LinkedIn Next Step Class

(877) 59 ‐ COACH (592‐6224)

LinkedInI Have a Profile

and Some Connections –

Next Steps

(877) 59 ‐ COACH (592‐6224)

• Founder and CEO of Forward Progress, Inc.• Train and Coach over 2,000 people a month• Trained and Coached over  50,000 in Social Network Skills• Over 30 years in Business Coaching, Consulting and Training• Call Center, Internet, eMarketing, Event Management, • Lead Generation, Web Seminars, eLearning, eSelling• Over Two Billion Dollars Sales, over 100 Million Leads, Helped 

Thousands of People using Internet Based Lead• Financial Services, Real Estate, Professional Services, Legal, Accounting, 

Manufacturing, Telecommunications, Technical, Insurance,  Agencies, Auto, Retail, Banking, Educational and Channel Sales…..

Dean DeLisleUsing LinkedIn for New Business Development

(877) 59 ‐ COACH (592‐6224)

Social Networks – Where do you Stand?

YOU ARE

HERE

(877) 59 ‐ COACH (592‐6224)

The Issue with Social Networks People add connections They make postings They link to content and articles They make updates They even link to their websites

THEY DON’T PRODUCE ANY RESULTS!

(877) 59 ‐ COACH (592‐6224)

• Blogs• Articles• Postings• Status Updates• Emails• Video\Photo• Links

Current Use of Social Network Communication?

(877) 59 ‐ COACH (592‐6224)

• Interactive• People Respond Better• Builds Trust• Builds Community• Viral Activity• Sharing

Why Online Social Networks?

(877) 59 ‐ COACH (592‐6224)

• Ourselves • City\Country Clubs • Chambers• Industry Clubs• Organizations• Charities• Religious\Health• Network Groups• LinkedIn Groups

Social Networks We Already Know

(877) 59 ‐ COACH (592‐6224)

• That Know YOU?• That Trust YOU?• That have done Business with YOU?• That would Recommend YOU?

���� ��� �� ���

Networking Beyond

One-to-One

How Many Contacts Do You Have That You Cannot See?

(877) 59 ‐ COACH (592‐6224)

(877) 59 ‐ COACH (592‐6224)

Node: Individual

Link: Connection between two nodes

Cluster: Several linked nodes

Hub: Large cluster, several clusters

Network Science

Courtesy of Dr. Bob Wrightwww.drbobwright.com

Network Science

(877) 59 ‐ COACH (592‐6224)

Me

Example Network Map

ME

(877) 59 ‐ COACH (592‐6224)

(877) 59 ‐ COACH (592‐6224)

Your Network?

(877) 59 ‐ COACH (592‐6224)

What & Who do you want? Employment Career Move – Up or Out Sales\Appointments\Direct Partnerships

(877) 59 ‐ COACH (592‐6224)

• LinkedIn Has Over 180 Million Members• Average user has 240 “Connections”• One degree from over 35,000 “Trusted Connections”• Two degrees from over 3,200,000 “Trusted Connections”• 1 million new members a week• 17.8 million members belong to groups• 1.2 million comments and posts to groups weekly• 2 billion people searches annually• 1 million companies have a company page

2012 LinkedIn Stats - Growing

OVER 1,000 to 1

(877) 59 ‐ COACH (592‐6224)

• LinkedIn Has Over 90 Million Members• Average User has 240 Connections• One Degree From Over 35,000 Trusted Connections• Two Degrees From Over 3,200,000 Trusted Connections

Growing Numbers

LINKEDIN DEMOGRAPHICS 2011

LINKEDIN DEMOGRAPHICS 2011

LINKEDIN DEMOGRAPHICS 2011

(877) 59 ‐ COACH (592‐6224)

Your Network – Your Target?

• Write down your ideal new network prospect• Industry• Position• Geography• Other 

(877) 59 ‐ COACH (592‐6224)

What type of messages do you want?

Employment Career Move – Up or Out Sales\Appointments\Direct Partnerships

(877) 59 ‐ COACH (592‐6224)

Lets Make Sure – Look Good Complete Profile Be Clear

What will you do for others? Why & How? What do you want\need? Worth $4,000,000

Peer Review

(877) 59 ‐ COACH (592‐6224)

Create Relevancy!

Maintain your Pitch

1.Create your personal tagline2.Appear focused3.Put your elevator pitch to work4.Point out your “RELEVANT” skills5.Explain your experience6.Distinguish yourself from the

crowd7.How will you help them?

(877) 59 ‐ COACH (592‐6224)

(877) 59 ‐ COACH (592‐6224)

Next – How much time do you have?

How much time does it take?

20 Minutes a Day!

(877) 59 ‐ COACH (592‐6224)Your Social Results Plan

(877) 59 ‐ COACH (592‐6224)

Next – Connect ‐ Ask

• Are you on LinkedIn?• Is it ok if we connect?

GetSocial

(877) 59 ‐ COACH (592‐6224)

Then – Connect – Ask for…

(877) 59 ‐ COACH (592‐6224)

More – Connect ‐ Ask

(877) 59 ‐ COACH (592‐6224)

How many connections should you ADD each

week?

(877) 59 ‐ COACH (592‐6224)

Get Real Social – Interaction

(877) 59 ‐ COACH (592‐6224)

Social and Emotional Intelligence?

• To become aware of your emotions and those of others - in the moment

• You can use this information to manage your behavioral responses and manage your relationships more effectively

• To become a stronger leader and manager• To develop a more productive work environment• To strengthen your communication and interpersonal skills• To better manage stress, anger, frustration and anxiety• To enhance your personal power, self-confidence, and assertiveness,

and how to speak "truth to power“ (Authenticity)• To make better decisions in your business, career, life, and

relationships• To manage conflict more productively• To "read" others and understand the emotions they are experiencing

(877) 59 ‐ COACH (592‐6224)

Interaction ‐ Home

(877) 59 ‐ COACH (592‐6224)

(877) 59 ‐ COACH (592‐6224)

Interaction ‐ Groups

(877) 59 ‐ COACH (592‐6224)

Interaction ‐ Groups

(877) 59 ‐ COACH (592‐6224)

Interaction ‐ Groups

The Secret Sauce?

Take them OFFLINE for a deeper conversation

and then get your results!

(877) 59 ‐ COACH (592‐6224)

• Commit to Your Profiles – Look good!• Be Complete – Be Relevant• What will you do for others?• What do you want\need?

• Build Your Network Daily• Even if only One a Day

•Be Social• Have Meaningful Conversations• Provide Value• Only 20 Min a Day • Set Appointments• Be Present!

Assignment

(877) 59 ‐ COACH (592‐6224)

• These Slides (and another cool Social Network Site)• Unlimited Access to the Recording• eBook – The 9 Things Your Need Before You Log In• Events Area on Home Page

Gifts for Everyone

(877) 59 ‐ COACH (592‐6224)

Contact Us

Connect WITH Us!

dean@forwardprogress.netTWITTER: www.twitter.com/deandelisleFACEBOOK: www.Facebook.com/deandelisle/FAN PAGE: www.Facebook.com/ForwardProgress LINKEDIN: www.linkedin.com/in/deandelisle

Call (877) 592-6224www.ForwardProgress.NET