6 października 2011, Warszawa
III Kongres
Connected Home Jan Van Bogaert
Welcome to the connected world
Devices
Home
Cloud
Work
Home and Work
• Olivier Baujard, Chief Technology Officer at Deutsche Telekom, spoke on the importance of network convergence, and the challenges he has already encountered with the roll-out of high-speed broadband.
• Perhaps the most surprising statistic he gave was that only 10% of mobile data usage happens when a user is actually on-the-go: the remainder is split equally (45% each) between usage at home and at work.
TV has changed
Source: Nielsen – Three Screen Report, 2011
End-users
• + 20% time spent watching mobile video yr to yr
• + 35% time spent watching online video yr to yr
MOBILE AND INTERNET VIDEO
70% of tablet owners and 68% of smartphone owners are using their gadgets while watching TV
MULTI TASKING
+13% yr to yr
TIME SHIFTING
The Tablet versus...everything else
Source: The Nielsen Company
Don’t use device (post Tablet)
Internet Connected TV
Smart Phone
Internet to TV Player
25%
64%
10% 1%
21%
65%
13%
25%
56%
11% .02%
14%
72%
11% 3%
16%
64%
18% 2%
26%
49%
22%
3%
12%
60%
25%
2%
16%
56%
24%
3%
22%
50%
23%
5%
13%
55%
30%
2%
9%
56%
32%
3%
Use device less (post Tablet)
Same device usage (post Tablet)
Use device more (post Tablet)
Tablet enhances these devices
GPS
Tablet replaces
these devices
Gaming Console
Portable Gaming Console
Portable Media Player
NetBook eBook Laptop PC Desktop PC
Need for in-home storage…
Source: In-Stat September 2011
Consumer Network-Attached Storage Market to Grow at a 36% CAGR from 2010-2015
…and cloud storage….
http://xkcd.com/949/
…and streaming….
70% of YouTube access is from a Mobile device
Net
flix
Sub
scrib
ers
(MN
s)
Gro
wth
/100
%
Streaming to Game consoles and
Tablets
Source: Motley Fool
The cross-screen experience
New home apps
The future home apps
Work
Source : The New Yorker
Source : Gartner (June 2011)
Immersive Communications
Initial location Background extraction Immersive “Teletransportation”
The “7-38-55 rule”
THANK YOU