BOLSA DO EMPREENDEDORISMO

“Metodologias de ideação

e criação de projetos”

5 LEARNINGS ABOUT BUILDING IDEAS &

PROJECTS

1. USE BUSINESS MODEL

ABUSE VALUE PROPOSITION DESIGN1.1

ITERATE!

2. ANALYSE THE MARKET

2. DIG DEEP FOR INSIGHTS

EMPATHY MAPS

CUSTOMER JOURNEY

COMPETITIVE ANALYSIS

EMPATHY MAPS

CUSTOMER JOURNEY

COMPETITIVE ANALYSIS

COMPETITIVE ANALYSIS

3. BLUE OCEAN ?

BLUE OCEAN

BLUE OCEAN

Vs.

BLUE OCEAN

4. TRACTION

subscriber better than an opinion

user better than subscriber

FAB.COM

LEARN TO FAIL

…FAIL TO LEARN

OBSESSED ABOUT ACQUISITION COST5.

Paulo Diaspd@imatch.pt919 716 527