Formation2011 q4

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  • 1. Formation la vente

2. Confidential Le march de la tlphonie 3. OS MARKET SHARE Sales Volume (%)5047.54543.141.840 38.736.6 3635 35.4 33.4 32.5323030.728.227.1 2625 24.924.422.3 21.6212020.720.220.7 19.918.1 18.518 17.217.217.217.3 17.6 16.2 16.616 16.3 15.315.8 15.51514.815.1 15.1 13.913.814.314.2 13.713.9 13.3 12.813.412.812.912.1 11.611.711.3 11.310 10.4 9.3 9.69.37.5 7.76.453.22.82.82.92.72.7 2.3 2.5 2.5 2.42.2 2.3 211 111 111 1 11 0.40 0.2 jul-10aug-10 sept-10 oct-10 nov-10dc-10janv-11fvr-11 mars-11 avr-11mai-11 juin-11 july-11windows mobile symbianPalmIOS RIMAndroidBadaMarket Indicator April 2011 MU France 4. MARKET SHARE Android Smartphones only Sales Volume (%)70 63.160 57.458.356.350 49.3 47.1 43.94038.6 38.935.336.133.834.330 28.3 28.728.626.8 27.125.825.425.824.3 23.222 21.721.62020.619.4 18.117.817.6 17.1 17.1 14.514.711.9 12.711.3 11.210.410 9.2 7.77.56.6 5.8 6.15.45.554.9 4.74.9 4.74.4 3.74.5 3.83.22.92.4 3.1 3.2 2.5 2.8 2.6 2.5 2 221.51.5 2 2 22.2 2.2 011 11 00 0 0 00 0 0 0 jul-10aug-10 sept-10 oct-10 nov-10 dc-10 janv-11 fvr-11 mars-11 avr-11mai-11 juin-11 july-11Samsung SEMCHTCMotorolaLG ACERHUAWEIMarket Indicator April 2011 MU France 5. Ce quil faut savoir surAndroid 6. Quest ce que cest Androd ? Android: Systme dexploitation ouvert, conu pour des smartphones et dvelopp par Google. Ouvert = accessible aux constructeurs et aux dveloppeurs dapplications. 350 000 applications disponibles sur Android Market* La meilleure navigation sur internet mobile conue par le leader dInternet Tous les services google : Gmail, Maps, Youtube, Gtalk, Picasa *Source : Androlib - Juillet 2010 7. La meilleure exprience utilisateur RAPIDE OUVERTLUDIQUEDes applications Navigation internetvaries et en optimalequantit Multi-tchesEVOLUTIF Androd amliore lOS chaque nouvelle version 8. ConfidentialAndrod volue2.2: Froyo: -rapidit -support du flash1.6: Donut2.3:Gingerbread 1.02.0/2.1: Eclair:-emails pro-Google navigation 1.5: Cupcake-HTML5 Support - Synchronisation avec Outlook possible uniquement via uneapplication 9. the most smartphones 10. DesignTHE LEADERSSMARTPHONE + ENTERTAINMENT 11. THE XPERIA COMPACT TOUCH & TEXTING 12. Xperia Mini One-hand touch Super easy to use More dynamic curves and morphing surfaces Mineral glass multi touch displayHD720p video recording and DLNASuper vivid and bright 3Reality Display with Mobile BRAVIA Engine Latest Android for smartphones All smartphone fundamentalsXperia Compact | Smultron 13. SpecificationsPosition in Portfolio Display experienceAudio experience Connectivity Xperia Mini Reality Display featuring Mobile Built-in 3.5mm headset connector Tri-band HSPA/Quad-Band EDGEBravia engine with clear black Mono speakers WiFi 802.11 b/g/n & dlna 3.0 HVGA (480 x 320) with 16M X.Loud audio enhancement aGPS for geo-tagging and LBScolors Stereo audio recording Bluetooth 2.1 (BT stereo A2DP) Capacitive multi-touch Noise suppression MicroUSB OTG Scratch-resistant mineral glassImaging & video Services & ApplicationsKit Content** 5 MP AF Timescape 1200 mAh removable battery 16x Digital Zoom Mediascape USB cable Flash/Pulsed LED Google Mobile Suite & Android Stereo Headset Sony Ericsson camera UI Marketplace* User Guide Face Recognition & Tracking in SONY Qriocity video service & 2GB SD card with e-manual, pre-video recording PlayNow arena content & apps* loaded PC suite & SONY MediaGo Auto Focus (AF) with continuous AFin video mode Front-facing camera for snapshotsand video-chatDimensions & Weight LengthDesign 88Thinness 16Unique compact one-hand designPrecision seamless glass front Weight 97gHuman curvatureWidth 52 Back*depending on local availability ** kit content may vary for different markets or channels 14. Xperia Mini Pro Best in classMore dynamic curveskeyboardand morphing surfacesMineral glass multi touch display HD720p video recording and DNLA Super vivid and bright 3 Reality Display with Mobile BRAVIA EngineLatest Android for SmartphonesAll smartphone fundamentalsXperia Compact | Mango 15. SpecificationsPosition in Portfolio Display experienceAudio experience Connectivity Xperia Mini Reality Display featuring Mobile Built-in 3.5mm headset connector Tri-band HSPA/Quad-Band EDGEBravia engine with clear black Mono speakers WiFi 802.11 b/g/n & dlna 3.0 HVGA (480 x 320) with 16M X.Loud audio enhancement aGPS for geo-tagging and LBScolors Stereo audio recording Bluetooth 2.1 (BT stereo A2DP) Capacitive multi-touch MicroUSB OTG Scratch-resistant mineral glassImaging & video Services & ApplicationsKit Content** 5 MP AF Timescape 1200 mAh removable battery 16x Digital Zoom Mediascape USB cable Flash/Pulsed LED Google Mobile Suite & Android Stereo Headset Sony Ericsson camera UI Marketplace* User Guide Face Recognition & Tracking in SONY Qriocity video service & 2GB SD card with