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Bringing the networked society to life LOURENCO PINTO COELHO VP STRATEGY & MARKETING REGION LATINAMERICA

Bringing the networked society to life

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Bringing the networked society to life. LOURENCO PINTO COELHO VP STRATEGY & MARKETING REGION LATINAMERICA. 9.3 BN 3.3 Smartphones 250 M (2012) 850 M (2018). By 2018…. Compare to other values. What does 9.3 BN really mean? What does 3.3 BN really mean?. 250 M PCs & Tablets (2012). - PowerPoint PPT Presentation

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Page 1: Bringing the networked society  to life

Bringing the networked society to life

LOURENCO PINTO COELHOVP STRATEGY & MARKETING REGION LATINAMERICA

Page 2: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

By 2018…

850 M PCs & Tablets

9.3 BN Mobile Subscriptions

3.3 BN Smartphone

Subscriptions

6.5 BN Mobile broadband

Subscriptions

Page 3: Bringing the networked society  to life

INSIGHTS 2013

Expansion into digital services to find new revenues

Tiered, shared, bundled and real-time pricing models

Customer experience & efficiency driving operator transformation

Differentiation through superior network performance and quality

Everything gets connected & smart, not just phones+50%

+2.0bn

20MB

+100m

@

Page 4: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

+ +

The Networked Society

transformation=

Page 5: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

Transformation

Limited

Pervasive

Time

Deg

ree

of e

cono

mic

im

pact Digital distribution

and web strategy• Web strategy and

e-commerce)• Creating efficiency

through webstrategy (e.g.Government)

Digital transformation• Mobile revolution• Social media• “Hyper digitization”• Power of the cloud and crowd• Downstream & upstream

innovation• Organize without an

organization• New “currencies”• Internet of things• Analytics

2000sLate 1990s 2010s

Digital products (e.g., music,

entertainment)

Digital distributionand web strategy

• Web strategy ande-commerce

• Creating efficiencythrough web

strategy

Digital transformationMobile revolution

“Hyper digitization” Social media

Power of the cloud and crowdDownstream & upstream innovation

Organize without an organizationNew “currencies”Internet of things

Analytics

Page 6: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

Attributes of the networked society

Creation

Productivity

KnowledgeInnovation

Resources

Page 7: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

› The governance perspective– Managing infrastructure and resources efficiently

– Real-time monitoring and analytics tools for dynamic short-term action as well as holistic long-term planning

– Improved public administration with increased transparency and efficiency through

› The citizen perspective– Awareness of decisions and what type of behavior

that the city and the citizens benefits from

– Personal and contextual incentives for sustainable behavioral change

– Driving collaboration and the ability to affect the city surroundings through collective action

COMMON ICT THEMES

Photos licensed under Creative Commons

Page 8: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

COMMON ICT THEMES› The technology perspective

– Bridging components supporting the understanding of processes in other sectors to reach synergy effects

– Services having the support from the knowledge and reasoning of an intelligent system

– Importance of data visualizations that help create awareness about, for example, sustainability issues

› The business perspective– Augmenting traditional products with ICT features

and services that differentiate and enhance their usage

– Enabling radically new solutions to city challenges by building on the creativity of people and businesses

– Understanding how shifts from physical goods to the service sector can amplify the environmental benefits of e-services

Page 9: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

Sustainable city modelsLong-term vision alignment, evaluations, proactive measures, transformations, collaboration, regulations

Dynamic city operations centersOptimization, resource management, infrastructure, public services, objects, sensors, actuators

Community and business participationCitizen contributions, incentives and rewards, responsibility, good practices, services, business innovation

Knowledge and reasoning layerKnowledge and reasoning layer

Crowdsourcing and service

data

Contextual and personal info

Updatereasoningalgorithms

Eventinformation

Shared data

Updatepreferences Status

information

Respond to events

Public safety

Education

Food

Health Jobs

Energy Water

Page 10: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

re-thinking roles

Applications & Services

Systems & Platforms

Connectivity & Communication

Networkdeveloper

Serviceenabler

Servicecreator

Page 11: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

What Ericsson brings

Innovation & Revenue Growth

OSS/BSS & ProcessTransformation

Network evolution

Networkdeveloper

Serviceenabler

Servicecreator

Page 12: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

+ + +

The Networked Society

Realized by Technology and Industry Collaboration

Page 13: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

In the networked society people, knowledge, devices,

and information are networked for the growth of society, life and business.

Page 14: Bringing the networked society  to life

The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

JOIN THE CONVERSATIONEricsson.com/jm

Facebook.com/EricssonCaribbean

Twitter.com/EricssonCarib

YouTube.com/Ericsson

Page 15: Bringing the networked society  to life