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#4ROD. Dr. Rod King. [email protected] & h8p://businessmodels.ning.com & h8p://twi8er.com/RodKuhnKing
Red Ocean DisrupAon (ROD) Map Macrosystem & Microsystem (M & M)-‐Lean Startups in the Healthcare Industry
Purpose (Aim/Vision/Outcome): ……………………………………………………………………………………………………………………..…………………..…..…… PaAents (Customer): …..…………………………………………………………………………………………….….……….………..……………………………..…………..…… Pa8erns of Performance (Goal/Strategy/Job-‐To-‐Get-‐Done/Targets): ……..…………..……..……………..…….…………………………….…… Processes (Product/Service/Business Model): ………………………………..…….……………………………….………………………………………………….. Professionals (Staff/Team): ………………………………..…….…………..…….……………………...………………………….……………………………………………..
#4ROD. Dr. Rod King. [email protected] & h8p://businessmodels.ning.com & h8p://twi8er.com/RodKuhnKing
D: Define Problem (Needs)
B: Build SoluIon (Pilot)
M: Measure Problem (Effect)
A: Analyze Problem
I: Improve SoluIon
L: Learn What’s Valued
Pa#ent Story (ROD Problem)
Provider Story (ROD Solu#on)
Learning Story
Red Ocean DisrupAon (ROD) Map Macrosystem & Microsystem (M & M)-‐Lean Startups in the Healthcare Industry
Purpose (Aim/Vision/Outcome): ……………………………………………………………………………………………………………………..…………………..…..…… PaAents (Customer): …..…………………………………………………………………………………………….….……….………..……………………………..…………..…… Pa8erns of Performance (Goal/Strategy/Job-‐To-‐Get-‐Done/Targets): ……..…………..……..……………..…….…………………………….…… Processes (Product/Service/Business Model): ………………………………..…….……………………………….………………………………………………….. Professionals (Staff/Team): ………………………………..…….…………..…….……………………...………………………….……………………………………………..
#4ROD. Dr. Rod King. [email protected] & h8p://businessmodels.ning.com & h8p://twi8er.com/RodKuhnKing
D: Define Problem (Needs)
B: Build SoluIon (Pilot)
M: Measure Problem (Effect)
A: Analyze Problem
I: Improve SoluIon
L: Learn What’s Valued
Pa#ent Story (ROD Problem)
Provider Story (ROD Solu#on)
Learning Story
q Vision Experiment q Problem-‐SoluAon Experiment q Product-‐Market Experiment q OpAmizaAon & Scaling q Renewal
Red Ocean DisrupAon (ROD) Map Macrosystem & Microsystem (M & M)-‐Lean Startups in the Healthcare Industry
Purpose (Aim/Vision/Outcome): ……………………………………………………………………………………………………………………..…………………..…..…… PaAents (Customer): …..…………………………………………………………………………………………….….……….………..……………………………..…………..…… Pa8erns of Performance (Goal/Strategy/Job-‐To-‐Get-‐Done/Targets): ……..…………..……..……………..…….…………………………….…… Processes (Product/Service/Business Model): ………………………………..…….……………………………….………………………………………………….. Professionals (Staff/Team): ………………………………..…….…………..…….……………………...………………………….……………………………………………..
#4ROD. Dr. Rod King. [email protected] & h8p://businessmodels.ning.com & h8p://twi8er.com/RodKuhnKing
D: Define Problem (Needs)
B: Build SoluIon (Pilot)
M: Measure Problem (Effect)
A: Analyze Problem
I: Improve SoluIon
L: Learn What’s Valued
Pa#ent Story (ROD Problem)
Provider Story (ROD Solu#on)
Learning Story
q Vision Experiment q Problem-‐SoluAon Experiment q Product-‐Market Experiment q OpAmizaAon & Scaling q Renewal
Minimum Viable SoluIon (MVS)
“Red Ocean” (Trade-‐off/Defects)
Assessment Diagnosis Treatment
Red Ocean DisrupAon (ROD) Map Macrosystem & Microsystem (M & M)-‐Lean Startups in the Healthcare Industry
Persevere or Pivot?
Purpose (Aim/Vision/Outcome): ……………………………………………………………………………………………………………………..…………………..…..…… PaAents (Customer): …..…………………………………………………………………………………………….….……….………..……………………………..…………..…… Pa8erns of Performance (Goal/Strategy/Job-‐To-‐Get-‐Done/Targets): ……..…………..……..……………..…….…………………………….…… Processes (Product/Service/Business Model): ………………………………..…….……………………………….………………………………………………….. Professionals (Staff/Team): ………………………………..…….…………..…….……………………...………………………….……………………………………………..
#4ROD. Dr. Rod King. [email protected] & h8p://businessmodels.ning.com & h8p://twi8er.com/RodKuhnKing
D: Define Problem (Needs)
B: Build SoluIon (Pilot)
M: Measure Problem (Effect)
A: Analyze Problem
I: Improve SoluIon
L: Learn What’s Valued
Pa#ent Story (ROD Problem)
Provider Story (ROD Solu#on)
Learning Story
q Vision Experiment q Problem-‐SoluAon Experiment q Product-‐Market Experiment q OpAmizaAon & Scaling q Renewal
Minimum Viable SoluIon (MVS)
Assessment Diagnosis Treatment
Red Ocean DisrupAon (ROD) Map Macrosystem & Microsystem (M & M)-‐Lean Startups in the Healthcare Industry
“Red Ocean” (Trade-‐off/Defects)
Persevere or Pivot?
Purpose (Aim/Vision/Outcome): ……………………………………………………………………………………………………………………..…………………..…..…… PaAents (Customer): …..…………………………………………………………………………………………….….……….………..……………………………..…………..…… Pa8erns of Performance (Goal/Strategy/Job-‐To-‐Get-‐Done/Targets): ……..…………..……..……………..…….…………………………….…… Processes (Product/Service/Business Model): ………………………………..…….……………………………….………………………………………………….. Professionals (Staff/Team): ………………………………..…….…………..…….……………………...………………………….……………………………………………..
