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© HL Display Make an impact and attract interest with bulk bins 3eBin™ – The economical, ecological and ergonomic bulk bin system MARKETING DEPT 2015

3eBin™ – The economical, ecological and ergonomic bulk bin system

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Page 1: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display

Make an impact and attract interest with bulk bins

3eBin™ – The economical, ecological and ergonomic bulk bin system

MARKETING DEPT 2015

Page 2: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display2

Retailers experiencesqueezed margins and flat sales volumes

Priorities today for most retailers:• Increase store traffic • Improve operational store efficiency

Attract interest with bulk bins

© HL Display

Attract interest with bulk bins

Page 3: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display

There is a new consumer behaviour

• The interest for green products is increasing every year

• Consumers are experiencing new channels⁄ E-commerce is increasing

© HL Display3

Attract interest with bulk bins

Annual increase of natural and organic foods*+10,5%

Increase of food and drink purchases on E-commerce*

+9,4%

*Natural Foods Merchandiser report (US) 2014

Page 4: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display4

Respond to current trends

• Create differentiation⁄ Develop your offer to meet market

demands⁄ Take the lead on a growing market

• Make the shopping fun ⁄ With and attractive store experience

Attract interest with bulk binsAttract interest with bulk bins

© HL Display

Page 5: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display5

Explore bulk presentations

• Allow shoppers to pick and mix⁄ Create an in-store destination⁄ Bulk is an enhanced shopping experience ⁄ Colourful products stimulate impulse

purchase⁄ Relevant offer drives volume

• Provides better gross margins than pre-packed goods ⁄ Less waste, reduced handling,

storage space and shipping expenses

Attract interest with bulk bins

Page 6: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display6

3eBin™ – The bulk system from HL Display

• Ecologic ⁄ Less packaging and

transport• Economic

⁄ Business opportunities⁄ Efficient in-store handling

• Ergonomic⁄ Easy to use

Attract interest with bulk bins

© HL Display

Attract interest with bulk bins

Page 7: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display7

Scoop and Gravity bins

Attract interest with bulk bins

coPET material approved for food contact

Flexible installation on existing shelving or cross bars.

Page 8: 3eBin™ – The economical, ecological and ergonomic bulk bin system

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Scoop bin – Hygienic solution

Attract interest with bulk bins

‹ Integrated individual scoop or tong holder

‹ FIFO – Refilling from the top

‹ Large front window for product images‹ Additional label holder on consumer lid for

product content information‹ Removable flag-holder for signage

Page 9: 3eBin™ – The economical, ecological and ergonomic bulk bin system

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Gravity bin - smart and easy to use

Attract interest with bulk bins

‹ FIFO – Refilling from the top

‹ Swing-down arm for ergonomic use

‹ Flow control, adjust flow rate to different product sizes

‹ Dummy front , bins always look full and give a clear visibility of the content

‹ Close system, consumers access products by pulling the ergonomic handle

Page 10: 3eBin™ – The economical, ecological and ergonomic bulk bin system

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Key success factors

Attract interest with bulk bins

‹ Create a prominent in-store destination for a fun shopping experience

‹ Use category signage for attractive and enhanced visibility

‹ Establish routines for efficient refilling and cleaning

PrintsScoop holdersBag holdersTop signCatchtray

Page 11: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display11

We can offer you the full concept

Attract interest with bulk bins

• Take the most out of your 3eBin™ section⁄ Lighting, signage, semi-customised version etc. HL Display helps you creating your

own concept

Page 12: 3eBin™ – The economical, ecological and ergonomic bulk bin system

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Conclusion

Attract interest with bulk bins

• Why offer bulk ?⁄ Better margins⁄ Business opportunities⁄ Increased customer

satisfaction⁄ Efficient use of selling

space‹ Combine gravity and

scoop bins to maximise yournumber of facings

© HL Display

Page 13: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display13

Bulk is an efficient way of selling that offers tangible results

Attract interest with bulk bins

© HL Display

Bulk best-seller categories:Candies, rice and pasta, grains and cereals, spices, tea leaves and coffee, pet-food .

Page 14: 3eBin™ – The economical, ecological and ergonomic bulk bin system

© HL Display14

Thank You!

Attract interest with bulk bins© HL Display