Discover how to enlist the people you know (employees, friends, even candidates themselves!) to turn them into proxy recruiters, mining their social networks for your next hire.
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1. LEVERAGING SOCIAL MEDIA TO MAKE EMPLOYEES YOUR BEST
RECRUITERS 2014
2. HOUSEKEEPING Slide deck and recording will be posted on
hni.com Q&A at the end, but feel free to ask questions
throughout Tweet @HNIRiskor using the hashtag #hniuto win some HNI
swag!
3. Thank you to our sponsors!
4. WHOS ON THE LINE MODERATOR: ANDREA TARRELL Marketing
Director at HNI [email protected] 262.641.5813 TODAYS SPEAKER:
GEORGE BLOMGREN Culture Strategy Director at The Good Jobs
[email protected] 414.301.3636
5. The War For Talent Its here! It doesnt look like what we
expected Need to raise the bar on every aspect of our recruiting
game Social recruiting is the perfect way
6. A Story Large networks Like or share or retweet Complete
profiles
7. The Size of Your Networks Matter Remove name
8. How To Grow Your Network Facebook LinkedIn Twitter
9. The Next Level: Social Recruiting
10. Optimizing Your Referrals 1.The size of the bonus matters
2.How you promote the program matters even more 3.Incentivize all
referrals 4.Easy access to list of openings 5.Candidate experience
is critical!
11. Weekly Reminder
12. Rolepoint
13. Work4
14. Digression: Craigslist
15. Digression: Indeed
16. Leveraging Your Employees Training employees How and why to
use social networks The size of networks matters Liking &
sharing status updates
17. Throw A Party. Invite Social Media.
18. Honey vs. Vinegar
19. Other Benefits Social recruiting = PR It sends a message to
smart, tech-savvy, media savvy prospective employees Much higher
open/respond rates Higher acceptance, lower attrition Faster time
to hire, lower cost per hire Candidates also become proxy
recruiters
20. Your Digital Identity
21. The Good Jobs
22. http://www.lsswis.org/LSS/Careers/
23. The Myth Of Passive Candidates Explorers Tiptoers Searchers
Networkers Hunters Super Passive 40% 28% 15% 9% 8% CareerMove
BetterJob GoodJob Lateral Any Job NotInterested (But
StillUseful!)
24. Candidate Experience
25. Summary Large social networks matter! How to energize your
employee referral program How to leverage your employees & turn
them into super recruiters Your digital identity (and your
companys) is critical, as is candidate experience
26. The Good Jobs is a turnkey employment branding solution for
attracting and retaining candidates that fit your company culture.
The first-ever Company Culture Directory, The Good Jobs helps
companies quantify culture AND turn their culture into a
competitive advantage! www.thegoodjobs.com
27. UPCOMING EVENTS WEBINAR: Benefits Communication Bootcamp:
How to Engage & Inspire at Open Enrollment October 23, 2014-10
AM CDT-Webinar It's time to change the game in benefits
communication. Whether you're rolling out a new plan this year or
trying to get employees more engaged in your current plan, this
webinar will illuminate ways to dramatically improve your benefits
communication, leaving employees smarter about their benefits and
more appreciative of what they're getting from the company. Safety
Basics for the Non-Safety Professional October 30, 2014-9 AM
EDT-Grand Rapids, Michigan If safety professional is not your
primary role and you're involved with planning or communicating
safety messages, this course is for you. If safety IS your primary
role, this may be a good refresher course or a good resource to
share with your front-line managers involved in safety efforts!
WEBINAR: Proven Strategies to Control Work Comp Costs November 5,
2014-1 PM CST-Webinar In this HNI webinar, attendees will discover
the key to lower work comp costs. We'll explore strategies you can
enact today to steer a course toward a safety culture. 2014 FMCSA
and Wisconsin State Patrol Update November 12, 2014-8:30 AM
CST-Pewaukee, Wisconsin Its fall, the kids are back in school, and
once again HNI has been able to obtain representatives from both
the FMCSA and Wisconsin State Patrol for our annual FMCSA/State
Patrol update.
28. MORE QUESTIONS? CONTACT US AT: MODERATOR: ANDREA TARRELL
Marketing Director at HNI [email protected] 262.641.5813 TODAYS
SPEAKER: GEORGE BLOMGREN Culture Strategy Director at The Good Jobs
[email protected] 414.301.3636
