Mimosa workshop smart measures berlin

‘Smart’ Measures

2005-2009

Berlin Mobility Management

Workshop

CIVITAS-GUARD SMART Measures in CIVITAS II 17 June 2010 Berlin – D. Guikink

Content

• CIVITAS II Structure

• Mobility Management in CIVITAS II

• 3 Case studies

• Aggregated results

• Conclusions


CIVITAS II Demonstration Cities (2005 – 2009)

http://www.civitas.eu/project_sheet?lan=en&id=1





Roles for CIVITAS-GUARD

1. Support CIVITAS II in performing their:

• Evaluation Activities via Evaluation Liaison Group

• Dissemination Activities via Dissemination Liaison Group

2. Monitor the progress of CIVITAS II measures and

provide independent advice for the EC

(In CIVITAS Plus divided into POINTER and VANGUARD)


WP


Mobility

Management

Alternative

Car Use

Cycling and

Walking

WP

Clusters


Mobility

Management

Alternative

Car Use

Cycling and

Walking

Mobility Agencies (3)

Mobility Plans (17)

Mobility Marketing (12)

Ecodriving (3)

Carpooling (8)

Carsharing (8)

Cycle lanes (8)

Bike-bus (2)

Rental bikes (4)

Safety aspects (5)

WP

Clusters

‘Smart’ measures


Share of number of measures versus share of

costs per clusters


Mobility Planning

City No. Measure Title Outline Description

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(b) Mobility plans

Debrecen 11.05 Sustainable city-traffic development plan

Mobility workgroup composed of experts and decision makers to develop a sustainable transport plan with stakeholders

2 2

La Rochelle

11.02 Business travel plans Extension of business travel plan to a wider area, with carpool service and late night transport

2 3

La Rochelle

11.03 Student travel plans Information and incentives to encourage to switch mode for Home-to-School journeys

2 3

Malmö 11.01 Managing mobility needs of citizens and business sector

Information and incentives to encourage modal shift

3 2

Norwich 11.05 Individual travel advice Personalised travel planning to complement existing Travel Plan and promote behaviour change

2 1

Preston 11.06 Personalised travel planning

Large scale, household-specific personalised travel information for behaviour change

3 3


Preston – Personalised travel planning

City

(No.) Specifics of Measure

Economy

Energy

Environment

Transport Society

Preston (11.6) Personalised travel

planning in the form of

individualised marketing

covering 25,000

households in 3 areas,

one covering a network of

rural villages

Economy

● Annual net present

cost €170,843

Energy

Not measured

Environment

● CO2 reduction of

3,800 tonnes/yr

● Car use down

10-13%

● sustainable

mode use up

11-36%

● participants

increased the

time walking and

cycling by 8%

● annual veh

reduction of 18M

km

● 28% of car trips

made could be

made by

sustainable

modes


Preston – Personalised travel planning

City

(No.) Specifics of Measure

Economy

Energy

Environment

Transport Society

Preston (11.6) Personalised travel

planning in the form of

individualised marketing

covering 25,000

households in 3 areas,

one covering a network of

rural villages

Economy

● Annual net present

cost €170,843

Energy

Not measured

Environment

● CO2 reduction of

3,800 tonnes/yr

● Car use down

10-13%

● sustainable

mode use up

11-36%

● participants

increased the

time walking and

cycling by 8%

● annual veh

reduction of 18M

km

● 28% of car trips

made could be

made by

sustainable

modes

Norwich (11.5) Personalised travel

planning at university and

its extension to residents

Economy

Not measured

Energy

Not measured

Environment

Not measured

● 1% shift from

single occ

● between 50-70%

of received

advice tried

another mode

● 80% of “try

-before-you-buy”

cyclists bought

bikes and

continue to cycle

● 82% of

participants

were satisfied with

the information

they received


Car sharing


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(b) Car sharing

Genoa 9.04 Car sharing service To extend the car sharing service and develop a range of services across city

- 3

Malmö 9.01 Car sharing for business & private travel

Car sharing service for city 2 2

Toulouse 9.02 Implementation of a new car-sharing service linked to PT services

Car sharing service for conurbation 1 1

Venice 9.04 Expansion and diversification of the car-sharing scheme

Range of car sharing services across city

3 3


Genoa – Car sharing

City

No. Specifics

Economy

Energy

Environment

Transport Society

Genoa

9.04

● Expanded

and range of

car sharing

services in the

city

● Stakeholder

engagement,

campaigns and

publicity

● The scheme had

achieved ‘breakeven’

status until September

2008

● Energy savings of 0.58

MJ/km per vehicle in the

urban area

● Average fuel savings of

477 litres per year.

Between 2005 & 2008:

● Car sharing fleet

increased from 16 to 96

● Monthly users increased

from 417 to 1820

● Parking spaces


Between 2004 & 2008:

● Awareness of service

increased from 54% to 69%

● Willingness to use service


● The main reasons for use

were lack of access to a

private car and convenience

● The main journey purposes

for use were shopping and

leisure travel.


