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Welcome to Baruch College

The City University o New York 2

CUNY Alumni & Faculty 3

Baruch College 4

Accolades & Honors 7

Baruch EMBA - A Unique Class o Its Own 8

Global Classroom 11

Program Outline - At a Glance 12

Program Structure & Delivery 15

Admission and Application 16

Applied Learning - The Management Approach 18

World Class Faculty 20


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Welcome toBaruch College

New York City is the global capital obusiness, nance and communication.Baruch College, The City University oNew York is located right in the heart othis global epicenter. What this meansor you is that you will be learning thelatest rom the worlds business center.

The City University o New York is thelargest urban university in USA with astudent body o over 400,000 students.The university has 19 colleges spreadacross 280 buildings in New YorkCity. Baruch College is also the largestAACSB accredited business school inAmerica, the hallmark o excellence inmanagement education internationally.

Nothing at Baruch stands still. Every year our aculty members incorporate

lessons learned rom the business world and ne-tunes the programs to meet

the needs o the students and the marketplace. As ar as possible, we try to

build real-world experiences into our classes and our proessors epitomize

this mindset. The international executive programs are designed or students

who typically have a ull-time career. Our aculty members understand the

demands on the executive student who have to balance ull-time work with

a rigorous course o proessional study and will tailor their delivery strategies

to maximize your learning experience. Besides Singapore, these programs

are conducted in China, Taiwan, Hong Kong, France and Israel and we

are setting up and expanding our operations in more locations over the next

ew years as part o our international vision.

There are over 4,000 universities and colleges in America and you

may like to know that Baruch is certainly in the top 5 percent. Baruch

is also ranked in the top 100 Entrepreneurial Colleges in America by

ENTREPRENEUR magazine or the second year. Additionally, Baruch is

also ranked in the top 3 ater Harvard and NYU or the number o our

graduates who are cited by ACCOUNTING TODAY or the 100 Most

Infuential People in Accounting. As a testimony to our aculty quality,

FINANCIAL MANAGEMENT journal recently ranked Baruch no. 33

out o the worlds top 923 academic institutions or research productivity

in nance. That puts us in the top 3 percent o this prestigious group.In act, US NEWS & WORLD REPORT has consistently ranked our par t-time

MBA among the top 20 in the country. The part-time MBA ranking is an

excellent indicator or the quality o our international Executive programs

as it means that we are committed to catering to education needs o

working proessionals and senior executives like you.

When you join us at Baruch, we welcome you into our international

amily o over 950,000 alumni which includes 12 Nobel laureates,

a U.S. secretary o State, and many successul businessmen and

corporate executives.

I wish you all the very best in your study and look orward to meeting you

soon in person.

Professor Avner Wolf

(Ph.D., Columbia University)

Executive Director o International Programs

Baruch College

The City University o New York

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A Rich Heritage o over 160 years o Academic Excellence

Founded in 1847, City University o New York is today, the nations largest

urban public university with over 226,000 degree-credit students and 230,000

adult, continuing their proessional education.

With more than 100 nationally recognized research centers, institutes and

consortia, CUNY is also one o the nations major research institutions. CUNY

distinguished aculty includes 12 Nobel Laureates, amongst the highest number

rom any public university in the country.

The City University o

New York

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CUNY graduates include 12 Nobel Laureates which is among the highest

number rom any public university in the country. A U.S. Secretary o State,

a Supreme Court Justice, mayors, members o Congress, state legislators,

an astronaut, actors, singers, composers, writers and inventors are among

the outstanding alumni. More top U.S. corporate executives earned their

bachelors degrees at The City University o New York than at any other

university in the country, according to the most recent national survey

conducted by Standard & Poors.

Since 1967, CUNY has bestowed more than 950,000 associate,

baccalaureate, masters and doctoral degrees. According to a recent

CUNY survey, more than 88 percent o graduates ound work within six

months o graduation and o that group, nearly 90 percent worked in

New York. At least one-third o college-educated New Yorkers are CUNY

graduates. CUNY is one o the nations leading producers o Arican-

American and Hispanic engineers and physicians. CUNY colleges are

among the top sources o doctoral, baccalaureate and masters degrees

earned by minorities.

Notable CUNY alumni

When you embark your Masters qualication with Baruch College,

CUNY, you will be joining a powerul international business network

o over 100,000 international alumni which includes successul andwell-accomplished people in virtually every eld o endeavour including

renowned world leaders and businessmen.

