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EL ARTE VERAZ Visualización e infografía para comunicación
Alberto Cairo, Twitter: @albertocairo www.albertocairo.com , www.thefunctionalart.com
2 de noviembre de 2016
http://com.miami.edu/ https://interactive.miami.edu/
Master of Fine Arts Visualization and Infographics: http://mediashift.org/2014/12/miami-merges-data-visualization-mapping-journalism-for-mfa/
http://albertocairo.com/ http://www.thefunctionalart.com
Why visualization?
A visualization is a graphical representation designed to enable exploration, analysis, or communication
2012 2016
Figures representedin all these graphics:22%, 25%, 34%, 29%, 32%
Length or height
A
A B C D E
BCDE
Position
Angle/area Line weight
Hue and shade
Area
ABCDE
ABCDE
A B C
D E
A
A B C D E
B
DC E
A B C D E
A B C D E
A B C D E
“The median score is 72 over 100” Result: Unhappy students
Based on Richard Thaler’s Misbehaving: The Making of Behavioral Economics
“The median score is 72 over 100” Result: Unhappy students
“The median score is 96 over 137” Result: Happy students!
Based on Richard Thaler’s Misbehaving: The Making of Behavioral Economics
Based on Richard Thaler’s Misbehaving: The Making of Behavioral Economics
Maximum
100
Average score
72FIRST EXAM
Minimum
0 50
Maximum
137
Average score
96SECOND EXAM
FIRST EXAM
SECOND EXAM
Minimum
0 50
72
96
Maximum score
100
Maximum score
137
Average score
Average score
Michael E. Mann, Raymond S. Bradley, and Malcolm K. HughesIntergovernmental Panel on Climate Change (IPCC), Third Report, 2001
http://www.meteo.psu.edu/holocene/public_html/Mann/research/res_pages/old/mbh99.html
Visualization is going mainstream
Hans Rosling www.gapminder.orghttp://www.gapminder.org/videos/200-years-that-changed-the-world-bbc/
http://graphics.wsj.com/infectious-diseases-and-vaccines/
https://medium.com/univision-beta/redesigning-fact-checking-8c328e040f3d#.pily832eu
https://www.washingtonpost.com/graphics/national/police-shootings/
http://www.tampabay.com/projects/2015/investigations/pinellas-failure-factories/chart-failing-black-students/
2014 Partisan Advantages Among Whites,by Year of Birth
Source: Merged Pew Research Center surveys conducted in 2014.
PEW RESEARCH CENTER
MORE DEMOCRATIC/DEMOCRATIC LEANING
MORE REPUBLICAN/REPUBLICAN LEANING
YEAR OFBIRTH AGE
1996
1981
1965 49
33
18
1946 68
851929
+30 +20 +10 +10 +20 +300
+30 +20 +10 +10 +20 +300
Millennial
Generation X
Baby Boomer
Silent Generation
2014 overall:+8.6R
Individual year3-year rollingaverage
Pew Research Center
The persuasive power of visualization
http://www.thefunctionalart.com/2016/01/research-on-persuasive-visualization.html
The core principles
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
This is why I don’t consider this an “infographic”
1993-1996
$14 billion
1999-2003
$56 billion
Less regulation = More Industry Investment
Following1992 Cable
Regulations
Afterregulationswere relaxed
1990 92 96 98 02 04 06 08 1000 2013
$16
$12
$8
$4
$16
Cable Industry Infrastructure ExpendituresIn billions
TelecommunicationsAct is passed(“Deregulation”)
Cable TelevisionConsumer Protectionand Competition Act(“Regulation”)
1993-1996
$14 billion
1999-2003
$56 billion
Less regulation = More Industry Investment
Following1992 Cable
Regulations
Afterregulationswere relaxed
Learn about data
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
Graphic byKir Khachaturov
http://www.thefunctionalart.com/2015/02/redesigning-circular-timeline.html
How Music Preferences Have Changed in Two Decades
Music styles preferred by University of Miami students. Survey based on interviews with 1,000 students.
SOURCE: WishfulThinkingData Inc.
Hard Rock
Hip-Hop
Reggae
Country Classic
Samba
1994 2014
35%
25%
20%
10%
5%5%
Hard Rock
Hip-Hop
Reggae
Country Classic
Samba
How Music Preferences Have Changed in Two Decades
Music styles preferred by University of Miami students. Survey based on interviews with 1,000 students.
SOURCE: WishfulThinkingData Inc.
Hard Rock
Hip-Hop
Reggae
Country Classic
Samba
1994 2014
35%
25%
20%
10%
5%5%
Hard Rock
Hip-Hop
Reggae
Country Classic
Samba
How Music Preferences
Have Changed in Two Decades
Music styles preferred by University of Miami students.
Survey based on interviews with 1,000 students.
SOURCE: WishfulThinkingData Inc.
0
10
20
30
40%
Hip-Hop
Reggaeton
Country
Classic
Samba
Hard Rock
1994 2014
Reggae
Learn about writing and storytelling
Good visualizations...1.They are based on good data2.They attract readers’ attention3.They don’t frustrate readers4.They show the right amount of data
http://[email protected]
Alberto Cairo, Twitter: @albertocairo www.albertocairo.com , www.thefunctionalart.com
