"ทิศทางสินค้าไทยดันยอดขายให้โตในตลาดอาหรับ"...

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“SME เจาะตลาดอาหรับ... โอกาสเปิดเพิ่มยอดขาย” วันที่ 19 ตุลาคม 2559 12.30 - 16.00น. ห้องสุรศักดิ์ 1 โรงแรมอีสติน แกรนด์ สาทร

โดย คุณอัครวุฒิ ตั้งศิริกุศลวงศ์ ประธานสภานักธุรกิจไทยในสหรัฐอาหรับเอมิเรตส์ กรรมการผู้จัดการ บริษัท เวก้า อินเตอร์เทรด แอนด์ เอ็กซิบิชั่น จำกัด (ดูไบ)

- If you want to go fast, you go alone…If you want to far, we go together -

Introduction : Centre of Thai Business in UAE

If you never try, you’ll never know

Chapter l : Introduction to the Middle East- Land of the Black Gold -

GULF COOPERATION COUNCILGCC6 Countries…..1 Dream

• Established in AbuDhabi 1981 • Unified Economic Agreement • Fostering scientific and technical progress in industry • Encouraging cooperation of the private sector • Strengthening ties between their people • This area has some of the fastest growing economies

in the world

SULTANATE OF OMAN

• Strong government investments in infrastructure, healthcare

and education

• No personal income tax

• Full repatriation of capital, net profit and royalties

• Proximity to other Gulf markets

• Good connectivity by air to all major cities

• Familiar and fond of Thai culture and products

QATAR

• The World’s richest country

• Qatar has a high income economy and is a developed country, backed by the World’s third largest natural gas and oil reserves

• The country has the highest per capita income in the World

• Approximately 14% of households are dollar millionaires

• Qatar is classifed by the United Nations (UN) as a high human development state and the most advanced Arab country for human development

• Qatar will host the 2022 FIFA World Cup

KUWAIT

• The world’s sixth largest proven oil reserves

• Highly industrialized country and the forth richest country in the world

per capita

• High income. Net creditor status

• Strong oil and gas revenues generate large fiscal and current account surpluses and “excess” earnings are invested in foreign assets and/or used to supplement an oil account that is for the use of future generations

• Low external obligations

• Generally supportive business environment

BAHRAIN

• Bahrain has an open economy. The Bahraini currency is the second-highest-valued currency unit in the world

• The Capital, Manama is a hub of large financial structures. Its financial industry is very successful

• In 2008, Bahrain was named the world’s fastest growing financial Center by the City of London’s Global Financial Centers Index

• Despite the challenging environments, Bahrain maintained economic resilience and continued to be a regional leader in economic freedom. Its economic freedom’ score is 7.4 in 2016

• The Bahrainis, who have high incomes, are interested in Thai products. Particularly Thai foods, fruit and other consumer products

SAUDI ARABIA

• The world’s the largest exporter of petroleum

• No taxation on personal income

• Proximity to other Gulf markets

• Key member of the Gulf Cooperation Council

• Largest economy and population in the Gulf region

GCC & WORLD ECONOMY

GCC & WORLD ECONOMY

GCC LONG TERM GROWTH

UNITED ARAB EMIRATESEconomic Factors

Demographic Characteristics

Geographic Characteristics

Political Environment

Culture Environment

Communication Characteristics

INCOME INDICATORS

GDP (World Bank, 2014) GDP per capita

GNP

(World Bank, 2014)

(World Bank, 2014)

GDP 399.5 (billion USD)

GDP per capita 43,962 (USD)

GNP 44,600 (USD)

(World Bank, 2014)

UAE ECONOMIC FREE ZONE

URBAN DEVELOPMENT

- Masdar City -

URBAN DEVELOPMENT

- Dubai Expo 2020 -

URBAN DEVELOPMENT

- Museum of the Future -

URBAN DEVELOPMENT

- Diera Island -

UAE AFTER BREXIT

UNITED ARAB EMIRATESEconomic Factors

Demographic Characteristics

Geographic Characteristics

Political Environment

Culture Environment

Communication Characteristics

Population in UAE

Sine 1960 to 2014 the population in UAEhas increased around 10400% The population in UAE have continuously increased from 2006 - 2014In 2006, the population was at 4.88 millionIn 2014, the population was at 9.45 million

(World Bank, 2014)

DEMOGRAPHIC CHARACTERISTICS

Crude Birth Rateof Population in UAE

Population Densityin UAE

Sine 2006 to 2014, crude birth rate in UAEhas continuously declined (World Bank, 2014)

