Dr Fiona Matthews - QuickMark

QuickMark®

BEN Presentation 17th Feb 2011

Fiona MatthewsBusiness Development Manager, Research Business and Innovation

What is QuickMark®?• Market research service for businesses• Designed to support business innovation• QuickMark® aims to help businesses make informed choices• Good for hard to research / innovative areas

What is QuickMark®?

• Innovation in complex areas• New developments or new markets for an existing product• New business streams for existing businesses

• Suitable for small and medium businesses

QuickMark® case study

• Sandpit initiative for advanced digital media• Gaming, projections, location-based media, digital displays

pervasive media studio

QuickMark® Case Study

“The QuickMark® project reaffirmed what we were thinking and also provided some useful models, case studies and comparisons with other brands so that business strategies could be compared.” Roy Carter, Flexifoil

QuickMark® Contact DetailsFiona MatthewsQuickMark Office

University of the West of EnglandFrenchay CampusColdharbour Lane

BristolBS16 1QY

Telephone 0117 3281087Email quickmark@uwe.ac.uk

Website www.uwe.ac.uk/quickmark