Bab 3 Business Plan

7/23/2019 Bab 3 Business Plan

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Pacitan, 28 Maret 2011

Oleh

Mochammad farabi, s.e., ak


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DAFTAR PEMBAHASAN

PENGERTAN B!SNESS P"AN

S SEB!AH B!SNESS P"AN

MENGAPA TER#AD $EGAGA"AN DA"AMB!SNESS P"AN

$ERANG$A REN%ANA !SAHA

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B&si'ess Pla'Adalah s&a(& dok&me' (er(&lis )a'*me'**ambarka' secara sis(ema(is s&a(&

bis'is+&saha )a'* di&s&lka'$e*&'aa'

ke*ia(a' -e'eli(ia' bis'is/ )* aka' dilaksa'aka'+seda'* ber0ala' (e(a- -ada 0al&r )* dire'ca'aka'

-edoma' &'(&k mem-er(a0am re'ca'a1re'ca'a)a'* dihara-ka'

ala( &'(&k me'cari da'a dari -ihak ke(i*a i'2es(or,lemba*a ke&a'*a' dll/

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si Dari Seb&ah B&si'ess Pla'

3. %o2er 0&d&l

4. Se0arah+ la(ar belaka'* bis'is

5. Deskri-si (e'(a'* bis'is )a'* aka' di&sahaka'6. A'alisa -asar

7. Deskri-si -rod&ksi

8. S&s&'a' me'e0erial +-e'*&r&s da' ke-emilika'

9. Gambara' ke&a'*a' da' a'alisa resiko

:. lam-ira'

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Se0arah+"a(ar Belaka'*Di si'i dimas&kka' la(ar belaka'* -e'diria'

-er&sahaa', keadaa' -ersai'*a', masih(erb&ka -el&a'* &saha, fasili(as )a'* dimiliki,da' -ros-ek &saha dimasa )a'* aka' da(a'*

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Deskri-si Bis'is3.Prod&k )a'* dihasilka'

4.#asa -ela)a'a'5.R&a'* li'*k&- bis'is

6."a(ar belaka'* ide'(i(as -e'*&saha

Nama -emilik, (em-a( da' (a'**al lahir

Alama( r&mah da' (ele-o'#e'is kelami' da' s(a(&s -erka;i'a'

Pe'didika' (erakhir da' k&rs&s1k&rs&s )a'*-er'ah diik&(i

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A'alisa Pasar3. Pe'e(a-a' har*a

4. Sis(em dis(rib&si

5. Sis(em -emba)ara' dari ko's&me' da'6. Sasara' ko's&me'

7.


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Deskri-si Prod&ksi3. #e'is da' 0&mlah mesi' )a'* di*&'aka'

4. $a-asi(as -rod&ksi

5. #&mlah -rod&ksi ra(a1ra(a -er b&la'

6. S&mber baha' bak&

7. !'(&k (oko maka 0elaska' 0e'is bara'* )a'*

di0&al8. S&mber bara'*

9. %ara -embelia'

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S&s&'a' Pe'*&r&s da'

$e-emilika'Be'(&k ke-emilika' da' s(r&k(&r or*a'isasi >

3. 'formasi (e'(a'* -ar('er

4. !raia' (e'(a'* kek&asaa'

5. "a(ar belaka'* a'**o(a (im ma'a0eme'

6. Pera'a' da' (a'**&'* 0a;ab -erso'alia

dalam or*a'isasi

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Gambara' $e&a'*a' Da'

A'alisa Resiko3. $eb&(&ha' &a'* ra(a1ra(a -erb&la' &'(&k

baha' bak&, baha' -e'olo'*, &-ah *a0i, da'

bia)a1bia)a lai'')a4. $eb&(&ha' modal da' s&mber modal

5. Pe'da-a(a' omse(/ -er b&la'

6. Be'(&k la-ora' ke&a'*a'

7. E2al&asi (e'(a'* kelemaha' bis'is

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"am-ira'3. S&ra(1s&ra(

Ak(e -e'diria' -er&sahaa' S!P

Se;a1me')e;a, dll

3. Da(a -e'eli(ia' -asar

4. Daf(ar har*a dari -emasok bara'*

5. Da(a -ere'ca'aa' BEP balik modal/

6. Dll.

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Me'*a-a Ter0adi $e*a*ala' dari

B&si'ess Pla'3. T&0&a' )a'* di(e(a-ka' -e'*&saha k&ra'*

mas&k akal.

