7/28/2019 L 39 Analyse Concurrentielle(1)
1/8
Jlaljys` hnahurr`atb`jj`[jla 5
Batrniuhtbna
B. Jlaljys` i` j`avbrnaa`c`at
L. Jlaljys` iu clhrn-`avbrnaa`c`at
G. Jlaljys` s`htnrb`jj` 5 jbaiustrb`
H. J` pnsbtbnaa`c`at lu s`ba iua s`ht`ur 5 j`s ornup`s strltobqu`s
BB. J` cnij` i`s dnrh`s dlbgj`ss`s/nppnrtuabts c`alh`s
L. Jlaljys` X_NY
G. J`s nppnrtuabts `t c`alh`s
H. Jlaljys` i` jlhtbvbt `t jl antbna i` dlht`ur hj i` suhhs
Hnahjusbna
Batrniuhtbna 5
Jua i`s prbahbp`s i` jl strltob` `st i` b`a laljys`r j`avbrnaa`c`at ilas
j`qu j j`atr`prbs` vnju`! Jl iclrh"` strltobqu` i` j`atr`prbs` `st# `a `dd`t#
nrb at`# hnatrlbat` nu dlhbjbt # plr j`s cujtbpj`s it`rcbalats i`
j`avbrnaa`c`at!
J`avbrnaa`c`at p`ut $tr` lnri i` dl%na trnbt`! &j slobt ljnrs pnur
j`atr`prbs` ilaljys`r sna clrh"# s`s hjb`ats# s`s hnahurr`ats! 'lbs na p`ut
linpt`r ua` p`rsp`htbv` pjus jlro` batorlat i`s jc`ats hnancbqu`s#
(urbibqu`s# snhbnjnobqu`s# icnorlp"bqu`s# pnjbtbqu`s `t t`h"anjnobqu`s!
Jl ibddbhujt `st inah ilpprhb`r tnus h`s jc`ats `t ivlju`r j`urs
bcplhts sur jl p`rdnrclah` i` j`atr`prbs`!
)c`laa` *+,Xtrltob` i`atr`prbs`
7/28/2019 L 39 Analyse Concurrentielle(1)
2/8
7/28/2019 L 39 Analyse Concurrentielle(1)
3/8
7/28/2019 L 39 Analyse Concurrentielle(1)
4/8
prniubts nu i` s`rvbh`s i` sustbtutbna# qub vb`aa`at hnahurr ah`r nu
r`air` nsnjt` sna nddr`jl qultrbc` dnrh` i` jl hnahurr`ah`
0- .adba# h`rtlba`s nrolabsltbnas qub a` snat pls `ahnr` prs`at s ilas
jbaiustrb` p`uv`at v`atu`jj`c`at ihbi`r iy bat`rv`abr! Jlpplrbtbna i`h`s `atrlats pnt`atb js# qub p`ut prnvnqu`r i`s nuj`v`rs`c`ats
hnasbirlj`s hncc` ua` ou`rr` i` prb# ua` ruptur` t`h"anjnobqu` nu
ua` r`hnadbourltbna i` jl ibstrbutbna# `atrl7a` oarlj`c`at ua`
istlbjbsltbna iu s`ht`ur# qub s` trliubt plr ua` ibcbautbna rutlj` i`s
rsujtlts i`s nrolabsltbnas tljb s jl hbaqubc` dnrh` i` jl
hnahurr`ah`!
H. J` pnsbtbnaa`c`at lu s`ba iua s`ht`ur 5
j`s ornup`s strltobqu`s 5
9las ua` c$c` baiustrb` i` b`as nu i` s`rvbh`s# bj p`ut y lvnbr i`
ancr`us`s `atr`prbs`s qub prs`at`at i`s batr$ts ibddr`ats `t i`s lpprnh"`s
strltobqu`s ibstbaht`s! &j `st inah ah`sslbr` i` idbabr ua abv`lu ilaljys`
hnahurr`atb`jj` bat`rciblbr` `atr` j`atr`prbs` `t jbaiustrb`! +`st j` r0j` iu
hnah`pt i` ornup` strltobqu`! [lr lbjj`urs# tnut hncc` j` pnsbtbnaa`c`at i`shnahurr`ats# j`s ltt`at`s i`s hnasncclt`urs p`uv`at vlrb`r lu s`ba iua` c$c`
baiustrb`! &j `st inah utbj` ibi`atbdb`r j`s s`oc`ats i` clrh" `t i$tr` hlplj`
i` it`rcba`r h` qu` j`s hjb`ats vljnrbs`at!
Jl it`rcbaltbna i`s ornup`s strltobqu`s hnasbst` / ruabr j`s
nrolabsltbnas inat j`s hlrlhtrbstbqu`s strltobqu`s snat s`cjlj`s# qub subv`at
i`s strltob`s hncplrlj`s nu qub slppub`at sur j`s c$c`s dlht`urs i`
hnahurr`ah`!
J`s dlht`urs qub p`rc`tt`at i` rplrtbr j`s nrolabsltbnas `a ornup`s
strltobqu`s snat cujtbpj`s 5
Jl tlbjj`
Jl jlro`ur i` j`ur olcc` i` prniubts#
J`ur hnuv`rtur` onorlp"bqu`#
j`urs ip`as`s i` clr4`tbao
`th?
)c`laa` *+,Xtrltob` i`atr`prbs`
9
7/28/2019 L 39 Analyse Concurrentielle(1)
5/8
Jn( htbd hnasbst` / it rcba`r qu`jj`s hlrlhtrbstbqu`s p`rc`tt`at i`hnastbtu`r i`s ornup`s inrolabsltbnas / jl dnbs j`s pjus "ncnoa`s ;/ jbatrb`ur
iua c$c` ornup`< `t j`s pjus ibstbahts ;iua ornup` / jlutr`