START DOINGSOCIAL RIGHT

TOM SHARMANplease

I AM A 20 YEAR OLD.I AM A STUDENT.I AM A CEO.I AM A SOCIAL STRATEGIST.

HERE’S THECRAIC:

MY UNIVERSITY

SOCIAL STRATEGY

WHAT WORKS AND

DOESN’T WORK

TWITTER: WHAT WORKS

TWITTER: WHAT DOESN’T WORK

FACEBOOK: WHAT WORKS

FACEBOOK: WHAT DOESN’T WORK

INSTAGRAM: WHAT WORKS

INSTAGRAM: WHAT DOESN’T WORK

YOUTUBE: WHAT WORKS

YOUTUBE: WHAT DOESN’T WORK

GOOGLE+ WHAT WORKS

OH WAIT.IT DOESN’T

TOM’S UNIVERSITYSOCIAL STRATEGY

BEHUMAN

1

PEOPLE LIKE SPEAKING WITH PEOPLE.

WHETHER YOU’RE A BRAND OR NOT.

IDENTIFY YOURCHANNELS

2

DON’T BE THEREFOR THE SAKE OF IT.BE THERE BECAUSE

YOU NEED TO.

CONTENTIS KING

3

COMMS ISN’T ABOUT CREATING CONTENT.

OFTEN, THEY’RETHE WORST AT IT.

STOP BEING ACONTROL FREAK

4

HOW ABOUT LETTING YOUR STUDENTS TAKE OVER THE INSTAGRAM

ACCOUNT?

FIFTY ONEFORTY NINE

5

JAB, JAB, JABRIGHT HOOK.

PLAY TODEADLINES

6

YOUR STUDENTSWORST NIGHTMARE.YOUR BEST FRIEND.

HELP BUILDA CULTURE

7

MAKE COOLSHIT HAPPEN

AND THENTWEET ABOUT IT.

THANK YOU.

@TOMSHARMANWEBCONTACT@TOMSHARMAN.COM

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