4. Pe'*&saha (idak memiliki -e'*alama'dalam -ere'ca'aa' bis'is.

5. Pe'*&saha (idak da-a( me'a'*ka- a'cama'da' kelemaha' bis'is')a se'diri.

6. $o's&me' (idak me'*hara-ka' ada')abara'* da' 0asa )a'* di(a;arka' oleh-e'*&saha (erseb&(.

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$ERANG$A REN%ANA !SAHA3. Nama -er&sahaa'

4. "okasi

5. $o's&me' )a'* aka' di(&0&

6. Pasar )a'* aka' dimas&ki

7. Par('er )a'* aka' dia0ak ker0asama

8. Perso'al )a'* di-erca)a &'(&k me'0ala'ka'-er&sahaa'

9. #&mlah modal )a'* dihara-ka' da' )a'*(ersedia

:. Perala(a' -er&sahaa' )a'* -erl& disediaka'

=. Pe')ebara' -romosi

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3. Nama -er&sahaa'%iri1ciri 'ama )a'* baik adalah

3.Pe'dek

4.Sederha'a5.M&dah die0a

6.M&dah dii'*a(

7.E'ak dibaca

8.Tak ke(i'**ala' 0ama'

9.Ada h&b&'*a'')a de'*a' bara'* da*a'*a'

:.Memb&a( ora'* -e'asara' krea(if/

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Soal 'ama, (idak har&s berko'o(asi 'e*a(ifse-er(i ;ar&'* lo'(e, mie le'dir, -erkedelhos(es. ?a'* -e'(i'* (e(a- ko'(ro2ersial,

(idak la*i ko'2e'sio'al.

Gebraka', (idak la*i *eraka'

Mes(i kere', mes(i -a(e'

Nah ba*aima'a de'*a' 'ama bis'is a'da @

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4. "okasi

Ada 4 hal -e'(i'* me')a'*k&( lokasi )a'* aka'di-ilih, )ai(&

3. "okasi -erka'(ora'

4. "okasi -er&sahaa'

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5. $o's&me'Dalam hal i'i -erl& dia'alisa calo'1calo'

ko's&me' )a'* dihara-ka'. A-akahko's&me' ber(em-a( (i'**al di li'*k&'*a'&saha@ A(a&kah -er&sahaa' aka' me'0a'*ka&

ko's&me' )a'* lebih 0a&h

Te'(&ka' ko's&me' )a'* a'da -ilih. A-akahkel&ar*a, a'ak sekolah, -e*a;ai ka'(ora', dll

Se(elah me'e'(&ka' calo' ko's&me', ke'alilahcalo' ko's&me' a'da.

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6. Pasar )a'* aka'dimas&kiSeb&ah &saha )a'* aka' memas&ki -asar aka'

me'em-a(ka' &saha')a seba*ai

3.Pemim-i' -asar> memiliki -a'*sa -asar (erbesar

dalam -rod&k se0e'is. !saha i'i da-a(me'*e'dalika' har*a, memb&a( -rod&k bar&,-romosi *e'car da' seba*ai')a.

4.Pe'a'(a'* -asar> &saha )a'* diba;ah

-emim-i' -asar, da' dia selal& ber&saha &'(&kme'*e0ar bahka' melam-a&i -emim-i' -asar.De'*a' cara -era'* har*a, la)a'a' )a'* lebihbaik, (em-a( )a'* lebih ')ama', (em-a( )a'*lebih se(ra(e*is, dll.

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7 Par('er )a'* aka' dia0ak

ker0asamaAda 4 macam -ar('ershi- >

3. Par('ershi- ak(if> sem&a a'**o(a ak(if &'(&k

me'*elola da' ber(a'**&'* 0a;abme'*o-erasika' &saha,.

4. Par('ershi- -asif> dima'a seba*ia' a'**o(aa(a& mi'imal 3 a'**o(a )a'* me'*elola

&saha, da' )a'* lai' (idak me'*elola &saha,(e(a-i berhak a(as laba )a'* s&dahdise-aka(i besara'')a.