Genoa – Car sharing

City

No. Specifics

Economy

Energy

Environment

Transport Society

Genoa

9.04

● Expanded

and range of

car sharing

services in the

city

● Stakeholder

engagement,

campaigns and

publicity

● The scheme had

achieved ‘breakeven’

status until September

2008

● Energy savings of 0.58

MJ/km per vehicle in the

urban area

● Average fuel savings of

477 litres per year.

Between 2005 & 2008:

● Car sharing fleet


● Monthly users increased

from 417 to 1820

● Parking spaces


Between 2004 & 2008:

● Awareness of service


● Willingness to use service


● The main reasons for use

were lack of access to a

private car and convenience

● The main journey purposes

for use were shopping and

leisure travel.

Malmö

9.01

● Car sharing

service for the

city

● Stakeholder

engagement,

campaigns and

publicity

● 300,000 SEK monthly

profit from service achieved

in 2008

● 59% of the energy used

by system vehicles was

from sustainable fuels

● Monthly carbon

emissions reductions of

42%

● Modal shift from public

transport to the car is

reported, but there are

significant data

weaknesses

● 65% of people were aware

of car sharing

● Car access without

ownership and cost savings

were the main reasons cited

for joining the car sharing

scheme


Bike rental schemes


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(c) Cycle rental and loan schemes

Burgos 9.06 City bike scheme Cycle loan scheme and cycling promotion

3 3

Krakow 9.07 Bicycle renting Cycle renting scheme 2 -

La Rochelle

9.02 Bike sharing Cycle sharing scheme; cycling promotion 2 3

Toulouse 11.02 Promotion of bicycle use and integration with PT services

Cycling policy development and Cycle rental system; cycling promotion

3 3


Burgos – Bike rental scheme

City

No. Specifics

Economy

Energy

Environment

Transport Society

Burgos

9.06

● Bike loan scheme

‘Bicibur’ in 8

locations, with about

250 cycles

● Real time control

system allowing 2

hours’ use

● Education and

marketing to

promote the scheme

during 2007

● 3€ for card, then

free use

● Average operating

cost (07)

€10.69/user or

about €26k in

2007

● Revenue €3/user

or about €3125 in

2007

● Subscribers Sep 08 =

3464.

● Loans increased from

558/month 2006 to

1440/month (50/day)

in 2008

● With other measures,

modal split 04-08:

Cycling 1.8% to

9.2%; car 37% to

32%

● Awareness

increased from 57%

(2007) to 80% (2008

● Good acceptance

among citizens

(55% positively

support, 22%

against)


Burgos – Bike rental scheme


Mobility

Management

Alternative

Car Use

Cycling and

Walking

Mobility Agencies (3)

Mobility Plans (17)

Mobility Marketing (12)

Ecodriving (3)

Carpooling (8)

Carsharing (8)

Cycle lanes (8)

Bike-bus (2)

Rental bikes (4)

Safety aspects (5)

WP

Clusters

‘Smart’ measures


Some CIVITAS II Facts &

Figures

• Over 200 measures

implemented

• 3150 new carpoolers attracted

• 60 km of cycle lanes and 950

cycle parks

• 2900 rental bikes installed

• extension/installation of 13 LEZ

• reduction of car trips 12%

• 89% less congestion in LEZ

• travel times savings up to 25%

• fuel savings up to 8%

• Forum Members: 72 (2005) ,

170 (2009), representing 60

million EU inhabitants

Increase in the Clean Vehicle Fleet

(700 vehicles)

CNG / Other

Gas

30%

Biodiesel

20%

LPG

20%

Soot Filters

12%

Euro IV

8%

Electric

3%

Other

2%Hybrid

1%EuroV

4%


Conclusions (1)

• Smart schemes had a marked and often

measurable impact.

• The mobility agencies resulted in higher awareness

concerning sustainable transport modes.

• Mobility plans and marketing were successful in

reducing private car trips, especially when actions

were targeted at specific groups.

• The eco-driving measures showed significant short

term savings.

• Successful measures were accompanied by

parallel projects which made car less attractive

(e.g. parking charges or access restrictions).


Conclusions (2)

• Car pooling and car sharing can support a new

culture of car use.

• People using carpool and shared cars do so by

choice, so schemes should be tailored to their

needs.


Conclusions (2)

• Car pooling and car sharing can support a new

culture of car use.

• People using carpool and shared cars do so by

choice, so schemes should be tailored to their

needs.

• Building cycle lanes and parking facilities leads

to an increase in cycle flows.

• Strong and very visible promotion of cycling

helps to change the minds of planners and

politicians

• Overall, cycle rental schemes were appreciated

and used at a satisfactory level. Investment and

operational costs are an issue


‘Smart Measures in CIVITAS,


‘Smart Measures in CIVITAS,

Small steps for men but important

steps for mankind’


Contact

• Project Manager: Don Guikink,

[email protected]

• Evaluation Manager: Mike McDonald,

[email protected]

• Process Evaluation: Roman Klemenschitz,

[email protected]