GenColinPowell

65th United States Secretary o State

HenryKissinger

Nobel Peace Prize winner and ormer US Secretary o State

NelsonMandela

11th President o South Arica

RalphLauren

Chairman and CEO o Polo Ralph Lauren

BenCohen

Co-ounder o Ben & Jerrys Ice Cream

CUNYs FacultyMorethan80percentofCUNYsseniorcollegefacultyholdPh.D.sorotherhighest degrees in their elds. The ull-time

teaching aculty o 6,100 includes world-renowned experts in virtually every eldofhumanendeavour.CUNYDistinguishedProfessoratLehmanCollege,BillyCollinsservedasPoetLaureateoftheUnitedStates.

Other current CUNY aculty has wonprestigious awards in recognition o theircontributions to education and scholarship.

IncludedareGuggenheimFellowships,PulitzerPrizes,anAcademyAward,MacArthurFoundationgeniusawards,and Carnegie Teacher o the Year awards,among many other honors, ellowshipsand grants.

CUNY Alumni

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In 1968, the school became an independent senior college in the

City University o New York (CUNY) system. Today, a thriving, urban,

multicultural institution and a senior ollege o CUNY, Baruch attracts motivated

students o proven achievement who are seriously committed to making their

dreams a reality.

Their ability and drive, along with the superb, proessional education

or which Baruch is known, have established the Colleges national and

international reputation or excellence. In providing opportunities or these

students, the College sustains the original mission o the Free Academy and

the City University, adapting that mission to the needs o New York City, once

a commercial hub, now a global corporate and nancial powerhouse.

Baruch oers undergraduate and graduate programs o study through its

three schools: the Zicklin School o Business, the largest and one o the most

respected business schools in the world. Named a fagship institution within

the City University system, the School o Public A airs is widely recognized

or its teaching, research, and service in the areas o municipal government,

non-prot administration, policy analysis and evaluation, health care policy,

and educational administration.

AboutBernardM.Baruch

Bernard Baruch graduated rom the CityCollege o New York and worked as a broker

beore becoming a partner at A. Housman and

Company. With his earnings and commissions, he

bought a seat on the New York Stock Exchange

or $18,000. There he amassed a ortune beore

the age o thirty via speculation in the sugar

market. In 1903 he had his own brokerage rm

and had gained the reputation o The Lone Wol

on Wall Street because o his reusal to join any

other nancial house. By 1910, he had become

one o Wall Streets nancial leaders.

Ater his success in business, he devoted his time toward advising Democratic

presidents Woodrow Wilson and Franklin D. Roosevelt on economic matters.

In 1946 he was appointed the United States representative to the United

Nations Atomic Energy Commission (UNAEC) by President Harry S. Truman.

Bernard Baruch was the rst to coin the term Cold War in reerence to the

confict between United States and the Soviet Union while giving a speech

on April 16, 1947.

As a renowned nancier, shrewd investor, statesman, and presidential

adviser, he was on the cover o TIME magazine a total o three times in

his lie.

Baruch College is part o a traditionthat dates 160 years to the ounding, in1847, o the Free Academy, the very rst

ree public institution o higher educationin the nation. (Baruchs landmark buildingat23rdStreetandLexingtonAvenueoccupies the site o the Free Academy).

Established in 1919 as City CollegesSchool o Business and CivicAdministration, it was renamed in1953inhonorofBernardM.Baruch statesman, nancier, and devoted

alumnus. Baruch College is today, oneo the top senior colleges in the CityUniversity o New York.

Baruch College

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During my eighty-seven years, I have witnessed awhole succession of technological revolutions. But none

of them has done away with the need for character in

the individual or the ability to think.

Millions saw the apple fall, but Newton was the one

who asked why.

Most of the successful people Ive known are the ones

who do more listening than talking.

Never follow the crowd.

The art of living lies not in eliminating but in growingwith troubles.

Famous quotes by Mr.Bernard Baruch

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Baruch College Reaches All-Time

High in U.S. News & World Report

BestCollegeRankings

New York, NY August 20, 2007 Baruch College was ranked

#35 or all masters degree-granting institutions in the North in the

just-released 2008 edition o U.S. News & World Reports guide

to the countrys best colleges and universities. The #35 spot, the

highest Baruch has achieved since the rankings were introduced in

1983, conrms the Colleges growing academic excellence and

steady upward trajectory in international standings.

