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The Truth About Content Marketing for Business Adam Franklin @Franklin_Adam

[APLA/WLA] The truth about content marketing for business

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Page 1: [APLA/WLA] The truth about content marketing for business

The Truth About Content Marketing

for Business

Adam Franklin@Franklin_Adam

Page 2: [APLA/WLA] The truth about content marketing for business
Page 3: [APLA/WLA] The truth about content marketing for business

Show of handsLevel 1 - 10?

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You?

@Franklin_Adam@Franklin_Adam

Page 5: [APLA/WLA] The truth about content marketing for business

Tweet  Tweet!  

                     

                                                                               

     @Franklin_Adam

 Tweet  Tweet@Franklin_Adam

                     

                                                                               

     @Bluewire_Media

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1. Negative comments 2. Get fired or sued 3. It’s too late to start 4. No time 5. Don’t know where to start… no skills 6. I don’t need it 7. I can’t trust my team 8. I’ll make mistakes 9. Waste of time and $$$…. No ROI 10. Can’t keep up with content creation

Your  fears  or  objec.ons?

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Monitor

z

Page 9: [APLA/WLA] The truth about content marketing for business

men7on.com

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Relax…

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Tweet  Tweet!  

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Tweet  Tweet!  

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Usefulcontent

Buy Now

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@Franklin_AdamGoogle

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Google#Be>erBizSummit@Franklin_Adam

SEO

1. Content2. Authority

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What  your  audience  wants@Franklin_Adam KeywordTool.io

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Ques.ons@Franklin_Adam

• how are lottery jackpots paid out?• how are lottery jackpots determined?• can you claim lottery jackpot anonymously?• how does lottery jackpot work?• how does lottery jackpot increase?• how does $5 jackpot lottery work?• has anyone won lottery jackpot online ?• has anyone won lottery jackpot twice?

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Google#Be>erBizSummitKeywordTool.ioKeywords

lottery jackpot australialottery jackpot winnerslottery jackpot tonight lottery jackpot analysis lottery jackpot recordslottery jackpot amounts lottery jackpot odds lottery jackpot winner stories

@Franklin_Adam

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Invest  

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Uncover  your  gold

Flagship  content@Franklin_Adam

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Know  buyers,  solve  problems@Franklin_Adam

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Email  Marke7ng

$1  spent  $41  return

Email  marke.ng@Franklin_Adam

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Email  is  best.  Remember  1995?

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Oh  dear...

Reminders  for  big  jackpots  

Promo7ons  

Winning  experiences

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@Franklin_Adam@Franklin_Adam

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Web  Strategy@Franklin_Adam

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Email:  [email protected]  Subject:  Templates

Bluewire  News

“No,  thanks”  =  No  Bluewire  News

[email protected]

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“Train  hard,    win  easy”  

Sean  Bowes