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Claire Marie Healy
Freelance Copywriter and Journalist
I have been Kipling’s principal European copywriter since 2010, wri<ng all copy for collec<ons and marke<ng
campaigns for the interna<onally renowned accessories brand. This has included crea<ng the content for the crea<on of compe<<on mini-‐sites, applica<ons and
campaigns, as well as all texts for the re-‐launch of the brand iden<ty on the company’s 25th anniversary in 2012.
These texts are translated into other languages for
distribu<on globally, in print and online.
Summertime’s bold and brash accessories make way for the quiet FRQÀ�GHQFH�RI�WKLV�OLPLWHG�HGLWLRQ�remix of our heritage Basic styles. Our Double-up shoulder bag takes Kipling’s functionality and times it by two, in a trend-led execution. What with its mixed textures, elevated buckle and can’t-do-without burgundy colourway, it will be totally un-putdownable throughout the winter months. The clean lines and neutral twists may be new, but at Kipling, fusing practicality and trend-led style has always comes naturally. Heck, even a monkey could do it. But you knew that.
Versatile and chic, smart and casual, the new neutrals and textures of this FROOHFWLRQ�UHÁ�HFW�the unique mix in you.
Give your fall-drobe a chic remix with these textural twists, it’s all in the Mixte.
Double-up shoulder bag
Practi-cool
Bagsational KM
Louiza KM
Give your fall-drobe a chic
Starlight twist PurpleShopper combo 3-set purple Verra Metallic
:HOFRPH�WR�WKH�,QWHUJDODFWLF�]RQH��IURP�OX[H�PHWDOOLF�OHDWKHU�WR�¿HUFH�SDUW\�FOXWFKHV��WKLV�VHDVRQ�LV�DOO�DERXW�KDYLQJ�VWDUV�LQ�\RXU�H\HV�
This season Kipling is going back to the future, with an Intergalactic collection that is out of this world (but preparing for landing at your next big party!) Discover galactic glamour with a transitional Starlight twist: this shimmering shoulder bag doubles as a nighttime clutch. What’s more, its futuristic asymmetry and on-trend purple colour will ensure you’re a constellation of style at any event. For subtler style sass, the Verra shoulder bag is the ultimate plus 1: in textured metallic leather, sparkling purple or black snake, it’s an instant style hit. And for the day-to-play space race there’s our brand new Shopper Combo - complete with a fun slogan that adds a stamp of personality, it takes you from day time to night shine at the speed of light.
:LWK�GD\�WR�QLJKW�VW\OHV�WR�WDNH�\RX�WR�LQÀQLW\�DQG�EH\RQG��WKH�,QWHUJDODFWLF�FROOHFWLRQ�EULQJV�FRVPLF�VW\OH to the party season. That’s one small step for a monkey, but a giant leap for fashionkind…
www.kipling.com
Sparkleand shine
100% leather
3DUW\ clutch
I have been freelancing on an Ad Hoc basis with the Net-‐a-‐Porter product editorial team since November 13,
producing editorial notes, details and SEO key words for new products on the global fashion site. These texts are
then translated into several languages.
I have been working with Hedgren, a Belgian accessories company for
both men and women, since 2012. My role comprises both consultancy and copywriting, creating texts that will contribute to an
entirely new marketing strategy for the brand – with the aim of relaunching Hedgren to appeal to the global market.
I created the website and press texts for Laurence Bruyninckx, a designer launching her first collection of bridal rings, in May
2013. The rings work according to customisable systems, a key feature that the texts had to get across whilst maintaining
a certain romanticism.
See your love by its own light. Its brilliance and its rarity; its changing facets, growing in strength with every new day. When two unique souls join as one, an infinite connection is felt. Infinite connections and unique combinations: these are rings inspired by the oneness produced when the two are brought together. Love’s lasting rush is distilled as in a dream: a singular piece becomes a series of gestures, made over time in the pure and natural beauty of gold and diamond.