MOMLOVE
I S S U E Nº 07M
AY 2
016
- STA
TIST
ICS
MAR
CH 2
016
PUBLISHED IN MÉXICO
LCBºº
/// CONTENTS
CEOGUSTAVO GONZÁLEZCOORDINATORTERE PRIETO DE GONZÁLEZSTAFFLAURA LIZETH PRADODIGITAL ART DIRECTORDAVID PRIETO
06 12 WAYS
14 STATIS-TICS
04 LEADINGARTICLE
TO GENE-RATE LEADS
&
NINASUTTONHABITS OF
ENTREPENEURS
L E A D I N G A R T I C L E
Nº 07
I N G L É S I N D I V I D U A L
SUCCESSFUL
DO YOU EVER DREAM OF HAVING YOUR OWN BUSINESS? DON’T JUST DREAM IT… DO IT! BEING AN ENTREPRENEUR TAKES DISCIPLINE, HARD WORK AND THE RIGHT MIND-SET. THE TRUTH IS THAT ANYONE CAN BE SUCCESSFUL IF THEY HAVE THE RIGHT TOOLS AND ATTITUDE. HERE ARE A FEW PRACTICES OF SUCCESSFUL BUSINESS OWNERS:
La Cotorra06
They have passion
Being passionate about your business is vital to sticking to your goals. When you truly enjoy your field (whether it be beauty, food, fashion etc.) you will be more likely to spend the time to grow your business.
Leading
NINA SUTTON
Sure we would all like to get rich quick, but that is not the end goal of most entrepreneurs; they focus on steadily creating a company that will not only be successful, but will open up opportunities for other people as well. In turn, they also find happiness in the success of other people, so as their company grows they know anyone involved will also do well.
They build a winning team
Successful entrepreneurs know that they cannot do it all, so they surround themselves with people that specialize in different aspects of business. These entrepreneurs also know how to ask for help and advice from family, friends or experts in the field. As the saying goes…it takes a village!
BilingüeArticle 07
THEY SELL, SELL, SELL!
SUCCESSFUL ENTREPRENEURS KNOW THAT SELLING IS THE KEY TO GROWING THEIR BUSINESS. BY FOCUSING ON THE
CUSTOMER AND WHAT THE CUSTOMER NEEDS, AN ENTREPRENEUR CAN KEEP THE BUSINESS HEALTHY. WHILE
OTHER PARTS OF THE BUSINESS (OPERATIONS, FINANCE, EVEN MARKETING) ARE ALL VITAL TO AN ORGANIZATION, WITHOUT
SALES A BUSINESS CANNOT AND WILL NOT FLOURISH.
They seek out new experiences
Another habit of successful entrepreneurs is that they seek out new experiences. Even if they cannot board a plane to an exotic adventure, they still find the time to learn new skills (like
dancing, cooking or music).
They volunteer to help at local charities or even find a new hiking trail in their area. Whatever it is, they understand
that when they return to work, they will be recharged and refreshed with new inspiration to continue fueling the
success of their business.
7 H
abits
of S
ucce
ssfu
l Ent
repe
neur
s
La Cotorra BilingüeLeading Article 09
La Cotorra10
12 WAYS TOGENERATE LEADS FOR
By Linesh Jose
Your Consulting Business
There are a large number of ways to generate consulting leads. Remember to pre-qualify your leads according to the parameters you want to work within. You don’t have to take on each and every person who comes along. Many will be very hard to work with or want guarantees you simply can’t make, and while it can be hard to decline business, particularly when starting out, in the long run you’ll be better served if you do.
Here are 12 great ways to generate leads for your consulting business:
Bilingüe 11
Blog
Your site should have a blog where you regularly post useful content that genuinely helps people in some aspect of their business. When they see your expertise and how much great content you’re willing to give away for free, you’ll get some calls.
Targeted paid ads
Running precisely targeted ads, especially on Facebook where you can really zero in on your demographics, makes a lot of sense. This can be a very cost-effective method of lead generation.
Ranking your own site
Perhaps the best way to generate targeted leads is to have your consulting
site come up at the top of Google’s search results when your keywords are
searched for. If you’re consulting specifically for local businesses and your
consulting business in Carlsbad, California, ranks in the top three in a
search for “internet marketing Carlsbad,” you’ll be sitting pretty in the
pole position.
La Cotorra12
Each of these can yield large numbers of leads, but be careful to geo-target your services or
you’ll get a lot of useless leads
Google+ communities and Facebook groups
Video
Making a promotional video(s) is a great way to help target your presence for consulting keyword terms. These videos will likely show up in Google’s search results and bring a good amount of direct traffic as well.
