Zucks introduction & Japan app market

Mobile CPC/CPI/Video Ad Network!

©Copyright Zucks,inc.


No.1 Mobile Ad Network Platform in Japan!!Zucks, Inc was founded in 2011 in Japan to provide the most reliable and valuable mobile advertisement platform to our advertisers and publishers in the world.

- About Zucks -

Our Client


Zucks is most popular Advertising company in Japan.

CPC&CPM:

CPI(Incent&NonIncent)CPA&CPV:


- Japan Market -Number of Installs and Revenue Ranking by country

Number of Installs TOP10 Ranking

USA

China

Brazil

India

Russia

Mexico

TurkeyIndonesia

Japan

Korea

　

　

Revenue TOP10 Ranking

USA

JapanChina

Korea

UKTaiwan

GermanAustrali

aFrance

Canada

※Quote ： App Annie 2016


Casual Game

mid-core strategy

Japanesemid-core

DAU

ARPU

20million　 USD/ m

30million　 USD/ m

10million　 USD/ m

- Japan Market -Gaming App Overview Transitive Graph of Revenue

USAJapanChina

Revenue ※Quote ： App Annie 2016


- Japan Market -Gaming App Overview

■About Game Market in Japan

・ Mobile gaming continue to drive gaming market growth.・ Console game is flat.

■About Moblie Game Market in Japan

・ Market share

<innovator> 50%Original and new game system

<Follower> 20%Existing game system + @

<Nicher> 10%Existing game system + IP

<Re-Innovator> 20%Existing game system + Segment



- Japan Market -Non-Gaming App Overview

Transitive Graph of Revenue

USAJapanChina

Revenue

■About Mobile Non-Gaming Market in Japan

・ Manga(comic) app large share in Japan.

・ Music and Movie Subscription app(like a Spotify, Netflix) small share.

・ Dating app is not bad, bad high barriers to entry.




- Japan Marketing -Japan Marketing Overview

Pre-Reseach

RankingBoost Maximize ROIPre-release

Campaign

Pre-register Reward(boost) Adnetwork(CPI&CPC)/Video

Market research

Zucks can help you! 　

Localize&Culturalize

Creative

TV CM

Real Event

Others


Rank Install volume Organic Volume

#1 50K-100K 30K-100K

#2 40K-70K 30K-70K

#3 40K-60K 20K-50K

#4 30K-50K 10K-50K

#5 30K-50K 10K-30K

Rank Install volume Organic Volume

#10 10K-30K 4K-10K

#20 5K-15K 2K-7K

#30 4K-10K 500-7K

#40 3K-8K 500-7K

#50 2K-5K 500-5K

JAPAN AppStore(R) Free Over all

Zucks helps over 1,000 apps to rank in TOP10!!

CPI reward campaign is very poplar way in Japan to get massive downloads within short time!!

2.CPI Reward campaign(iOS)- User Acquisition-


Raning Logic ： Downloads volume with in 24 hours（ within 30 days from app release ）

→Get 20,000 dowloads everyday within 10 days

Gradually ranking up to TOP 10

Zucks helps over 500 apps to rank in TOP10!!

2.CPI Reward campaign(Android)- User Acquisition-

Tel : 81-3-5459-2061

Address : Shibuya First Place Bldg.8F, 　　　 Shinsen-cho 8-16, Shibuya, Tokyo, 150-0045

Mail : [email protected] ｍ

Skype : yu.mikaramu

LikedIn : Yu Murakami

Contact MeCompany :Zucks, Inc.

Established ： 2011.April.1

Capital Stock ： \40,000,000-(JPY)

CEO ： Masashi Nishizono

Business ： Mobile Advertisement Platform

- THANK YOU! -