joint stock company in the period of 2012-2016Nguyen Hoang Tuan MBA. Nguyen Minh Tuan2000882 2012
5 658.8 N5764T 2012Developing marketing strategy for villa products of real estate company in Vietnam : Case study of Saigon Peninsula group corporation
Nguyen Thi Hoang OanhMBA. Nguyen Minh Tuan2000856 2012
6 332.673 L4331K Developing regression model to forecast bancassurance demand in VietNam
Le Duy Khanh Nguyen Minh Tuan, MBA2000016 2008
Page 36
7 658 P535T Establishing business strategies and proposing solutions for An Giang plant protection joint stock company in the period 2011- 2015 +CD
Phan Ton Thuy QuynhMBA. Nguyen Minh Tuan022000454 2011
8 658.31 N5764D Evaluating employees' satisfaction in Kim Do hotel + CDNguyen Hoang Dung Nguyen Minh Tuan 2000152 20099 658.3 N5764N Evaluating the human resource management system of
Anh Nhat company. LTD and proposing some impovements + CD
Nguyen Xuan Ai NhatNguyen Minh Tuan 2000094 2009
10 642.1 N5764V Examining Vietnamese fast food market and suggestion for setting up a domestic fast food business in HCMC +CD
Nguyen Thi Thanh VanMBA. Nguyen Minh Tuan
2000297 2010
11 658.812 B9321T 2012Factors affecting employee satisfation: The case of Van Nam joint stock company
Bui Thanh Hai MBA. Nguyen Minh Tuan022000811 2012
12 658.812 D182P 2012Factors affecting job satisfaction: The case of U&I corp.
Dang Phuong Dung MBA. Nguyen Minh Tuan022000814 2012
13 338.544 N5764A Forecasting demand of Vietnam Car market : Using time series models and regression model + CD
Nguyen Thi Van Anh Nguyen Minh Tuan 2000126 2009
14 339.43 V986L Forecasting method application and giving out the best model for the steel consumption estimation + CD
Vu Thi Dieu Ly Nguyen Minh Tuan 2000155 2009
15 368.007 D6311T How to develop an insurance program in more effective ways to rationalize the internal and external forces, typically applied to petrovietnam insurance joint stock corporation (PVI)
Do Minh Thi Nguyen Minh Tuan, MBA2000038 2008
16 658.3 T7721T Improvement of human resource management at Vietinbank - HoChiMinh city branch +CD
Tran Thi Hoang Dung MBA. Nguyen Minh Tuan022000527 2011
17 658.7 D584H Improving purchasing process of Scavi Viet Nam Dinh Phuoc Hoa Nguyen Minh Tuan, MBA2000011 200818 658.3 N5764T Improving the human resource management of ASIA
shoes private enterprise +CDNguyen Thi Hong Mi MBA.Nguyen Minh Tuan 022000466 2011
19 370.113 D6316T Logigear corporation training and development programDoan Thi Minh Thi Nguyen Minh Tuan, MBA2000036 200820 658.812 L4331T Measurement of customer satisfaction in Vietnam
airlines +CDLe Thi Thuy Trang MBA. Nguyen Minh Tuan022000471 2011
21 658.314 N5764T Method to motivate employees at Tien Hung trading corporation +CD
Nguyen Anh Thu Ph.D. Nguyen Minh Tuan 2000267 2010
Page 37
22 332.72 V8721T Real estate credit of HSBC bank (Vietnam) Ltd, current problems and solutions +CD
Vo Minh Tam Ph.D. Nguyen Minh Tuan 2000282 2010
23 658.812 N5764H Service quality in post office - Case of Buon Me Thuot post +CDNguyen Thi Nhu Hoa Ph.D. Nguyen Minh Tuan
2000277 2010
24 332.175 D211T Suggestions to Indovina bank- head office on consumer lending
Dao Hoang Bich ThuyNguyen Minh Tuan, MBA2000002 2008
25 658.812 N5764L 2012The effects of perceived service quality and perceived price fairness on business student satisfaction: The case of international university
Nguyen Lam Ngoc NhuMBA. Nguyen Minh Tuan022000817 2012
Ph.D Luu Trong TuanNo Class No Cutter Titles Author Advisor Item No Year1 332.632 N5764M A research into behavior of individual investors in
Vietnamese stock marketNguyen Manh Tuan Ph.D Luu Trong Tuan 022000767 2012
2 658.4 D584H Gender diffrences in leadership style : In service sector in Hochiminh city + CD
Dinh Thi Kim Huyen Luu Trong Tuan, PhD 2000130 2009
3 658.812 N5764T 2012Investigating factors behind consumer - buying behavior toward imported powdered milk for children under five years old in HoChiMinh city
Nguyen Thi Truc PhuongPhD. Luu Trong Tuan 2000887 2012
MBA. Nguyen Nhu TungNo Class No Cutter Titles Author Advisor Item No Year1 658.304 P534N 2012An analysis of the recruitment, selection, training
procedures at Saigon plant protection joint stock company (SPC) and several suggestions on a new process for its improvements
Pham Ngoc Ngan MBA. Nguyen Nhu Tung 2000891 2012
2 658.3 N5764H 2012Analysis of human resource management practices at my Le Co.Ltd and some recommendation on polices to motivate and retain employees in my Le Co. Ltd
Nguyen Hoang Anh MBA. Nguyen Nhu Tung 2000880 2012
Page 38
3 658.834 N5764N Consumer behavior towards choosing ice cream shop and give suggestions to improve the Công Trường ice cream shop +CD
Nguyen Ngoc Minh ThuMBA. Nguyen Nhu Tung 022000479 2011
4 658.812 H1114M Evaluating employee's job satisfaction in ALA Vietnam +CD
Ha Minh Thuat MBA. Nguyen Nhu Tung 022000511 2011