I you take the present value o my

compensation since graduating orm

Baruch and divide it by the cost o

my education, the value proposition

o a Baruch education is clear. My

contribution to the college cannot

even make a dent in everything

Baruch has done or me.Keith Anzel, Managing Director,

Citigroup Corporate & Investment Bank

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Accolades & Honors

U.S. News & World Report BaruchsPartTimeMBARanked21stNationallyinU.S.News&

World Reports Index o Americas Best Graduate Schools 2008.

BaruchisrankedamongsttheTop35universitiesinNorthAmericathatoers a ull range o undergraduate and postgraduate programs (USNews & World Report)

BaruchCollegeisrankedamongtheTop20non-residentialcollegesinUS (The Money Magazine)

BaruchRankedOneofAmericasBestValueCollegesbyThePrinceton Review

No.33outoftheworldsTop923academicinstitutionsforresearchproductivity in nance (Financial Management journal)

MoreCEOsandtopexecutivesgraduatedfromTheCityUniversityofNew York (CUNY) than at any other university in the country, accordingto the most recent national survey conducted by Standard & Poors.

PrincetonReview RankedBaruchCollegeasoneofAmericasBestValueColleges

(2008)

Citedasoneofthe222bestcollegesinNortheastAmerica(2008)

The Newsweek 2006 edition o Americas Hottest Colleges

RankedBaruchCollegeasoneofthenations367mostinterestingschools.Rankings were determined by actors such as academic strength, studentbody, and specialty programs. Also on the 2006 list are Brown University,Harvard University, New York University, and Stanord University.

American Institute o Architects

Baruchsinnovative,17-oorWilliamandAnitaNewmanVerticalCampus was honoured in 2003 with the highest award it oers toan individual building.

TheMoneyMagazine

RankedBaruchamongthetoptwentynon-residentialcollegesnationwide (2004).

AccountingTodaysMagazine

BaruchtiedHarvardUniversityin1999inAccountingTodays100 Most Infuential People in Accounting or graduates withbachelors degrees.

Diverse:IssuesinHigherEducationMagazine

Themagazineidentiesthetop100minoritydegreeproducersamong undergraduate institutions o higher education. As a producer obaccalaureates in business, management, marketing, and related supportservices, Baruch is ranked #1 overall or minorities, #4 or Hispanics andAsian-Americans, and #5 or Arican-Americans (June 2006).

PublicAccountingReport2006(AnnualSurveyofAccountingProfessorsinU.S.)

Undergraduateaccountingprogramwasranked15th.

Graduateaccountingprogramwasranked22nd.

Baruch College Reaches All-TimeHigh in U.S. News & World ReportBestCollegeRankingsNewYork,NY - Aug. 25, 2008 Baruch Collegehas once again earned a gold badgerom U.S. News & World Reportmagazineinitslatestrankingsofbestcolleges nationwide. In the just-released

2009 report, Baruch took honors inseveral categories. In the north regiono the United States, Baruch jumpedtwo notches, to #33, in the list o bestmasters degreegranting institutions.

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CHOOSING THE RIGHTEXECUTIVE PROGRAM IS A CRITICALcareer decision. We believe that theBaruch EMBA program is the preerredchoice or the Senior executive orsuccessul entrepreneur, in either theprivate or nonproft sector, who mustrespond quickly and accurately to themyriad demands o todays businessworld. Our world class aculty, sta, and

guest lecturers have collectively targeteda balanced curriculum that enablesyou to develop and hone superiormanagement skills and knowledge withina distinguished academic environment.

Proessor John Elliott,Vice President and Dean,Zicklin School o Business

Baruch College

WhyanExecutiveMBA

EMBA students dier rom other MBA students in the ollowing signicant

ways:

Managerialworkexperience

A minimum o ve years o work experience on a managerial level is

considered the norm or Executive candidates. This level o experience

and decision-making responsibility has a signicant impact on how

students receive and absorb new learning. This expertise leads to more

sophisticated interaction in class activities.

LearningneedsEach subject is context-oriented: students constantly use their class

experience to improve their decision-making skills in their work

environment and in evaluating their career objectives.

Diversity

Admission is highly exclusive, while each cohort (class) enrolls no more

than 50 students, the variety o educational, business, proessionals,

and international backgrounds leads to lively discussions with the

widest range o viewpoints and expertise.

Cohort Design Incoming classes are titled cohorts; all members o thecohort remain together throughout the 18-month program. It is a lockstep

curriculum with electives decided by the university. Transer credits rom

other colleges or universities are not accepted.

