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Fantastic FaciExperience the ValueFantastic FaciExperience the Value
Introducing The Business Model Canvas
Fantastic FaciExperience the Value
Objective VS ExpectationObjective• Let delegates know about
effective tools to manage their own project or activities
• Introduce about how to connect and know the relation between all points in Business Model Canvas
• Clarify and explain about how beneficial BMC
Expectation• Focus• Relax• Proactive• More discussion (related session)• Delegates understand how to use
BMC
Fantastic FaciExperience the Value
The Business Model Canvas is a strategic management template for developing new or doc-
umenting existing business models. It is a visual chart with elements describing a firm's value
proposition, infrastructure, customers, and fi-nances.
WHAT
Fantastic FaciExperience the Value
WHY??1.To help you to understand better How organizations run their business or activities.2. To be able to speak a common language within the network.3. To use a model that takes the business sense into consideration.
Fantastic FaciExperience the Value
What is value??
Fantastic FaciExperience the Value
Behavior that we should set before create our business
model canvas:D
Fantastic FaciExperience the Value
Focus
Fantastic FaciExperience the Value
Flexibility
Fantastic FaciExperience the Value
Transparency
Fantastic FaciExperience the Value
The 9 Building Blocks
Fantastic FaciExperience the Value
1 – CUSTOMER SEGMENTSFor whom do we create value?
•Who are the customers?• What do they think? See? Feel? Do?
Fantastic FaciExperience the Value
Things that we need to focus on!!1. Segment Dimensions2. Segment Compositions3. Problems, Needs, Habits & Current Alternatives
Fantastic FaciExperience the Value
2- VALUE PROPOSITIONWhat value do we create for our customer segments?
Fantastic FaciExperience the Value
3- ChannelsHow do we communicate with and reach our customers?
Fantastic FaciExperience the Value
4- Customer relationshipsWhat is our relationship with each of our customers?
Fantastic FaciExperience the Value
5- Revenue StreamsWhat value are our customers willing to pay for?
Fantastic FaciExperience the Value
6- Key ResourcesWhat resources are required to deliver value?
Fantastic FaciExperience the Value
7- Key ActivitiesWhat activities are required to deliver value?
Fantastic FaciExperience the Value
8- Key PartnersWho helps us to deliver or create value?
Fantastic FaciExperience the Value
9- Cost structuresWhat are the key costs to deliver value?
Fantastic FaciExperience the Value
The 9 Building Blocks
Customer SegmentsKey Re-
sources
Key Activ-ities
Value Pro-position
Customer Re-lationships
ChannelsRevenue Streams
Cost Structure
Key Partner-ships
Fantastic FaciExperience the Value
Fantastic FaciExperience the Value
SKYPE ExampleTHE BUSINESS MODEL CANVAS
Fantastic FaciExperience the Value
Web Users Globally
People who want to call
phones
Mass Custom-ised
Skype.com
FreeSkypeout pre-paid or subscrip-
tion
Free inter-net and
video calls
Cheap calls to phones (Skypeout)
Software De-velopment
Software De-velopers
Software
Software De-velopment
(HR)
Complaint Management
(HR)
Telco Part-ners
Payment Providers
Complaint Management
Fantastic FaciExperience the Value
What is the correlation be-tween
BMC and CSV??
Fantastic FaciExperience the Value
Video
Fantastic FaciExperience the Value
Thanks for the attention 감사합니다
Terima Kasih
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