Transcript

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CURING THE DISEASE THAT’S KILLING PRODUCTS: SUCCESSFULLY INTEGRATING LEAN UX WITH AGILEJANNA HILL & CLAYTON PASSMANN

MARCH 7, 2015

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Sponsors

Diamond

In Kind

Gold

Platinum

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LEAN UX & AGILE

1. What’s the disease, symptoms, and

cure?

2. Why should I care?

3. How can Product Management help with

the cure?

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Disease: The belief that design is outside of Agile

Symptoms: Terrible products, unhappy customers, missed features, user needsnot being met, cluttered UI

Cure: Creating a design-centered culture that successfully integrates Lean UX & Agile

What’s the disease, symptoms, and cure?

Why should I care?

Design-centered companies earn more

money

Why should I care?

Design-centered companies earn more

money

Creating joy in our customers will create loyalty to our brand

CONFIDENTIAL: INTERNAL USE ONLY

CONFIDENTIAL: INTERNAL USE ONLY

CONFIDENTIAL: INTERNAL USE ONLY

Why should I care?

Design-centered companies earn more money

Creating joy in our customers will create loyalty to our brand

Improving your own skill set

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How can Product Management help with the cure?

Communication &transparency

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Communication &transparency

Ceremonies

How can Product Management help with the cure?

14CONFIDENTIAL: INTERNAL USE ONLY

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Communication &transparency

Ceremonies

Building Design Culture

How can Product Management help with the cure?

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LEAN UX & AGILE

1. What’s the disease, symptoms, and

cure?

2. Why should I care?

3. How can Product Management help with

the cure?

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Let’s discuss! What works for you? What

problems are you having?

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Sponsors

Diamond

In Kind

Gold

Platinum