Sine 2006 to 2014, population density in UAEhas continuously increased (World Bank, 2014)

DEMOGRAPHIC CHARACTERISTICS

Age Population (%) MalePopulation

Female Population

0 -14 20.7% 597,476 570,275

15 - 24 13.7% 457,647 311,673

25 - 54 61.5% 2,639,018 820,915

55 - 64 3.1% 132,718 43,624

65+ 1% 35,071 20,388

Most of the population in UAE are during 25 - 54 years old which is 61.5% of the population in UAE (Indexmundi, 2014)

Age Structure of Population in UAE

DEMOGRAPHIC CHARACTERISTICS

UNITED ARAB EMIRATESEconomic Factors

Demographic Characteristics

Geographic Characteristics

Political Environment

Culture Environment

Communication Characteristics

(1) UAE is in the middlebetween Asia, Europeand Africa

(2) Petroleum & Natural gasare the most importantresources

(3) UAE is one of the countrywhich reserve the most oil in the World (No.7 of the World),the oil in UAE is ready to be producedfor the next 93 years (Arabian Industry, 2014)

(4) There are 2 seasons in UAE; winter and summer, in winter the weather isaround 15 - 30c, and in summer the weather is around 32 - 50c

GEOGRAPHIC CHARACTERISTICS

UNITED ARAB EMIRATESEconomic Factors

Demographic Characteristics

Geographic Characteristics

Political Environment

Culture Environment

Communication Characteristics

POLITICS IN UAEHigh Political Stability

UNITED ARAB EMIRATESEconomic Factors

Demographic Characteristics

Geographic Characteristics

Political Environment

Culture Environment

Communication Characteristics

CULTURE ENVIRONMENT, RESTRICTION & LIMITATION

TRUST, FRIENDSHIP, LOYALTY

UNITED ARAB EMIRATESEconomic Factors

Demographic Characteristics

Geographic Characteristics

Political Environment

Culture Environment

Communication Characteristics

SOCIAL MEDIA

(Source: Arab Social Media Report, 2015)

CURRENTLY FAMOUS APPLICATION

Chapter ll : Our Opportunities- Riding Camel across Desert -

S

THAI EXPORT MARKET TO GCC SWOT ANALYSIS

W

O T

• Trust

• Reliable

• High Quality

• Trendy

• Popular

• Lack of Knowledge

• Perspective on Middle

Eastern Region

• Higher Price than

Competitors

• Competitors from

China and India

• Cheating &

Corruption

• Strict Regulations

• Discontinued Project

which Supported

by Government

• Market Growth

• Open Market

• Non - Manufacturing

Based Countries

• Dubai Expo 2020

• Doha FIFA World Cup

2022

• Hub to Europe & Africa

Chapter lll : Now It’s your turn- Time to spread our wings -

HOW TO INVEST???

Budget Plan Type of Investment

Name ofExhibition Period

SFind

Distributor/ Short Period

Exhibition

Made in Asia/Thai Trade Exhibition

5 - 14 Days (Very short term)

M Long Term Exhibition Global Village 159 Days

(Short term)

L Open your own Company -

More than 2 Years

(Long term)

Thai Trade Exhibition in Oman

Thai Trade Exhibition in Oman

Thai Trade Exhibition in Oman

Thai Trade Exhibition in Oman

Thai Trade Exhibition in Oman

Thai Trade Exhibition in Oman

Thai Trade Exhibition in Oman

SUCCESS STORY

NOW IT’S YOUR TURN

NOW IT’S YOUR TURN

GLOBAL VILLAGE• Global Village is a World Class Exhibition in Dubai

• Global Village attracted more than 5 million visitors last year

(during 159 days)

• There are various products from all around the World

• This is the place where you can travel the World within 1 day

• Global Village was awarded 2016 Certificate of Excellence

by Trip Advisor

• This is the place where everyone can enjoy!!!!

SUCCESS STORY

Thai pavilion 2016 - 2017

Thai pavilion 2016 - 2017

Thai pavilion 2016 - 2017

Q & A

Thai Business Council in Dubai - สภาธุรกิจไทยในดูไบฯ

admin@tbcuae.com

Thank You… شكرا

ال أحد يمكن أن يدمر حلمك- Nobody can destroy your dream -

Thai Business Council in Dubai - สภาธุรกิจไทยในดูไบฯ

admin@tbcuae.com