1. Competing For The FutureBreakthrough Strategies for Seizing Control of Your Industry and Creating the Markets of Tomorrow Digested by Jason Lai, PMP (muxaul@gmail.com)

2. Chap. 1 3. Chap. 1 ( ) 4. Chap. 1 20%~50% 5. Chap. 1 6. Chap. 1 (harvest strategy) 7. Chap. 1 8. Chap. 1 9. Chap. 1 () (strategic architecture) 10. Chap. 2 (a portfolio of competencies) 11. Chap. 2 12. Chap. 2 13. Chap. 2 14. Chap. 2 15. Chap. 3 16. Chap. 3 =>=>=> 17. Chap. 3 18. Chap. 3 19. Chap. 4 (core business) 20. Chap. 4 21. Chap. 4 -> (Imagineering) (opportunity horizon) 22. Chap. 4 23. Chap. 4 Swatch1/101/100Swatch 24. Chap. 4 25. Chap. 4 26. Chap. 4 27. Chap. 4 Body Shop 28. Chap. 4 Sony ( )( )( ) 29. Chap. 4 30. Chap. 4 31. Chap. 4 ()()()()()() MotorolaBob Galvin