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About us
Roden-Media – is the accredited media-selling agency.
We exist on the market of internet-advertising for more than 7 years.
We are specialized in selling advertising resources of popular
websites:
Our websites
«Interfax» — the powerful twenty-four-hour information channel, the primary source of information, and the acknowledged leader of information market in Russia.
The only non-governmental information agency in Russian media
Interfax – the leader among the Russian information
agencies that is cited in the main foreign and
Russian mass media!**
More than 50% of the sites population – is the
financially reliable audience with the high income!***
Today Interfax is more than 500 highly professional
journalists!
On the average more than 200 news per day and
more than 6,5 thousand per month are published on
Interfax!
Traffic* Coverage*
7 300 000
30 200 000
*According to the data of LiveInternet of September 2015
**According to the data of SCAN over a period: 01.01.2014 – 31.12.2014
***According to the data of TNS of September 2015
AUDIENCE *According to the data of TNS of September 2015
41% 59% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
120 147
115
191 155
М25-34 М35-44 М45-54 Managers High
income
AFFINITY INDEX
STRUCTURE OF AUDIENCE (age, %)
STRUCTURE OF AUDIENCE (occupation, %)
12-17
18-24
25-34
35-44
45-54
55-64
8
12
23
19
19
19 9
14
27 22
17
11
Population of Russia
The whole Internet
11
18
14
20
13
4
20 15
25
18
13
15
5 9
Population of Russia
The whole Internet
Managers
Specialists
State employees
Workers
Students
Housewives
Non-workers
AUDIENCE *According to the data of TNS of September 2015
3 10
25
23
21
18
20
35 15
10
7
4 9
Finmarket is the most cited media recourses in the financial sector!** №1 – in a number of managers among on-line financial mass media!***
Our websites
«Finmarket.ru» presents the total
range of current information of
financial and commodity market
and also retail financial service
during 20 years 500 000
4 100 000
*According to the data of LiveInternet of August 2015
**According to the data of Medialogiya of II quarter 2015
***According to the data of TNS of July 2015
Traffic* Coverage *
42% 58% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %) AFFINITY INDEX
AUDIENCE *According to the data of TNS of September 2015
177 168 138
238
163
М35-44 М45-54 F35-44 Managers High
income
26
41
9
10
26
30
17
21
STRUCTURE OF AUDIENCE (age, %)
STRUCTURE OF AUDIENCE (occupation, %)
12-17
18-24
25-34
35-44
45-54
55-64
8
12
23
19
19
19 9
14
27 22
17
11
Population of Russia
The whole Internet
11
18
14
20
13
4
20 15
25
18
13
15
5 9
Population of Russia
The whole Internet
Managers
Specialists
State employees Workers
Students
Housewives
Non-workers
AUDIENCE *According to the data of TNS of September 2015
Vesti.ru – one of the most attended websites of
the Internet!
On the average one in ten Russian citizens use
Vesti.ru!**
Vesti.ru is a TOP FIVE leader in the category
“News and Mass Media” *
Vesti.ru is a TOP TEN leader among the most cited
websites!***
Our websites
Vesti.ru – more than 200 exclusive
sources everyday, content
refreshment in online mode, more
than 24 million loadings per month
and 2,5 million followers in social
networks!
16 700 000
120 000 000
*According to the data of LiveInternet of September 2015
**According to the data of TNS of September 2015
***According to the data of Medialogiya of August 2015
Traffic * Coverage *
46% 54% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
AUDIENCE *According to the data of TNS of September 2015
AFFINITY INDEX
155 118
214 150
М35-44 F35-44 Managers High
income
STRUCTURE OF AUDIENCE (age, %)
STRUCTURE OF AUDIENCE (occupation, %)
3 10
23
26
20
18 12-17
18-24
25-34
35-44
45-54
55-64
23
31 15
11
7
4 9
Managers
Specialists
State employees Workers
Students
Housewives
Non-workers
AUDIENCE *According to the data of TNS of September 2015
8
12
23
19
19
19 9
14
27 22
17
11
Population of Russia
The whole Internet
11
18
14
20
13
4
20 15
25
18
13
15
5 9
Population of Russia
The whole Internet
Our websites
AUTO.VESTI.RU – website for car
enthusiasts and experts!