WhytheBaruchEMBA

The Baruch EMBA approach creates a strategic t between course

content and students learning needs. It provides both specic inormation

and analytical tools in the context o the unique types o management

decisions conronted by the executive under varying market-competitive

and industry conditions, and the adaptability o a rms physical and

human resources in competing in dierent markets. The entire programis devoted to leadership challenges and ocus on main themes including

eective leadership, corporate governance and international business

to ensure participants are equip with a global business perspectives.

Members o an entering class remain together in the same cohort through

the 18-month program. The program is structured around 19 courses

which are essential management skills and provide a good concentrate

on the development o the academic oundation. Moderately theoretical

courses that are designed to develop analytical skills and business

knowledge.

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My teaching goals are centered on developing students critical thinking

abilities, specifcally as they relate to business and management decision-

making. The courses I teach adopt the perspective o the total enterprise

and deal with the problems aced by top management.

T.K. DAS, proessor o management, teaches coursesin Strategy Formulation and Business Policy in the

Executive MBA Program.

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Good leadership is providing value to those aroundyou and making them better. This is something thatmotivates me in lie.

Jason Cohen 07

I see a lot o entrepreneurs at Zicklin. The studentsare constantly challenging the status quo and lookingor new ideas and innovations. They are ull o energyand enthusiasm, and Im sure that many will becomethe driving orce behind a company, whether it is anexisting company or a brand new one.

Aaron B. Heisler 07

Good leadership is providing value to those aroundyou and making them better. This is something thatmotivates me in lie.

Jason Cohen 07

I see a lot o entrepreneurs at Zicklin. The studentsare constantly challenging the status quo and lookingor new ideas and innovations. They are ull o energyand enthusiasm, and Im sure that many will becomethe driving orce behind a company, whether it is anexisting company or a brand new one.

Aaron B. Heisler 07

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GlobalClassroom

ProgramStatistics

2008 All EnteringClass EMBAStudents

ClassSize 45 71

Average Age 35 37

Average Work 13 years 14 yearsExperience

Female 39% 36%

ProfessionalFunctions

Represented Industries

2008EMBAClass21% Operations/Logistics20% Finance/Accounting10% Marketing Sales23% Inormation Technology18% General Management8% Others

AllEMBAStudents2% Human Resources15% Inormation Technology17% General Management20% Marketing Sales3% Consulting20% Finance/Accounting3% Others

2008EMBAClass18% Financial Services8% Telecommunications/

Public Utilities/Transportation18% Services/Consumer Goods15% Technology15% Government/Education/Nonprot6% Real Estate16% Health Care

6% Pharmacetical8% Media/Entertainment

AllEMBAStudents17% Financial Services11% Media/Entertainment21% Services/Consumer Goods11% Technology15% Government/Education/Nonprot5% Real Estate5% Pharmacetical6% Telecommunications/

Public Utilities/Transportation6% Health Care3% Others

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The Baruch Executive MBA attracts proessionals with an

impeccable track record and who holds signicantly more

management experience. Baruch EMBA participants have

an average age o 38, with an average o 13 years o

work experience. They come rom dierent sectors and a

variety o backgrounds. Here are some typical proles:

GeneralManager:You have extensive business

experience, moved up the management ladder and

now seek to attain your personal achievement with a

world renowned qualication.

SuccessfulEntrepreneur:You have single handedly set

up and expand your business. Now is the time to take

your business empire to the world stage.

SeniorFunctionalManager:You have excel in your

unctional discipline and is now ready to take on newmanagement position by acquiring a broad-base

management skills.

Not-For-ProtandPublic-SectorManagers:You

are a proven administrator and aim to enhance your

management science by learning leading edge

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Unit Outline

Sharpening Business Capabilities

MGT 9700 Introduction to Operations

Management

MKT 9766 International Marketing

Management

STA 9708 Applied Statistical Analysis or

Business Decisions

ACC 9110 Financial Accounting

ACC 9115 Managerial Accounting

ECO 9708 Microeconomics or Managers

FIN 9770 Financial Decision Making

ShapingGlobalPerspective

CIS 9230 Globalization and Technology

ECO 9709 Macroeconomics

IBS 9760 International Business Analysis

BUS9100 The Societal and Governmental

Environment o BusinessCIS 9000 Inormation Systems or Managers

IBS 9769 International Business Strategy

LeadershipandEntrepreneurship

MGT 9300 Management: A Behavioral

Approach

MGT9330 Leadership and Managerial

Eectiveness

MGT 9660 Negotiation Skills

FIN 9759 Mergers and Acquisitions

MGT 9860 Entrepreneurial Strategy & Cases

ManagementPracticum

BUS 9200 Business Policy (CAPSTONE)

ProgramOutline

The Executive MBA program comprises o 19 courses and o which

16 courses will be conducted in Singapore and the remaining 3 courses

conducted in New York as part o the 2 weeks immersion program in

Baruch College, New York City. The Baruch EMBA is organized around

you, to give you the best in class management education.

