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© HL Display
Make an impact and attract interest with bulk bins
3eBin™ – The economical, ecological and ergonomic bulk bin system
MARKETING DEPT 2015
© HL Display2
Retailers experiencesqueezed margins and flat sales volumes
Priorities today for most retailers:• Increase store traffic • Improve operational store efficiency
Attract interest with bulk bins
© HL Display
Attract interest with bulk bins
© HL Display
There is a new consumer behaviour
• The interest for green products is increasing every year
• Consumers are experiencing new channels⁄ E-commerce is increasing
© HL Display3
Attract interest with bulk bins
Annual increase of natural and organic foods*+10,5%
Increase of food and drink purchases on E-commerce*
+9,4%
*Natural Foods Merchandiser report (US) 2014
© HL Display4
Respond to current trends
• Create differentiation⁄ Develop your offer to meet market
demands⁄ Take the lead on a growing market
• Make the shopping fun ⁄ With and attractive store experience
Attract interest with bulk binsAttract interest with bulk bins
© HL Display
© HL Display5
Explore bulk presentations
• Allow shoppers to pick and mix⁄ Create an in-store destination⁄ Bulk is an enhanced shopping experience ⁄ Colourful products stimulate impulse
purchase⁄ Relevant offer drives volume
• Provides better gross margins than pre-packed goods ⁄ Less waste, reduced handling,
storage space and shipping expenses
Attract interest with bulk bins
© HL Display6
3eBin™ – The bulk system from HL Display
• Ecologic ⁄ Less packaging and
transport• Economic
⁄ Business opportunities⁄ Efficient in-store handling
• Ergonomic⁄ Easy to use
Attract interest with bulk bins
© HL Display
Attract interest with bulk bins
© HL Display7
Scoop and Gravity bins
Attract interest with bulk bins
coPET material approved for food contact
Flexible installation on existing shelving or cross bars.
© HL Display8
Scoop bin – Hygienic solution
Attract interest with bulk bins
‹ Integrated individual scoop or tong holder
‹ FIFO – Refilling from the top
‹ Large front window for product images‹ Additional label holder on consumer lid for
product content information‹ Removable flag-holder for signage
© HL Display9
Gravity bin - smart and easy to use
Attract interest with bulk bins
‹ FIFO – Refilling from the top
‹ Swing-down arm for ergonomic use
‹ Flow control, adjust flow rate to different product sizes
‹ Dummy front , bins always look full and give a clear visibility of the content
‹ Close system, consumers access products by pulling the ergonomic handle
© HL Display10
Key success factors
Attract interest with bulk bins
‹ Create a prominent in-store destination for a fun shopping experience
‹ Use category signage for attractive and enhanced visibility
‹ Establish routines for efficient refilling and cleaning
PrintsScoop holdersBag holdersTop signCatchtray
© HL Display11
We can offer you the full concept
Attract interest with bulk bins
• Take the most out of your 3eBin™ section⁄ Lighting, signage, semi-customised version etc. HL Display helps you creating your
own concept
© HL Display12
Conclusion
Attract interest with bulk bins
• Why offer bulk ?⁄ Better margins⁄ Business opportunities⁄ Increased customer
satisfaction⁄ Efficient use of selling
space‹ Combine gravity and
scoop bins to maximise yournumber of facings
© HL Display
© HL Display13
Bulk is an efficient way of selling that offers tangible results
Attract interest with bulk bins
© HL Display
Bulk best-seller categories:Candies, rice and pasta, grains and cereals, spices, tea leaves and coffee, pet-food .
© HL Display14
Thank You!
Attract interest with bulk bins© HL Display