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Database Marketing – A good option?
Customer Database – The key to effective marketing
Identifying the best prospective customers
Selective Offers
Deepen Loyalty
Reactivate Purchases
Avoid Mistakes
Requires large investment
Every employee is not customer oriented
Not all customers wants a relationship
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Thank YouCreated by Ashutosh Rungta, IIT Roorkee, during an internship by Prof. Sameer Mathur, IIM Lucknowwww.IIMInternship.com
References:All images have been taken from Google image search and do not violate any copyrights.
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