No Compromises

Be warned. Baruch EMBA is academic rigor and intense. You will need

to balance your proessional responsibilities and personal commitments.

Be prepared to sacrice on your weekends and week days evening orgroup discussion and presentation.

TheGlobalClassroom

For a truly global education, the importance o an international immersion

program is a key component o the program, which provides participants

with the opportunity to build lielong business relationship and oers

participants the unique opportunity to view international business rom a

whole new perspective.

Baruch EMBA incorporates a 2 week international residency program in

New York to allow participants to experience the rich culture and intensityo a traditional New York institution.

Innovative & Integrated Curriculum

The curriculum is specically designed or proessionals with a track

record o achievement and who has demonstrated leadership capability.

All modules are taught by ull-time aculty rom Baruch College, City

University o New York.

ProgramOutline-AtaGlance

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The Executive MBA Program oers me the challenge o combining theory

with application because o the level o experience and maturity o the

students in the program. I have the opportunity to learn rom the students in

addition to teaching them.

Joseph I. Onochie, Academic Director,Executive MBA Program

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Advice to Incoming Students "Take advantage o the activities outside o theclassroom. This will give you an opportunity to discuss what you are learning andbring the theories to the real world."

On Zicklin's Curriculum "One o my avorite things about the core courses is theact that some are in subjects I have never taken - like fnance. I love that I knew verylittle about it beorehand and within weeks o starting the course I can read the WallStreet Journal like nobody's business!"

On Zicklin Students"To say it is diverse is an understatement. It's great when youare in a class and hear perspectives rom Asia, Europe and New York!"

OnFunMoments"Finals week - two tests down, two to go - we were in a studyroom at the library and just could not stop laughing. I don't even remember what wewere laughing about but I think the stress, lack o sleep and poor eating habits o the

past week had gotten to us...and we just couldn't stop laughing. I think it helped tode-stress us and get us ready or the tests to come."

OnLeadership "Good leadership includes strong sel-awareness and stronggroup-awareness. It is being able to share a vision with others and inspire them toyour cause, work ethic or the like."

JessicaShevitzRauch'07

WorkBackground:HRRecruitment,Coaching, and Training

UndergraduateInstitution:CornellUniversity

UndergraduateMajor:HumanDevelopmentand Family Studies

BestThingAboutLivinginNYC:Amillion

dierent eclectic neighborhoods in one city! PresidentofZicklinWomeninBusiness

Student Association

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ProgramDelivery

For many students, Orientation is the rst step into actual classes. Orientation is planned

on one o the week days evening and takes place at Baruch College, Singapore - ASEAN

REP Oce. Attendance is mandatory, and only students, aculty, and selected guests are

invited. The atmosphere is relaxed and gives students the chance to interact with aculty

and ellow students. Costs are included in tuition.

Fri Sat Sun Mon Tue Wed Thu Fri Sat Sun

7 to 9 to 9 to 7 to 9 to 9 to

10pm 5pm 5pm 10pm 5pm 5pm

3hrs 8hrs 8hrs 3hrs 8hrs 8hrs

DeliveryMethod

The classes are delivered via ace-to-ace lectures with proessors rom the United States.

The proessors will be stationed in Singapore or 2 weekends and are available or

additional academic consultation with students outside classroom hours by appointment.

Singapore-based students will also enjoy online access to the award-winning William

and Anita Newman Library in New York. The library which was awarded the Best

College Library in America 2003 by ACRL, oers access to numerous academic journaldatabase.

MethodofAssessment

Students will be assessed using a combination o examinations and assignments.

The course proessor will inorm the students at the commencement o the class on the

actual assessment method that would be used or that specic course.

Dierent proessors have dierent teaching styles and dierent assessment preerences.

However, students should expect the assessments to be rigorous and challenging, in keeping

with the demands o an advanced degree program rom a leading American university.

Grades awarded by the proessor will be nal and will be part o the ocial student

record lodged at Baruch College, City University o New York. Students should treat their

course assessments seriously and put in the requisite time and eorts to secure a good

grading in order to graduate.

Internationally Respected Awards

Upon successul completion o the Baruch EMBA program, you will receive a EMBA degree

rom the City University o New York. The degree is exact same as the ones awarded on

campus in New York.

