Brs Ppt Siva Bandaru(M623)

8/6/2019 Brs Ppt Siva Bandaru(M623)

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E-FINANNCETHE FUTURE IS HERE

WRITTEN BY---

V.C.JOSHI

PRESENTED BY

BNV SIVA PRASAD.B

(M6-23)


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ABOUT THE AUTHOR

V.C.Joshi is a financial services consultant in Pune.

He retired as general manager UK and European

branches, bank of India and had served as a directorof the National Insurance Academy, Pune, India.

He was the chairman of Indian banks association,

London.


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ABOUT THE BOOK

e-finance: the future is here exhorts the Indian banks to

use their post crisis advantages like safe and sound

business practices, technology competence and lowercosts to attract business from overseas customers. The

future is here avers V.C.JOSHI and suggest that financial

institutions could effectively use their branch network to

market e-services


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content

1. Indian Development Within The

Global Context

2. Websites

3. Products And Services in India

4. E-banking and E-insurance

5. E-trading

6. Click and Brick marketing

7. Cyber Crimes


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Indian Development Within The

Global Context

In India the number of internet users

could well be put at about 49 million.

Of these 40 million from urban area

and remaining 9 million people arefrom rural area.

The growth in number of regular

users is very substantial at 33

percent. Most of the internet users

are in the age of 19-35.


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IMPACT ASSESSMENT

Customer development and e-

marketing.

Customer service and support.

Business to business growth inactivities.

Finance and accounting.

Retail and wholesale operations.


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Websites A major part in attracting clients is

played by the websites which are the

entry points

Access Devices

The Online Value Chain

Aggregators

Outsourcing versus Doing It Yourself


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Products and Services in India

By using internet we will save our money.

There are different approaches to reachcustomers like Continual Evolver, Clean slate

Approach.

E-Money : E-money represents monetary value

which is stored on electronic devices and which

is acceptable as a means of payment by

undertaken other than issuers.


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E-banking and E-insurance E-banking is defined as the automated delivery of new

and traditional banking products and services directly to

customers throw electronic and interactive

communication channels.

Planning and Development.

Bank Websites.

Attacks on Banks Websites.

Products Offered

E-insuranse : E-insurance can be broadly defined as the

application of internet and related information

technologies to the production and distribution of

insurance services.


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E-trading It is different to the traditional markets in several

respects.

It is a facility that provide some or all of the

fallowing services.

Electronic order routing from users to system.

Automated trade execution-translation orders in to

trade Electronic dissemination of bid/offer quotes and depth.

Post trade information


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Click and Brick Marketing Marketing for Intangibles

Marketing Objectives

Profitability

Providing high return on investment.

Achieving certain market share/growth.

Development of an image.


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Marketing department in financial

institutions are all too familiar with the 4

Ps(product, price, promotion and place).

These are also important elements

Addressability - How does one identify suchcustomers?

Accountability - How easy to reach results?

Affordability - How easy is it to interact

with the customer? Acceptability - Are your customer ready,

willing and able to receive your message?


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Cyber Crimes

Hackers: Use illegal methods of accessing a computer.

Cracker: programmers to extract information and benefit

from it.

Stealers: Beg, borrow or steal- passwords and other

critical information.

The bankers book of evidence act, 1891, was amended in

2002 for acceptance of digital evidence.

o A certificate to the effect that it is a print out of such

entry

o Safeguards adopted to prevent and detect unauthorized

change of date

o Mode of identification of data storage devices.

o Arrangement and custody of such storage devices.


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Brs Ppt Siva Bandaru(M623)