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王品集團 Wowprime. 滿意 SATISFACTION. 誠實 SINCERITY. 創新 INNOVATION. 群力 TEAMWORK. 指導老師:陳世智 4A2A0013 張筱瑛 4A2A0014 陳明君 4A2A0023 李鳳庭 4A2A0071 吳珈綝. CONTENTS. 公司介紹. 經營概況. 概況分析. 財務資訊. 未來展望. 1. 公司介紹. Company Introduction. 公司介紹. 未來展望. 財務資訊. 概況分析. 經營概況. 公司簡介 / 歷史沿革 / 經營理念. - PowerPoint PPT Presentation
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SINCERITYTEAMWORKINNOVATIONSATISFACTION
Wowprime4A2A0013 4A2A0014 4A2A0023 4A2A0071 ::::1CONTENTS
12
Company Introduction / / 1990(:)37,148
2
199015121337,148,000,0004 / /
3::::2030
5 / / NO.1 1+1+1=94::1+1+1=9::
6
Summary of Operations /
1993
2001
51993TASTY!8 /
2002
2004
61530~459 /
02004
02005
/
02005
02007
/
20092010201120127200912 /
813 /
914
Survey AnalysisSWOT / / 4P / PPCB Model Strength Weakness Opportunity Threat1.2.3.4.1.2.3.
1.2.3.
1.2.3.4.10SWOT
16SWOT / / 4P / PPCB Model Strength Weakness Opportunity Threat1.2.3.4.1.2.3.
1.2.3.
1.2.3.4.10 : 6 ~ 8 CAS
17SWOT / / 4P / PPCB Model Strength Weakness Opportunity Threat1.2.3.4.1.2.3.
1.2.3.
1.2.3.4.1018SWOT / / 4P / PPCB Model Strength Weakness Opportunity Threat1.2.3.4.1.2.3.
1.2.3.
1.2.3.4.1019SWOT / / 4P / PPCB Model Strength Weakness Opportunity Threat1.2.3.4.1.2.3.
1.2.3.
1.2.3.4.1020SWOT / / 4P / PPCB Model
11-----3021SWOT / / 4P / PPCB Model PricePlacePromotionProduct1222SWOT / / 4P / PPCB Model PricingProductCustomerBranding13PricingProduct$300CustomerBranding23
Financial Information 103(1)102(4)102(3)102(2)102(1)() 116.8 109.7 121.5116.6147() 52.47 52.5153.2553.9454.51() 7.867.969.07 10.0911.2() 46.1 45.243 43.737.6() 413.6411.67 8.074.69
14EPS4EPS13
25
future prospect / 12315
27 /
203016203028
17291. 2012 WOW2. 2013 3. 2009-4. 2009- 5.http://www.wowprime.com/history_page.aspx6.http://zh.wikipedia.org/wiki/%E7%8E%8B%E5%93%81%E9%9B%86%E5%9C%987.http://www.managertoday.com.tw/?p=14168.http://blog.youthwant.com.tw/girl32537/blog2/36/
1830
The EndQ & A