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Want to be Memorable... it starts with CONTENT

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Want to be Memorable... it starts with CONTENT

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Page 1: Want to be Memorable... it starts with CONTENT

(it starts with your content)

Page 2: Want to be Memorable... it starts with CONTENT
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1.

2.

3.

4.

TRACK YOUR

SO THAT YOU CANIDEASSHARETHEM.

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rich experiences and lessons...YOUR LIFE IS FULL OF SO MANY

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SHARETHEM.

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2.WRITE LIKEYOU SPEAK

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IF YOU SCRIPTOUT YOUR

CONTENT,

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USEeverydaylanguage.

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IN OTHERWORDS...

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BE

YOURSELF!

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3.PROVIDECLARITY

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IF YOU WERE TO SAY...

A

DOGwalked acrossthe street.

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GoldenRetriever

ONE PERSON IS

THINKING...

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greatdane

ONE PERSON IS

THINKING...

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beclear.

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walkedacrossthe street.”

Bulldog“The

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NOW, YOU AREDOING THE

heavylifting.

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4.SPEAK IN THE

PRESENT

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“IS”IS MUCH MOREPOWERFUL THAN

“WAS.”

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NEWS BROADCASTERS ALWAYSSPEAK IN THE PRESENT TENSE.

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YOUshould do the same.

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1.2.3.

1.2.

1.2.3.

5.MAKEthree points

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THE HUMAN

brain works like this:

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i forget.

1, 2, 3...

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AIMFOR

3

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6.BREAKTHINGS UP

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pretend a child issitting in the back of the room.

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it will help you

simplifyyour message.

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7. create

'twitterable’moments

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social media is now the norm.

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you needto create:

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and smart adviceClever headlines, golden nuggets

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that’s the stuff that

changesthe world.

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it all starts with your

content.

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be memorable !

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