Bilingüe 13
Investigate retargeting as a way to follow interested parties around the web in the hopes
that they will succumb to your persistence. While some may think retargeting smacks of stalking, it
has been proved that most people need to see your offers seven times before buying, and retargeting works very well—and it’s fairly
inexpensive to boot!
Retargeting
Strategic partnerships Striking deals with other service providers can work wonders for both of you. Perhaps they offer something you don’t and vice versa. You can work out a deal whereby each of you benefits and effectively get more of the available market share..
Email marketing
Building and marketing to a targeted list will ensure that your business lasts for many years to come.
Social media
Using your social media channels as a way to market and engage with your audience,
announce events, and highlight your services gives you yet another lead
generation tool.
Meetups and local events
If there are local business groups in your area, make sure you get in front of them. Ask to speak at a local
chamber of commerce meeting, and join any Meetups or similar groups trying to promote business in your area. These people are your
audience, and you should be doing all you can to make yourself known to them
Referrals
Don’t just solicit those you’ve worked with for referrals, but consider asking highly trafficked establishments in your area if they wouldn’t mind referring your services to anyone asking, and be sure to incentivize this.
Brochures, business cards, and fliers
Don’t be afraid to go old school and distribute your printed materials. If you are strategic about where you leave these, you will find that there’s a reason they’ve worked for a long time
GERENTEDIVISIONAL
La Cotorra14 Statistics
CARLOS LÓPEZ
IRAPUATO LEÓN PALMAS LEÓN PUNTA SUR SALAMANCA SAN JUAN DEL RÍO
308
AGUSTIN GONZÁLEZ
JUÁREZ PLUTARCO JUÁREZ CAMPOS ELÍSEOS
110
ANGEL AGUAYO
PACHUCA TULA 76
GERENTEDISTRITAL
BilingüeMarch 15
113 JUÁREZ PLUTARCO ISAAC GONZÁLEZ
74 PACHUCA TULA
LOIDASERRANO
68 TECAMAC ECATEPEC
LUIS VILLEGAS
GERENTECOMERCIAL
La Cotorra16 Statistics
DAVID PRIETO
LEÓN PALMAS SALAMANCA 119
JESSICA SALGADO
SAN JUAN DEL RÍO TEQUISQUIAPAN 95
JUAN C.GONZÁLEZ
PACHUCA TULA 73
MEJORSUPERVISOR
BilingüeMarch 17
61 SALAMANCA ELSAROJAS
54 JUÁREZ PLUTARCO DANIELGUERRERO
40 SAN JUAN DEL RÍO VALENTIN MARTÍNEZ
MEJOROFICINA
La Cotorra18 Statistics
1 JUÁREZ PLUTARCO 100
2 SAN JUAN DEL RÍO 95
3 PACHUCA 62
4 SALAMANCA 61
5 LEÓN PALMAS 58
2016NACIONAL
BilingüeMarch 19
6 PUEBLA 52
7 IRAPUATO 49
8 MERIDA 48
9 LEÓN PUNTA SUR 45
10 CUERNAVACA 43
CUADRODE HONOR
La Cotorra20 Statistics
1 ULISES ZAMARRIPA LEÓN 14
2 NAZARETH GONZÁLEZ JULIA SILVA
TOLUCA URAWA MONTERREY 12
3 DANIEL GUERRERO JUÁREZ PLUTARCO 11
CLUB DE OROMarch 21
1 ALEJANDRO SÁNCHEZ MERIDA 48
2 ELSA JIMÉNEZTECAMAC ECATEPEC OJO DE AGUA
47
3 JESSICA SALGADO SAN JUAN DEL RÍO 42
4 ULISES ZAMARRIPA LEÓN 415 JULIA SILVA MONTERREY 366 GILBERTO MARTÍNEZ NOGALES 33
7OSCAR NAVA ADRIANA HERRERA DANIEL GUERRERO