5 658.3 B9321H Evaluation and improvements the human resourse management in Manh Cuong transportation and trading company +CD
Bui Hoang Hai MBA. Nguyen Nhu Tung, Ph. D. Phan Trieu Anh022000458 2011
6 332.632 N5764T 2012Evaluation on quality mangement ang Dielac dairy factory - Vietnam dairy products joint stock company and some improvement suggestions
Nguyen Thi Thu Nga MBA. Nguyen Nhu Tung 022000732 2012
7 658.785 P534T 2012Improving warehouse management in 3A pharmaceutical Co.,Ltd
Pham Thi My M.A. Nguyen Nhu Tung 2000890 2012
8 381 T871T 2012Market research about food court tenants for shopping center project invested by Tafoco
Truong Thuy Ngoc TramM.A. Nguyen Nhu Tung 2000876 2012
9 804.678 P534N Relationship between job facets satisfaction and workplace internet abuse - Vietnam organizations +CD
Pham Thao Vy MBA. Nguyen Nhu Tung 022000501 2011
Ph. D Ho Thi Bich VanNo Class No Cutter Titles Author Advisor Item No Year1 658.827 N5764T 2012Brand building for Vietnamese seafood company :
Case of Nhat Van seafood companyNguyen Thi Ngoc ThanhPh. D Ho Thi Bich Van 2000836 2012
2 658.8 L4331D Building a brand in an emerging market - A case study of Trung Nguyen corporation +CD
Le Quoc Dinh Ph.D. Ho Thi Bich Van 2000258 2009
3 658.812 D928P 2012Customer image on service environment in fitness industry: A case of " The gym fitness center" in Vietnam
Duong Phi Long Ph.D Ho Thi Bich Van 022000770 2012
4 658.812 H6781T 2012Factors creating the distinction in service quality : A case of A13 cafeteria in campus of Vietnam national university - Hochiminh city
Ho Thi Thuy Phuong Ph.D Ho Thi Bich Van 2000855 2012
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5 658.812 L4331Q 2012Identify major factors that could influence customer satisfaction in co.opmart Long Xuyen - An Giang
Le Quang Nhut KhanhPh.D. Ho Thi Bich Van 022000711 2012
6 658.827 V598M Reinforcing brand building the case of Anh Thao flower company Langbiang flowers +CD
Vi Minh Hong Ph.D. Ho Thi Bich Van 022000518 2011
7 659.1 P534H Research facebook's influence on buying decisions of young women in HoChiMinh city (focus on fashion products) +CD
Pham Huynh Kim KhanhPh.D. Ho Thi Bich Van 022000517 2011
8 658.827 P577T 2012The impact of brand equity on young male purchase intention towards men's skin care products
Phung Thi Diem TramPh.D. Ho Thi Bich Van 022000729 2012
9 388.4132 N8129D The strong and weak points in distribution system for commercial cars of Truong Hai auto company in the southeast region +CD
Nong Ngoc Duy Ph.D. Ho Thi Bich Van
2000284 2010
10 658.812 D6311N The study of customer satisfaction in case of Yofana (Frozen Yogurt Store) www.yofana.com +CD
Do Nguyen Tuan KhoiPh.D. Ho Thi Bich Van 022000510 2011
11 381 N5764T Van-sales model and it's differences with the tranditional presales case of Vietnam dairy joint-stock company (Vinamilk) +CD
Nguyen Thuy Anh ThuPh.D. Ho Thi Bich Van
2000266 2010
MBA. Cheah Kuan YeanNo Class No Cutter Titles Author Advisor Item No Year1 658.827 L4331T A study of trust for domestic brands in Viet Nam Le Xuan Truc Cheah Kuan Yean, MBA 2000029 20082 658.83 L9759T Building a re-positioning golden standard powder
milk to capture market shareLuu Huy Trim Mr. Cheah Kuan Yean 2000056 2008
3 658 T1114H HaNoi beer alcohol beverage corporation business analysis and evaluation
Ta Anh Hao Cheah Kuan Yean, MBA 2000040 2008
4 658.802 N5764H How integrated marketing communication (IMC) can improve the communication planning process of marketing plan a case of profiles international Vietnam +CD
Nguyen Ngoc Bich HanhMBA Cheah Kuan Yean
2000280 2010
5 658.8 N5764T 2012How to improve merchandise display in Coopmart Dinh Tien Hoang in Ho Chi Minh city
Nguyen Thi Kim Hue MBA. Cheah Kuan Yean 2000893 2012
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6 658.3 L4331N How VURV technique can improve and benefit nestle VN e-recruitment + CD
Le Truong Thao Nhi Cheah Kuan Yean, MBA 2000131 2009
7 658.812 V986T 2012Needs satisfaction as a way used to motivate employees: The case study of Phuc Tien company
Vu Thi Phuong Nam Cheah Kuan Yean 022000736 2012
8 658.401 N5764T Strategies for restaurants in Ho Chi Minh city increase sale volume by group buying business model +CD
Nguyen Tan Manh Cheah Kuan Yean 022000490 2011
9 658.827 H114L The applications of " Focus" direction (by al ries) in brand management of Toyota motor Vietnam + CDHa Thanh Loan MBA. Cheah Kuan Yean 2000122 200910 658.3111 L4331T The important effects of emotional associations in
Kellermodel customer-based brand equity on recruitment of right fresh graduates in Vietnamese companies +CD
Le Phan Phuong Thao MBA. Cheah Kuan Yean 2000276 2010
11 381.3 B9321H Visual merchandising : A case of Wellcome supermarket + CDBui Nguyen Xuan Ha Cheah Kuan Yean 2000171 2009
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