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Investing in closer ties: Two-way FDI flows between Japan and the EU Fifth EU Asia Top Economist Round Table EU Japan Economic Forum Tokyo, 14 November 2014 Toshiyuki SHIGA Representative Director and Vice Chairman Nissan Motor Co., Ltd.

Investing in closer ties: Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

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Toshiyuki Shiga, Representative Director and Vice Chairman Nissan Motor Co. Ltd. speaking at the Fifth EU Asia Top Economist Round Table about two-way FDI flows between Japan and the EU

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Page 1: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

Investing in closer ties:Two-way FDI flows between

Japan and the EU

Fifth EU Asia Top Economist Round Table EU Japan Economic Forum

Tokyo, 14 November 2014

Toshiyuki SHIGARepresentative Director and Vice Chairman

Nissan Motor Co., Ltd.

Page 2: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

Japanese Automakers in the EU : Production and R&D facilities

Source: JAMA

Page 3: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

■ EU production by Japanese automakers has risen steadily.■ In 2013, EU production by Japanese automakers totalled 1.38 million units, or

more than two-thirds of all Japanese-brand vehicles sold in the EU.

83

7,6

79

93

9,0

34

1,0

15

,74

8

1,2

45

,46

9

1,2

96

,51

6

1,3

69

,55

6

1,5

09

,40

2

1,7

89

,87

5

1,6

93

,15

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1,1

36

,14

5

1,2

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,22

6

1,3

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,27

7

1,3

83

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3

1,3

79

,73

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1,0

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,51

9

81

0,3

70

86

5,0

63

1,0

20

,67

4

1,0

38

,75

4

89

8,9

80

92

4,8

31

92

1,1

58

81

7,3

00

54

3,7

09

56

9,7

93

52

2,9

03

40

1,8

70

37

1,5

76

100

110

120

130

140

150

160

170

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

1,600,000

1,800,000

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013

EU production

JPN→EU vehicle exports

Average currency rate(Yen/Euro)

(Units) (Yen/Euro)

Japanese Automakers in the EU : Production and imports

Source: JAMA

Page 4: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

Nissan Micra will be manufactured at a Renault plant in Europe. Due to start production in 2016, the vehicle will be exported across Europe's left-hand drive markets.

Japanese Automakers in the EU: Recent Developments (Nissan)

The first Infiniti production facility will be constructed in Europe in Sunderland, UK. The expansion will create 1,000 jobs at Sunderland and among its UK suppliers.

Page 5: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

Corporate relations between the EU and Japan Automotive ties

Toyota Peugeot Citroën

Automobile Czech(Czech Republic)

50% equity stake

50% equity stake

Supply of finished vehicles

Supply of diesel engines

100% equity stake

Supply of diesel engines

Supply of finished vehiclesjointly developed in the EU

Cooperative sales tiesin the Japanese market

Supply of diesel engine spare parts

43.4% equity stake15% equity stake

1.55% equity stake

3.1% equity stake

Joint development of a fuel-cell system, sports vehicle, lightweight technology, and post-lithium-ion battery technology

Supply of diesel engines (from 2014)

Supply of engines and transaxles

89% equity stake

Supply of engines

Supply of diesel engine spare parts

Supply of finished vehiclesjointly developed in the EU

1.55% equity stake

3.1% equity stake

Supply of finished vehicles (from 2015)

Supply of enginesand transmissions

supply of finished vehicles and EV powertrain component

(Europe)

Source: JAMA

Page 6: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

2.6%

3.0%3.1% 3.1%

3.3% 3.4%

3.6%3.9% 3.8% 3.8%

3.8%3.9%

4.0%

3.6%

3.3%3.5%

4.6%

4.2%

4.9%

1.4% 1.6%1.4%

1.1%

0.9%0.8% 0.7%

0.5% 0.4% 0.3% 0.4% 0.3% 0.3% 0.2% 0.2% 0.2%0.3% 0.3% 0.3%

0%

1%

2%

3%

4%

5%

6%

0

50,000

100,000

150,000

200,000

250,000

1995 '96 '97 '98 '99 2000 '01 '02 '03 '04 '05 '06 '07 '08 '09 '10 '11 '12 '13

UnitsNumber of European vehicles sold Number of U.S. vehicles sold

Share of European vehicles Share of U.S. vehicles

■ The share of European vehicles in Japan’s home market has steadily increased.