ProgramStructure&Delivery

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Admission Requirements1. A recognized Bachelors degree or equivalent rom an accredited University or

recognised institution

2. Five to ten years o work experience

3. Three years o management experience

4. Successul Initial Online Application

The Graduate Management Admission Test (GMAT) is not required or admission,

however it is highly recommended or those candidates whose prior academic

work does not show distinction or clear evidence o strong quantitative and logical

reasoning skills. Corporate sponsorship is encouraged.

Mature candidates who have demonstrated exceptional proessional or business

achievements but who do not meet the above requirements may be consideredon

a case-by-case basis. Please contact our Program Director in Singapore or an

assessment.

ApplicationProcedure

We strongly recommend that you star t the process as early as possible as we

required certied copies o documents, i.e. ocial university transcripts, reerence

letter and test reports (where applicable). Please plan accordingly to ensure

sucient time or these documents to be sent and received.

1. Application ee o S$2002. Program application orm

3. Ocial transcripts o undergraduate or previous studies

4. Two reerence letters

5. Proo o working experience

6. Proo o management experience or business ownership experience or senior

proessional experience

7. A copy o your latest resume

8. Two recently taken passport-size photos

9. Photocopies o NRIC or passport

10. GMAT/TOEFL score reports (i applicable)

WithdrawalandDeferment

All notice o withdrawal must be in writing. Reund amount depends on time o

notication prior to course.

100%refundoftuitionfeesiftheapplicantswrittennoticeofwithdrawalis

received more than sixty [60] to thirty [30] days beore the commencement date.

75%refundoftuitionfeesiftheapplicantwrittennoticeofwithdrawalis

received between sixty [60] to thirty [30] days beore the commencement date.

15%refundoftuitionfeesiftheapplicantswrittennoticeofwithdrawalis

received ater thirty [30] days beore the commencement date but not more than

seven [7] days ater the commencement date.

0%refundoftuitionfeesiftheapplicantswrittennoticeofwithdrawalisreceivedmore than ourteen [14] days ater the commencement date.

Course ees paid will not be reunded in the event o deerment regardless i

whether the request made prior to commencement or ater the commencement o

the course.

Admission and Application

ProgramFees

The tuition ee is US$50,000 The ee includes

the cost o recommended text books and

readings as well as most meals or the residential

in New York. The cost o travel, accommodation

and miscellaneous expenses are not included.

Fees are paid in 4 installments o US$12,500

payable upon acceptance into the program and

subsequently on the 4th , 8th and 12th months othe program

ProgrammeFeeBreakdown

USD12,500 per installment

1st installment (upon enrollment)

2nd installment

(4th month upon course commencement)

3rd installment(8th month upon course commencement)

4th installment

(12th month upon course commencement)

*The universities reserve the right to revise the ee as appropriate.

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Corporate Sponsorship

When an organization sponsors you or the

Baruch, they are making a strategic decision

to invest and groom you as part o their

leadership succession and talent managementprogram. There are numerous benets to a

company when they sponsor their management

or senior executive into our program. Some o

the benets include.

Theprogramwillstrengthenyour

understanding in the specic discipline

which will enhance your uture development

needs and enhance your job competence.

Organizations that display commitment

to their people tend to achieve greatercommitment rom them. By sponsoring you,

your organization will be contributing to your

own commitment levels. By applying the

principles and techniques you have learned

you will lead to greater benets and returns

or your organization.

GiventheintensivestructureoftheEMBA

program, the skills and competencies

developed are much more conducive to

transer into concrete job perormance

changes. Because the course structure isintensive you will be in position to apply

your skills immediately at work. Through this

enhanced transerability the program is likely

to be more cost eective.

Youwillspendmuchlesstimeawayfrom

work than you would in most other Masters

programs because o the intensive course

structure. Most o the tuition ee is tax

deductible or your employer, so the real cost

is much less than it rst appears.

In short, the long term benets in leadership

and management capabilities will ar outweigh

the investment made.

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AppliedLearning-TheManagementApproach

MGT9700IntroductiontoOperationsManagement Providing all MBA studentswith a broad overview, understanding,and managerial perspective o the issuesand problems involved in managingthe operations unction in service andmanuacturing rms as well as governmentalorganizations. Important topics to beexamined include corporate strategy,interaction o the operations unction withother areas o the rm, alternative operatingstructures, operations planning and design,materials management, scheduling oresources, quality management, and Just-In-Time philosophy and principles. Discussionso various topics will include national andglobal organizations and will eature currenttopics and practices generally associatedwith world-class competitors.

