2. My Work at 3. Capitalized on important sports talk in local
markets to spread awareness of local handles 4. Looked for
opportunities 5. Saw an opportunity 6. Capitalized on trending
topics 7. Made a memory 8. Made personalized menus for winners of a
contest 9. My Work at 10. I helped drive Likes by talking with
ICONic Boyz fans who posted on Kmarts wall and by asking them to
tell their friends to like us so Kmart will sell ICONic Boyz
apparel. 11. Kmart has been receiving a lot more positive feedback
since then. Positive feedback has risen approximately 10%. 12. My
Work at 13. Created Conversations with Influencers 14. Organized a
Holiday Video for Clients 15. Utilized Engaging Content for
Industry Professionals 16. My Work at 17. Engaged with Fans 18.
Beat Numbers From The Year Before 16% increase in New Fan Growth
for Facebook 3x the amount of Stories Created by 3x the amount of
users 20% increase in New Follower Growth for Twitter 3x the amount
of Retweets on Twitter Spent less money on Paid Reach/Social Ads
19. Shared Stories
