Coca Cola to Unveil a 100%

Bio-based “Plant Bottle

2.0”

• After introducing its first Plant Bottle in 2009,

the pop ruler has been attempting to enhance

and extend the innovation.

• Over the years, the company has undertaken

various R&D initiatives to further develop

packaging materials that are made from bio-

degradable and recyclable components.

Introduction

Objective

• Klaus Stadler, head of Coca-Cola

Europe's Environmental

Sustainability, says “A recycling

component is necessary, to

address the problem of littering,

next using bioplastic.

• That's a responsible approach.

We're aiming for a future in which

no more oil-based materials will

be needed: We'll be using

renewably sourced and recycled

material, instead”

Coca Cola is the "world's largest" user of

bioplastics. It makes up "60 percent" of Coca-

Cola's packaging.

Fact

.

Reason

• The reason behind the efforts of

Coca Cola for coming up with eco-

friendly and bio-based packaging

materials is to minimize the impact

of littering.

• Since it would take a lot of time to

change the perception of the

people, it is important to find viable

alternatives to ensure minimum

harm on the environment resulting

out of uncontrolled disposal of

packaging materials.

Journey of Coca Cola’s “greenest bottle”

See Full Post Herehttp://bit.ly/1Hm53gQ

In order to take things up by several

notches, the company has been

working on the development of the next

generation of packaging materials

which would be 100% biodegradable.