Transcript
Page 1: Building A Powerful Center of Influence

Introduction

Breandan Filbert

Page 2: Building A Powerful Center of Influence

3 Principles of SalezWORKS Programs

1 To get what you want you must help others get what they want

2 Focus on quality over quantity of relationships

3 Focus on follow up and follow through

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Program Objectives

Start Right!Evaluate your current C of I

Find Resources

Develop Referral Partners

Increase sales!!

Stop Wasting Time with the Wrong People!!!

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Definition of Influence

Power or authority arising from elevated station, excellence of character or intellect, wealth, etc.

“Noun

VerbTo control or move by power, physical or moral; to affect by gentle action; to exert an influence upon; to modify, bias, or sway; to affect; to move; to persuade; to induce.

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Analysis

Strengths

SWeaknesses

W

Opportunities

OThreats

T

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What do you Influence?

O Business Strategy & Direction

Financial Decisions

Human Capital (hire & fire)VPFamily

Vendor Selection

OM Facility

OM Products

Resources

? Where to go for coffee

$$ $

$

OM

O

OVP

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Poll

How often are you contacted as a resource?

FrequentlyA OccasionallyB NeverC

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Expanding Your Circle of Influence

Who do you Influence?

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Exercise your C of I

Chief

Executive

Semi

Annual

Review

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Preparation is Key to Success

ResearchCompany

Industry

Competitors

Vendors

Clients

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Who Else?

Money

Do your clients go to for advice?

Talent

Strategy

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The Joy of Account Retention

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Now What?

Evaluate your own Center of Influence and find resources strong where you are not

Find potential partners who offer services to increase your value proposition

Become the ‘Go- To’ Resource for your clients for all their needs related to your Center of Influence

Conduct semi-annual reviews with your best clients to understand their strategic direction, challenges and areas you can provide great resources to accomplish their goals

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Questions Please address questions to…Breandan

[email protected]

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Thank You!

To learn more about Productive Prospecting Relationships, join us

for our upcoming webinar on Building and Leveraging a

Powerful Center of Influence

Have a great day and Good Selling!

Contact Breandan via email at [email protected]