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PI Design Association, realfish 2009 \ 04 \ 12

Lecture of Design of PKUPI

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This is a simple design lecture for Peking University PI Design Association and Advertise Association. [by realfish]

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Page 1: Lecture of Design of PKUPI

设 计

PI Design Association, realfish 2009 \ 04 \ 12

Page 2: Lecture of Design of PKUPI

设计就是设计一种能生产设计的设计

PI Design Association, realfish, 2009 \ 04 \ 12

设计

Page 3: Lecture of Design of PKUPI

设计就是设计一种能生产设计的设计

一个待定义的整体概念

PI Design Association, realfish, 2009 \ 04 \ 12

设计

Page 4: Lecture of Design of PKUPI

设计就是设计一种能生产设计的设计

>> 动作

PI Design Association, realfish, 2009 \ 04 \ 12

设计

Page 5: Lecture of Design of PKUPI

设计就是设计一种能生产设计的设计

>> 实际产品

PI Design Association, realfish, 2009 \ 04 \ 12

设计

Page 6: Lecture of Design of PKUPI

设计就是设计一种能生产设计的设计

>> 对过程和结果的泛指

PI Design Association, realfish, 2009 \ 04 \ 12

设计

Page 7: Lecture of Design of PKUPI

古老的布局法则

PI Design Association, realfish 2009 \ 04 \ 12

Page 8: Lecture of Design of PKUPI

金角、银边、草肚皮

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 9: Lecture of Design of PKUPI

金角、银边、草肚皮

>> 摄影构图“三分法”

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 10: Lecture of Design of PKUPI

金角、银边、草肚皮

>> 摄影构图“三分法”

>> 记得把你最重要的文本信息放在右下方

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 11: Lecture of Design of PKUPI
Page 12: Lecture of Design of PKUPI
Page 13: Lecture of Design of PKUPI
Page 14: Lecture of Design of PKUPI
Page 15: Lecture of Design of PKUPI
Page 16: Lecture of Design of PKUPI
Page 17: Lecture of Design of PKUPI

三下五除二

2 + 3 = 5

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 18: Lecture of Design of PKUPI

三下五除二

1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 377…

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 19: Lecture of Design of PKUPI

三下五除二

1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 377…

著名的 Fibonacci Series

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 20: Lecture of Design of PKUPI

三下五除二

1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 377…

著名的 Fibonacci Method

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 21: Lecture of Design of PKUPI

三下五除二

1, 1, 2, 3, 5, 8, 13, 21, 34, 55, 377…

著名的 Fibonacci Method

传说中的黄金分割

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 22: Lecture of Design of PKUPI
Page 23: Lecture of Design of PKUPI

对称式网格

德国字体设计师简安·特科尔德(Jan Tschichdd)

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 24: Lecture of Design of PKUPI

对称式网格

基于2 : 3纸张的9行对称式网格

PI Design Association, realfish, 2009 \ 04 \ 12

古老的布局法则

Page 25: Lecture of Design of PKUPI
Page 26: Lecture of Design of PKUPI

案例分析与实演

PI Design Association, realfish 2009 \ 04 \ 12