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#ika s&dah ada kese-aka(a' dalam membe'(&k-ar('ershi- maka har&s dib&a( -erse(&0&a'

bersama da' dise-aka(i bersama baik di de-a''o(aris a(a&-&' (idak, a*ar se*ala ses&a(&')adia(&r secara (er(&lis.Pada &m&m')a hal1hal )a'* dim&a( dalam-erse(&0&a' i(& ialah me')a'*k&(

3.Nama1'ama -ar('er4.#&mlah -e')er(aa' modal5.Masa m&lai da' masa berakhir')a -erse(&0&a'6.Ga0i da' ho'or7.Pemba*ia' laba a(a& ker&*ia'8.Prosed&r me'ambah -ar('er9.Prosed&r memberhe'(ika' -ar('er:.Pe'ambaha' kar)a;a'=.Ta'**&'* 0a;ab da' o(ori(as

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8. Perso'il )a'* di-erca)a

&'(&k me'0ala'ka'-er&sahaa'

SAPA DR ANDA@ TER%ERMN DARORANG1ORANG ?ANG ANDA RE$R!T

$EMA#!AN !SAHA ANDA TERGANT!NG$EMAMP!AN ANDA MENGE"O"AORANG1ORANG ?ANG DRE$R!T

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MEM"H PERSON" ?ANG DPER%A?A MEMANG AGA$

S!"T, SEBAB N MEN?ANG$!T MASA"AH$ARA$TER, $E#!#!RAN DAN $EMAMP!ANSESEORANG.

ASET TERPENTNG DA"AM PER!SAHAAN ADA 5,?AT! PERTAMA SDM, $ED!A SDM, DAN $ETGA

SDM. MA$S!DN?A ADA"AH BETAPA PENTNGN?ASDM ATA! $AR?A


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9. #!M"AH MODA" ?ANG

DHARAP$AN DAN ?ANGTERSEDA

Pada &m&')a modal )a'* (ersedia &'(&k memb&ka&saha sa'*a( mi'im a(a& malah 'ihil, (e(a-i modala;al i'i har&s (e(a- dicari sam-ai meme'&hi &'(&k

me'**erakka' la'*kah -er(ama ;ira&saha.

S&mber modal ada 5 >

3.Modal se'diri4.Modal -a(&'*a'

5.Modal h&(a'*

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:. Perala(a' -er&sahaa')a'* -erl& disediaka'

Perala(a' )a'* -erl& disediaka', adalah ses&ai de'*a'ke-e'(i'*a' &saha. Perala(a' &saha -er(okoa', aka'

berbeda de'*a' &saha kera0i'a' da' i'd&s(ri. !'(&k-er(ama kali memb&ka &saha, -ikira' -erala(a' )a'*sa'*a( di-erl&ka'. Dil&ar i(&, 0a'*a' dibeli, sebab aka'me'**a'**& &a'* kas. Ada d&a hal )a'* -erl&di-er(imba'*ka' dalam me')ediaka' -erala(a'

3.Eko'omis> sa'*a( mem-erha(ika' esie'si dalammembeli -erala(a'.

4.Pres(ise> aka' selal& membeli -erala(a' (erle'*ka- da'bar& ser(a mahal.

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=. Pe')ebara' -romosiEleme'1eleme' -romosi )a'* biasa')a di*&'aka'a'(ara lai'>

3.Ad2er(isi'*> ikla' di berba*ai media

4.Perso'al selli'*> mer&-aka' (e'a*a -e'0&al )a'*disia-ka' baik di (oko -ram&'ia*a/ a(a&-&' )a'*berk&'0&'* ke r&mah1r&mah salesme'/

5.Sales -romo(io'> da)a (arik ba*i ko's&me' dalambe'(&k kor(i'*, obral, hadiah, &'dia' k&-o', dll

6.P&blic rela(io'> memberi i'formasi ke-adamas)araka( (e'(a'* -er&sahaa', baik me')a'*k&(-rod&k, ma'a0eme' da' seba*ai')a, )a'* memb&a(mas)araka( memiliki ci(ra baik (erhada- -er&sahaa'.

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Ses&'**&h')a Allah (idak aka' mer&bah

$eadaa' s&a(& ka&m sehi'**a mereka

Mer&bah keadaa' )a'* ada dalam diri merekase'diri.C

S ar1Rad 35/ 33/

TERMA$ASH

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Bab 3 Business Plan