SAN LUIS POTOSÍ ACAPULCO JUÁREZ PLUTARCO
31
8RICARDO AGISS HECTOR REYNAUD ARTURO SOTO NAZARETH GONZÁLEZ
TEXCOCO LEÓN PALMAS SALAMANCA TOLUCA URAWA
30
4 . - PA C H U C A , H G O
R E P R E S E N TA N T E A B C D T A
A N G E L A G U AY O ( G E R E N T E D I V I S I O N A L )
J U A N C A R L O S G O N Z A L E Z 1 1 6 8 2 8
R A U L E S C A M I L L A 2 2 4 2 1
O S C A R VA Z Q U E Z G A R C I A 3 3 8
O S C A R VA Z Q U E Z G A R C I A 3 3 8
T O TA L O F I C I N A 3 0 1 11 1 5 6 2
1 . - J U Á R E Z P L U T Á R C O , C H I H
R E P R E S E N TA N T E A B C D T A
A G U S T I N G O N Z A L E Z ( G . D I V ) 2 2 1 2
I S A A C G O N Z Á L E Z ( G . D I S T ) 2 7
D A N I E L G U E R R E R O ( S ) 1 2 8 11 3 1
F R A N C I S O R O D A RT E 4 4 8
A D R I E L LY M A D R I D 1 3 4 9
O F I C I N A 1 1 2
T O TA L O F I C I N A 2 2 1 8 2 2 1 0 0
3 . - S A N J U A N D E L R Í O , Q R O
R E P R E S E N TA N T E A B C D T A
L U I S F E R N A N D O R E S E N D I Z C A B A L L E R O 6 6 1 3
J E S S I C A S A L G A D O H E R N A N D E Z 4 4 4 2
M I R E YA O LV E R A R E S E N D I Z 4 4 8
A RT U R O H E R N A N D E Z H E R N A N D E Z 2 2 1 4
J O S E VA L E N T I N M A RT I N E Z R A M I R E Z 1 1 1 7
C A R L O S E R N E S T O A L FA R O A L E M A N 1
T O TA L O F I C I N A 1 7 1 7 9 5
La Cotorra22 Statistics
2 . - L E Ó N PA L M A S , G T O
R E P R E S E N TA N T E A B C D T A
C A R L O S L Ó P E Z ( G E R E N T E D I V I S I O N A L )
D AV I D P R I E T O ( G . C O M )
U L I S E S Z A M A R R I PA 1 1 3 1 4 1 8
U L I S E S Z A M A R R I PA 1 3 4 3 0
H E C T O R R E Y N A U D 1 3 4 3 0
T O TA L O F I C I N A 2 0 0 1 6 1 8 5 8
INSCRIPCIONES
7 . - S A L A M A N C A , G T O
R E P R E S E N TA N T E A B C D T A
C A R L O S L Ó P E Z ( G E R E N T E D I V I S I O N A L )
D AV I D P R I E T O ( G . C O M . )
E L S A R O J A S ( S ) 2 1 2 5 3 0
A RT U R O S O T O 1 2 3 6
C E S A R B E R M U D E Z 2 2 9
R U B I T S A AV E D A R A 1 1 1 5
T O TA L O F I C I N A 3 1 7 11 6 1
5 . - I G U A L A , G R O
R E P R E S E N TA N T E A B C D T A
J H O N ATA N R O S A S C A S T R O ( G . D I S T. ) 2 4 6 11
G A B R I E L A E S P I N O S A M O R A L E S 1 2 3 8
V I C E N T E E S C O R C I A 1 3 4 11
F E R N A N D O M A RT I N E Z 2 2 5
T O TA L O F I C I N A 2 2 11 1 5 3 5
6 . - T O L U C A U R A WA , E D O M E X
R E P R E S E N TA N T E A B C D T A
H E RY E S C A L O N A P. ( G . C O M . )
N A Z A R E T H G O N Z Á L E Z 1 2 1 2 3 0
T O TA L O F I C I N A 1 2 1 2 3 2
1 1 . - M O N T E R R E Y T E C N O L O G I C O , N L
R E P R E S E N TA N T E A B C D T A
J U L I A S I LVA S E G O V I A ( G . D I S T. ) 1 7 8 2 6
T O TA L O F I C I N A 1 7 8 2 6
1 2 . - T E C Á M A C , E D O M E X
R E P R E S E N TA N T E A B C D T A
J AV I E R V I L L E G A S ( G . D I S T. )
E L S A J I M E N E Z ( S U P ) 8 8 3 8
T O TA L O F I C I N A 8 8 3 8
BilingüeFebruary 23
1 9 . - S A N M A R T I N T E X M E L U C A N , P U E B
R E P R E S E N TA N T E A B C D T A
M A R I A V E R G A R A ( G . C O M ) 2 2 4 11
