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Consumers turn to the internet for everything. The ease and convenience of digital life has attracted consumers from every region, demographic and customer profile. Increasingly consumers are going online for everything from downloading music to ordering movie tickets, photo prints and pizza delivery. Digital Reward Cards allow you to capitalize on this to create promotional campaigns that integrate your brand or message with this valuable online content. Through custom branded cards and user experiences, target your audience with the digital reward that most appeals to them — Music Downloads, Movie Tickets, Photo Prints, Magazine Subscriptions, and more!
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Music Downloads
Music downloads have been one of the most popular
incentives for over a decade — and for good reason.
They continue to have high-perceived value with
consumers, who still download billions of tracks each
year.
Recipients of these incentives enjoy receiving
complimentary music downloads and appreciate the
offer and the brand providing it.
• Million of songs to choose from
• Compatible with all modern media devices
• The choice of song from favorite artists
• A reward with wide reach
Digital RewardsOnline Power, Real-World Reach
Clients can use this product to reach a wide audience, since this product has very wide appeal. Plus, with over 4-million tracks in our catalog, there’s a great deal choice. Every recipient will be able to find something they enjoy.
•An all time high, 1.65 billion digital tracks were sold in 2012.
•Digital music sales now top physical music sales. (Nielsen
and Billboard)
•Digital Album sales are up 14.1% from 2011 to 2012.
(Nielsen and Billboard)
•Digital Track sales are up 5.1% in that same time period.
(Nielsen and Billboard)
Why Choose Music Downloads?
Digital RewardsOnline Power, Real-World Reach
What is a Music Download Card?
The Reward
The back of the reward card clearly displays the reward
the user will receive.
The Design
The front of the card features your logo and custom
artwork printed in full color.
The Code
Users enter their unique reward code on the website and
follow the on-screen instructions to redeem their reward.
The Website
This is the website address that users will visit to redeem
their reward.
Digital RewardsOnline Power, Real-World Reach
Customers receive your offer
via a branded card or
product.
They visit the website
provided and enter their
reward code.
They select the music
download they would like
from the available options.
How It Works
Customers enjoy their gift
courtesy of your brand.
Digital RewardsOnline Power, Real-World Reach
In a connected world, branded user experience is
everything. By carrying branding throughout the
process to redeem the reward, you can extend your
brand’s presence in every detail of the promotion.
By incorporating a fully skinned accompanying
redemption experience, your company can easily
implement cross-channel touch points in a
creative, layered campaign.
• The redemption website can be branded with
your logo and messaging.
• Redemption process can be optimized for most
mobile devices and tablet computers.
• Full landing pages also available to extend your
branding and messaging.
Branded User Experience
Digital RewardsOnline Power, Real-World Reach
Digital Rewards work anywhere and everywhere. Super
versatile, all you need is a code to deliver a successful
solution for your brand.
Online Campaigns – Cut costs even further and include
reward codes in emails or provide them for completed online
purchases or desired actions.
On Packaging – Easy and inexpensive to implement, codes
can be printed within packaging, as a label on packages and
beyond.
At The Register – Reach customers at the transaction level
by delivering codes on receipts or via Catalina coupons at
the register.
Direct Mail – When you print codes on direct mail, the total
cost of a rewards campaign could be less than the cost of
shipping any other item.
Beyond Cards
Digital RewardsOnline Power, Real-World Reach
Promotional Uses
Digital RewardsOnline Power, Real-World Reach
Targeting The Right Audience
Many industries can benefit from Music Download Cards.
They are a particularly good fit for Retail, CPG and
Entertainment but also Universities, Banking and
Travel & Tourism as a strong gift with purchase, on-
pack or in-pack or event giveaway.
Widely desirable and of high-perceived value, this
reward can be used to target adults of all ages.
Compact and inexpensive to distribute, Music Download
Cards are great for:
•In-store giveaways
•Gift-with-purchase
•On-pack or in-pack premiums
•Event offering
•Job fairs
•Employee Incentives
..and more!
Digital RewardsOnline Power, Real-World Reach
Digital Reward Cards have powered promotions for some of the world’s most well-known and respected
brands spanning all industries.
In Good Company
Digital RewardsOnline Power, Real-World Reach
For More Information please contact
Rich MistkowskiProforma ROI Marketing908-507-2151Rich.mistkowski@proforma.comwww.proformaroi.com
Digital RewardsOnline Power, Real-World Reach