Reviews of all new models of foreign
and domestically made automobile
industry, reports of test-drives, live
broadcasts of “Formula 1”, everything
about roads and car tuning
*According to the data of LiveInternet of September 2015
**According to the data of Medialogiya of II quarter 2015
3 000 000
960 000 Traffic * Coverage *
Exclusive materials of the All-Russian State Television and Radio Broadcasting Company TOP TWENTY leader in the car sector of mass media according to the most cited media recourses!**
AUDIENCE
STRUCTURE OF AUDIENCE (age, %)
2
29
31
16
22 до 18
18-24
25-34
35-44
от 45
31% 69% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
8
12
23
19
19
19 9
14
27 22
17
11
Population of Russia
The whole Internet
12-17
18-24
25-34
35-44
45-54
55-64
According to the data of LiveInternet of September 2015 According to the data of TNS of September 2015
According to the data of LiveInternet of September 2015
• Realty.Vesti.ru – TOP-TEN leader among the most
attended real estate resources;
• Analytical articles and experts’ estimates;
• Exclusive interviews with leading specialists of Russian
property market;
• Promotional events;
• Relevant special offers from real estate developers;
• Practical advices concerning design and space
planning in houses, flats and offices
Our websites
Realty.Vesti.ru – specific web
portal of the All-Russian State
Television and Radio
Broadcasting Company for the
audience interesting in news and
offers of property market
1 500 000
3 900 000
* According to the data of Yandex Metrika of September 2015
Traffic * Coverage *
STRUCTURE OF AUDIENCE (age, %)
9
34
23
32
62% 38% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
AUDIENCE
8
12
23
19
19
19 9
14
27 22
17
11
Population of Russia
The whole Internet
12-17
18-24
25-34
35-44
45-54
55-64
According to the data of TNS of September 2015
According to the data of Yandex Metrika of September 2015
до 18
18-24
25-34
35-44
от 45
According to the data of Yandex Metrika of September 2015
Only reliable content! Efficiency, objectivity, convenient use More than 450 news items everyday
Our websites
Newstube – reliable content
presented by 59 channels.
Newstube gives an excellent
opportunity to look at events from
different perspectives
900 000
1 840 000
*According to the data of LiveInternet of September 2015
Traffic * Coverage *
AUDIENCE *According to the data of TNS of September 2015
46% 54% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %) AFFINITY INDEX
131 142 133 118 172
218
153
М 2
5-3
4
М 3
5-4
4
F 3
5-4
4
М 5
5-6
4
F 4
5-5
4
Ma
na
ge
rs
Hig
h
inco
me
STRUCTURE OF AUDIENCE (age, %)
STRUCTURE OF AUDIENCE (occupation, %)
5
21
25 28
20 12-17
18-24
25-34
35-44
45-54
55-64
23
36
18
7
4
11
Managers
Specialists
State employees Workers
Students
Housewives
Non-workers
AUDIENCE *According to the data of TNS of September 2015
8
12
23
19
19
19 9
14
27 22
17
11
Population of Russia
The whole Internet
11
18
14
20
13
4
20 15
25
18
13
15
5 9
Population of Russia
The whole Internet
Our websites
360TV.RU – website of TV-channel of Moscow region where there is more than 75% of Moscow traffic! Editorial staff puts out about 115 news everyday and more than 3,5 thousand – per month There are on average 65 new videos per day and more than 2 thousand – per month
1 070 000
*According to the data of Yandex Metrika of September 2015
The total range of events in
Moscow region: news,
interviews, live broadcast,
video and also panorama
pictures shot with the own
helicopter Traffic * Coverage *
2 620 000
AUDIENCE *According to the data of Yandex Metrika of September 2015
52% 48% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
124 115 149 141 158
205
AFFINITY INDEX
Bu
sin
ess
Hea
lth
y
life
sty
le
Cars
To
uri
sm
Rea
l e
sta
te
Fin
an
ce
s
Our websites
TVC is the top three by the number of the audience in the category “official websites of TV-channels” Unique combination of news content and live broadcast of the top TV projects
3 850 000
*According to the data of Yandex Metrika of September 2015
TVC is a multiple resource focused
on different spheres of interests of
users.
TVC unifies news content and TV
program. Twenty-four-hour internet-
broadcasting, live broadcasting and
own editorial content
Traffic * Coverage *
13 200 000
AUDIENCE *According to the data of Yandex Metrika of September 2015
44% 56% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
132 137 165 166 175
AFFINITY INDEX
Bu
sin
ess
Cars
To
uri
sm
Fin
an
ce
s
Rea
l e
sta
te
Independent on-line media about top tendencies on the Internet discussed by girls. Everyday we monitor current events in the sphere of beauty, fashion, lifestyle to form image of the day using news lines and subject editorial blogs
STRUCTURE OF AUDIENCE (age, %)
52% 48% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
AUDIENCE *According to the data of Yandex Metrika of September 2015
18-24
25-34
139 141 146 152 166 183 217
AFFINITY INDEX
Bu
sin
ess
Cars
Coo
ke
ry
To
uri
sm
Rea
l e
sta
te
Fin
an
ce
s
Hea
lth
y life
sty
le
Yachting is not only passion but also
a real lifestyle for our followers.
Our project tells about all significant events on the
water and on the shore: the latest news from the
world of motor and sailing yachts, projects of
megayachts, topical exhibitions and yachting
competitions.
STRUCTURE OF AUDIENCE (age, %)
0
18-24
25-34
35-44
46% 54% FEMALE MALE
STRUCTURE OF AUDIENCE (sex, %)
AUDIENCE *According to the data of Yandex Metrika of September 2015
141 130 167 158 176
266
AFFINITY INDEX
Bu
sin
ess
Hea
lth
y
life
sty
le
Cars
Fin
an
ce
s
Rea
l e
sta
te
To
uri
sm
CONTACTS
www.roden-media.ru
+7 (499) 235 6595
9/1, Letnikovskaya St., Moscow