R O B E RT O R A M O S 1 1 3
J O S E L U I S R O M E R O 1 1 2
T O TA L O F I C I N A 1 2 3 6 2 4
1 8 . - A C A P U L C O , G R O
R E P R E S E N TA N T E A B C D T A
A N D R E S G O N Z Á L E Z ( S U P E RV I S O R )
A D R I A N A H E R R E R A 4 1 1 6 3 1
T O TA L O F I C I N A 4 1 1 6 3 1
1 5 . - N O G A L E S , S O N
R E P R E S E N TA N T E A B C D T A
G I L B E RT O M A RT I N E Z ( G . D I S T. ) 1 6 7 3 3
T O TA L O F I C I N A 1 6 7 3 39 . - P U E B L A , P U E
R E P R E S E N TA N T E A B C D T A
G U A D A L U P E R O D R I G U E Z ( G . C O M . ) 2 2 4 2 3
M A R I A A N T O N I E TA R A M I R E Z ( S U P. ) 3 3 1 9
G U I L L E R M O L U N A C O RT E S ( S U P ) 1 1 7
P E D R O A R I Z P E 3
T O TA L O F I C I N A 3 5 8 5 2
1 3 . - M O N T E R R E Y M I T R A S , N L
R E P R E S E N TA N T E A B C D T A
J U L I A S I LVA ( G E R E N T E D I S T R I TA L ) 4 4 1 4
J E S Ú S E S C A M I L L A 4 4 1 0
T O TA L O F I C I N A 8 8 2 4
1 0 . - M E R I D A , Y U C
R E P R E S E N TA N T E A B C D T A
L I C . A L E J A N D R O S Á N C H E Z ( G . D I S T. ) 1 7 8 4 8
T O TA L O F I C I N A 1 7 8 4 8
8 . - J U Á R E Z N U E V O , C H I H
R E P R E S E N TA N T E A B C D T A
A L O N S O L Ó P E Z ( G E R E N T E D I V I S I O N A L )
I S A A C G O N Z Á L E Z ( G . D I S T )
G A B R I E L B A R AY C A R R I L L O 1 1 2
PA O L A A R I Z M E N D I 1 1 4
B E R E N I C E R O D R I G U E Z 3 3 11
M A R C O AV I L A 3 3 3
C A R O L I N A C R U Z 1 1 1
T O TA L O F I C I N A 9 9 2 2
1 4 . - C U E R N AVA C A , M O R
R E P R E S E N TA N T E A B C D T A
A N D R É S G O N Z Á L E Z ( G . C O M ) 1 1 1 7
D A N I E L G O N Z Á L E Z 1 3 4 5
E S T E FA N Í A V E R G A R A L Ó P E Z 2 2 1 6
T O TA L O F I C I N A 3 1 0 4 8 4 3
1 6 . - N U E V O L A R E D O , TA M
R E P R E S E N TA N T E A B C D T A
F E R N A N D O P É R E Z ( G . C O M )
M A G D A C U E VA S ( S U P ) 3 4 7 2 4
T O TA L O F I C I N A 3 4 7 2 4
1 7 . - I R A P U AT O , G T O
R E P R E S E N TA N T E A B C D T A
C A R L O S L Ó P E Z ( G E R E N T E D I V I S I O N A L )
D AV I D P R I E T O ( G . C O M )
E L S A R O J A S ( S U P ) 1
J O R G E I S L A S 2 1 3 2 4
G U I L L E R M O R O S A L E S 2 2
T O TA L O F I C I N A 4 1 1 6 4 9
2 5 . - E C AT E P E C , E D O M E X
R E P R E S E N TA N T E A B C D T A
J AV I E R V I L L E G A S ( G . D I S T. )
E L S A J I M E N E Z ( G . C O M )
L I Z Z E T E V I L L E G A S 3 3 3
T O TA L O F I C I N A 3 3 2 5
2 0 . - L A P I E D A D , M I C H
R E P R E S E N TA N T E A B C D T A
L U I S A L F R E D O V Á Z Q U E Z ( S U P E RV I S O R )
M Ó N I C A G A L L E G O S D I A Z 3 3 3
B E R E N I C E R A M O S R A M O S 1 1 2 2
L U I S A L F R E D O V À Z Q U E Z 1 1 1
T O TA L O F I C I N A 1 5 6 2 8
3 0 . - S A N L U I S P O T O S Í , S L P
R E P R E S E N TA N T E A B C D T A
O S C A R N AVA L O P E Z ( G . D I V. ) 3 1
T O TA L O F I C I N A 3 1
2 2 . - M A Z AT L Á N , S I N
R E P R E S E N TA N T E A B C D T A
R O D O L F O R A M I R E Z ( G . C O M ) 2 3 5 2 5