■ European brands have 4.9% of share in whole Japanese market in 2013.

Share (in units and %) of European Vehicles in Japan’s Home Market Including mini Vehicles

Market Shares of Imported Vehicles in Japan’s Home Market

Source: JAMA

Page 7: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

◆ The trade balance in the automotive sector between the EU and Japan

used to be marked by an overall surplus on the Japan side until 2011,

while the surplus was steadily declining year by year.

◆ Since 2012, the trade balance in automobiles between the EU and Japan

has showed a reversal, with the EU gaining a surplus.

MotorVehicles

EXPORTS (Japan to EU) IMPORTS (EU to Japan) Balance

Unit Amount Unit Amount Amount

2007 1,093,152 2,178,011,704 196,818 723,316,911 1,454,694,793

2008 992,167 1,866,231,039 149,664 571,495,314 1,294,735,725

2009 583,770 903,950,912 109,654 373,157,373 530,793,539

2010 634,097 1,016,218,802 146,061 460,891,451 555,327,351

2011 580,373 940,606,503 178,139 579,261,254 361,345,249

2012 433,358 698,819,797 213,002 699,843,644 -1,023,847

2013 390,435 776,256,575 239,090 834,689,873 -58,433,298

Source: Ministry of Finance

Unit: Thousand yen

Automobile sector trade balance between the EU and Japan

Page 8: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

◆ The trade balance in the automotive sector between Germany and Japan

is marked by an overall deficit on the Japan side.

◆ The trade balance in automobiles between Germany and Japan is

marked by a steadily increasing surplus on the side of Germany.

MotorVehicles

Exports (Japan to Germany) Imports (Germany to Japan) Balance

Unit Amount Unit Amount Amount

2007 157,125 308,193,606 98,333 453,258,894 -145,065,288

2008 130,563 236,957,194 92,111 393,941,770 -156,984,576

2009 106,519 152,572,685 70,579 271,285,310 -118,712,625

2010 111,802 163,874,390 91,948 326,457,803 -162,583,413

2011 112,618 159,735,204 113,503 411,148,489 -251,413,285

2012 99,595 141,592,872 131,083 486,055,833 -344,462,961

2013 83,615 149,248,438 146,792 578,284,881 -429,036,443

Unit: Thousand yen

Source: Ministry of Finance

Automobile Sector trade balance between the Germany and Japan

Page 9: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

■ Volkswagen Golf named Japan Car of The Year German automaker Volkswagen AG‘s mainstay Golf small passenger car was selected as Car of The Year in Japan on Saturday, becoming the first imported car to win the award since it was created in 1980.(Jiji Press, 23 Nov 2013)

■European brands to expand number of dealersEuropean brands plan to increase the number of their dealerships or expand existing functions.Audi: Will increase number of dealers by 10%, to 125 sites.Mercedes:Will expand dealer functions.VW: Will double number of dealers year-on-year in 2014.(From Nikkei Shimbun, 13 Feb 2014)

Imported Vehicles in Japan’s Home Market : Recent Developments

Page 11: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

0

2000

4000

6000

8000

10000

12000

14000

16000

18000

20000

2008 2009 2010 2011 2012 2013

0

10

20

30

40

50

60

70

Source: JETRO

3.8%

(%)

Current Status of Inward FDI in Japan

Inward FDI Stocks in Japan International Comparison of

Inward FDI (Ratio to GDP)

35 trillion JPY by 2020

(B Yen)

Page 12: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

March 1999

Renault – Nissan Alliance Agreement

October 1999

Nissan Revival Plan announced

Renault Nissan Alliance

Page 13: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

New stage: Convergence project

4NissanRevival:Synergies created by bottom up

1 Carlos GhosnDual CEO:Promotesynergies

2 Hard synergies 3

1.5B€

1.6B€

2.9B€

1.7B€

2.7B€

1999 2009 2013 2016

Alliancededicated team

Alliance Agreement

FCF ImpactApproved by controllers

P&L Impact

Partially accounted

Alliance Synergy in 2013 : 2.9 Billion €

3 Elements of Synergy Cost Reduction Revenue Increase Cost Avoidance

4.3B€

Convergence Projects

‘99~’05 ‘05~’09 ‘09~’13 ‘14~

Page 14: Investing in closer ties:  Two-way FDI flows between Japan and the EU, Toshiyuki Shiga

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