Who would be the audience for your media product?

Audience ProfileThe gender of our audience would be more males then females as the victim is female, so many women would be put of the idea of watching it especially feminists. The age of the audience would be of students around the age of 15 - 22 onwards as they are then mature enough to watch unpleasant scenes. The audience will probably be on an annual income or if they are students, they would be living of the pocket money that their parents give in order to watch the film.

Audience ProfileIf students, the audience will either be living at home, so the expense of watching the film in the cinema will come out of their parents pocket, however if the students are older and so in university, their grant money will have to cover it, though some students may need this money for their books and things relevant to their learning, and so may wait for the film to come out on DVD or on demand as it is cheaper. Some students may have an occupation of being in retail as that is what many young people go in to.

Audience Profile The ethnicity of the audience will be mostly of a black background, as they are mostly represented within the film, they will have buying habits of watching films perhaps monthly if young students living at home, or maybe every 3- 4 months if they are at university as they have to make sure they have enough money for education first before their social life.

DemographicsThe audience will be of a student demographic, many will be unemployed as young people don’t have jobs if they are at school, however those at university will have a better income and will be employed, some of a older age of perhaps 22 or 23 may have the demographic of junior managers or nurses, trying to get into a certain field of work, that will give them enough money to have a house of their own and be independent.

Psychographics The psychographics will be some mainstreamers, who are used to watching crime drama films, and are prepared for what is to come as these are strong individuals who are around the film watching scene quite regularly and will be familiar with crime drama a a genre. Other psychographics would be explorers, those who are looking for something new to watch, as they enjoy being different and seeing what different genre’s of film have to offer.