e-manual, pre-video recording PlayNow arena content & apps* loaded PC suite & SONY MediaGo Auto Focus (AF) with continuous AF Smart sliderin video mode Text to action Front-facing camera for snapshotsand video-chatDimensions & Weight LengthDesign 92Thinness 18Great 4x11 QWERTY keyboardPrecision seamless glass front Weight TBIHuman curvatureWidth 53 Back*depending on local availability ** kit content may vary for different markets or channels 16. THE XPERIA COMPACT TOUCH & TEXTING 17. Enregistrez en HDReality DisplayVisualisez vos vidos sur votre TV 18. SpecificationsPosition in PortfolioDisplay experienceAudio experience Connectivity Xperia Performance Reality Display with Mobile Bravia Built-in 3.5mm audio connector Tri-band HSPA/Quad-Band EDGE engine Stereo speakers WiFi 11 b/g & DLNA 3.7 FWVGA (854pixel x 480pixel) Stereo audio recording aGPS for geo-tagging and LBS with 16M colors Noise suppression Bluetooth 2.1 (BT stereo A2DP) Capacitive multi-touch MicroUSB OTG Scratch-resistant mineral glass HDMI (type D) Imaging & video Services & ApplicationsKit Content** 8 MP AF with Exmor Timescape 1500 mAh removable battery 16x Digital Zoom Mediascape USB charger and cable HDMI-out Pre-installed specific apps like 8GB SD card HD Video recording (720p/30fps) Friends app, IM, Picasa Stereo Headset with stereo audio recording SE TrackID User Guide Pulsed LED Google Mobile Suite & Android Face Recognition & Tracking inMarketplace* video recording SONY Qriocity video service & Continuous AF in video mode PlayNow Front facing camera for snapshots and video chat Dimensions & WeightLengthDesign 116 Thinness 13Iconic design, evolution of Vivazs human curvature design language. Weight 126g Width 57Back 19. RTL 2011w13 20. Xperia Kyno V 3D Sweep panoramaSweep panoramaMulti-angle 3D view3D view Swing the phone left Connect through HDMI and right to view multiand see it in 3D angle photos in 3D-feel!*3D Sweep Panorama technology from Sony.Viewing of 3D images requires a 3D TV.Pls refer to live sample to see correct version of the white colorXperia Performance | Haida 21. THE XPERIA COMPACT TOUCH & TEXTING cran 4,2 Multipoints 22. THE XPERIA COMPACT TOUCH & TEXTING 23. SpecificationsPosition in PortfolioDisplay experienceAudio experienceConnectivity Xperia Premium 4.2 FWVGA (854x480) Capacitive Built-in 3.5mm headset connector Tri-band HSPA/Quad-Band EDGE display (with adaptor) WiFi 802.11 b/g Super vivid display featuring Mobile Noise suppression aGPS Bravia engine Stereo audio recording support BT 2.1 (A2DP) Capacitive multi-touch MicroUSB OTG (TBD) Scratch resistant mineral glass DLNA certified 16 Million display color HDMI (type D) Kit Content** Imaging & video Services & Applications 1500 mA user removable battery 8.1 MP AF with Exmor R Plug-in support via Timescape USB cable x16 Digital Zoom Application storefront w/Mediascape Stereo Headset HD Video recording (720p/30fps) w Desktop widget support User Guide A7 stereo audio recording support Google Mobile Suite & Android Charger Pulsed LEDMarketplace* Face Recognition & Tracking in SONY Qriocity video service & video recording PlayNow arena content & apps* Dimensions & Weight LengthDesign125 Thinness 8,7-10,9 (curves)Ultra-slim curvature design Weight TBIWidth 62,5Back 24. Arc S 3D Sweep panorama3D viewConnect through HDMIand see it in 3DXperia Premium | Ayame 25. White 26. And developers have embraced the new platform 27. Xperia RaySleek and irresistibly elegant9,6 mm slimPremium metal frameClear black front withno-air-gap displayXperia Compact | Urushi 28. Xperia Ray Fantastic feel withSleek Elegance premium materials9,6 mm slim Reality Display with Mobile BRAVIA Engine Clear black front 8.1 MP Camera with Exmor R for mobile 3D Sweep Panorama images Latest Android for Smartphones All smartphone fundamentalsXperia Compact | Urushi 29. Xperia Ray Champagne BlackPink Please note that these colors are not yet confirmed as finalXperia Compact | Urushi 30. Xperia Ray specificationsPosition in Portfolio Display experienceAudio experience Connectivity Xperia Compact Clear black front and Reality Display Built-in 3.5mm headset connector Tri-band HSPA/Quad-Band EDGEwith Mobile BRAVIA Engine Mono speakersWiFi 802.11 b/g/n 3.3 FWVGA with 16M colors Stereo audio recording DLNA Capacitive multi-touch Dual mic aGPS for geo-tagging and LBS xLOUD Bluetooth 2.1 (BT stereo A2DP) MicroUSBImaging & video Services & ApplicationsKit Content** 8.1 MP AF with Exmor R Easy power management1500 mAh batteryfor mobile Timescape Charger Torch LED Google Mobile Suite & AndroidUSB cable Sony Ericsson camera UI Marketplace* Stereo Headset Face detection & Tracking in video Qriocity and PlayNow arenaUser Guiderecording content & apps* TBD4GB SD card with e-manual, pre-loaded Design Auto Focus (AF) with continuous AFPC suite & SONY MediaGo Compact slim design in video mode