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Page 1: Pilot questionnaire

PILOT QUESTIONNAIRE

Page 2: Pilot questionnaire

Have you watched any other creative documentaries?

yes no

Page 3: Pilot questionnaire

Would you prefer the documentary to be: cinematic, interview or both?

cinematic interview mix

Every person that we asked said that they would prefer to see a mixture of both the interview and cinematic shots. This makes sense as the cinematic shots will help to illustrate what the interviewee is saying.

Page 4: Pilot questionnaire

Would you prefer: voice over, text, both or no narration?

voice over text both no narration

Majority of the people asked said that they would like a voice over to accompany the documentary, therefore in the final questionnaire I will ask what kind of voice over they would like and whether gender would make a difference to them.

Page 5: Pilot questionnaire

Should the ending be conclusive or open?

open conoclusive

The majority felt that the ending of the documentary should be open. Whilst this is a good option for most documentaries , I believe that a conclusive ending would fit ours better. This is because we want to leave our viewers feeling that all the hard work to get into the industry is worth it. An open ending would leave them feeling unsure about it.

Page 6: Pilot questionnaire

Who would you prefer to be interviewed, professionals, people training to be in the industry or a mixture of both?

professional in training both

Everyone we questioned said they would like a mix of both professionals and students. This can make our documentary more relatable for our primary audience as some of the people being interviewed will be a similar aged. Including the professionals will also allow them to see a different view of the industry from someone that already ‘made it’.

Page 7: Pilot questionnaire

Which camera shot would you prefer to be used in the in-terview?

LS MLS MS MCU CU

Majority of the people asked choose an MCU as there preferred shot type , with a MS as the second option. This was expected as an MCU is commonly used in interviews.

Page 8: Pilot questionnaire

What type of lighting would you prefer to documentary to use?

High Key Low Key Ambient

There wasn’t a clear choice in the question , so it is something we have to ask to a larger sample frame to get a more conclusive result.

Page 9: Pilot questionnaire

POSTER QUESTIONNAIRE

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Should the poster include the critical success of the film?

yes no

This is a result we expected as posters conventionally have critical success on them.

Page 11: Pilot questionnaire

Would you prefer the design of the poster to be cinematic or min-imalistic?

cinematic minamilist

This is the right choice for our product as a cinematic poster will represent that drama of the theatre industry better than an minimalist poster would.

Page 12: Pilot questionnaire

Should the image on the poster be a photo or cartoon/art?

photo cartoon/art

Again a photo would be a better choice for our product as it will have a more theatrical feel.

Page 13: Pilot questionnaire

Would you prefer the image used to be taken from the film?

yes no

The audience felt that the poster would be better with an image from the film being used. However this is a view we will probably go against as we feel a unique photo for the poster would be better , as we can have a greater amount of control on what the picture looks like. Rather then a still from the documentary.

Page 14: Pilot questionnaire

What type of shot would you like to see used on the poster?

LS MLS MS MCU CS

The result of this question was inconclusive , so is something we will have to ask to a larger sample frame.

Page 15: Pilot questionnaire

What type of lighting would you like to see in the image?

High Key Low Key ambient

Although high key has majority of the votes , we will ask this question to a larger amount of people aswell , in order to get a more conclusive answer.

Page 16: Pilot questionnaire

Would you like to see a tag line on the poster?

yes no

We agree with this answer as a tag line will help people remember the film as well as know more about it.

Page 17: Pilot questionnaire

RADIO QUESTIONNAIRE

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Do you think the radio advert should include music?

yes no

This is an answer we expected as radio adverts conventionally have music in the background. In the next questionnaire I will ask about what type of music they would like to her in the radio advert.

Page 19: Pilot questionnaire

Would you prefer to hear a quotes taken from the film?

yes no

All the people asked decided that they would like to hear quotes taken from the film, we believe this is so they get more context as to what the film is about.

Page 20: Pilot questionnaire

Would you prefer to hear a voice over?

yes no

Again this was an expected answer, in the next questionnaire I will ask more questions about what kind of voiceover they would prefer to hear.

Page 21: Pilot questionnaire

When do you listen to the radio?

morning afternoon evening

Majority of people listen to the radio in the morning , this insight will help us to decide when we want our advert to be played.

Page 22: Pilot questionnaire

How long should the advert be?

10-20 seconds 20-30 seconds

All of our younger audience choose the shorter time frame so as they are our primary audience this is the time we will probably go with.

Page 23: Pilot questionnaire

Should the tagline of the film be used in the poster?

yes no

Most of the audience said yes to the tagline being used in the radio advert , this makes sense as it will help them remember the film and they can link it with the poster.

Page 24: Pilot questionnaire

Overall a lot of the results were conclusive which will help us a lot when making decisions in the planning stage, however they are some which will need a larger amount of people to be asked in

order to get a conclusive answer.