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“JAMESON FIRST SHOT: HOW DIGITAL
SUPPORTS THE ART & CRAFT OF
STORYTELLING’
2009
Extending
participation
for new
filmmakers 2007
Headline
Sponsor
2002
Headline
Sponsor
2008
Extending
participation
for amateur /
new filmmakers
2011 +
Giving film
makers their
first shot…
with
TriggerStreet
and
Kevin Spacey 2010
Immersive
experiences
where films
come to life
EVOLUTION OF JAMESON & FILM
We support a community
of storytellers and
celebrate the craft
of film making
INCLUSIVITY AND PARTICIPATORY
Stories = Content the foundation to engage
in a conversation with
Consumers and build
a relationship with them
STORYTELLING & PASSION FOR CRAFT AT THE HEART OF
JAMESON BRAND DNA
WHAT IS JAMESON FIRST SHOT?
Insert video called: What is First Shot
Giving filmmakers an opportunity to hone their
craft, and a platform to tell their unique stories,
with the support and guidance of the world’s
most accomplished filmmakers.
A UNIQUE PLATFORM FOR YOUNG FILM MAKERS TO TELL
THEIR STORIES
IT’S NOT JUST ABOUT THE WINNING FILMS
FIND YOUR AUDIENCE
FIND THE RIGHT MEDIA PARTNERS & PLATFORM TO
REACH THEM
BUILD YOUR COMMUNITY
IDENTIFY THE RIGHT CONTENT FOR THEM
IT’S NOT JUST ONLINE
Insert video called: The Jameson First Shot
Weekender
ADD VALUE TO YOUR AUDIENCE
KNOW YOUR ROLE AS THE BRAND
- JAMESON ENABLES & FACILITATES THE
FILM MAKER
- NOT BRAND FIRST, AUDIENCE FIRST
Insert video called: The Jameson First Shot Building your Audience
16
YOU TUBE & VIMEO PARTNERSHIPS
Source: Jameson Whiskey YouTube Channel
YOUTUBE.COM/JAMESON WHISKEY
+16,792,453 Channel Views
+17,478 Subscribers
18
WHAT TO EXPECT IN 2016
Insert video called: Maggie Gyllennhal to start in..
KEVIN SPACEY
“I CONTINUE TO BELIEVE IN OPPORTUNITY FOR THOSE
STARTING OUT IN THE BUSINESS AND HAVE BEEN
HONORED TO BE PART OF JAMESON FIRST SHOT”
CONTINUE THE STORY ON:
@JAMESONWHISKEY
@JAMESONWHISKEY
@JAMESONFIRST SHOT
@JAMESONIRISHWHISKEY
@JAMESONWHISKEY
JAMESONFIRSTSHOT.COM
23
SLAINTE
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