HOW DOES CAFEPRESS WORK

HISTORY

Established in 1999 in USA, San Mateo, California as an online retail store by Fred Durham and Maheesh Jain.

In 2001, CafePress won People’s Voice Webby Award

In 2008, CafePress acquired the specialist photographic art printing business Imagekind

In 2012, acquired photo-to-canvas company Canvas on Demond

In Jun 2011, CafePress filed with the SEC to raise up to $80million in an IPO

On Mar 29, 2012, CafePress debuted at $19/share on the NASDAQ under Ticker Symbol PRSS. The stock hit a intra-day high of $22.69/share

BUSINESS MODEL

CafePress online store owner : - Open customized online store, upload design to website, start selling!

Two resources of income: - commission of item you sold on your online store, designed by yourself; & shop performance bonus

HOW DO YOU DESIGN ON CAFEPRESS?

The website has an interface, which provides you the necessary tools to start your design

DESIGN CONTINURED…

They provide some basic images, different shapes, different font type of Letters and also most importantly, they had the button “upload your image” (format of image can be :- bmp; psd; jpg; png; tiff; gif; Resolution for Iphone would be 702*960 pixel image)

After you finished design, you can save it and buy it! (This is for online customer)

START SELLING NOW! HTTPS://MEMBERS.CAFEPRESS.COM.AU/JOIN.ASPX

JOIN CONTINUED

JOIN…

JOIN…

JOIN 3/4

STEP 4-4

Sign in use you user name and password

NEARLY DONE

Cafepress suggest you to learn use YouTube here

NOW WE ARE AT MY NEW CAFEPRESS ACCOUNT

ON THE RIGHT HAND SIDE, THERE IS A NOTE SAYING: CAFE CASH BALANCE

ON RIGHT HAND SIGHT, SHOPKEEPER BIO IS ALSO IMPORTANT TO LOOK AT

HERE IS WHAT HAPPENED AFTER I CLICKED MY SHOP NAME: ADELASDESIGN

EXPLAIN THE PERVIOUS SLIDE A BIT MORE

That pop up website allows me to help search engine find me, the below is an example

PAYEE INFORMAITON – HOW CAFEPRESS SNED US ROYALTY CHECK