USING TECHNOLOGY TO CREATE EMOTIONS
RICHAD MITHAMD myQaa
1
Gen-Y2
spen
d
friends
tech
nolo
gy
confi
dent
ques
tioni
ng
funautonomy
forward thinkingworld-view
influencetruthful
authenticity
goals
distrust
familyhype
anti-
hype
coolsavvycollege
universityschool
distrustiDeviceweb
3BEFORE 2007
4BEFORE 2007
5BEFORE 2007
6BEFORE 2007
72007
8
NOW
Apple Facetime Ad
9
10
CONVERSATION
11
ENGAGEMENT
12
COLLABORATION
13
How does this apply to events?
14
Remember the best event you have attended
EMOTIONS & HUMAN CONTACTS
Events are about raising your voice,asking questions
CONVERSATION
15
Events are about meeting Great People
ENGAGEMENT
16
Events are about creating bondsbetween participants & companies
COLLABORATION
17
18
Technology is your friend
18
Technology is your friend
Be social, local, mobile
18
Technology is your friend
Be social, local, mobile
Create value and emotions
18
Technology is your friend
Be social, local, mobile
Create value and emotions
Enable great user experiences
19
COLL
ABOR
ATIO
N
ENGAGEMENTCONVERSATION
21
QUESTIONS?
RICHAD MITHAMD myQaa
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