MKT9766InternationalMarketingManagement Analysis o the developmentand integration o international marketingpolicies and strategies concerning

product, price, promotion, channels, salesmanagement, and research in light oenvironmental and company constraintsand opportunities.

STA 9708 Applied Statistical Analysis orBusinessDecisionsThis course provides MBA students withthe statistical tools and concepts needed inbusiness applications. Topics include: propertabular and chart presentation; interpretationo descriptive measures; applications oprobability and the normal distribution;

condence interval estimation; hypothesistesting; simple linear regression models;multiple regression models and time seriesanalysis. Emphasis is on understanding dataanalysis and interpretation. Computationsare acilitated using standard spreadsheetsotware, a valuable tool or the students.Discussions on ethical issues are integratedthroughout the course. This course willenhance skills in critical thinking, as well asoral and written communication. Techniqueslearned in this course can be immediately

put to use by the student.

ACC 9110 Financial AccountingThis course prepares people inorganizations to work with nancial

statements and other accounting inormation.Topics include development o theaccounting system, how key accountingalternatives can infuence interpretation, andidentication o key disclosures.

ACC9115ManagerialAccountingThis course introduces students to the eldo managerial accounting. It includesan analysis o xed and variable costs,product costs, relevant costs, investmentdecisions, and budgetary planning.

There is coverage o variance analysis,transer pricing, responsibility accounting,activity-based costing, and the relationbetween compensation and departmentalperormance.

ECO9708MicroeconomicsforManagersToday's managers ace increasingcomplexities in the economic environmentwithin which they have to make decisions.Managerial decisions involving internationalcompetitiveness, mergers and acquisitions

(M & A), corporate downsizing, automation,and the impact o government regulationsrequire systematic analysis o situations withsohisticated decision-making apparatus. Thiscourse is designed to provide the managerswith tools essential or ecient managerialdecisions. Being a core MBA course, it isdesigned to provide basic tools o analysisthat can be eectively utilized in morespecialized courses in the MBA curriculum.

FIN9770FinancialDecisionMakingSurvey and analysis o problems acing the

nancial manager. Topics include basicrisk and return concepts, security pricingand analysis, capital budgeting, the costo capital, and the nancing decisions ocorporations. The course will introduce thestudent to the theory o nancial decisionmaking with emphasis on application topractical decision problems.

IBS 9760 International Business AnalysisThis module analyzes the majorcharacteristics o international business:its economic, political, social andcultural environments; key internationalinstitutions; and the problems, policies, andpractices in this area. It also ocuses onevaluating oreign markets, operating inoreign environments, managing ar-fung

The program is 100% taughtin ace-in-ace lecture by world-class proessors rom New YorksZicklin School o Business (thelargest business school in U.S.)rom Baruch College, The CityUniversity o New York. Therewill be an mandatory 2 week

immersion program to New Yorkat the end o the program

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organizations, nancing oreign trade andinvestment, and handling oreign exchangeand political risks.

MGT9300Management:A Behavioral ApproachSurvey o major concepts, models, theories,and research rom social sciences suchas psychology, sociology, anthropology,and social psychology. Application oknowledge rom behavioral sciences intraditional unctional elds and in the area

o organizational analysis. Analytical andconceptual in nature, the course ocuses uponpersonal, interpersonal, and social systemaspects o human behavior in organizations.

ECO9709MacroeconomicsThis course will provide managers with anessential understanding o the basic orcesand institutions that determine nationalincome, employment, price levels, andinterest rates in developed countries.

BUS 9100 The Societal andGovernmentalEnvironmentofBusinessIntended to explain the environment obusiness decision making. The emphasisis on government regulation as a growingdimension o the environment o businessdecision making. In addition to dealing withsuch new governmental programs as those inenvironmental protection, occupational healthand saety, and consumer regulation, thecourse will deal with such traditional topicsas anti-trust regulations. The impact o socialproblems will be considered, as will be the

ethical dilemmas o today's business manager.

CIS 9000 Inormation Systems orManagersStudents will survey and analyzeinormation systems and their role inbusiness strategy. The course surveys thevarious genres o business inormationsystems, including transactions processingsystems, management inormation systems(MIS), decision support systems (DSS) andexecutive support systems (ESS), and expertsystems. The course surveys inormationtechnologies such as hardware, sotware,data storage, and telecommunication andprovides an analytical basis or the selectiono appropriate business strategies in theseareas. The course also considers timely

issues o emerging technologies, social andethical concerns, and security and controlissues. The course assumes acility withspreadsheet and operating systems sotwareprior to entry.

