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2. ? , , - background , 300*250 , 600*90 3. Flash , : CTR (. click-through rate) . , 4. Flash , , flash- 5. Flash , 6. FlashMULTIBANNER MultiBanner flash- 2- 6 7. Flash3D Banner 3D 8. RICH MEDIA rich media , . , , , Flash Rich media , , 9. RICH MEDIA ? rich media( :) Screenglide/Expandable Fullscreen ( ) Sidekick (expansion wallpaper, bottomline ...) 10. RICH MEDIA Screenglide Expandable , (, ..), : , MPU, FlyScreen,OverLay 20 , 11. RICH MEDIAScreenglide Expandable 12. RICH MEDIAScreenglide Expandable 13. RICH MEDIAFullscreen () 14. RICH MEDIA Cover Banner , X 15. RICH MEDIASticker , 16. RICH MEDIASticker 17. RICH MEDIA - Eclipse , , , 18. , , 19. ( ) 20. , , 21. BackOver flash, 22. BackOver 23. VAST 2.0 Pre-roll * pre-roll flash , 24. VAST 2.0 20 (start) (creativeView) (impression) (firstQuartile) (midpoint) (thirdQuartile) (complete) (mute) (unmute) (pause) (rewind) (resume) (fullscreen) (expand) (collapse) (acceptInvitation) (close) (skipAd) (addClick) (Error) 25. VAST 2.0 pause-roll , , mid-roll , , : , , - post-roll , 26. VAST 2.0 overlay , 27. AD SELECTOR , 28. http://www.youtube.com/user/adfoxru http://specs.adfox.ru 29. 30. Product Director @ ADFOX - 2012