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Camp#6 Demo Day -#5 Yeppo

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Page 1: Camp#6 Demo Day -#5 Yeppo
Page 2: Camp#6 Demo Day -#5 Yeppo

OUR TEAMFounder & Web:CHIN-LAN

App Developer:JOHNNY

Digital Marketer:LEO & PUMP

Page 3: Camp#6 Demo Day -#5 Yeppo

PRODUCT INFO.

Page 4: Camp#6 Demo Day -#5 Yeppo

攝影師

網路店家 模特兒

Page 5: Camp#6 Demo Day -#5 Yeppo

YEPPO APP

LIVE DEMO

LET’S WELCOME JOHNNY

Page 6: Camp#6 Demo Day -#5 Yeppo
Page 7: Camp#6 Demo Day -#5 Yeppo

YEPPO WEBSITE LIVE DEMO

LET’S WELCOME CHINLAN

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MARKET

INSIGHT

1

LANDING

PAGE

Page 9: Camp#6 Demo Day -#5 Yeppo

Version 1.0LANDING PAGE

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Page 11: Camp#6 Demo Day -#5 Yeppo

Version 2.0LANDING PAGE

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MARKET

INSIGHT

2

FB

ADs

Page 14: Camp#6 Demo Day -#5 Yeppo

Version 1.0FACEBOOK ADS

CPC:$14CTR:1.2%CPA:$230

⽂文案⼀一:介紹Yeppo的概念

投放: Mobile and PC

Page 15: Camp#6 Demo Day -#5 Yeppo

Version 2.0FACEBOOK ADS

⾏行動拍賣

⽂文案2A:沒認識攝影團隊

Mobile

CPC:$ 4

CTR:2.55%

PC

CPC:$ 4

CTR:3.05%

Page 16: Camp#6 Demo Day -#5 Yeppo

Version 2.0FACEBOOK ADS

網路拍賣

⽂文案2A:沒認識攝影團隊

Mobile

CPC:$ 3

CTR:4.90%

PC

CPC:$ 4

CTR:4.36%

Page 17: Camp#6 Demo Day -#5 Yeppo

Version 2.0FACEBOOK ADS

⾏行動拍賣

⽂文案2A:沒時間⾃自⼰己處理

Mobile

CPC:$ 3

CTR:3.32%

PC

CPC:$ 4

CTR:1.85%

Page 18: Camp#6 Demo Day -#5 Yeppo

Version 2.0FACEBOOK ADS

網路拍賣

⽂文案2A:沒時間⾃自⼰己處理

Mobile

CPC:$ 4

CTR:3.24%

PC

CPC:$ 4

CTR:2.71%

Page 19: Camp#6 Demo Day -#5 Yeppo

痛點:沒時間⾃自⼰己處理平台: Mobile

CPA:$164

註冊數:20⼈人

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Version 3.0FACEBOOK ADS

◈⽂文案C:沒時間⾃自⼰己處理⼀一、⾏行動 (⼀一)投放:Mobile

觸及⼈人數:3,899CPC:$ 3

CTR:4.40%

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FACEBOOK ADS

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FACEBOOK ADS

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CPC:$2CTR:4.40%

CPA:$26

註冊數:20→42⼈人

Page 24: Camp#6 Demo Day -#5 Yeppo

Thank You!Any questions?