1. Team: LEO Team members: Tran Thuy Linh Class: VISK2012B Tran
Thi Hoai Thuong Le Thi Thuy Quynh Nguyen Thi Thu Thao Nguyen Duy
Phuoc Logo Competition MKT 220
2. Outline The meaning of Keukas logo & IS VNUs logo Colors
(Nguyen Duy Phuoc) Shapes (Le Thi Thuy Quynh) The new logo designed
by our team (Tran Thuy Linh) Shapes Colors The meaning of the logo
New T-shirt designed by our team Front (Tran Thi Hoai Thuong &
Nguyen Thi Thu Thao) Back
3. Oak tree, diversity, environmental protection, development,
hope Peace, communicati on, earth Emotion, feeling, creativity,
friendship Color s Shap e Shield, IS stands for International
School
4. The New Logo
5. Colors: Three main colors taken from the two schools logos:
Green, Blue and Yellow Shapes: Letter U is replaced by the shield
which is the logo of IS Under the shield is letter VNU in blue
color
6. The meaning of the new logo Show the strong and close
relationship between two schools
7. How about the new T-shirt ?
8. The front The logo of two schools is located at the position
of the heart The two schools are always in our heart and always
stand side-by- side
9. The back The centre is the circle formed by all the students
and teachers of IS VNU and Keuka holding hands together Represents
unity and friendship. Also symbolizes international cooperation
with the alternating green and blue colors. The two wings with
Keuka and ISVNU in each side Represent the freedom to seek
knowledge and joint strength which IS VNU and Keuka together
provide for
10. The back The centre of the circle is the logo of two
schools Represents the sun shines light on the logos of the two
schools The waves with websites of two schools on it Represent
Keuka lake and the sea of knowledge
11. The picture combines five elements: Steel, Wood, Water,
Fire and Earth The back
12. The meaning of our design Two schools give us the
opportunities to gain knowledge, fly overseas to access the
international education environment. The two schools are the
sunshine that leads us to a bright future. It represents the strong
relationship between the students and teachers of the two
schools.
13. The new T-shirt
14. References Keuka LogoFile:Keuka-150x99-Clean.gif,
WikiPedia, 2011, viewed 16 Oct 2012, IS-VNU Logo, Google, Viewed 16
Oct 2012,