IBS 9769 International Business StrategyAnalysis o strategy in international businessin terms o resources to be transmittedabroad, adaptation to oreign cultures,acquisition o legitimacy in host countries,and the integration o the international rm's

various parts.

MGT9330LeadershipandManagerialEectivenessAnalysis o the determinants o managerialeectiveness, with emphasis on managerialbehavior and the interpersonal environment,using concepts and research results rom thesocial sciences. Topics include leadership,communication, reward systems, perormanceevaluation, and their relation to jobsatisaction and organizational eectiveness.

MGT9860EntrepreneurialStrategy&CasesPresentation o conceptual rameworksto help the student in (1) identiyingand describing the strategic positiono the entrepreneur, (2) evaluatingthe entrepreneur's past strategy andpresent prospects, and (3) planning theentrepreneur's uture direction so as to bestmatch resources and opportunities.

MGT9660Negotiation

Negotiation is the art and science osecuring agreements between two or moreinterdependent parties. It is a crat thatmust hold cooperation and competition increative tension. Thereore, the purpose othis course is to understand the theory andprocesses o negotiation as it is practicedin a variety o settings. The course willtrain students to use a principled modelo negotiation and to better predict andassess the behavior o individuals, groups,and organizations in competitive situations.Students will gain a broad intellectualunderstanding o the central concepts innegotiation, bargaining, and mediation.They will develop condence in thenegotiation process as an eective meansor resolving confict in organizations.

Topics covered will include distributive andintegrative bargaining, the infuences oculture and technology on negotiation, theuse o agents, ethics and lying, managerialmediation and dispute resolution, team-on-team negotiations, and multi-partynegotiations.

FIN9759MergersandAcquisitionsThis module is specically designed orbusiness leaders, key decision makersand nancial proessionals to update their

knowledge when dealing with and planningor M&A. Key issues such as why and howrms merge and restructure and the eectson stock prices, capital structure (debt versusequity), company valuation and marketpower. The legal, ethical, and regulatoryaspects o mergers will also be consideredto provide a holistic view o the entiremergers and acquisitions process.

CIS9230GlobalizationandTechnologyThis course is relevant to managers in all

disciplines who will ace technologicaldecisions in a global business environment.This course will ocus on inormationand communication technology (ICT)environments around the world, nationalinrastructures and regulatory regimes,global IT applications, global ISdevelopmental strategies, global supplychains, oshore outsourcing, globalmanagement support systems, andglobal IS/IT strategies. The course willprovide an in-depth understanding omanaging inormation resources across

national borders, time zones, cultures,political philosophies, regulatory regimes,and economic inrastructures. This is aninterdisciplinary course covering multipleperspectives addressing technical,socioeconomic, socio cultural, policy,regulatory, legal, and ethical issues.

BUS9200BusinessPolicy(CAPSTONE)Deals with the process o business policyormulation and implementation. Thepurpose is to integrate concepts romunctional courses to provide students with ageneral management orientation. The coursedeals with broadly based business problemsvia use o integrative case studies and aspecial project. The course is conceptualrather than technical in character.

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World Class FacultyBaruchs aculty are among the most distinguished and most widelyknown in their elds. They combine outstanding academic credentialswith signicant real-world experience.

BaruchhandpicksfacultytoteachinitsExecutiveMBAProgram,choosing them or their experience in teaching seasoned executives.

The programs reputation rests largely on the talent o the proessors,who when not teaching, are conducting research and authoring papersthat are published in the most infuential proessional journals in theirrespective elds.

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The City University o New YorkBaruch College ASEAN Representative Ofce

ExecutiveMasterPrograms

ExecutiveMasterofScienceinFinance

ExecutiveMasterofScienceinMarketing

ExecutiveMasterofScienceinManagementofHumanResource&GlobalLeadership

ExecutiveMasterofScienceinPsychology(I/O)

ExecutiveMasterofScienceinInformationSystemandBusinessComputing

GraduateDiplomaPrograms ProfessionalPostGraduateDiplomainMarketing

GraduateDiplomainFinance&Investment

GraduateDiplomainFinancialAnalysis&Valuation GraduateDiplomainInvestmentandRiskManagement

GraduateDiplomainWealthManagement

GraduateDiplomainServiceLeadership

GraduateDiplomainGlobalMarketing&Branding

GraduateDiplomainHumanCapitalDevelopment

GraduateDiplomainSocialPsychology&Counselling

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