T O TA L O F I C I N A 2 3 5 2 5
2 8 . - T U X T L A G U T I E R R E Z , C H I S
R E P R E S E N TA N T E A B C D T A
J U A N C A R L O S L E Z A M A V Á S Q U E Z ( S U P. ) 1 1 8
R O M E O N I Ñ O R O D R I G U E Z 1 1 3
T O TA L O F I C I N A 2 2 11
2 4 . - T E X C O C O , E D O M E X
R E P R E S E N TA N T E A B C D T A
R I C A R D O A G I S S ( G . D I S T. ) 1 3 4 3 4
T O TA L O F I C I N A 1 3 4 3 4
2 9 . - J U Á R E Z C A M P O S E L I S E O S , C H I H
R E P R E S E N TA N T E A B C D T A
I S A A C G O N Z Á L E Z ( G . D I S T. )
I VA N M O R E N O 1 1 6
U L I S E S N I E B L A S 1 1 4
T O TA L O F I C I N A 2 2 1 0
2 6 . - T U L A , H G O
R E P R E S E N TA N T E A B C D T A
A N G E L A G U AY O ( G E R E N T E D I V I S I O N A L )
L O I D A C A S T R O ( G . D I S T )
M A R I A N A M O L I N A 2 3 7
O S C A R VA Z Q U E Z G A R C I A 1 1 5
T O TA L O F I C I N A 3 4 1 4
2 3 . - T I J U A N A , B C
R E P R E S E N TA N T E A B C D T A
M A RY C A R M E N G A L L A R D O ( S U P. ) 1 1 3 5 2 2
T O TA L O F I C I N A 1 1 3 5 2 2
3 1 . - M O N T E R R E Y C E N T R O , N L
R E P R E S E N TA N T E A B C D T A
A RT U R O M E R C A D O ( G . D I V. )
R O M A N R A M Í R E Z
T O TA L O F I C I N A 1 0
La Cotorra24 Statistics
2 1 . - L E Ó N P U N TA S U R , G T O
R E P R E S E N TA N T E A B C D T A
C A R L O S L Ó P E Z ( G E R E N T E D I V I S I O N A L )
J E S S I C A A H U M A D A 1 1 2 3
J U A N A G A R C I A 1 1 1
J O S E L U I S R I O S 1 1 1
T O TA L O F I C I N A 7 0 0 1 2 1 9 4 0
2 7 . - M O N T E R R E Y G U A D A L U P E , N L
R E P R E S E N TA N T E A B C D T A
J U L I A S E G O V I A ( G . D I S T )
J AV I E R E S C A M I L L A 2 2 1 6
T O TA L O F I C I N A 2 2 1 6
3 4 . - C U L I A C A N , S I N
R E P R E S E N TA N T E A B C D T A
A G U S T I N F E R R E R T E N O R I O 6
T O TA L O F I C I N A 6
3 3 . - D U R A N G O , D G O
R E P R E S E N TA N T E A B C D T A
R A U L S A U C E D O ( G . D I V I S I O N A L )
O F I C I N A 8
T O TA L O F I C I N A 8
3 2 . - O B R E G Ó N , S O N
R E P R E S E N TA N T E A B C D T A
R A U L S A U C E D O ( G . D I V. )
B R E N D A O RT I Z
T O TA L O F I C I N A 9
4 0 . - TA PA C H U L A , C H I S
R E P R E S E N TA N T E A B C D T A
T O TA L O F I C I N A 0 0
3 6 . - C I N TA L A PA , C H I S
R E P R E S E N TA N T E A B C D T A
J U A N J O S É B O N I FA Z V I L L A F U E RT E 2
T O TA L O F I C I N A 2
3 8 . - N AV O J O A , S O N
R E P R E S E N TA N T E A B C D T A
T O TA L O F I C I N A 0 0
3 7 . - C H I L PA N C I N G O , G R O
R E P R E S E N TA N T E A B C D T A
T O TA L O F I C I N A 0 0
4 1 . - T U X T E P E C , O A X
R E P R E S E N TA N T E A B C D T A
T O TA L O F I C I N A 0 0
3 9 . - O A X A C A , O A X
R E P R E S E N TA N T E A B C D T A
T O TA L O F I C I N A 0 0
BilingüeEvents 25
3 5 . - T E C Á M A C O J O D E A G U A , E D O M E X
R E P R E S E N TA N T E A B C D T A
J AV I E R V I L L E G A S ( G . D I S T. )
E L S A J I M E N E Z 5
T O TA L O F I C I N A 5